August 2012 Media TimesLab Journal ISSN 0975/6647 DDhshshhshs Vol. 22 No1 2012 MediaTimes Kashmir is in my andEyes in my Heart SOCIETY Media Education Research Centre University of Kashmir 1 August 2012 Media Times Vice-Chancellor releasing special issue of MERC Times on Panos valedictory function VC Prof Talat Ahmad and HoD Prof S Mufeed Veteran journalism trainer Aloke Thakur with founder HoD MERC Prof Manzurl Amin during Panos workshop at MERC MERC ROUND-UP MERC Green Oscar award winner Mike Panday (filmmaker) with faculty and students at MERC August 2012 Media Times he Media Times is a bi-annual lab journal of Media Education Research TCentre, University of Kashmir. It is devoted for enhancing the Print Journalism skills of the Students Patron Prof. Talat Ahmad Vice-Chancellor Chief Editor Prof. S. Mufeed Ahmad HoD MERC Editor Muslim Jan Sub Editor Graphics/Layout Rashid Maqbool Aga Shahi Student Editors Souzeina, Qayoom Madni, Ashraf, Mukeet, Rouf. All the contributors are the students/scholars of Mass Communication and Journalism Batch 2011-2012 at MERC, KU. The opinion, views in the articles, reports & essays including in this issue do not necessarily represent the viwes of faculty of MERC. The authors are solely reponsible for the facts stated including the source of the information and references. The Editor or the centre is not responsible for any kind of plagiarism. Feedback and suggestions from the readers are welcome. ©MERC 2011-2012 Printed and Published by: HoD MERC for and behalf of University of Kashmir e-mail:[email protected] For further information write to Editor Media Education Research Centre University of Kashmir, Srinagar-19006 e-mail:[email protected], [email protected] 3 August 2012 Media Times Prof Manzurul Amin with faculty members, alumni and the students at MERC HoD Prof S Mufeed and Sr faculty member Nasir Mirza with a VC Prof Talat Ahmad, Registrar Prof S Fayaaz, HoD Prof S Mufeed team of filmmakers from Mumbai and Director DD Srinagar Shami Shair in a video workshop at MERC MERC ROUND-UP MERC Team of Panos trainers and students at valedictory function of Panos programme titled ‘People and Places’ at MERC August 2012 Media Times Dr. Er. Mehraj-ud-Din Dar, FOUNDER DIRECTOR IT & SS, UNIVERSITY OF KASHMIR ashmir University deeply life he scaled the heights of excel- Department of Computer Scienc- mourns the tragic death lence and proved his mettle. His es). Kof one of its brilliant and achievements are numerous and KU specially assigned the job of shinnning stars Dr. Er. Mehraj- qualities as a human being beyond automating the results of the Ex- ud-Din Dar, Founder Director IT count. He will always be remem- amination Wing which was sub- & SS, University Of Kashmir. He bered as a man of great will power sequently successfully executed did his BE in Electronics & Com- and a golden heart. by him in his capacity as the Addi- munication from Regional Engi- “Science & Engineering Re- tional Controller of Examination. neering College (REC) Srinagar, search Fellowship” (SERC)-2009, 2007 Ist December, 2007 Dr. (now NIT) and then completed his awarded by Science and Technol- Mehraj was appointed as the OBITUARY MS (M.Tech) Software Systems ogy, Govt. of India. “Science Sci- Founder Director of the Directo- from the prestigious Birla Institute entist Fellowship-1998” offered by rate of IT & SS. Immediately he of Technology & Science (BITS) Department of Science & Technol- took up the challenge of promoting Pilani. Dr Mehraj did his Ph.D on ogy, J&K Govt. IT and executing e-Governance in “Data Extraction and Recogni- 6th August, 1992 joined the Uni- the University. tion with Dynamic Variants” from versity of Kashmir as System Ana- A strong team of multidiscipli- Kashmir University. In his short lyst in the Computer Centre (now nary members with Dr. Mehraj 5 August 2012 Media Times as its Chief Coordinator was con- Communication and Informa- tomation System, e-feedback, e- stituted for launching multiple tion Technology, Govt. of India NOC. IT activities worked out various sanctioned another e-governance e-Governance (Administration) strategies to make the Directorate project in September 2011 under Project and its entire domain of IT and e- which efforts are on to make all e-HR, e-Workflow, e-learning. Governance self financing. operations of the University e-gov- Auxiliary Services. In its very first attempt it suc- erned. Maintenance of University ceeded to secure a prestigious In 2012 Dr. Mehraj proposed Website, Hosting of Departmen- project from the Ministry of Com- for introduction of M.Sc Pro- tal Websites, Establishment of munication and Information Tech- gramme in Information Tech- Information Centres in Affiliated nology for e-governance of the nology (M.Sc in IT) which was Colleges, Connectivity with Col- Admission, Registration and Ex- approved by the competent au- leges, University WAN Connec- amination systemic activities with thority and the program was tivity. Student Placements in IT, the goal of providing many on-line launched in March 2012 giv- IT Trainings pertaining to the in solutions. The project was success- ing the Directorate the status of home e-governed solutions, Uni- fully completed in June 2011. an academic department. The versity Event Management, Uni- It is because of his tireless efforts course will be run by the Directo- versity Salary System, University that at present a variety of on line rate of IT and SS in collaboration Guest House Booking. solutions are in operation which with IIT Mumbai. It has been de- Advanced Centre for Excellence have benefitted all stake holders signed as a specialized practical in information and Communica- including the students, staff and oriented professional courses of- tion Technology. faculty. The benefit has extended fering specialization in VLSI and The contributions and achieve- to a maximum portion of the so- hardware designed technologies. ments of Dr Mehraj ud Din in ciety since all the Govt. Degree Under his dynamic leadership the IT sector in general and e- Colleges were brought under the many on-line services related to governance practices in KU have purview of e-governance. Cur- admission, Examination, Syllabi, been duly acknowledged by the rently 38 IT centres are function- Statutes, Feedback Forum, Regis- state and central goverments. He ing across the valley in all affiliated tration, Students academic details, was an asset to the University and Govt. Degree Colleges. Re-evaluation, Re-checking, Mi- society as a whole and his death In view of the successful com- gration, E-learning etc are opera- is an irreparable loss to the IT de- pletion of the earlier e-governance tional on e-based mechanism at partment in particular and to the project, Dr. Mehraj as Chief Co- present; University in general His loss will ordination of the team proposed e-Governance (Examinations & be mourned for years to come. for total e-governance of the en- Admissions) Project; May Allah provide peace to his tire administrative system of the e-Registration, e-Admissions, soul and grant him place in heav- University and the Ministry of e-Entrance, e-Examination Au- en (Ameen) . OBITUARY 6 August 2012 Media Times Vice-Chancellor’s Message From HoD’s Desk From Editor’s Desk Cover Story Rendehvous with Prof. Manzurul Amin 46-47 NEW MEDIA Google’s Googly Rouf Bhat 12-13 Youngsters Losing Appetite To Read Hashim Hakeem 14 Social Networking: Boon or Bane? Ashiq Sofi 15-16 Best Buddies Beyond Borders Javeed Bhat 17 Nuclear Families Turning Further Nuclear Jahandad Bashir 18 JOURNALISM The Tabloidisation of News Zulqarnain Mir 19 Science: An Emerging Beat For Reporters Rabiya Bashir 20-21 CINEMA Satyamev Jayate Hits the Bulls Eye Souzeina Mushtaq 22-23 Hundred Years Of Indian Celluloid Hilal ul Fayaz 24-25 Bollywood’s Influence Beyond Its Borders Rohail Sheikh 26-27 SOCIETY Basera-E- Tabassum Healing The Spirits Mudasir Majeed 28-30 Craving For The Roots Asmat Muneera 31-32 7 August 2012 Media Times Extravagance In Marriage Ceremonies : A Cause Of Worry Hilal Ahmad Darzi 33 Dry House: Dream of a Bakerwal Kid Zuhaib Ashraf 34 When Death Escapes By A Promise Uzma Manzoor 35-36 The ‘Grave’ Question Bilal Bhat 37-38 Phalgam A Haven for Haves Shafat Hussain 39-40 HERITAGE Guryul Ravines Nishah Zargar 41 The Last Three ‘German Khaar’ Tyba Bashir/ Nishah Zargar 42-43 Tonga Is Loosing The Race Aaqib Ashraf 44 CULTURE Khayyam Barbeques: A Mouth Watering Experience Umar Hayat 45 PERSONALITY I Want To Be His Disciple Forever Malla Waseem 48-49 ECONOMY Strawberry Village- A Single Man Initiative Ubaid Shafi Bhat 50 King Of Wools Yearning For Revival Mukeet Akmali 51-52 SCIENCE/TECHNOLOGY Cloud Computing Baseera Rafiquee 53-54 LADAKH VIEW Education In Ladakh Touching New Heights Hajira Bano 55 Fascinating Folk Songs of Ladakh Mehrun Nissa 56-57 OPINION Importance of Public Opinion In Media Fida Hussain 58 Why I Write? Sheikh Qayoom 59 PhD: The Formula Of Success!! Iqbal Kirmani 60 BOOK REVIEW Azad’s Whirlwind Journey Heeba Din 61 Two States: Story Of My Marriage Mohammad Saquib 62 Literature Manto’s Magic Left Me Spell Bound Ashraf ul Hassan 63 CONTENTS Innocent Killer Basit Lone 64-65 SPORTS Kp: A Test Specialist Aamir Salati 66-67 8 August 2012 Media Times Message from Vice-chancellor he common notion is that journalism is all about idealism. However, in field, things are very different. Number of things attain more significance than just reporting the objective Tfact. Many a time, social considerations also take precedence. That’s why the concept of self censorship assumes much more significance, because what journalists often report has wide ranging consequences. There are other sensibilities which ought to be taken care of.