ART IMMERSION TRIP GUIDE april 2013 São Paulo Inhotim We are delighted that you are able to join our Art Immersion Trip in Brazil. With scheduled visits to São Paulo and Inhotim, we hope this will give you the opportunity to learn more about the cities’ art scenes, meet local professionals and stimulate new international projects with our artists, galleries, museums and curators. We have drawn up this visitor guide especially for your WELCOME trip and hope it will be useful. Within this, you will find your day-by-day itinerary, contact details, maps and brief texts TO BRAZIL on the events you will be attending during your trip as well as local art scenes in São Paulo and Belo Horizonte. Please do not hesitate to contact our local Manager, Mônica Novaes Esmanhotto, whose contact details you can find at the end of the guide. We thoroughly hope that you enjoy your visit and we look forward to exchanging thoughts and ideas on the Brazilian art scene further with you over the course of your stay. INDEX As of 2012, Latitude is the new title of the International A brief overview ................................................. 8-15 Promotion Project for Brazilian Art Business which is Art in Focus: SP-Arte and Inhotim ...................... 16-26 a partnership between Apex-Brasil (Brazilian Trade and Investment Promotion Agency) and the Brazilian SP-Arte ................................................... 18-21 Association of Contemporary Art (ABACT). Inhotim .................................................... 22-26 It was started in 2007 with the core goal of creating business opportunities for the art sector mainly through Your Itinerary Day by Day – São Paulo ............... 27-63 cultural promotion activities. During this period, the Venues .................................................... 28-35 number of members has increased. Currently, 52 primary market art galleries participate in Latitude, representing Maps ...................................................... 36-63 more than 1000 artists. Your Itinerary Day by Day – Inhotim .................... 64-77 Through a rich programme of activities that ranges from supporting Brazilian galleries in international fairs to Venues .................................................... 65 promoting Art Immersion Trips for international guests Maps ...................................................... 66-77 in Brazil, Latitude aims to improve professionalism within the art market and provide new opportunities for Brazilian Latitude Gallery Guide ....................................... 78-95 galleries to trade internationally. Notes ................................................................ 96-97 Credits ............................................................... 98 Just over a year away from the 2014 World Cup and two from the 2016 Olympics, Brazil’s economy is flourishing. This, along with its notoriously warm people and breathtaking landscapes has drawn foreigners from far and wide to the country. Currently still in the good graces of the international press, travellers, entrepreneurs and businesses have their eyes on Brazil and new investment is coming into the country in the shape of large and small businesses. The country is optimistically looking forward to at least another four years of a steady growth in the economy and excellent brand value internationally. In accordance with this, a promising future for Brazilian A BRIEF Contemporary Art is also projected as the first Brazilian art 9 fund, Brazil Golden Art (BGA), was established in 2011 to OVERVIEW encourage investment in contemporary Brazilian art. This investment into Latin American art and culture has also spread into the international market and consequently raised the prices and prestige of Brazilian art. This was illustrated in 2011 when a Brazilian art work broke the Christie’s record in their Latin American Sale with a hammer price of $1.7m US dollars. Brazil’s domestic art scene has also shown consistent signs of development with the arrival of art fairs such as SP-Arte and ArtRio, new exhibition spaces, museums and improved artistic sites throughout the country. In 2012, internationally renowned galleries, such as White Cube and Gagosian winner, Paulo Mendes da Rocha and holds a permanent Gallery, participated in local Brazilian art fairs and White collection while also presenting temporary shows. It is located Cube has now established a permanent gallery space in in a large brick building adjacent to Parque da Luz, a small São Paulo. This denotes the growth in global interest for park dotted with sculptures. During your visit, you will be able Brazilian art and illustrates the increased significance within to see the permanent collection and a survey an exhibition Brazil for international art works and culture. of the work of one of Brazil’s foremost contemporary artists, Waltércio Caldas. SÃO PaulO Complex and alluring, São Paulo is an acquired taste. Unrivalled as the cultural and economic Phosphorus is an alternative exhibition space that houses hub of the country, São Paulo requires a lifetime to explore exhibitions on up and coming promising artists. Currently and discover and two, to truly get to know all of it. The on show is a group exhibition curated by Maria Monteiro in unplanned voracity with which it developed in the past and partnership with Galeria Jaqueline Martins, Soma Não-Zero continues to in the present, stimulates a fast paced and (Sum Not-Zero). The show rescues the work of artists from volatile relationship with venues and environments. One the seventies and eighties and poses them in dialogue with 11 of the few consistencies are well-established exhibition up-and-coming contemporaries including Daniel Nogueira, spaces - that is not to undermine the fact that never before Daniel Santiago, Daniel Murgel, Fagus, Edwin Sanchez, have we seen so many new exhibition spaces and galleries Gastão de Magalhães, Hudinilson Jr, João Maciel, Lucas opening up in São Paulo. During your stay you will have Dupin and Martha Araújo. the opportunity to visit various galleries, exhibition spaces, Capela do Morumbi is an old chapel that used to belong private collections and museums in the diverse regions of to a 19th-century farm that occupied the hilltops of what the city to piece together an image of the most important is today the neighborhood of Morumbi. Since the early and vibrant capital in Latin America. nineties it has been used as an exhibition space for large- Located in the heart of São Paulo is arguably one of the scale installations and contemporary art exhibitions. Artist city’s most important exhibition venues, the Pinacoteca Iran do Espirito Santo is renowned for his neo-minimalist do Estado. The building was remodelled by Pritzker award sculptures which include a strong element of polish and finishing, drawings or wall paintings. Here you will be able (former) residential space will create a gesamtkunstwerk of to see Santo’s Recuo, a mural painted in strips of fifty four the actual house, which means there will be a temporary shades of grey on the chapel’s back wall. reconfiguration of the house through the works on show. The reconfiguration of the architectural space also opens Itaú Cultural is located on Paulista Avenue, one of São up the possibility that both the exhibition and the curatorial Paulo’s most iconic addresses. As a beacon of culture in efforts involved also become a re-composition of time, and amongst corporate buildings and traffic jams, the multi- not only of the space”. functional site houses exhibitions, concerts, theatre shows seminars and courses. On show: Cao Guimarães, Ver é Alleyways of Vila Madalena - The open air street art in the uma Fábula (Seeing is a Fable). alleyways of Vila Madalena (also known as Beco do Grafite) reveal the strength of public/street art in São Paulo. Many MAC USP Nova Sede in the Museum of Contemporary galleries, such as Choque Cultural, Raquel Arnaud, Fortes Art’s third venue, Carlito Carvalhosa shows a large scale Vilaça and Eduardo Fernandes are situated here and those installation, Sala de Espera (Waiting Room) and Mauro who wander through these narrow cobblestoned streets will 13 Restiffe, a collection of black and white photographs taken find that various temporary and permanent art forms co-exist during the refurbishing process of another of the Museum’s in the neighbourhood with various conceptual interventions, exhibition venues, also designed by Oscar Niemeyer, in happenings and performances regularly occurring. The Ibirapuera Park. The exhibition layout was idealized by Restiffe streets that form the becos in Vila Madalena contain houses especially so that there is a clear dialogue between the that back onto these meandering narrow streets and over images of space in the works designed by the late architect. the last ten years, their back walls have served as blank Casa de Vidro - The Insides are on the Outside, is the spaces for artists’ interventions. This urban composition continuation of a year-long exhibition curated by Hans Ulrich has centralised these activities and given rise to a type of Obrist and opened last year. The group show that takes self-governed, open-air art space. The artists who show their place inside architect Lina Bo Bardi’s former home is part of works on these streets create a dynamic, vibrant and diverse a series of exhibitions Ulrich has organized throughout the experience for passers-by thus the Beco are regarded as world in museums installed in former residences. Hans Ulrich the most important public art spaces in the city. Obrist stated that “a combination of works in Lina Bo Bardi’s Other recommended venues: MAM-SP (Museum of Modern The São Francisco de Assis church (or Pampulha church) Art), MASP (Assis Chateaubriand São Paulo Art Museum), was inspired on the vaulted structures of hangars and to MAC-USP, MAC-Ibirapuera (Museum of Contemporary Art this day it is still seen as one of Niemeyer’s most iconic at two other venues), MIS (Museum of Sound and Moving constructions. Its tiled facade in blue and white pictures St Image), Paço das Artes, Centro Cultural Banco do Brasil Francis of Assisi, by the hand of artist Cândido Portinari. The and Centro Cultural São Paulo.