Chicago Tribune media group advertisement placement Thanks to a long-standing relationship with the media vendor Chicago Tribune we have negotiated special discounted rates for printed and digital ads. To help you make the most of your time and budget when placing a Chicago Tribune ad, we have included some helpful info below. How ads get placed How long does it take to place a Chicago Tribune ad? With an IRB approved ad, from start to finish, it typically takes 1-2 weeks for the ad to be placed. If assistance is required for ad creation, from start to finish, it typically takes 3-5 weeks for ads to be placed. What does your study team need to place ads through NUCATS? A brief consultation about your target population and advertisement goals. A completed CCR Intake Form for the specific study/studies for which the ad will be placed. IRB approval letter for the modification approving the ad creative and Chicago Tribune as a recruitment method. IRB approved Chicago Tribune creative fitting the vendor specifications Chartstring(s) you want the charges billed to. The newspaper type and page size Advertisement Design How do I create my ad? Chicago Tribune offers free ad creation for newspaper printing and digital campaigns. You will need to provide a draft of the study information, images and/or icons. CCR recruitment has an assortment of adobe stock photos available to download for your advertisement. Fees & Billing What is the cost for placing a Chicago Tribune ad with the vendor? There are two costs associated with Chicago Tribune ad placement – charges for our team’s time and the vendor costs. Vendor costs vary by the newspaper type and page size. If you are interested in digital marketing offered by Chicago Tribune, let us know, and we can work with the vendor to come up with a campaign that makes sense for your budget and timeline. See the table below for some of the options and pricing for printed ad campaigns. 1 Chicago Tribune Northwestern University Rates Newspapers Full Page ½ Page ¼ Page Health & Family (Wednesday) $2,600 $1,450 $840 Redeye $2,500 $1,280 $640 Hoy $2,600 $1,400 $840 Sunday Life & Travel (City Zone Only) $5,000 $2,600 $1,300 Sunday Life & Travel *(All other zones) $3,000 $1,500 $750 * North, Northwest, Near West, West, and South/Southwest Notes regarding our rates: - We are currently at the lowest rate Chicago Tribune can approve - Our rates include ad creation by Chicago Tribune - Spanish translation for Hoy available Full Page 1/2 Page Vertical 1/2 Page Horizontal 1/4 Page Horizontal 10"w x 10.5"h 4.915"w x 10.5"h 10"w x 5.25"h 4.915"w x 5.25"h What is the NUCATS service fee for placing Chicago Tribune ads? Advertisement placements are charged a flat fee of $200 effective September 1, 2020. This covers our time to ensure the creative meets vendor requirements by determining availability, ordering campaign, communicating with study teams and the vendor on printing and posting proofs, and processing payment for the order. When is my study billed for your services? There are two charges that will hit your chartstring from your ad purchase —1 for CCR time and 1 for vendor charges. You will be billed on the 5th of the month for CCR ad placement services provided in the previous month. CCR fees are processed and managed using Northwestern's NUCore recharge management application. The administrator and PI associated with the chartstring will receive email notifications of these charges. Any disputes can be made through the NUCore system. If disputes are not filed after 7 days of the order, the chartstring will be billed for the applicable fees. All fees will be debited against the Northwestern University study specific chart string that is created, unless the research team provides an alternate chartstring. 2 Updated 9.24.2020 .