lectronicElectronic RetailingRetailing Association Association July 2014 Europe Executive Director's Welcome Contents Page Dear Members Executive Director's 1 We are very pleased to present the first edition of the re-launched Welcome ERA Europe News to you. Chair Quarterly Report 2 In this newsletter you will find quarterly updates of the daily work of Committee Bulletin: " the board and its committees. We will keep you informed on Government !!airs developments on the self-regulatory side. Government affairs will give you an update on the latest developments in Brussels as well Committee Bulletin: % as major national issues impacting our members. In the contributor Sel!$Regulation section we will give you the latest insights to the European Report: &ienna ) teleshopping industry. This edition is of course focused on the Con!erence 2'1( Electronic HomeShopping Conference 2014 which took place in Vienna at the end of June. We review the conference statistics but Article: Con!erence * &oices also deliver impressions as well as a summary of the sessions. Members who were unable to attend will find out what they missed. ER Europe +e,s * Su-mission Gui.elines I would particularly like to thank the volunteer contributors to this edition. Without their input we would not have been able to create Article: Behin. the 1' an interesting newsletter with the means available to our scenes o! the &ienna organisation. Maybe you will find some inspiration from the first Con!erence edition to become a contributor yourself or to appoint a colleague Intro.ucing some o! 11 as contributor. We and all our readers would highly appreciate that. the ne, ER 2'1( Since January, when we were together in Munich for the Boar. o! Directors Membership Meeting, finance has been in our focus. The 2014 0pcoming ER Events 1" forecast clearly shows that we are on a good path to financial in the 01#1 consolidation. Board elections have taken place and we are Article: 2o, to meet 1( pleased to welcome Gilles Labouyrie from Teleshopping and Manos the expectations o! Markakis from Telemarketing as new board members. Leaving the the 3rench customer board are James Keegan from QVC UK as well as Nathalie Pijcke o! tomorro,4 from Intersourcing. Nathalie chaired the membership, communication and conference committee and will be followed by .vertising Rates 1( Maja Umek who is the new elected Chair of that committee. We are Intervie, 5ember 1% also pleased to have found a successor for Mike Wells, Chairman - Company: 5e.iashop Isabelle Fournier from Ventadis has been elected as Chair Elect and will follow Mike when his term is over at the end of June 2015. Article: 6he Spanish 1) Our attention now turns to visibly changing the appearance of the television in.ustry Association, as we will now begin work on the structure, look and takes a turn !or the feel of our websites. ,orse In.ustry +e,s 18 So please enjoy your reading. Contri-utors to this 1* Best regards, issue o! ER Europe Dr. Julian Oberndörfer +e,s 5embership 3AQs 2' Executive Director Impressum 21 Electronic Retailing Association Europe ERA News July 2014 the financial result (on which we Parchent (our self-regulation Chairman’s rely for the Association to exist) Officer) and Jean-Camille, who looks promising. But the numbers chairs the self-reg committee, for Report tell only a part of the story. Having their enthusiasm and good sense by Mike Wells spoken with many attendees in pushing through this during and after the conference, it programme. would seem that Vienna was also It gives me great pleasure to be a qualitative success. The hotel We ran a session on able to write the Chairman’s was great in many ways and counterfeiting at the Vienna Quarterly Report in the first served our purpose. The formal conference as this is a real edition of our new ERA sessions were generally well problem affecting many members Newsletter. Our aim is to use the attended and there was a happy across Europe. With Board newsletter as a vehicle and a and lively “buzz” around the social approval, we are now setting-up a forum to keep members up to events. So very many thanks to task-force to focus on this issue. date with events and issues that everyone who worked hard before The objective is to gather ”best are relevant to the teleshopping and during the conference for practice” on the subject from industry across the continent and contributing to this success. Bring across the continent and deliver also give member companies the on Barcelona! this to members in a format that opportunity to share successes, gives you some practical and problems, news and other Membership of ERA Europe proven measures that can be information with fellow members. should be more than just having implemented locally to help you So we look forward to your the opportunity to attend good tackle the problem. contributions! conferences and I believe that you should expect an additional May I end by wishing you all a The last twelve months have a return on your annual successful twelve months ahead seen a number of changes for the membership fees and I hope that and look forward meeting again association, not least the the ongoing work in both the self- next year in Barcelona. installation of a new management regulation and government affairs team with yours truly succeeding Best regards, arenas provides this. John Mills as Chairman (a hard Mike Wells act to follow), Julian Oberndörfer Regulation, in terms of taking over as Executive Director advertising, consumer rights and Chairman ERA Board and Ken Daly stepping into the distance-selling legislation is of Directors/Chair Treasurer’s role. In addition, we something that affects us all and ERA UK Chapter now have a new conference our government affairs management company, with Eva programme seeks to ensure that Horbach and her team at the teleshopping industry across Economic Marketing replacing Europe is not only informed but Nancy Barkan and doing a can also influence regulators at a fantastic job organising our recent national and pan-European level. Vienna conference. I would like to The past twelve months have think that we have a strong, able been fairly quiet in terms of new and committed Board of Directors regulations but with the recent managing the Association’s change in the make-up of the business and I would like to European parliament we can personally thank the Board for its expect activity in this area and hard work, initiatives and support must be sure that we stay on the over the past year. ball. To many members, the annual Self-regulation has always been a conference is the highlight of the core aspect of the Association. By Association’s year. Following the trying to ensure that members’ success of the Rome conference advertising and customer service in 2013 we certainly faced a is compliant can only benefit the challenge to repeat or even better industry as a whole in terms of its the success at this year’s event in perception by both regulators and Vienna. Looking purely at the the public. This year we have stats, it would seem that we met seen the introduction of the Shop that challenge, as attendee With Confidence initiative and I numbers were up on Rome and would like to thank Klaus Page 2 of 21 ERA News July 2014 the advisory committee of the European standards Committee European Audiovisual Observatory - Council of Europe. EU privacy laws will apply to U.S. Bulletin: The EAO collects all data companies who do business in accessible from the European Europe. Government media market. (On 30. May 2014) EU Justice Ministers reached a partial Affairs European election agreement on planned new data privacy laws, but they still by Julian Oberndörfer The most important event in the disagree about how to implement first half of 2014 was the election them. ERA Europe´s activities in of the European parliament and Government Affairs aim first of all the following endeavors to find a Ministers agreed on the rules that to monitor legislator activities in common candidate for the govern international data Brussels. Two filters are then Presidency of the European transfers and on the territorial applied – relevant activities for the Commission. scope of the data protection teleshopping industry and those regulation. In short, EU data Source/More information: activities where we believe a protection laws will apply to non- http://www.results-elections2014.eu/en/election- direct lobby activity from ERA will results-2014.html European companies if they do influence the result. business in the EU. The existing In addition, the quest for the new laws weren’t clear on this point political leadership slowed down the political activities in Brussels, Source/More information: as the administration will have to http://www.pcworld.com/article/2361060/new-eu- privacy-laws-will-apply-to-noneuropean- Our network starts in Brussels make adjustments according to companies-in-the-continent.html with the FEDMA, the Federation the focus of the new political leaders. Europe and US edge closer to of European Direct and data protection deal: European Interactive Marketing, where ERA Union citizens whose personal is a member. FEDMA is our European agenda data is transmitted to U.S. law primary contact point to other enforcement authorities could associations, politicians and other The main issues tackling Europe from our perspective were : soon have the same legal sources regarding legislative protections as U.S. citizens, the activities. Data Protection European Commission said Wednesday. Plans have been unveiled to remodel a proposed 'one stop Source/More information: http://www.pcworld.com/article/2367840/europe- shop' regulation of data and-us-edge-closer-to-data-protection-deal.html.