City of Edinburgh Council Spaces for People Market Research Methodology & Sample Methodology • Online self-completion survey of Edinburgh residents – Questionnaire adapted from CEC Spaces for People consultation (see appendix for details) – Survey programmed and hosted by Jump Research – Survey link distributed by online panel providers, Panelbase and Dynata – Full dataset achieved – with all respondents required to give an answer to each question (except those asking for open comments) • Fieldwork conducted between 4th and 15th March 2021 • Final sample size: n=583 – Delivers a dataset with a 95% confidence interval of no more than ±4.06% – This means there is a 95% probability that if the questions were asked to the whole Edinburgh adult population, answers would be within this range • Data weighted by age and gender to match Edinburgh People Survey 2019 profile • Responses received from all postcode areas within Edinburgh city boundaries • Research conducted in accordance with Market Research Society Code of Conduct Sample Profile Gender Age 18-24 15% 25-44 40% 45-64 28% 48% 52% 65+ 17% Number of vehicles available to household 48% + 23% x 29% Base: All (583) Forms of transport used most often during the pandemic Walk 41% 33% 13% Car 31% 20% 13% Bus 19% 26% 19% • Two fifths of Edinburgh Cycle 4% 7% 9% residents said walking was the way they travelled around the Tram 2%3%5% city during the pandemic • Just under a third travelled Taxi/Private hire car 2%4% 9% most often by car, and a fifth by bus Motorcycle 1% Wheelchair or mobility scooter 0.2% None 1% Most often 2nd most often 3rd most often Q18 During the pandemic, what forms of transport have you most often used when travelling around Edinburgh? (including for short trips to the local shop etc, and leisure trips, as well as longer journeys around town) Base: All (583) Forms of transport used most often before the pandemic Bus 40% 28% 14% Car 28% 18% 13% Walk 24% 31% 27% • Before the pandemic, bus was the most commonly used form Cycle 3%5% 7% of transport around Edinburgh • Walking was also particularly Motorcycle 1% common for getting around the city. Tram 1%5% 8% Taxi/Private hire car 1% 8% 10% Wheelchair or mobility scooter 0% Other 1% None 1%4% 18% Most often 2nd most often 3rd most often Q19 Thinking back before the pandemic, what forms of transport did you most often use when travelling around Edinburgh? (including for short trips to the local shop etc, and leisure trips, as well as longer journeys around town) Base: All (583) Forms of transport used 1st, 2nd or 3rd most often Most often 24% Walk 82% Walk 87% 41% Bus 40% Bus 82% 19% 64% Car 28% Car 59% 31% 64% 3% Cycle 4% Cycle 15% 20% 1% Before Tram 2% Tram 14% 10% 1% During Taxi/Private hire car 2% Taxi/Private hire car 19% 15% Motorcycle 1% Motorcycle 2% 1% Wheelchair or mobility… 0% Wheelchair or mobility scooter 0% • Comparison of pre and during pandemic modes of travel Other around the city clearly shows a shift away from bus usage, with Other 1% None 1% 0% walking the preferred mode for many 1% • At the total level, cycling significantly increased as a preferred method of transport during the pandemic • Car usage also shows an increase • significant at the 90% confidence limit. Q18 During the pandemic, what forms of transport have you most often used when travelling around Edinburgh? (including for short trips to the local shop etc, and leisure trips, as well as longer journeys around town) Base: All (583) Q19 Thinking back before the pandemic, what forms of transport did you most often use when travelling around Edinburgh? (including for short trips to the local shop etc, and leisure trips, as well as longer journeys around town) Base: All (583) Familiarity with Spaces for People Schemes Familiarity with project types Additional space for walking and/or cycling in 35% 31% 23% 11% shopping streets Additional space for walking and/or cycling in the city 22% 37% 31% 11% centre • Respondents were most likely to have used the shopping streets, city Measures to provide more space and improve road 28% 30% 29% 13% centre and school schemes safety for parents and children near schools • Knowledge was lower for the quiet connections for cycling and specific New protected cycle lanes on main roads 24% 31% 33% 12% measures to provide more space to exercise. Measures to provide more space for people to 22% 25% 32% 21% exercise New signed ‘quiet connections’ for cycling, with road 12% 24% 29% 35% closures to reduce traffic I often use I occasionally use I am aware, but not used I am not aware Q4 Please select the option which best describes your familiarity with each of the following types of project in Edinburgh Base: All (583) Familiarity with SfP interventions by area Central North East South West Princes Street Portobello 48% Morningside Road 39% Fountainbridge East End Ferry Road 34% High Street 31% 41% Waverley 46% Braid Road 32% Bridge Silverknowes London Road 30% Road North 27% Dalry Road 33% George IV Bruntsfield Place 29% 46% Bridge Willowbrae Crewe Road Road 16% Braid Avenue 25% 19% St Johns Road, The Mound South 35% Corstorphine 27% Duddingston Old Dalkeith Road 21% Road 15% Tollcross 33% Links Gardens 18% Braidburn Terrace 18% Milton Road Dundee Street 23% 14% Cockburn Street West 27% Comiston Road Arboretum Place 18% 18% Seafield Queensferry High Raeburn Place, 14% 17% Stockbridge 25% Street Causewayside 17% Street Silverknowes 14% Parkway Buccleuch Street 16% Forrest Road 23% Hope Lane 13% Cammo Walk 16% Gilmerton Road 15% Victoria Street 20% Pennywell Road 12% Kings Place 12% Canaan Lane 14% Maybury Road 15% Potterow 14% Muirhouse 11% Stanley Parkway Whitehouse Loan 13% Street 8% Teviot Place 12% Woodburn Terrace 8% Unsure 9% Unsure 10% Unsure 10% Unsure 5% Unsure 9% None of None of these 27% None of these 18% None of these 7% 22% these None of these 17% Q5b-f Can you select the streets/roads with Spaces for People measures in AREA that you are most familiar with? Base: All who used SfP measures (470) Familiarity with SfP interventions by area • Residents were more likely to be familiar with interventions in the city centre • Almost half of the sample were familiar with the SfP measures at Princes Street East End, Waverley Bridge and George IV Bridge • Other commonly recognised schemes (by around 4 in 10 respondents) were at Fountainbridge and Morningside Road • In contrast, most of the schemes in North and East Edinburgh were familiar to more than a fifth of respondents. Transport type used on streets/roads with measures in place 73% 59% 50% 22% 12% 12% 2% 2% • Almost three-quarters of those who had used a street/road with Spaces for People measures, did so on foot • Just under 6 in 10 had used a car • Significantly more common for over 65year olds (80%) and those living in West Edinburgh (73%) • Half had used buses on Spaces for People streets/roads • Males were more likely than females to have used buses (58% vs 43%) • 22% had cycled • More common in under 65yr age groups, and amongst those living in Central Edinburgh. Q6 What forms of transport have you used on streets/roads with Spaces for People measures? Base: Those who have used any SfP (489) Overall Views on Existing Schemes Extent of support / opposition to measures Projects to support walking and cycling to school, such as: more space for walking and cycling, restricting parking, closing 36% 29% 18% 7% 9% 1% • Other than ‘quiet streets near schools connections’ all measures were supported by more New protected cycle lanes on main roads 29% 30% 14% 13% 14% 1% than half of respondents • Strongest levels of Additional space for walking and/or cycling in shopping streets 30% 29% 17% 11% 12% 1% support were shown for retaining measures around Additional space for walking and/or cycling in the city centre 31% 30% 15% 13% 10% schools • Levels of opposition were lower, ranging Connecting existing walking/cycling routes used for leisure, by from 16% to 29% closing some roads to cars and/or providing protected space 27% 24% 18% 12% 17% 2% for walking and cycling on roads. • Strongest opposition was recorded for New signed ‘quiet connections’ for day to day cycling, with road measures involving 23% 22% 22% 14% 15% 6% closures to reduce traffic. road closures. Strongly support Support Neutral Oppose Strongly oppose Don't know Q7 How much do you support or oppose retaining the following types of measure as a means of achieving longer term Council objectives? Base: All (583) Overall support / opposition to measures Total oppose Total support Projects to support walking and cycling to school, such as: • Looking at the overall support more space for walking and cycling, restricting parking, 16% 65% vs oppose data, it is clear that closing streets near schools for all measures support significantly outweighs Additional space for walking and/or cycling in the city centre 23% 61% opposition • Those who had used each measure were more likely to support its retention New protected cycle lanes on main roads 27% 59% • Those with no household access to a car/van were significantly Additional space for walking and/or cycling in shopping more likely to support retention 23% 59% streets of all measures than those who had one or more cars Connecting existing walking/cycling routes used for leisure, by • Those who used a car on Spaces closing some roads to cars and/or providing protected space 29% 51% for People streets/roads were for walking and cycling on roads.
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