DOCUMENT RF:sumn ED 025 147 EM 000 326 By- McKenzie. Betty. Ed; And Others 17-21. 1960). Live Radio Networking for EducationalStations. NAEB Seminar (University of Wisconsin. July National Association of Educational Broadcasters,Washington, D.C. Pub Date [601 Note- 114p. Available from- The National Association of EducationalBroadcasters. Urbana. Ill. ($2.00). EDRS Price MF-$0.50 HC-$5.80 Descriptors-Broadcast Industry. Conference Reports.*Educational Radio.*Feasibility Studies. Financial Needs, Intercommunication, National Organizations.*Networks, News Media Programing,*Radio. Radio Technology, Regional Planning Identifiers- NAEB, *National Association Of EducationalBroadcasters A National Association of EducationalBroadcasters (NAEB) seminarreviewed the development of regional live educationalnetworking and the prospectof a national network to broadcast programs of educational,cultural, and informationalinterest. Of the 137 operating NAEB radio stations,contributing to the insufficient news communication resources of the nation,73 responded to a questionnaire onlive networking and 67 expressed degreesof interestinparticipation. A sample broadcasting schedule was based on the assumptionsof an eight hour broadcast day, a general listening audience, andlive transmission. Some ofthe advantages of such a network, programed on a mutualbasis with plans for a modifiedround-robin service, would be improvededucational programing, widespreadavailability, and reduction of station operating costs. Using13 NAEB stations as a round-robinbasic network, the remaining 39 could be fed on a one-wayline at a minimum wireline cost of $8569 per month; the equivalent costfor the complete network wouldbe $17,585. As the national network develops throughinterconnection of regionalnetworks and additionof long-haultelephonecircuits,anationalheadquartersshould be established. The report covers discussiongenerated by each planningdivision in addition to regional group reports fromeducational radio stations. (TI) LIVE radio networking ED025147 NAEB Seminar al& University of Wisconsin July 17-21,1960 - WELFARE U.S. DEPARTMENT OFHEALTH, EDUCAIION & OFFICE OF EDUCATION EXACTLY AS RECEIVED FROMDIE THIS DOCUMENT HASBEEN REPRODUCED POINTS OF VIEW OROPIMONS PERSON OR ORGANIZATIONORIGINATING IT. OFFICIAL OFFICE OF EDUCATION STATED DO NOTNECESSARILY REPRESENT POSITION OR POLICY. LIVE radionetworking foreducational stations the nationalassociation ofeducationalbroadcasters urbana, illinois ED025147 N9 price.. $2 l' M edited by 0 planning committee 0 the seminar 0 and/ betty mckenzie NAEB Administrative Vice President Harold E.Hill, chairman of the seminar, welcomed the group on behalf of the NAEBandstated the purpose of the seminar: to set up a concrete plan or blueprint for anational live educational radio network. Dr. Fred Harrington, vice president of academicaffairs, University of Wiscon- sin, welcomed the group on behalf of the university. preface been a grow- Starting with the Wisconsinstate network several yearsago, there has first, of regional liveeducational radio networks ing movementtoward the establishment, recent months to es- and, ultimately, anational network. Severalsteps have been taken in state of Michigan,and the Big Ten area. tablish networks in theNew England area, the planning to be However, due to severalfactors, it has beenimpossible for any realistic Those taking the lead innetwork organizationrealized that, be- done on a national basis. be necessary to bringtogether educational fore any concrete stepscould be taken, it would de- broadcasters from all overthe country to consider necessary,and possible, steps to velop live educationalnetworking. factors, the NAEBProfessional Developmentcommittee decided In view of the above W. K. Kellogg to plan, and partiallyunderwrite financially(with funds provided by the of NAEB Headquarters), aseminar to be devotedto discussion Foundation for the operation This seminar washeld of present networkingendeavors and considerationof future steps. at the University ofWisconsin, July 17-21,1960. the seminar envisions a new, As a result of discussionsthere, the group attending radio broadcasting serviceto the people of theentire country which unique, noncommercial features of a natureand will provide educational,cultural, informational,and entertainment that has ever beenavailable.By taking advantageof the re- quality far above anything of many years ofexperience sources of theinstitutions of memberstations, and as a result educational radio stations,this appears now to beeminently possible. in broadcasting by the role which The proposed network maywell enable educationalradio broadcasting to fill has been envisioned forit since its inception. seminar planningcommittee Larry Frymire, WKAR,Michigan State University,East Lansing. Hartford N. Gunn, Jr.,WGBH-FM, Boston. Carl H. Menzer, WSUI,KSUI, State Universityof Iowa, Iowa City. Richard F. Vogl, WOI, IowaState University of Scienceand Technology, Ames. Seminar Chairman:Harold E. Hill, NAEBadministrative vice president. conclusions of the seminar 1. The ultimate goal is a national live radio networkfor educational stations, providing service to the people of the entire country. 2. With that in mind, the NAEB should continue to work NOWtoward establishing regional and state networks. 3. The main values of such a network are: a. To distribute program materials of atimely naturenews, commentary, and analysis which are not now readily available to American audiences. b. The psychological factor of national live broadcasts versus delayedbroadcasts will stimulate participation by faculty and staff of member institutions, and byother authorities. c. To serve as a coordinating anddistributing agency for the cultural and intellectual resources of the nation. 4. A permanent committee should be appointed to study and work towardestablishment of the live network.Membership on the committee should consist of a representative from each NAEB region, plus members of the ad hoc committee which planned theseminar. 5. The NAEB should seek funds for the study of legal and engineering problemsrelated to various types of interconnection in radio broadcasting. 6. At this time it is impossible to establish accurate estimates of staff and budgetaryneeds of a national network headquarters.Seminar estimates of personnel requirements ranged from six to over thirty. Budget estimates varied from $60,000 to $250,000 per year. 7. The NAEB should seek funds to hold regional meetings throughout the U.S. inorder to bring together representatives of all existing or potential network stations.Such meet- ings will serve to stimulate development of the various regional and statenetworks which ultimately can be interconnected to form a true nationwide educational radioservice. 8. Nonbroadcast uses of a live network would help in financing thenetwork.These uses may be most important in the stimulation of networkdevelopment by administrators. 9. Network service should span an eight-hour period or more, which will include service for daytime and nighttime programing in most U.S. time zones. 10. A tape program service with air express or other fast handling and deliverycapabilities should be established to supplement the present NAEB network service to interconnect the various state or regional networks during the development stages of thenational net- work.This tape service may be continued along with the live network to transmit high fidelity music program features. 11. Regional network headquarters should be set up at a central city in eachregion.As the national network develops through interconnection of regional networks, a national network headquarters should be established at a location which will best serve theneeds of the network. contents page Keynote Address - TheNeed for a New CommunicationsSystem 1 Hartford N. Gunn, Jr. 5 Discussion 8 The Council of Tenand the University of Chicago Frank E. Schooley 9 Albany Medical CollegeTwo-Way Radio MedicalConferences Albert F. Fredette 11 Radio Network Programing Richard F. Vogl 17 Discussion 23 Radio Network Planning Carl H. Menzer 29 Discussion Telephone Company Charges 34 E. L. Novak 39 Radio Network Financing Larry Frymire 57 Discussion 58 A Systems Problem C. M. Jansky, Jr. page Group Reports Group A 63 Group B 71 Group C 76 Group D 79 Discussion 82 Savings in Line Charges, Using Off-the-Air orMultiplex Transmission .... 82 Richard Este 11 Participants 85 Appendix NAEB Radio Stations, January, 1960 87 Channels for Program Transmission 92 Educational Radio Network, A Status Report onInterconnection 96 days, we are constantlyreminded that we are in thegreat Wherever we turn these for the democratic process of selectingthe man who will bePresident of the United States interesting to note how often we arereminded that next four years.It will be particularly country but of we are actuallyin the process of selectingthe leader not only of our own next four years.Not many Americans maybe aware of thisfact, the free world for the have noted the but certainly peopleof other countries are;for example, some of you may complained bitterly about ournational political conventions,stating, London newspaper which tomfoolery, in effect, that whileAmericans might be willing toinvolve themselves in such disturbed at this apparentlyhaphazard system of choosing people in other countries are of candidates, one of whom maybecome president and, in turn, asthe major determinant free world policy and action,the spokesman for theircountries. Regardless of whether theBritish