BULK RATE U.s. POSTAGE - PA I 0 IC ALBANY, N. Y. 413 NORTH PEARL STREET Permit No. 1648 ALBANY, NEW YORK 12201 34TH YEAR OF PUBLICATION Address Correction Requested EDWARD L f/ewelrll- MakiNg THE NUMBER ONE HOBBY fOR DENTISTS - Doctor, ic is another unique service of your Ticonium Laboratory. A magazine you can read with interest, with pleasure, and with profit. • 10 A MAGAZINE FOR DENTISTS, DENTAL ASSISTANTS, AND DENTAL HYGIENISTS INDEX TO 1974 TIC Published monthly by TICONlUM COMPANY, About Your Staff January Guiding Occlusal Development ~~ May Division of CMP Industries, Inc. Do~10r~ 1975 Will Ernest W. Fair J. A. Salzmann, D.D.S. Albany, New York Adhesion, Cementation, and the Dental Cements ~ . October How Are Your Teeth, Doctor? December John Lewis, B.Sc., D.D.S., M.D.Sc. Editor Joseph Strack Maurice J. Teitelbaum, D.D.S. Always Play It Safe-Always Double-Check July Contributing Arthur H. Levine, D.D.S. How's the Back of Your Building, Doctor? June Maurice J. Teitelbaum, D.D.S. Editors Maurice J. Teitelbaum, D.D.S. Be a New Baligallle Mitch Pieroneck American Academy of Dentistry July Cover Artist Edward Kasper How to Find the "Ideal Employee" ~ June American Fund for Dental Health ~~ ~~~~~~~~.~ .. ~~ . September How to Hire an Associate ~~~~~~~~~~ ~~ ~~ .~ July January 1975 Vol. XXXIV No.1 by Harold J. Ashe Angles and Impressions ~ ~ January-May, Joseph Arkin, C.P.A. Maurice J. Teitelbaum, D.D.S. July-December How to Say What You Really Mean October CONTENTS Anybody Listening-to You? To the Patient? .. ~~ April Joseph Arkin, C.P.A. Are You Charging Enough? ~ July DOCTOR, 1975 WILL BE Edward F. Leone, D.D.S. Importance of Your Beneficiary Designation, The July A NEW BAll GAME Are You Going Steady with Your Patients? ~ October I n Appreciation March Unless all usual signs are misread, we are now in, and will continue Harold J. Ashe Betty Lee Campbell There may be fewer pa­ Are We Whistling in the Dark? April Index to 1973 TIC January tients, with less affluence, to be in, a period which will test the management skills of dentists. Maurice J. Teitelbaum, D.D.S. Inflation Fighter: Variable Life Insurance February and an overhead too high The manner in which a dentist reacts to changing conditions may de­ Morton Cohen, c.L.U. Choosing an Analgesic Medium . ~ April Inside the Dental Laboratory Industry . April for the times. Here's what termine whether he continues to succeed, falls behind in practice Harry Lango, B.S., D.D.S. Raymond Martin, C.D.T. you can do about it-now! earnings, or gets into serious trouble. Communicating with Children ~ ~ January Instant Black·and-White Slides in the Dental Office July Michael J. Till, M.S., M.Ed., Ph.D. Alex Domokos DENTISTRY REACHES INTO THE Over a period of many years, with only slight interruptions or Louise J. Brearley, B.D.Sc., M.D.Sc. Keeping Pace with Dentistry September COMMUNITY: ORAL CANCER none, there has been a steady rise in the volume of patients. During Maurice J. Teitelbaum, D.D.S. Date with Harry. August SCREENING BY THE TUFTS SCHOOL Keeping Yourself and Your Staff Satisfied October this period of general prosperity, many dentists may have overlooked Sue Taylor Coons OF DENTAL MEDICINE Veryl Rosenbaum Dates to Remember: September 16, 1974 August Kenneth Fox: the Artisan Dentist May Beginning an important the practicing of economies which under other circumstances would January 15, 1975 Harold Rubin series on dental school con­ Harold J. Ashe have been deemed necessary. A dentist may have entered this period Delight the Donor April Let's Face It December tributions to the community 4 of steeply rising inflation accompanied by some recession with es­ Mitch Pieronek H. J. A. Dental Litigation March JEWELRY·MAKING: THE NUMBER ONE tablished habits of management that are unrealistic for 1975. Over­ William O. Morris, A.B., LL.B., J.D. Management of a Periodontal Patient, The September HOBBY FOR DENTISTS Ronald A. Monica, D.D.S. and Bernard P. Levy, D.D.S. head costs could be inflated way beyond the cost of rapidly rising Dental Viewpoint of Drug Interactions, A ~~~ ~~~~~~~~ February You will enjoy this excellent Joel Arthur, D.D.S. Most Important Thing in the Dental Office, The January inflation. Luxury costs may have crept in and, by habit, became ne­ Dentist Flies High Protest April Arthur H. Levine, D.D.S. presentation by a talented My Long Struggle with the Mandibular Block May Henry F. Unger hobbyist 7 cessities. Arthur H. Levine, D.D.S. Dentistry's Hall of Fame August In the event receipts drop, even slightly, a dentist may be confront­ The Medallic History of Dentistry $94 Question, The ~ ~~ ~ ~ February DENTISTRY'S HALL OF FAME Pierre Fouchard Marc Tyler ed with a high overhead which is difficult to pare. Or, even if patient Saint Apollonia No. 1 Dental Practice March Take three minutes to meet G. V. Black three greats of dentistry 11 volume doesn't decline, other factors can cause overhead to rise. Our Extra-Care Patients April September Arth ur H. Levine, D.D.S. Failing to reduce overhead, earnings will suffer. With the. same mar­ The Scientist of His Day in Dentistry Willoughby D. Miller ANGLES AND IMPRESSIONS First Woman Graduate of a Dental College Lucy Beaman Hobbs Pain Control and Acupuncture April Read this always-interesting gin between g!'oss receipts and overhead, even a slight drop in the Islam's Greatest Surgeon Who Also Provided Dental Treatment Prepare the Patient November Abulcasis Maurice J. Teitelbaum, D.D.S. column and give yourself a volume of patients may reduce net earnings by as much as 10 to Women in Dentistry Practical and Economical Correction of a good start in 1975 14 20 percent. Even when volume doesn't drop, a rise in overhead may Enjoying Dental History ~ October Lower Protrusive Denture, A June Sidney Levine, M.D.S. H. A. Beaudry, D.D.S. INDEX TO 1974 reduce net earnings. Property taxes generally continue to rise, both The First Known Dentist Hesi Re November Radiographic Technics for the Young Child A record of all the exciting, Expounder of Dental Anatomy John Hunter through higher tax rates and higher valuation. Taxing authorities at in Your Practice December worthwhile, and profitable Pioneer Prosthodontist Giuseppangelos Fonzi Harvey A. Beaver, D.D.S. all levels are in a continuous search for new forms of taxation at The Most Popular Dental Offices in the United States December material in 1974 Tic 16 Repair or Replace? December Dentistry or Vaudeville? July the expense of the professions and business. At the same time, it Harold J. Ashe Copyright 1975 Ticonium Company R.S. may be difficult to increase fees as the cost of overhead goes up. Don't Dun! May Stamping Out Dentistry April Annual Subscription, $5.00 Joseph Arkin, C.P.A. M. W. Martin Opillions expressed by contributors to There is an element of uncertainty in the economy generally that Do You Know What You're Paying For? September Stress Situations in Dental Practice August Tic do not necessarily reflect Harald J. Ashe Karlheinz Kimmel, Dr. med. dent. the viell's of the puNishers. can cause changes that may call for close attention. Shortages of Suddenly, the Patient Dies. June certain basic necessities are both real and rumored. So, management Emergency Endodontic Treatment December Treating Teeth-Instead of People August Eugene W. Brock, D.D.S. Iaa I MEMBER PUBLICATION skills that may have been sufficient, or at least adequate, in the past Maurice J. Teitelbaum, D.D.S. AMERICAN ASSOCIATION OF DENTAL EDITORS Ergonomics and Our Older Colleagues August ae Tufts New Dental Health Science Building March Walter Drum, Dr. med. dent. years may be insufficient now. A. L. Waitkus Tic IS microfilmed by University Extra "Closet Space" for Your Office August That a practice has "run itself" in the past without close personal Mitch Pieroneck and Bill Lentz Unappreciated Aspect of Prevention, An June Microfilms, Inc., 300 N. Zeeb Road, Lawrence F. Pace, D.D.S. Ann Arbor, Michigan 48106. attention to management aspects, is no assurance that it will do so "Fools Rush In ... " May University of Colorado School of Dentistry June US ISSN 0040-6716 Tic now. Maurice J. Teitelbaum, D.D.S. U.S. Dental Economy Today, The October What Is Your Net Worth Today? January Send all editorial contributions to Going an a Trip? Good-But ~ February Harold J. Ashe and C. V. Ashe Joseph Strack, P.O. Box 407 OUR COVER Stuart Covington Write That Article! July North Chatham, New York 12132 The benefits of this interesting, relaxing activity may be just "Good Teeth and Goad Health Go Together" ~ ... ~ . November Richard W. Janson, D.D.S. Your Dental Library ~ ~~ ~~~~~~January-July; September, December what you want, doctor. Turn to page 7 and decide if this Guided Eruption and Space Control . November Your Camera Will Document Your Losses . ~ June Printed in U.S.A. by will be your new interest in the New Year. William E. Wyatt, D.D.S. Joseph Arkin, C.P.A. .Jersey Printing Co., Inc., Bayonne, N.J. 16 TIC, JANUARY, 1975 TIC, JANUARY 1975 1 Be Selective receipts should not be overlooked. The test is wheth­ Timing is important in the presentation of illustrations When a dentist examines his rising costs, he may at er an expense is justified-not how large it is. An or examples. Don't go to the next step in your talk first feel that a drastic reduction is called for right down unnecessary expense representing only one-half of until you feel that the audience is with you.