20 FORUM No. 3 / 2014 No. 3/2014 ROBERT BOSCH FOUNDATION 21 The focus of the next edition is: Identity You voted Bosch is set to roll out its new global More responsibility? Yes, please! Open house for motto in January of 2015: in with “We are Bosch” and out with “House of Orientation.” The new mission statement, The subject of greater personal responsibility matters to Do you want take on more which describes the Bosch identity, has Bosch associates. It has resulted in more than 3,500 hits in the been condensed, updated, and fine-tuned. Bosch-Zünder Community forum in Bosch Connect, with personal responsibility anniversary We will be presenting “We are Bosch” in all clear results emerging from the vote – and lots of comments. its details in the January issue, where at your job? The with an you can find reports, interviews, and Promote change Robert Bosch Foundation celebrates its 50th anniversary elaborate diagrams. I feel I can handle more responsibility. I just recently com- Yes No open house for the public and select guests at its campus in Stuttgart. pleted my studies in Australia and came to Bosch ready to work. I am driven to work together with my colleagues to promote change, and to take on responsibility in order to or the first time in its 50-year his- sage and thanked the foundation for its “50 achieve this. tory, the foundation opened its years of service to the public good.” During Your opinion Philip Mariath, Denham, United Kingdom doors to the public. The move was the two-hour evening event, 24-year-old met with a great deal of interest. By rapper Cossu performed live. He was the counts Stand by your decisions Fearly morning, lines were already forming winner of the RAPutation.tv talent show, Tell us what you think about the focus My initial inclination was to vote “yes.” But I feel it is neces- on the normally quiet Heidehofstrasse in with which the foundation hopes to interest of this edition: agility. Which articles sary for each associate to first complete all of the tasks as- front of the foundation’s premises. Nearly underprivileged youth in politics. Nobel did you particularly enjoy, and which signed to them now and have the courage to stand by their 6,000 people from Stuttgart and the sur- Prize winner for literature Herta Müller ex- ones less so? We look forward to decisions. Why, for example, are so many e-mails being sent rounding area accepted the invitation to an plained how important the foundation’s hearing your opinion on Bosch-Zünder to so many people? I’ve told everyone; someone will re- open house to learn more about the founda- Border Crossers scholarship was for her Online, in the Bosch-Zünder spond. Are we really more interested in looking for some- tion and its work. It became a day of per- novel, “The Hunger Angel.” Community, or via e-mail. one to blame than in finding solutions? Asking fewer ques- sonal encounters. At the 40 red cubes scat- Another of the guests at the event was tions and showing greater initiative is often a good way Put yourself to the test each day tered across the campus, the foundation’s Franz Fehrenbach, Chairman of the Super- to achieve faster results. That being said, everything has to Before you can take on greater responsibility, you need to employees introduced themselves and their visory Board at Robert Bosch GmbH, who be done by the book. prove you can handle it in the first place. This benefits you projects. And it was a success. has very close personal ties to the founda- Eberhard Raichle, Feuerbach, Germany as a person and ultimately the company as well. And that “I’m a Sinologist, and I think the founda- tion. “The Robert Bosch Stiftung was one of is what I am seeking to do at Bosch. tion’s work on Sino-German relations is the main reasons why I came to Bosch in the Grow as a person Khaing K, Singapore very interesting, because it aims to improve first place. It was the company’s corporate Taking on greater personal responsibility means that the exchange of ideas between the two structure that won me over – most of the we have more opportunity to grow as a company, and as Become more profitable countries and to break through the clichés money generated remains within the com- individuals. Taking on greater personal responsibility reduces time to that are still prevalent,” said a visitor from pany, and the dividends are paid into a non- Huilan Chen, Hangzhou, China market, makes us faster, more flexible, and, at the end of the Stuttgart. Authors sponsored by the foun- profit foundation.” us/kv day, more profitable and innovative. dation, such as José F.A. Oliver and Adam Increase your motivation Thomas Oleksy, Karlsruhe, Germany Jaromir, read from their award-winning Details of the anniversary There are many ways that each Bosch associate can help the works. The Robert Bosch Hospital also had celebration can be found at: company grow and evolve by taking on greater personal Be able to handle the responsibility high-tech from the operating room on dis- www.50-jahre-richtung-zukunft.de responsibility. This in turn increases our motivation. How- It’s not a question of whether or not we want more respon- play: visitors could use minimally invasive ever, it is all too often the case that we are bogged down in sibility. It’s much more a question of whether we’re able to instruments to pick up gummy bears. bureaucracy and lose valuable time as a result. handle it. One thing is clear, however: If you are to take on Shibu Joseph A, Bangalore, India added responsibility, you should also be rewarded com- Merkel sends congratulations mensurately. If not, this leads to dissatisfaction. The foundation also opened the Robert Hand in hand with trust Mandal Sourabh, Bangalore, India Bosch Building to the public, allowing visi- Responsibility goes hand in hand with trust. I would like to tors to view the historic rooms where Robert Contact take on greater personal responsibility and hope that the You can find the link to the Bosch once lived and worked. Many visitors E-mail [email protected] company feels I am also ready for it. next survey on the Bosch- told their own personal anecdotes that tied Tel. +49 (0)7 11 8 11 – 71 12 Liquin Yaohudek, Vienna, Austria Zünder Online homepage. them to Bosch – such as how they climbed the Intranet https://bgn.bosch.com/alias/bzonline high walls of the park for fun as children af- Mailing address Bosch-Zünder Editorial (Abt. C/CCN3), P.O. Box 10 60 50, 70049 Stuttgart, Germany ter World War II, or how their family mem- bers had worked for Robert Bosch. Just over a week before the open house, the foundation celebrated its 50th anniver- Masthead Snapshot sary with 200 friends and partners. Guests BoschZünder [’tsynd r] is the international included the French ambassador to Ger- newsletter for associates of the Bosch Group. It To mark its anniversary, the foundation opened its campus and the former residence many, Maurice Gourdault-Montagne, and was founded by Robert Bosch in 1919 and named after the magneto (‘Magnetzünder’), the product of Robert Bosch to the public. Some guests signed the logo (from left): Christof Bosch, Volkmar Denner, Chairman of the board of that gave Bosch its worldwide breakthrough at member of the advisory board; Joachim Rogall, member of the board of management; management at Robert Bosch GmbH. Ger- Strengthening Europe: At cube 20, the turn of the century. Bosch-Zünder is published worldwide in ten languages. Winfried Kretschmann, Minister-President of Baden-Württemberg; Kurt W. Liedtke, man Chancellor Angela Merkel sent her visitors could write down their chairman of the advisory board; and Ingrid Hamm, member of the board of management. congratulations by means of a video mes- vision for a united Europe. Published by: Katharina Sorg (ks), Marta Corporate Communications, Surowiec (ms), Jill Tanamal Vice President: (jt), Edit Toth (ed), Klaus Uta-Micaela Dürig (dg) Voßmeyer (kv), Hua Yuwei Internal Communications (hy) Manager: External authors: Christian Fronek (fro) KircherBurkhardt GmbH, Editor-in-Chief: Stuttgart: Gunter Epple (ep) Bettina Langer (bl), Jürgen Zeyer (jz) The world visits Breisgau Online Editor-in-Chief: Jörg Kirchhoff (kh) Production and design: KircherBurkhardt GmbH, Managing Editor: Students from more than 70 countries arrive at the new UWC Robert Bosch College in Freiburg. Berlin Ortrun von Hochmeister (vH) Translations: early three years after the ground- short journey to the Black Forest, many of life has begun for all of the UWC’s 104 Think Global GmbH, STAR Innovation and technology: GmbH, GEDEV breaking ceremony, the day finally their fellow students traveled there from students. For the next two years, those Arnd Bäucker (bär) Illustration: KircherBurkhardt Illustration: Printed by: | Editor: came. The first students arrived at around the globe. They flew in from Singa- students will focus on issues such as inter- Frankfurter Societäts- N Alexander Fritsch (alf) the new UWC Robert Bosch College in pore, Swaziland, New Zealand, the Marshall national understanding, peace, and sus- Druckerei GmbH Contributors to this issue: 190,000 Freiburg – in sunshine and to cheers of wel- Islands, and the United States. A total of 70 tainability at UWC Robert Bosch College. Juliette Birk (jb), Leonora Print run: Cerri (ec), Lisa-Marie come from school administrators. After nations are represented in Freiburg. You And together they will complete their bac- Ennemoser (me), Sonja Articles in Bosch-Zünder three years of construction, new life has would never have guessed that most of the calaureate degrees, which are internation- Feihle (fei), Kate Gentle are only classified as (kg), Matt Haran (mh), official statements by the finally been breathed into the former Car- young people had just traveled halfway ally recognized as making them eligible for Anastasia Kanales (ak), board of management thusian monastery.