1/ SABC CoNNECTA RADIO CONNECTING YOU Inside this issue page 20 SAFM’S SUNRISE SPONSORSHIP PROPOSAL page 6 happy holidays and SABC2 Makes a prosperous 2021 Room for more this Festive Season 2/ SABC CoNNECTA RADIO HAPPY HOLIDAYS AND A PROSPEROUS 2021 1 GE’S NOTE: TIME TO RESET! 2 SABC TV INTRODUCES EXCITING NEW SHOWS 3 SABC1’s Brand New Show: Plate Up 4 SABC1 New Show ‘Shay’iround’ Explores SA Beauty Spots 5 Sponsorship & Advertising Opportunities 5 SABC2 Makes Room for more this Festive Season 6 Sponsorship & Advertising Opportunities 7 SABC2 Makes Room for more this Festive Season - Generation Gap 9 Sponsorship & Advertising Opportunities 9 SABC RADIO ON FULL STEAM FOR 2021 10 Back to School: Metro FM honours teachers 11 Sponsorship & Advertising Opportunities 12 Metro FM’s ‘Pop Up’ Valentines Dinner 13 Sponsorship & Advertising Opportunities 14 5FM LIVE LOUD 2021 CAMPUS INVASION 15 LIVE LOUD WITH THE WEEKENDER5 16 Contents Sponsorship & Advertising Opportunities 16 Good Hope FM’s BACK TO SCHOOL SPIN AND WIN 2021 17 Love Is On The Air with Good Hope FM 17 Sponsorship & Advertising Opportunities 18 RSG’s ALL THINGS KAT EN HOND LOVE IS ON THE AIR 2021 19 FEATURE 41 Sponsorship & Advertising Opportunities 19 Sponsorship & Advertising Opportunities SAfm’s Sunrise Sponsorship Proposal 20 42 Sponsorship & Advertising Opportunities 21 Umhlobo Wenene FM Eases Return to UKHOZI FM BACK TO SCHOOL CAMPAIGN 22 Classrooms 43 Sponsorship & Advertising Opportunities 23 Sponsorship & Advertising Opportunities Lesedi fm’s Back 2 School CSI campaign 24 44 VALENTINE’S LOVE & SOUL SESSION IN THE PARK WITH LESEDI FM 24 TruFM on the ground Back to School Sponsorship & Advertising Opportunities 25 Activation 45 Motsweding FM Back to University CSI Campaign 26 Sponsorship & Advertising Opportunities Motsweding FM’s Valentine’s Konka Love Competition 26 46 Sponsorship & Advertising Opportunities 27 Radio 2000 Flips Fridays with Sneaker Thobela FM Back to School Campaign 28 feature 47 Thobela FM flips the script on its popular Annual Gospel Festival 28 Sponsorship & Advertising Opportunities Sponsorship & Advertising Opportunities 29 48 Munghana lonene FM Back to School Human Dignity Drive Campaign 31 Standard Terms and Conditions 49 Sponsorship & Advertising Opportunities 32 Phalaphala FM to lend a hand to schools 33 Sponsorship & Advertising Opportunities 34 Ligwalagwala FM Life changing back to school campaign 35 Ligwalagwala FM Love Rocks Annual Adventure 35 Sponsorship & Advertising Opportunities 36 Ikwekwezi FM ‘Hire A Graduate’ Sponsorship Opportunity 37 Sponsorship & Advertising Opportunities 38 Lotus FM Back to School Donation Drive 39 Lotus FM’s ‘V-Day’ focuses of GBV victims 39 Sponsorship & Advertising Opportunities 40 HAPPY HOLIDAYS AND A PROSPEROUS 2021 In the true spirit of the HOLIDAY SEASON, We extend to you our sincerest appreciation of our association and partnership And best wishes for a MERRY CHRISTMAS And a HAPPY NEW YEAR Filled with PEACE, JOY, And SUCCESS! SABC COMMERCIAL ENTERPRISES TEAM 2/ SABC CoNNECTA COMMERCIAL ENTERPRISES GE’S NOTE: TIME TO RESET! The year 2020 could easily be summed up as The Year of Uncertainty. Coming to the close of the year, we’ve learnt a lot about ourselves and our resilience in the face of uncertainty, and one thing is for sure – we are a resilient and resourceful people. As SABC Commercial Enterprises, we’ve had to reimagine and reinvent ourselves and how we do business. We’ve had to introduce new and innovate ways to service our clients as a result of the covid-19 restrictions, which resulted in our platforms, TV and Radio, implementing exciting and innovative ways to engage our audiences, like the launch of virtual events and activations. Along with the webinars aimed at engaging you as our clients, Connecta, our monthly newsletter, is one of our touchpoint solutions aimed precisely at keeping you, our clients abreast of the exciting opportunities that come out of our platforms. In this issue, we focus on the opportunities that fall in the first quarter of 2021 (January – March). We cover the usual suspects: Back to School and Valentine’s opportunities, flanked by many other exciting opportunities. I hope you find the opportunities as exciting as we do. Looking forward to engaging with you in person soon. Until then, may you and your family have a happy holiday season and a prosperous new year. Best wishes, Reginald Nxumalo Group Executive: SABC Commercial Enterprises 3/ SABC CoNNECTA TELEVISION SABC TV Introduces Exciting New Shows 4/ SABC CoNNECTA TELEVISION SABC1’S BRAND NEW SHOWS SABC1’s Brand New Show: Plate Up SABC1 introduces a brand new cooking show under the tutelage of an experienced Chef. The show will follow a journey of ordinary South Africans, who aspire to become good cooks for their families but are a bit challenged in the kitchen. The show invites South Africans to write and share their cooking aspiration and challenges. The viewers with the most compelling stories will be part of a once in a life time cooking journey to learn new dishes and the mechanics around the kitchen with one of SA’s leading Chef. SABC1 New Show ‘Shay’iround’ Explores SA Beauty Spots SABC1’s new travel show celebrates the beautiful relationships among friends, colleagues or siblings, while exploring the country’s beautiful landscape. ‘Shay’iround’, which is translated as ‘go somewhere’ encourages comradery among peers and family. The show, presented by one of the channel’s charismatic personality, follows a group of people with a special bond and a desire to explore South Africa through travel escapades that will reinforce the bond and create new memories. For advertising and sponsorship opportunities, please see below schedule: 5/ SABC CoNNECTA TELEVISION SABC1 Sponsorship & Advertising Opportunities PLATE UP STANDARD GROSS SPONSORSHIP COST PER NUMBER SPONSORSHIP DURATION EXPOSURE COST TO ELEMENT PER B’CAST ELEMENTS VALUE ADVERTISER Opening Billboard 10 R33600 1 R33 600 R21 840 Closing Billboard 10 R33600 1 R33 600 R21 840 Commercial 30 R56000 2 R112 000 R72 800 Sub-Total Standard Elements: Cost per R179 200 R116 480 broadcast Sub-Total Standard Elements: Cost for R2 329 600 R1 514 240 the total broadcast series Total Value R2 329 600 Total Cost to Client R1 514 240 SHAY’IROUND ELEMENTS – TRATE ELEMENTS – QUANTITY QUANTITY :T42 TRATE :T42 OBB 13x 10” OBB 13x 10” CBB 13x 10” CBB 13x 10” 2xStings 13x 10” 1 TVC 13x 30” Value R1 747 200 Value R1 601 600 Investment R1 135 680 Investment R1 041 040 6/ SABC CoNNECTA TELEVISION SABC2 MAKES ROOM FOR MORE THIS FESTIVE SEASON Taunted South Africa’s family channel, SABC2 has tweaked it’s offering for the festive season to make room for more, this with the view that families will be travelling less owning to the current COVID 19 restrictions. It’s bonding time and SABC2 knows how to keep the whole family entertained throughout the holidays. The channel has plans to keep the ‘family vibes’ flowing with programming that includes, Dreamworks and Animation Movies: 07 December 2020 – 01 January 2021, Monday – Friday 10:00 – 11:00 & 15:30 – 16:00, Saturday – Sunday, 12:30 – 14:00. For advertising opportunities, please see below schedule: 7/ SABC CoNNECTA TELEVISION SABC2 Sponsorship & Advertising Opportunities SABC2 DECEMBER SPECIAL – CHRISTMAS SERVICE AFP 48 minute AFP 24 December: 20:00 – 21:00 & 25 December: 09:00 – 10:00 RATE: R30,000 COST SPONSORSHIP ELEMENTS 10”Opening Billboard R 18 000 10” Closing Billboard R 18 000 Slot Cost R 120 000 Channel promoting the service on TV & digital for R 300,000 at no cost to client R 0 Total cost to client for 2 days broadcast R 312 000 Total Exposure Value R 612 000 8/ SABC CoNNECTA TELEVISION SABC2 MAKES ROOM FOR MORE THIS FESTIVE SEASON Generation Gap is a reality competition game show where 12 elderly people compete for a grand prize. Twelve endearing but larger-than- life elderly individuals, from different cultural, racial and socio-classes are pre-selected to participate in this challenge-based competition reality show that sees one of them ultimately become the Generation Gap winner. Premised largely as a social experiment, the show gives each participant, on a weekly basis, an unexpected task designed to draw the individual out of their preconceived comfort zones into edgy and spirited tasks. 9/ SABC CoNNECTA TELEVISION SABC2 Sponsorship & Advertising Opportunities GENERATION GAP Sunday 19:30 – 20:30 ( R 19 500) Repeat ( R 8 000) RATE: R7,000 COST SPONSORSHIP ELEMENTS 1 x 10” Opening billboard R 11 700 1 x 10” Closing billboard R 11 700 8 x 10” Stings R 93 600 2 x 10” Squeeze backs during the show R 23 080 2 x 30” Commercials R 39 000 Total per episode R 179 080 13 Episodes including repeat R 3 309 800 Less 40% discount R 1 985 880 Sponsor Branded Promos of R R2m @ 50% discount R 1 000 000 SABC 2 PR & Marketing to the value of R4m with Vodacom logo at no cost to Vodacom R 0 Vodacom Investment – 13 Weeks R 2 985 880 Total Exposure Value R 9 309 800 10/ SABC CoNNECTA RADIO SABC RADIO on full steam for 2021 11/ SABC CoNNECTA TELEVISION BACK TO SCHOOL: METRO FM HONOURS TEACHERS The 2021 Back to School season comes on the backdrop of a very difficult year for schools, in particular for teachers who had to teach during the coronavirus pandemic in order to save the academic year. To celebrate these heroes and heroines, Metro FM plans to recognise and reward teachers for their resilience during the pandemic and ingenuity in embracing new and safe ways to continue teaching under difficult circumstances. The station will call upon its listeners to nominate a teacher who has gone above and beyond their call of duty, the nominees will be shortlisted to 3 teachers who will each win a cash grand prize of R10 000 along with stationary packs for all the pupils in their classroom.