PRESS RELEASE Levallois, 2 May 2018 Ile de France Radio Panel 2017/2018 September-October 2017 / January-February 2018 Main results pp. 2 to 4 Method and definition of audience indicators p. 4 Calendar of the Ile de France Radio Panel and events occurring during the periods p. 5 Aim of the Ile de France Radio Panel To measure the number of people listening to the radio and the listening frequency over a long period, Médiamétrie gathered information about the listening habits of the same people (panellists) over 23 days. Two panels were surveyed. from 16 September to 8 October 2017, and from 13 January to 4 February 2018. The aim of the Radio Panel is to better understand the behaviour of the listeners over a long period (duplications between stations, transfers of one station to another, renewal and loyalty of the audience, etc.) and to provide information for the media-planning models. The panel study supplements the “126 000 Radio Ile de France” survey, which, with a daily renewal of the individuals surveyed, measures the audience levels as a daily average, as well as the profiles of their listeners. This press release only mentions the stations, networks and coordinations subscribing to the survey and achieving at least 5% of maximum coverage during the 21-day period. Source: Médiamétrie - Ile de France Radio Panel 2017/2018 - Copyright of Médiamétrie - All rights reserved 1/6 PRESS RELEASE Ile de France Radio Panel 2017/2018 Main results for Radio (5am-12 midnight) Maximum coverage (%) Average number of days of listening per 1% = 100,710 people aged 13 years and older Average week 3 weeks listener 5 days 7 days 21 days 21 days Monday-Friday Monday-Sunday Monday-Sunday Monday-Sunday RADIO IN GENERAL 80.6 84.1 89.6 14.8 General-interest Total 45.8 47.8 56.0 12.3 of which EUROPE 1 12.3 13.5 17.8 9.2 FRANCE BLEU 3.6 4.2 8.1 3.5 FRANCE INTER 17.3 18.2 22.2 11.3 RMC 10.4 11.6 16.3 6.8 RTL 17.2 18.4 24.4 9.5 Music programmes Total 41.5 46.5 59.0 8.2 of which CHERIE 5.8 6.7 11.4 4.0 FUN RADIO 4.9 5.6 9.4 4.7 M RADIO 2.6 3.1 5.6 3.6 NOSTALGIE 8,8 10.8 17.0 4.7 NRJ 9.5 11.4 18.5 4.5 RFM 7.8 9.7 16.1 4.4 RIRE ET CHANSONS 6.7 7.9 13.2 4.1 RTL2 7.3 9.0 15.2 4.2 SKYROCK 6.3 7.3 12.3 4.1 VIRGIN RADIO 4.5 5.4 9.6 3.7 Special-interest Total 23.4 25.8 33.2 8.6 of which FRANCE CULTURE 5.6 6.8 10.8 5.0 FRANCE INFO 13.8 15.0 20.6 7.5 FRANCE MUSIQUE 3.9 5.0 9.4 3.4 RADIO CLASSIQUE 5.0 6.2 8,8 6.3 Local programmes Total 29.4 34.3 46.8 7.0 of which CHANTE FRANCE 4.1 4.7 7.4 4.8 FIP 4.8 5.8 8.6 6.0 LATINA 4.1 4.9 7.7 5.0 OUI FM 3.6 4.6 6.9 5.3 TSF JAZZ 3.4 4.3 6.6 4.7 VOLTAGE 3.9 4.7 7.6 4.8 Definition of aggregates by format General-interest programmes : EUROPE 1, FRANCE BLEU, FRANCE INTER, RMC, RTL. Music programmes : CHERIE, FUN RADIO, M RADIO, MOUV’, NOSTALGIE, NRJ, RADIO NOVA, RFM, RIRE ET CHANSONS, RTL2, SKYROCK, VIRGIN RADIO. Special-interest programmes: BFM BUSINESS, FRANCE CULTURE, FRANCE INFO, FRANCE MUSIQUE, RADIO CLASSIQUE, RFI-RADIO FRANCE INTERNATIONALE. Local programmes: FIP, Les Indés Radios and other local radio stations not affiliated with a national network. Source: Médiamétrie - Ile de France Radio Panel 2017/2018 - Copyright of Médiamétrie - All rights reserved 2/6 PRESS RELEASE Ile de France Radio Panel 2017/2018 Main results for advertising coordinations (5am-12 midnight) Maximum coverage (%) Average number of days of listening per 1% = 100,710 people aged 13 years and older Average week 3 weeks listener 5 days 7 days 21 days 21 days Monday-Friday Monday-Sunday Monday-Sunday Monday-Sunday RADIO IN GENERAL 80.6 84.1 89.6 14.8 NRJ GLOBAL MASSIVE IMPACT 24.8 28.8 40.0 6.1 Impact + 17.7 21.1 31.3 5.4 PRIORITE IDF 30.9 35.6 48.5 6.5 M6 PUBLICITE RADIO IDF 26.4 29.1 38.8 8.4 FIRST Ile de France (PARIS REGION) 11.6 13.8 22.5 4.8 LAGARDERE ADVERTISING 22.1 25.3 35.4 7.3 LAGARDERE METROPOLES IDF 15.4 18.6 28.5 5.1 LIP ! 23.1 27.6 40.1 5.9 LES INDÉS RADIOS 22.4 26.5 38.0 6.1 LES INDÉS CAPITALE 17.4 20.5 30.6 5.6 NOVA AND FRIENDS 5.2 6.6 10.7 4.7 PARIS - IDF + 8.9 10.9 17.1 5.0 1981 IDF FULL 8.3 9.7 15.0 5.3 1981 IDF DUO 5.0 6.0 9.4 5.0 Composition of advertising coordinations NRJ Global Massive Impact = Chérie, Nostalgie, NRJ, Rire et Chansons Impact + = Chérie, Nostalgie, Rire et Chansons Priorité IDF = Chante France, Chérie, Nostalgie, NRJ, Radio Nova, Rire et Chansons, TSF JAZZ M6 Publicité Radio IDF = Fun Radio, RTL, RTL2 First Ile de France = Fun Radio, RTL2 Lagardère Publicité = Europe 1, RFM, Virgin Radio Lagardère Métropoles IDF = OUI FM, Radio FG, RFM, Virgin Radio LIP ! = Fun Radio, OUI FM, Radio FG, RFM, RTL2, Virgin Radio Les Indés Capitale = Africa N°1, Beur FM, Evasion, Générations, Latina, MBS, M Radio ex MFM Radio, Radio Orient, Radio Rézo, Sud Radio, Swigg ex Ado, Tropiques FM, Urban Hit, Voltage Nova and Friends = Radio Cap Sao, Radio Nova, TSF JAZZ Paris - IDF + = Chante France, Radio Nova, TSF JAZZ 1981 IDF Full = Latina, Swigg ex Ado, Voltage 1981 IDF Duo = Swigg ex Ado, Voltage Les Indés Radios = the following 131 radio stations: 100%, 47 FM, Activ Radio, Africa N°1, Alouette, Alpes 1/Alpes 1 Rhône-Alpes, ARL, Bergerac 95, Beur FM, Blackbox, Canal FM Sambre Avesnois, Cannes Radio, Cerise FM, Champagne FM, Chante France, Collines La Radio, Contact FM, Décibel (Bretagne), Delta FM (NPDC), Dici Radio (PACA), Direct FM, Durance FM, Echo FM, ECN, Emotion, Est FM, Evasion, FC Radio l'Essentiel, FGL-Fréquence Grands Lacs, Flash FM (Limousin), Flor FM, Forum, France Maghreb 2 (province), Fréquence Plus, Fusion FM, Galaxie Radio (NPDC), Générations (Ile de France), Générations (Lyon Métropole), Gold FM, Grand Sud FM, Happy FM, Hit West, Horizon (NPDC), Hot Radio, Impact FM, Inside, Jaime Radio, Jazz Radio (D), Jazz Radio (B), Jordanne FM, K6 FM, Kiss FM, Kit FM, La Radio Plus, Latina, Latitude, Littoral FM, Lor’FM, Lyon 1ère, Magnum La Radio, Maritima, Max FM, MBS, Métropolys, Mistral FM, Mixx FM, Mona FM, Montagne FM, MTI, N'Radio, Nice Radio, Océane FM, ODS Radio, OÜI FM, Oxygène Radio Hit and Dance, Oxygène Radio (Pays-de-la-Loire), Plein Air, Plein Coeur, Radio 6, Radio 8, Radio Alfa, Radio Bonheur, Radio Camargue, Radio Caroline, Radio Cristal (Normandie), Radio Dreyeckland, Radio Espace, Radio FG, Radio Flash (Languedoc-Roussillon), Radio Intensité, Radio Isa, Radio Liberté, Radio Mélodie, Radio Ménergy, Radio Mont-Blanc, Radio Numéro 1, Radio One, Radio Orient, Radio Rézo, Radio Scoop, Radio Star (PACA), Radio Star (Est), Radio Studio 1, Radio VFM-Vire FM, Radiocéan, RCA, RDL Radio, RMB-Radio Montluçon Bourbonnais, RMN - La Bretagne en Musique, RTS FM, RVA, RVM (Champagne Ardenne), Sea FM, Sud Radio, Sweet FM, Swigg ex Ado, Tendance Ouest, TFM, Tonic FM (Bourgogne), Tonic Radio, Top Music, Totem, Toulouse FM, Tropiques FM, Urban Hit, Vibration, Virage Radio, Vivradio, Voltage, Wit FM. Source: Médiamétrie - Ile de France Radio Panel 2017/2018 - Copyright of Médiamétrie - All rights reserved 3/6 PRESS RELEASE Ile de France Radio Panel 2017/2018 Main results of aggregates by status (5am-12 midnight) Maximum coverage (%) Average number of days of listening per 1% = 100,710 people aged 13 years and older Average week 3 weeks listener 5 days 7 days 21 days 21 days Monday-Friday Monday-Sunday Monday-Sunday Monday-Sunday RADIO IN GENERAL 80.6 84.1 89.6 14.8 PUBLIC SERVICE RADIO STATIONS(1) 35.0 37.5 45.0 10.9 Including: RADIO FRANCE(2) 34.8 37.3 44.9 10.9 PRIVATE COMMERCIAL RADIO STATIONS(3) 67.2 72.1 81.2 12.4 (1) Public service radio stations include all Radio France and RFI radio stations. (2) Radio France: Fip, France Inter, France Info, France BLEU, France Musique, France Culture, Mouv’. (3) Private commercial radio stations include all local, regional and national commercial radio stations. Measurement of the Radio Panel Method of the Ile de France Radio Panel 1- Médiamétrie recruited, via telephone and across two periods, 2,567 individuals who were geographically and socio-demographically representative of the population aged 13 years and older living in the Ile de France region. 2- Web user panellists could either record their information via a web interface or a smartphone app. Panellists who were not web users or those who were reluctant to respond via the Internet, could record their information in a hardcopy listening diary. 3- Each panellist recorded his/her radio listening over 23 consecutive days.
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