STATE UNIVERSITY OF NEW YORK SUNY CUAD COUNCIL FOR UNIVERSITY ADVANCEMENT 2013 Annual Awards STATE UNIVERSITY OF NEW YORK for Excellence SUNY CUAD COUNCIL FOR UNIVERSITY ADVANCEMENT SUNYCUAD EDUCATIONAL CONFERENCE I SYRACUSE, N.Y. I JUNE 13 - 15, 2013 2013 Annual Awards for Excellence Congratulations to all of this year’s winners! The quality of your work confirms that we are all part of not only the largest, but the finest, comprehensive university system in the United States. Welcome! The Mission The SUNY Council for University Advancement (SUNYCUAD) is proud to present once again of SUNYCUAD its annual Awards for Excellence program. The Awards for Excellence recognizes the outstanding work of SUNY colleges and universities and SUNYCUAD members, and every year, the results SUNYCUAD promotes understanding get even better. and support of the State University and provides professional development The process began early this year when the and networking opportunities for call for entries was sent to our more than 800 advancement professionals in the areas members. In the spring, the host coordinators, of public relations, alumni relations, who coordinate the judging for each of the publications, electronic communications, 20 categories, graciously stepped forward to development, government relations and support the effort. The host coordinators each assembled expert judges in their respective marketing. categories to evaluate the entries and make the The organization encourages members very difficult decision of choosing winners. and their SUNY institutions to carry out their responsibilities in an ethical and The winning entries reflect programs and professional manner by: projects that have achieved exceptional results through solid planning, well-conceived goals • Creating a climate of sharing best and objectives and resourceful and effective practices through a comprehensive solutions. communication program and professional development conferences; As chair of the Awards for Excellence program, I extend my sincere appreciation to the host • Promoting the support of initiatives coordinators and judges. They have worked on that will benefit the State University as this for many months and we truly value their a whole; time and commitment. • Promoting the professional Finally, I am grateful to all of you. Chancellor development of new members through Zimpher repeatedly speaks of the critical outreach and structured mentoring importance of “systemness” among the campuses programs; and among our colleagues. As seen in the pages • Building linkages with System that follow, the SUNYCUAD membership clearly exemplifies that. We come together, honor each Administration and other professional other and share best practices. How great is that! organizations; • Sharing information among campuses So tonight is a time to celebrate the and providing a sounding board for incredible work we’ve done and all our many campus advancement professionals accomplishments. Enjoy the evening. and University leaders. All good regards, Maureen Winney Vice President, SUNYCUAD Board of Directors Director of Alumni and Student Relations SUNY Empire State College 16 1 Advertising Websites TOTAL ADVERTISING PROGRAMS WEBSITES H Best of Category H Best of Category SUNY Plattsburgh SUNY Empire State College Conversation Standing Conference of Presidents Website The (New Traditional) Agency Office of Communications and Government Relations Kristen Link, Account Supervisor Judges’ Citation INDIVIDUAL ADVERTISING SUNY Binghamton No awards given Bearcat Athletics Website OUTDOOR ADVERTISING SUNY Binghamton Division of External Affairs No awards given STUDENT RECRUITMENT RADIO H Best of Category No awards given Buffalo State College Buffalo State Music Department Website TELEVISION Buffalo State Web Team H Best of Category SUNY Canton ALUMNI RELATIONS Great Majors, Great Careers H Best of Category SUNY Canton SUNY Empire State College Alumni Website Judges’ Citation David Regan White SUNY Orange One Exceptional College, Two Extraordinary Campuses NEWS/MEDIA RELATIONS H SUNY Orange Best of Category Binghamton University Discover-e Host Coordinator Office of Research Advancement Margaret Spillett, Director of Public Relations and Institutional Communications, Cayuga Community College Host Coordinator Judges Tim Nekritz, Associate Director of Public Affairs, SUNY Oswego Michael Clarke, Web Producer, Syracuse University School of Information Studies Laura Coburn, Studio Principal, Coburn Design Judges Gail Cowley, VP of Operations, Cowley Associates Inc. Randy Belcher, Freelance Designer, HCI grad student Cynthia S. Aikman, Business Development Specialist, Cynthia S. Aikman Phil Gailinas, Company-G Web Development Pam Freeman, Owner, p.m. Freeman Phillip Moore, Freelance Designer and Filmmaker Steve Chirello, Owner, Chirello Advertising 2 15 Student Recruitment Alumni Programs Publications: Packages H Best of Category Farmingdale State College Professor Becker’s BBQ Sauce Celebrates 100th Anniversary H Best of Category Farmingdale State College SUNY New Paltz Admissions SUNY New Paltz Office of Communication and Marketing Host Coordinator Louise Wilson, Director of Alumni Affairs/Development Assistant, Judges’ Citation Cayuga Community College Buffalo State College Judges Because of Buffalo State Anthony Gucciardi, Principal (retired), Auburn Enlarged City School District Buffalo State College Lisa Jo DeSocio-Greenfield, Founder CEO, Essential Health Solutions Karen A Macier CFRE, Director, Program Development East Hill Family Medical Gerard Guiney, Deputy Superintendent, NYS Department of Corrections and Host Coordinators Community Services Ellen Davidson and Smiljana Peros, Fashion Institute of Technology, Publications Edward “Ted” Herrling, Director (retired), NYS Department of Employment Training Richard Landers, Director (retired) Admissions, Cayuga Community College Judges Jennifer Fondiller, Dean of Enrollment Management, Barnard College Robert Dinardi, Director of Marketing, The New School Britt Cobb, Designer, Pentagram Community Relations Visual Design in Print Programs Judges’ Citation PUBLICATIONS Cornell University H Best of Category Telling the Town Gown Story Binghamton University Gary Stewart, Director of Community Relations Engineered for Discovery Division of External Affairs, Binghamton University Host Coordinator LOGOS/NAME PLATES Darryl Geddes, Director, Public and Media Relations, SUNY Upstate Medical University H Best of Category Judges SUNY Rockland Community College Logo Redesign Donna Adamo, News Manager, Syracuse University Joe Della Posta, Director of Communications, LeMoyne College Tzipora Reitman SPECIALTY PIECES H Best of Category Stony Brook University Stars of Stony Brook Gala Stony Brook University Host Coordinators David Belsky and David Schillinger, Communications, SUNY System Administration Judges Jay Purcell, Owner/Designer, Pier Design Co. John Kenific, Freelance Designer Michael Hemberger, Photographer, Michael Hemberger Photography 14 3 Development Student Recruitment UNIVERSITY CENTERS No awards given Publications: Individual COMPREHENSIVE FOUR-YEAR COLLEGES VIEWBOOKS AND PROSPECTUSES No awards given H Best of Category SUNY Oswego CATALOGS March Matchness No awards given Jessica Moquin, Associate Director of Annual Giving STUDENT HANDBOOKS COMMUNITY, TECHNICAL AND SPECIALIZED COLLEGES No awards given Judges’ Citation COURSE LISTINGS SUNY IT 2010-2011 Foundation Annual Report No awards given SUNY IT SEARCH PUBLICATIONS H Best of Category Host Coordinator Fashion Institute of Technology Lisa L. Court, Senior Director of Principal Gifts, Binghamton University Foundation The FIT Life Ellen Davidson, Fashion Institute of Technology Judges Katherine Compagni, Professor of English (retired), Ithaca College Judges’ Citation Robert C. Howe, Elections Commissioner, Cortland County Monroe Community College Kathy McMahon, Director of Development, Cortland YWCA High School Senior Open House Invite Monroe Community College Judges’ Citation SUNY IT Effective, Efficient and Take a Look at Us! Elegant Publications SUNY IT POSTERS H Best of Category No awards given SUNY Empire State College Metropolitan Center Family of Publications Host Coordinator Office of Communications and Government Relations Steven Frederick, Associate Vice President of Institutional Advancement, Clinton Community College Judges’ Citation Stony Brook University Judges You’re in Seawolves Country Kerry Haley, Executive Director, Foundation of Champlain Valley Physicians Hospital Stony Brook University Priscilla Hammond, Owner, Directions North Enterprises Inc. Sophie Mitsoglou, Development Director, Mountain Lake PBS Judges’ Citation Binghamton University Binghamton Research Office of Research, Binghamton University Host Coordinators Kaitlin Gambrill and Leydi Zapata, Strategic Planning and University Advancement, SUNY System Administration Judges Ambassador Carl Spielvogel, Chairman and CEO of Carl Spielvogel Associates Inc. Ralph Blumenthal, New York Times journalist and non-fiction author John Fortune, Principal, DCF Advertising 4 13 Special Events Electronic INDIVIDUAL EVENTS Communications and H Best of Category The College at Brockport 2011 President’s Donor Recognition Dinner Interactive Media The College at Brockport Division of Advancement TV, RADIO No awards given Judges’ Citation Rockefeller College of Public Affairs and Policy, University at Albany E-NEWSLETTERS Navigating the Post 9-11 World, Rockefeller College’s 3-Part Program H Best of Category Rockefeller