<p>CRITICAL THINKING EXERCISES</p><p>CRITICAL THINKING EXERCISE 9-5 Choosing a Brand Name</p><p>Suggest an appropriate band name for each of the following consumer products.</p><p>1. A cable TV network targeted at new parents with features on babies and toddlers </p><p>2. A chocolate flavored vitamin drink</p><p>3. A sporty car targeted at middle-aged women </p><p>4. A glow-in-the-dark light switch</p><p>5. A breakthrough prescription drug to treat childhood diabetes</p><p>6. A restaurant serving Japanese and Chinese food</p><p>7. An easy-to-use hand-held e-mail device targeted at technology-phobic senior citizens</p><p>8. An inexpensive line of cosmetics featuring vibrant bold colors</p><p>9. A magazine targeted toward single career women</p><p>10. A high-end all-natural cat food </p><p>11. An exclusive line of children’s sports shoes</p><p>12. A banana-flavored breakfast cereal </p><p>13. A mobile dental clinic</p><p>9.1 14. A digital camera/GPS (global positioning satellite) combination preloaded with maps of North America </p><p>9.2 INTRODUCTION TO BUSINESS: Instructor’s Resource Manual</p>