<p>Audio and Video Cassette Programs</p><p>Print and mail this form with payment as indicated on the coupon at the bottom of this page.</p><p>Audio Cassettes (800 series)</p><p>804 Sixteen Secrets of Successful Small Business Promotion How to use low-cost/no-cost advertising, marketing, sales promotion, and public relations techniques to build your business. </p><p>Single cassette $15</p><p>806 How to Write Copy That Sells Marketing expert Bob Serling interviews Bob Bly on how to write compelling, hard-hitting copy that excites your prospects and moves them to buy.</p><p>Single cassette $15</p><p>812 The Motivating Sequence A proven 5-step formula for persuasive writing. </p><p>Single cassette $15</p><p>813 Secrets of Successful Lead Generation How to write sales letters, self-mailers, ads, and other marketing communications that generate high volumes of qualified sales leads. </p><p>Single cassette $15</p><p>814 Selling Your Services in a Soft Economy How to successfully sell and market your professional, trade, or technical services in a recession or soft economy.</p><p>Six cassettes $59</p><p>816 What’s Working in Direct Mail Today Case studies highlighting techniques you can use to dramatically increase your direct mail response rates. </p><p>Single cassette $15</p><p>817 Six Secrets of Newsletter DM Packages That Work How to write successful direct mail packages selling subscription newsletters.</p><p>Single cassette $15 $15 820 Maximizing Personal Productivity Time management techniques and personal productivity tips that can help you get more done in less time.</p><p>Single cassette $15</p><p>821 Selling Information Products in the Internet Age How to market newsletters, books, special reports, CD-ROMs, databases, subscription Web sites, and other information products that compete with free information on the Web. </p><p>Single cassette $15</p><p>823 Internet Direct Mail How to conduct an effective e-mail marketing campaign. Covers lists, copy, graphics, transmission, and response measurement and tracking. </p><p>Single cassette $15</p><p>826 How to Get Out of a Slump Learn how to rapidly reverse negative circumstances, break out of your slump, and restore yourself to a happy and productive life within 6 weeks. </p><p>Single cassette $15</p><p>827 Become an Instant Guru How to become a recognized authority in your field in 60 days or less. </p><p>Single cassette $15 </p><p>829 "The Advertising Show"</p><p>An interview with Bob on The Advertising Show, a Houston radio program, on how to make your advertising more effective. </p><p>Single cassette $15</p><p>830 How to Make Your Newsletter Indispensable </p><p>12 tips for adding value to your publication so that YOUR newsletter is the one your prospects buy. </p><p>Single cassette $15</p><p>831 The World's Best-Kept Copywriting Secrets </p><p>Write more powerful, persuasive copy using the FAB Pyramid, the Motivating Sequence, the BDF formula, the secret of the 4 U's, and more. </p><p>Single cassette $15 </p><p>832 How I Run My Copywriting Business </p><p>Two interviews with Bob Bly about how he runs his consultation business and his approach to copywriting.. </p><p>Single cassette $15 </p><p>833 Software Direct Mail </p><p>10 steps to creating a successful software direct mail package or campaign </p><p>Single cassette $15 </p><p>Videos</p><p>901 How to Get Your Nonfiction Book Published How to write a nonfiction book and sell it to a major New York publishing house for an advance of $10,000 to $50,000 or more. </p><p>60-minute video, VHS format $29</p><p>Clip this coupon and mail it with your payment. (You may photocopy it, if you wish)</p><p>Items you wish to order (indicate item #'s): ______Name______Phone #______Address______City______State______Zip______</p><p>Enclose money order, cash, or check (payable to "Bob Bly") for appropriate amount. NJ residents add 6% sales tax. Canadian residents add $2 (U.S. dollars) per order. 30-day money-back guarantee on all books and cassettes. All items shipped UPS ground. Please allow 1-2 weeks for delivery MAIL TO: Bob Bly, 22 E. Quackenbush Avenue, Dumont, NJ 07628 </p>