<p> Launching a new website - checklist from divendor.com</p><p>☐ Has the launch date been scheduled at the optimal time?</p><p>Content</p><p>☐ Is there no dummy content, i.e. "Lorem ipsum dolor", on the website?</p><p>☐ Are there no stock photos with watermarks on the website?</p><p>☐ Are the e-mail addresses published on the website protected against spambots?</p><p>☐ [EU only] Is the cookies disclaimer displayed on the website?</p><p>☐ Are all the functionalities working correctly?</p><p>Analytics</p><p>☐ Is the traffic tracking code (e.g. Google Analytics) present on the homepage and all subpages?</p><p>☐ Have goals been configured in the analytics suite?</p><p>☐ Have filters to ignore visits generated by your employees been configured in the analytics suite?</p><p>SEO</p><p>☐ Does the content of the website contain key words and phrases?</p><p>☐ Do the contents on subpages contain headings and subheadings?</p><p>☐ Do all subpages have unique titles (no more than 60 characters) and descriptions (up to 150 characters)?</p><p>☐ Are search engine robots not being blocked by the robots.txt file or the website's head section? ☐ Do all the website's domains redirect to one main address (including addresses with and without "www.")?</p><p>☐ Has the XML sitemap generated by the website been added to Google Search Console?</p><p>Security</p><p>☐ Is the administrator password (and passwords of other users) sufficiently complex and difficult to guess?</p><p>☐ Have regular backups of the website's files and database been planned and launched?</p><p>☐ [Launch of a new version of the website] Were redirects from all indexed URLs from the old website to the appropriate URLs on the new website set up?</p><p>Starting promotion</p><p>☐ Has the information about the new website been published in social media?</p><p>☐ Have all employees been asked to share information about the new site?</p><p>☐ Have partners been asked to place links to the website on their websites?</p><p>☐ Has a "check out our new website" link been placed in the footer of the company's e- mails?</p><p>Monitoring</p><p>☐ Has the availability and functioning monitoring been set up for the site?</p><p>☐ Has the search engine position monitoring been set up?</p><p>☐ Has the brand and mentions monitoring been set up?</p>