<p>Fashion and Design</p><p>The Fashion Industry</p><p>Fashion- refers to design characteristics that are popular</p><p>Style- is the form of the garment. Rugby Polo T-shirt A line skirt Pencil skirt Bell bottom pants Boot cut Straight leg</p><p>4 segments of Fashion Industry Textile Industry- produces fibers and fabrics. Apparel Industry- Designers produce garments. Fashion Merchandizing- sell the apparel. Fashion Promotion- promotion and publicity to consumers</p><p>Elements of Design Line: stripes on a sweater, scoop neckline, seams on jeans; these are all examples of lines.</p><p>Vertical- sense of strength, gives height, wider stripe gives width.</p><p>Horizontal- feeling of restfulness; creates width; stripes far apart eye moves up and down.</p><p>Diagonal- suggest excitement and movement</p><p>Straight lines create crisp formal look.</p><p>Curved lines create a softer effect.</p><p>Zigzag lines create a sense of drama. Illusion- an image that fools the eye</p><p>Shape: outline of the garment defines its shape.</p><p>Natural- follows the body’s outline. Emphasizes waist</p><p>Bell- combines vertical/horizontal lines. Can add contours/make you look shorter.</p><p>Tubular- rectangular with no waistline. Vertical lines are dominant. Makes wearer appear taller and slimmer.</p><p>Full- more horizontal and curved. Makes body look larger. Garment shapes are influenced by fashion trends. Space: refers to the area within the outline of a garment/outfit.</p><p>Space can be divided by seams, buttons, pockets decorative trim, etc. Texture: the way a fabric looks and feels. Some textures are associated with certain types of clothing.</p><p>Function of garment relates to the texture choice. Color: this is what usually attracts people first. Select colors that suit you.</p><p>Understanding color Hue: specific color Value: lightness or darkness of a hue. Shade: adding black to a hue. Tint: adding white to a hue Intensity: brightness or dullness of a hue.</p><p>Color schemes- hue combinations that look good together.</p><p>Monochromatic- tints and shades of a hue.</p><p>Complementary- uses hues directly across from each other on the Color Wheel.</p><p>Analogous- uses 2 or more colors that are next to each other on the color wheel.</p><p>Split complementary-use 1 color plus 2 colors on either side of its complementary color scheme Triadic- uses 3 colors that are an equal distance apart on the color wheel.</p><p>Colors can create illusions. Cool: blue, green, violet Warm; yellow, red, orange</p><p>Clothing: All one color outfits give the illusion of added height. Sharp contrasts in hue, value, or intensity-might make you look shorter.</p><p>Tones in your skin, hair and eyes determine which colors look best on you.</p><p>Principles of Design Emphasis: technique of drawing attention where you want it. (Focal Point) Example: contrasting collar draws eye to face.</p><p>Add emphasis with:</p><p>Color, line, texture, design details and trims</p><p>Accessories add emphasis also</p><p>Proportion: one part of a design relates in size to another part.</p><p>Proportion in suit</p><p>Length of the jacket in relationship to the length of the skirt pants or dress.</p><p>Unequal portions are the most pleasing to the eye.</p><p>Long jacket/ short skirt</p><p>Short jacket/ long skirt</p><p>Choose clothing that is proportional to your own size. Small frame/ small proportions</p><p>Large Frame /large proportions Balance: involves giving weight to spaces on both sides of an imaginary line.</p><p>Creates a sense of stability</p><p>Rhythm: carries the eye through a regular pattern of design elements. (Plaids matching up, pockets and jackets have same curve.)</p>