international 4 number 4/2014 • july • www.pastaria.it “In our passage from the cultivation of grain to the construction OMNIALINE 500 of the pasta production plant, THE MULTIPRODUCT LINE we found in Storci an organization that has always listened to our questions and requests, responding punctually, with skill and courtesy” Short and long pasta, nested pasta, lasagna and any WATCH THE special formats: all this is possible with Omnia, the compact, VIDEO multiformat line that is automatic and customizable. UNIQUE COMPACT SIMPLE storci s.p.a. / via lemignano, 6 / 43044 collecchio / parma / italy / ph. +39 0521 543611 / fax +39 0521 543621 / [email protected] / www.storci.com A UNIQUE SYNTHESIS OF EXPERIENCE, RELIABILITY AND RESERCH storci s.p.a. via lemignano, 6 / 43044 collecchio / parma / italy ph. +39 0521 543611 / fax +39 0521 543621 [email protected] / www.storci.com 4 | pastaria international 4/2014 international The first digital professional magazine on the pasta sector and supply chain activities. Completely free. EDITOR-IN-CHIEF COPYRIGHT © Lorenzo Pini Kinski Editori S.r.l. Being as we firmly believe that the sharing of PUBLISHER information, ideas and knowledge can help make Kinski Editori S.r.l. the world a better place, circulation of this magazine registered office: Via Possioncella 1/1 • 42016 Guastalla is not only allowed but is actually encouraged and operational headquarters: Via Bernardelli 16 • 43123 Parma [Italia] incentivized. You can pass the magazine on to T. +39 0521 1564934 | F. +39 0521 1564935 your friends and acquaintances, print it, distribute [email protected] | ROC no. 23238 it, include a download link for it on your website, share it on your social networks and so on, as long AUTHORIZATION as distribution is always without charge and no No 1210 (05/09/2007) Tribunal of Reggio Emilia amendments are made to the original. SV200....HACCP Pasteurization unit for treatment of pre-packaged products. Guarantees rapid and precise heat treatment, thanks to crossover hyper-ventilation that certifies, following HACCP regulations, all process parameters. ESSICA srl Via E. Mattei 15 - 35020 Maserà di Padova - Italy Tel. ++ 39 049 8860007 - Fax ++39 049 8869105 www.essica.it - e-mail:[email protected] 6 | pastaria international 4/2014 acknowledgements Pastaria, Pastaria International, in both digital and paper formats together with www.pastaria.it are tools designed to provide professional information and updates concerning pasta and any related activities for professionals operating in the sector. They are freely distributed without charge thanks to the collaboration and patronage received from national trade associations and the interest and support of companies operating on an international level to supply ingredients, semi-processed products, machines and systems for manufacturing fresh/dry pasta, gnocchi and ready meals. supported by: sponsored by: MACCHINE PER PASTA FRESCA CAPITANI durum wheat semolina. the great masters of pasta choose mininni. Industria Molitoria Mininni SRL - Via Graviscella C.S. 1448 - 70022 Altamura - Ba - Italy Tel. +39 080 3103625 - Fax +39 080 3103590 - [email protected] - www. molinomininni.com 8 | pastaria international 4/2014 main contents 10 16 21 26 Pasta in Morocco Date of minimum Third European Potato gnocchi: durability: should it Fresh Pasta evolution, types and be eliminated from and Gnocchi european market, for dried pasta labels? Conference a this traditional italian success specialty 42 62 67 74 Fresh pasta: aspects of Horse meat: a Interesting aspects Foodtechmaster: quality, technology and European scandal of Eu legislation on Pavan school of health, hygiene and safety of that offers new risk pesticides residues, food technologies - Italian products in the context for the Italian market contaminants, food 2014 editions of the European market labelling 79 88 96 103 Fourth AIDEPI annual Grand Pasta Primo Piatto, the APPAFRE, sets meeting school you don’t its sights on Expo expect 2015 10 | pastaria international 4/2014 pasta in morocco by Euromonitor International Excellent prospects for pasta in Morocco. Pasta is expected to post a CAGR of 3% in constant value over the next five years. Changes in lifestyle and smaller family sizes are expected to lead to pasta becoming increasingly popular with younger customers who seek convenience Pasta in Morocco is set to continue to grow in 2014, increasing by 2% in retail volume and 7% in retail value terms. Pasta prices range from Dh 9.95 to Dh 21.00 per 500 g packs with local brands, such as Dari and Tria, being the most affordable. Customers, especially those buying from supermarkets and hypermarkets, generally look for low-cost packaged pasta. 11 | pastaria international 4/2014 Pasta in Morocco. Historic Retail Value RSP-US$ (current prices - fixed 2013 exchange rates) source: Euromonitor International Pasta is a growing category in the country due to its low prices and multiple uses in the Moroccan diet. Moroccans are still traditional in their eating habits, preferring the traditional vegetable and meat/fish dishes (Tagines), however due to changing lifestyle habits and urbanisation, they are increasingly looking for convenience for their meals. Pasta is hence a quicker solution than the traditional Tagine, which is time consuming. Pasta is expected to post a CAGR of 3% in constant value over the next five years. Changes in lifestyle and smaller family sizes are expected to lead to pasta becoming increasingly popular with younger customers who seek convenience. The increasing availability of cooked pasta sauces at affordable prices is also supporting this growth. Pasta prices are expected to decrease as well by 2017 by around -0.4% y-o-y in constant terms which will again help to boost sales for pasta. Sure, we like to go crazy, laugh and party. But there is one thing that we never joke about: good food. Since 1832 Molino Dallagiovanna has been creating and producing Special Flours that, wherever you are in the world, will speak authentic Italian to you. Try LA TRIPLOZERO – special for fresh pasta. Discover also: Granito for gnocchi and the two Semolina for dry pasta. Our Story, your Future. Everywhere. 13 | pastaria international 4/2014 storci global communications Press release From the web to trade fairs, all the latest news and events from Storci S.p.a. Navigating to stay in touch. Keeping you up-to-date on innovations, corporate news and key markets. We at Storci have always been very attuned to this process and on a number of fronts: our website, www.storci.com, is our official informational source offering the latest news regarding technologies, products and company-related communications and activities. In addition to Italian, English and French, a fourth language has recently been added—Russian—to meet the needs of our customers who use the Cyrillic alphabet, thanks to the www.storci.com.ru domain. While on-line communication makes it possible to stay up-to-date rapidly and continuously virtually anywhere, attend- ance at trade fairs puts the spotlight on face-to-face contact with customers and outside consultants. Given the major importance it places on personal contact, Storci has created a special sector, highlighting the aspect of service and human relations. In addition, extensive coverage in trade publications allows Storci to offer a concrete message about 14 | pastaria international 4/2014 its technologies and products that stresses the company’s experience and customers reviews, including through its press campaign—proof that satisfied customers are the best guarantee for success. Getting together to share ideas. Fall marks the beginning of the most intense season for trade fairs. Storci will kick off with Agroprodmash to be held in Moscow (6-8 October) where it will present its complete line of technologies to produce dried and fresh pasta, ready-to-serve foods and couscous. Also in October (28-31), it will be on home turf at CibusTec. The 2014 fair is of special interest to Storci because of the strategic agreement between CibusTec, Food Pack and Anuga FoodTec to create an international network with the goal of providing export support to suppliers of food sector technologies. The project makes available an international trade fair platform that offers companies unique business opportunities with both current and potential customers: vertical expositional solutions dedicated to tech- nology-related investment in this sector. A concerted response to the needs of a company such as Storci, to allow it to coordinate its international trade fair calendar. It will be present here under the brand of the Storci-BS company network and it will have an attractive stand ready to welcome visitors interested in the world of pasta, couscous and ready-to-serve foods. Parma—known as the Food Valley and an area with an established tradition in technologies for the production of pas- ta, from the time of Braibanti to the present day—provides “full immersion” into the world of pasta-making, and for this trade fair, Storci will open its doors to all those interested in visiting its plant in Collecchio to get a closer, hands-on look at its technological design approach and production. Next on its calendar is Gulfood Manufacturing with its partner, Fava, which will be held in Dubai on 9-11 November 2014. Created by the Dubai World Trade Centre as a spin-off of the famous Gulfood, this fair promises to become the no. 1 event in the Middle East in the food technology sector. One that is not-to-be-missed and for which very high attendance is expected. Co-participation with its partner, Fava, will provide Storci with tremendous visibility and their stand will be in the Italian Pavillion, Hall 1, stand E1-34. With the new year, Storci will take part in CFIA in Rennes (10-12 March), a trade fair with major impact, attracting vis- itors from throughout France and surrounding countries.