249,000 PEOPLE, 9,600 BUSINESSES, 37 SQUARE MILES, 60% GREEN SPACE, FASTEST GROWING ECONOMY IN GM, £5 BILLION GVA, UK’S HOTSPOT FOR BUSINESS START-UPS, 7.5 MILLION VISITORS A YEAR, BRITAIN’S LARGEST INLAND WATERWAY, ONE MINUTE WALK FROM MANCHESTER CITY CENTRE, NORTHERN HOME OF THE BBC AND ITV, MEDIACITYUK, THE LOWRY, RHS GARDEN BRIDGEWATER, ONE LEADING UK UNIVERSITY, ONE OUTSTANDING NHS TRUST, ONE AIRPORT. WELCOME TO SALFORD – A MODERN GLOBAL CITY Position Statement Salford is changing. Unprecedented private and public investment over the last ten years, including renowned schemes such as MediaCityUK, is transforming the city from its industrial roots. As a result, more people than ever are choosing Salford as a place to live, work, invest and visit. Salford’s economy is growing well above regional and national averages and is outperforming both London and Manchester to become the UK’s hot spot for starting a new business. With a strong cultural and tourism offer, a rich heritage and huge swathes of beautiful green spaces, the city truly has something for everyone. But Salford also remains a city of contrasts, with some of the most prosperous and deprived wards in the country. With the council's core funding from central government cut by 47% since 2010, it is clear we need to develop radical new ways of working with our partners, residents and vibrant voluntary and community sector to make the best use of the city’s collective resources. At the heart of our approach is an ambitious plan to transform Salford into a modern global city, but with a clear vision for ‘A Better and Fairer Salford’. The next ten years promise to be even more exciting. 2 THIS IS SALFORD’S TIME Salford has successfully attracted Salford’s exceptional levels of growth are more than £2.6 billion of private supported by clear policies that identify long- sector investment into the city over term objectives and three of the strongest investment opportunities in the region: the last decade. 1. City Centre Salford The business base has diversified and grown, Development ambition is already evidenced by new industries have been attracted and a strong development pipeline and over the population numbers are once again on the rise. next 25 years has the potential to grow significantly with up to: 12,500 new jobs, Investment has been secured in new 120,000 m2 of employment floor space, 14,000 commercial developments, housing, new homes and 20,000 new residents. infrastructure, public realm, cultural, health and educational facilities. This has transformed 2. MediaCityUK and The Quays the local economy with new jobs in the digital, Further phases between now and 2030 will see media, creative and professional services, and further investment of up to £1billion aimed at distribution and logistics industries. doubling the size of MediaCityUK. Future economic indicators are hugely positive 3. Greater Manchester Western Gateway and Salford has much to look forward to with a A vast area with transport and connectivity at its further: heart. The opportunity to create a tri-modal inland waterway that will transform the way 40,000 new jobs and goods are transported, not just in the northwest, but across the Northern Powerhouse. 40,000 new homes by 2040. A decade of growth Since 2005, Salford has seen its: Over the next decade, Salford will see its: . Population grow by 24,000 people to . Population grow by a further 20,000 249,000 (11%) - above the GM (7%) and residents (8.2%), above GM (4.6%) and national (7.4%) averages. national (6%) averages. GVA grow by over £1 billion (23.1%) to . GVA grow by £2 billion (35.2%), above GM more than £5 billion, well above the GM (30.8%) and national (31.3%) averages. (13.9%) and national (16.5%) averages. Number of jobs grow by 15,000 jobs . Number of jobs grow by 14,000 to (10.6%), above the GM (6.4%) and 135,000 (11%), above the GM (8.1%) and national (6%) averages. national (7.7%) averages. Private sector investment grow by a . Business base grow by almost 1,600 to further £3.9 billion. 9,600 (20.3%), outstripping GM (16.5%). 3 But what separates Salford from any other city is the diversity and quality of our assets - our jewels in the crown. Abundant green spaces including 72 parks, five nature reserves, six canals and 30 miles of waterway. The Lowry, the top visitor destination in GM and home to the world's largest public collection of paintings and drawings by LS Lowry. MediaCityUK and The Quays is one of the UK’s most successful regeneration projects. Northern home of the BBC and ITV, it is one of the leading digital, creative and technology clusters in Europe. The city’s vibrant and sizeable voluntary, community and social RHS Garden Bridgewater - The Royal Horticultural enterprise sector is home to 1,513 Society’s fifth garden - will different VCSE organisations with a combined income totalling £165 open in 2019 and could become the largest visitor million in 2015. attraction in GM. 4 The University of Salford is hugely ambitious with growing graduate retention year on year. Its ground breaking Industry Collaboration Zones are revolutionising the traditional academic offering to better meet industry needs. Ordall Hall is Salford’s Grade 1 listed Tudor manor house, first recorded in 1177. Re-opened in May 2011 following a two year £6.5 million restoration project. Salford Royal Hospital is the first trust in the north of England to achieve the highest ‘Outstanding’ rating given by the Care Quality Commission. The Landing is Salford’s super accelerator for digital businesses and a major asset in supporting innovation, business growth and collaboration amongst digital Port Salford, the UK’s first tri-modal SMEs in the region. port facility could create up to 10,000 new jobs as this major distribution hub comes on stream. 5 CONNECTING PEOPLE AND PLACE Salford’s regeneration and growth is not all about shiny new buildings and infrastructure. The city is determined that residents see much more of the benefits of this prosperity. Salford City Council and its partners know we must take a radically different approach if we are to ensure residents are able and ready to participate in this growth. Salford’s elected City Mayor has taken a strong leadership and place shaping role, and has brought together political and organisational leaders from across the The Great Eight shared priorities city behind a shared vision for ‘A Better and Fairer Salford’. Working with key anchor institutions including the NHS, university, housing providers and the VCSE sector, the city is driving forward a shared set of cross-cutting priorities that place inclusive growth at the heart of public investment. The following offers just a flavour of the innovative and ground breaking work Salford is undertaking to better connect our people and place. TACKLING POVERTY AND INEQUALITY Salford City Council is proud to be part . Our £170,000 direct investment into Salford’s of a compassionate and socially Credit Union is offering more choices for Salford people to access the affordable credit conscious city that is working hard to and savings they need. help tackle poverty and inequality. Our £300,000 extra cash injection into Salford’s local welfare assistance scheme (Salford Woking with, and listening to Salford’s Assist) is already making a huge difference in Poverty Truth Commission (PTC), we have supporting more low income families in crisis. already made over £3 million of extra . We have invested £75,000 to help strengthen investment in services to help some of our Salford’s food crisis support services and most vulnerable residents, as part of city’s develop a sustainable network of food clubs in anti-poverty strategy ‘No-one left behind’. every neighbourhood area. We have set up a commission to look at new The PTC has, uniquely, given residents a ways of eradicating homelessness in the city direct voice in shaping and developing the and wider region, that will inform development strategy and its actions, as the only way of the city’s next statutory homelessness poverty will be truly addressed is when those strategy who experience it first-hand are at the heart . We are supporting our young care leavers in of the process. the difficult transition from childhood to adulthood by exempting them from council tax Key highlights from the first year include: and we have reviewed the way we recover debts from other low income groups to ensure it is done in the most sensitive way possible. 7 DEVELOPING SKILLS AND A STRONG EDUCATION OFFER As a city that sprang from local We are also developing new and creative factories and industry, Salford is ways to provide better and earlier support for young people and families. Spearheaded by fast becoming home to the the innovative FACT programme, the council industries of the modern age, with has teamed up with local businesses to raise the rapid growth in digital, creative aspirations and encourage entrepreneurship and media jobs meaning we have in schools through our exciting Hackathon one of the most skilled technical initiatives. workforces in the region. The city’s journey to being rated ‘Good’ for safeguarding children (the first in the country Through the city’s Employment and Skills under the new framework) has also truly Strategy, we are working closely with been inspiring and is a testament to the schools, colleges, university and strong partnerships that have been put in businesses to develop a more joined-up place, improved training and above all, skills and employment offer that better outstanding commitment from staff to truly meets the needs of employers and transforming what we do.