Caribbean Tourism Organization (CTO) Event When He Presents at the State of the Tourism Industry Conference(SOTIC) Next Month

Caribbean Tourism Organization (CTO) Event When He Presents at the State of the Tourism Industry Conference(SOTIC) Next Month

Received by NSD/FARA Registration Unit 03/29/2017 I 1:20:26 AM FOR IMMEDIATE RELEASE MEDIA CONTACT: Johrison JohnRose ~ CTO Tel: (246) 427-5242 Email:. jjohnrose@caribtourism.com CARIBBEAN MAVERICK AND INNOVATOR ADAM STEWART TO KEYNOTE CTO'S . STATE OF THE IfllDUSTRY CONFERENCE IN BARBADOS . ~ The dynamic Sandals c/J.ief executive will set the tone for the 14 - 16 September cmiference, the region's pre1Jj~er tourism gathering ~ 11 ... r..., ...... ~.._-,...,, rT •• ,,._,.. ,--•-~-- Received by NSD/FARA Registraiion Unit 03/29/2017 11:20:26 AM BRIDGETOWN,B.arbados,6July, 2016--: The leader of one of the world's ie<1!iing resort companies will outline a vision for Canbbean tourism as he sets the torie for the region's most important tourism gatherings, the State ofthe Industry Conference' (SOTIC). The chief executive officer of Sandals Resorts Int.erli.ationai Adam Stewart, will deliver the keynote. address at the 14' 16 September event in Barbados, chairman ofthe Caribbean Tourism Organiiation (CTO), Barbados' minister of tourism and international transport Richard Se4ly arili.ounced this morning. "We are honoured and excited to announce Mr Adam Stewart, the chief executive officer of San.dais Resorts International as the keynoter for SOTIC. SandaJs is a:n influential Canbbean brand. Its impact on the economies of the cciilritries in which it oper;ttes, and the other benefits it. brings, such as immense global exposure which we otherWis.e could not afford, cannot be missed," Mr. Sealy said at a news confcfrence at the CTO headquarters. Described as ''a maveric.k cin a mission, an energetic change agent, and an innovator who is not constrained by convention", Mr. Stewart is expected to share his views on the opportuitities that lie ahead for Canbbean tourism and what must be done to cash in .on these opportunities. His presentation will focus on the conference theme, llono11ring Our Legacy, Defi11ilig Our Future, and is expected to dt:aw on the Sandal CEO's experiences in leading the growth and expansion of the global bi:and since he took over as its chief executive officer at the age of 25. "As chief executive officer of a brand born in the Caribbean, it is my sincere pleasure to join my colleagues and my friends t)1is September in Barbados to dis·cuss not only the sta.te ofO:ur industry but the myriad of oppcirtilriities that lie ahead. We a:re cin the precipice of interesting days and I am excited to consider how, together, we will continue to make a visit to the Canbbean absolutely compelliilg," Mr. Stewart, who has overseen the expansion of the resorts and the introduction of industry-changing innovation and developn:ients, said ahead of the news conference. The keynote address will launch the ftrst full day of the conference on Thursday 15 September at the Hilton Barbados Resort. Another leading presenter anno1mced at today's news conference is Craig Landry, the president of Air Canada Le.isure Group, who will be the fe_atured speaker on Friday morning, 16 September, Mr. Landry oversees the Air Canada Vacations tour operator business and the leisure airlin.e Air Canada Rouge, both of whic.l! are important partners and s(ak_eholders in Caribbean tourism Canada is itself a longstanding .and critically important tourism partner for the region. "The combination of a Iceynote·r who is the chief executive officer.of the Caribbe.an's foremost hotel brand - Adam. Stewart of Sandals - and a featured speaker who is from Air Canada, signals the importance we attach to our vision for the Canbbean," .stated Hugh Riley, the CTO' s secretary gener~t -r,, _ 11_ Tn lr'&T'II, £ -r,, ___ • .._ ___ .._~-- - TT __ •~ ,,...._,,..,,,.._,.,.,..~·- -- -- R~ceived by NSD/FARA Registration Unit 03/29/2017 I I :40:26 AM Craig Landry has a complete understanding of A_ir Canada's pivotal role in the current environment, Canada's importance to the Caribbe;m, its economic challenges and opportunities, and ·its unique relationship with our region." A number of other presenters are being confll111l:d for SOTIC, which will explore subjects ranging from how to tra:nsition the product and muhicultural and emerging ~ts to creating a luxury exp1:rience and the sharing economy. The CTO State of the Industry Conference is the pre-emirierit tourism gathering in the region.. It brings together tourism decision-makers, inchtding ministers,. commissioners and directors of tourism, hotel and airline executives, travel agents, stullents, the media and persons directly and indirectly involved in tourism. It is preceded by CTO business meetings, including meetings of the boafd of directors and the Counc_il ofMinisters and Commissioners of Tourism. This year's c:Onference is organized in_ collaboration with Barbados' Ministry of Tourism and International Transport and the Barbados Tourism Marketing Inc. For more information on SOTIC, inchtding how you can register, participate and benefit, visit www .onecanbbean.org. - ENos:.. About the Caribbean Ton.~.m Organi1.ation The Caribbean Touris1t1 Organization (CTO), with hea:dquarters in Barbados and C>ffICes in New Yorkand London, is the Caribbean' s tourism development agency comprising membership· of the region's fmest countries and tei:ritories including Dutch, English, French and Spanish, as we_ll as a myriad of private secl<r allied members. The CTO's vision is .to pi:lsition the Caribbean as the most desirable; year round, wann weiltherdestination, and its purpose is Leading Sustainable Toutjsm - One Sea, One Voice, OneCa.nbbean. Among the benefrt:s to its 1t1e:mbers the organi2ation provides specialized support an:d technical assistarx:e in sustainable tourism development, marketing, commtinications, advocacy, llumari resource development, event plarufeig & execution and researcll & infonnation technology. In addilion the CTO, in partnership w_ith the Caribbean Hotel & Touris:rn Association,jointly and equally owris the Caribbean Tourism i;>evelopment Company; a marketing and business development entity dedicated to promoting the Caribbean brand worldwide. The CTO's Headquarters is located at Baoba_b Tower, Warrens, St. Michae~ Barbados BB 22026; Tet (246) 427-5242; Fax: (246) 429-3065; E-mail: CTObarbados@canbtourism.com Tll_e CTO's New York office is located at 80 Broad St., Suite 3302, New York, NY 10004, iJSA:Tet (212) 635-9530; Fax: (212) 63_5-9511; E-mail: CTOny@caribtourism.com; The CTO'sLon~.n offtce is located at The Quadral).t,Richm.ond, Surrey TW9 l~P,Erigland.. Tel: 01144 208 948 ~57; Fax: OJ I 44 208 948 0067; E-mail: CTO!ondon@canbtourism.corii; For more inf'orination on the CaribbeanTourism Organization plt!asevisit www.OneCaribbean.org. Get the latest CTO UPdates oil Twitter at http://www.twitter.com/ctotourism. CoDI1ect with CTO on ~- _tt __ 'lt.Tn"T"'I.IT°"A.T'I. A. __ !__._ __ _._• T -- •~ Received by NSD/FARA Registration Unit 03/29/2017 11:20:26 AM Facebook at http://w\Vw.facebook.com/CaribbeanTourisinOrga.nization. Follo\N· CTO on lnstagram at https://www .instagram.com/ctotourism/ T"'I,_ __11_ __ '11t.TC'I-Y-,,,./T".&'n .t. T'I; -•-•---~•--- TT __ •~ ,..,..,,...,.,,.._,,_,.. __ - • -- - Received by NSD/F ARA Registration Unit 03/29/2017 11 :20:26 AM FOR IMMEDIATE RELEASE MEDIA CONTACT:. Johnson JohnRose - CTO Tel: (246) 42.7-5242 Ema.ii: jjohnrose@canbtourism.com UNWfO HEAD TO MAKE FIRST EVER APPEARANCE AT CTO STATE OF THE TOURISM - . ... INDUSTRY CONFERENCE .. - Secretary General Taleb Rifai wiil join a panel ofindustry leader to disdiss how to pilot tow~~ in.tf.11stry through a perpetual state offlux - J_JRIDGETOWN, Barbados, 3 August, 2016 • The head of the United Nations agency responsible for the promotion of responsible, sustainable tourism will inake his fust ever appeara.nce at a Caribbean Tourism Organization (CTO) event when he presents at the State of the Tourism Industry Conference(SOTIC) next month. Secretary General of the World Tourism Organization (UNWTO) Taleb Rifai will be joined liy the president of the World Travel and Tourism Cmmcil (WTTC) David ScowsiD and CTO secretary genera.I H.ugh Riley on a panel to disctJSs how to pilot an industry through a perpetual state of flux. "The commitment of the UNWTO and the WTTC to pa_rticipate in this conference fulfils our mandate to make· leadera of the global tourism industry accessible to our members, to share illforn,ation with us and exchange ideas on how to resolve issues aaj challenges and how to take advantage of opport~es in tourism globally/' Mr. Riley said. During the session entitled, No Place For The.Status Quo, the tourism leaders will delve in~ factora, such as changing demographics and attitudes, which drive the tourism industry into a ~.t.ate of constant trapsitioh, and how to continuously align the product to consumera' tl!stes. "There really is no status qU:o in the tourism sector, Things are constantly changing; it's a dynamic industry, it's vulnerable to external shocks but it am-a:ys recovera. When we look at i!isties that affect public health, security, terrorism, ec:Otioinic shocks, all of these things affect the.success and the sustainability of the tourism sector," the CTO secretary general added """ ,,....,,,. ,,...,.. ~ - ~ ~ - - - - Received by NSD/F ARA Registration Unit 03/29/2011 11:20:26 AM The s_ession takes place from 9:45 a.iii. to 11:00 a.m. on F@y 16 September, irnmediatll_ly following the featw-e address by Craig Landry, the president of Air Canada Leisure Group. The State of the Tourism Industry Conference, which has as its theme, Honouring Our Legacy,· Defining 011r Future, is the preseminent tourism gathering in the region. It brings together tourism decisio1_1-inakers, including ministers, commissioners and directo-.S of tourism, hotel and aiJ:ln1e e:xec\Jtives, travel agents, students, the media and persons directly and indirectly involved iii tourism.

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