ISSUE NUMBER 568 THE INDUSTRY'S WEEKLY NEWSPAPER JANUARY 25, 1985 WKKT Selects Travis N S I D E: Z As Program Director Former WGCL /Cleveland PD Bob Travis has been select- FCC DEREGULATES ed as Operations Manager/PD BUSINESS PRACTICES at First Media's newest acquisi- tion WKKT /Boston,_ wb'eh The Commission votes to eliminate seven plans to debut an ,."Ad [C including con- station business practices, format in early FPM s test and ratings rules. Three additional GM Mark Schwartz told policies, one of which covers fraudulent R&R, 'Bob has demonstrated t % billing, are also earmarked for possible an ability to succeed in a hig11 deregulation. competitive major market like Page 8 Cleveland, and to remain in a situation for a long time. He has an eye toward rriit,.i 417':ST a oiig relationship PEOPLE IN THE RADIO & RECORDS and that fits in well with First for us." to advance from Travis programmed WGCL THIS WEEK Media's policy NEWS within whenever possible. All in for six years and WIFI /Phila- Dave Parks VP /Operations, Ron Parker delphia for three prior to that. PD at KKBO -AM & FM "From what I can see," he said, Jim Richards PD at KYKY "the market already has Hits -type CHRs. I John Driscoll OM at WLZZ & WZUU Viacom President enough Hot Bieler New intend to take all of the good Tom Gorman National Promotion WMZQ /Washington, DC VP/ work with Viacom's incredible tools First Media can provide Director for Capitol GM Brian Bieler has been nam- resources, both in people and and deliver a personality- Robert Rene Evans Station Manager, ed President of parent Viacom facilities, culminates 15 years of oriented adult CHR, playing all Glasco PD at KLZI Radio. That position had been radio. The group has made the hits, minus the hard, metal - Chris Kampmeler Station Manager at open since last month, when great strides in the past year, edged records. There is a real KUUT former President Norm Feuer and I look forward to helping need for a full- service, fun-to- Brad Hunt National AOR Promotion resigned. the growth and vitality con- listen-to station in Boston, and tinue." Director at ElektralAsylum Viacom Broadcasting Presi- WKKT will fill the void." Prior to joining WMZQ in Jon KonJoyan Director /Singles at A &M dent Paul Hughes said, "Brian's a terrific guy who's June 1983, Bieler spent 12 years Gary Isaacs GM, J.J. Salvia GSM at done an outstanding job for us with Sudbrink Broadcasting. He Moen To KJYO in Washington. He has a wealth started there in 1971 as GSM at Director, Brian Bieler Michael Ellis National Music of successful experience in WLYF /Miami under Feuer, Terry Danner Director of Research at operating stations; we're look- experience and translating it in- later serving as VP /GM At Program Doubleday ing forward to his taking that to our radio operations as head WLIF /Baltimore, WORJ /Or- Billy Bass resigns as VP at Chrysalis of the group." lando, and KPOI /Honolulu. Shelia Shipley National Promotion Jeffries Of his appointment, Bieler Bieler's replacement at Director at MCA /Nashville told R&R, "This is the ultimate WMZQ is expected to be named WASH Rose Eider GSM at WZOU challenge. The oppportunity to shortly. Jim Moyer GSM at KCNR -AM & FM Named Pages 3, 4, 6 WGCL PD Bolke Returns To WGCL /Cleveland MD /mid- KPKE PD Helm day personality Tom Jeffries has been promoted to Pro- F'oliowing Tim Fox's depar- gram Director, succeeding ture for WKTI/Milwaukee (see RADIO & RECORDS C.C. Matthews, who left last separate story), KPKE /Denver week to program KWK /St. Assistant PD Mark Bolke has RADIO AND REVENUE- time, resumed his former duties as -- - - SALES 8 MANAGEMENT '85 Louis. At the same - - - --' night personality Sha- Program Director, a post he WGCL PD dow Stevens moved up to Mu- held before KPKE changed for- Former WEZI /Miami has been named sic Director. mat from AOR to CHB a year John Moen Station President /GM Kim ago. Program Director at WASH/ Bill Colebrook told R &R, "If any- VP /GM Eric Stenberg com- Washington, succeeding re- body in the country had knock- mented, "We're happy that he Tanner, who coincidentally ed on my door with a resume stuck around after Tim joined placed Moen at WEZI (now Mark Bolke PD Kid like Tom's, I would have us when we made the transition. WHQT). WASH acting jumped at the chance to hire During that time he's gained port of Doubleday," he told Curry will pursue a program- him. But when that person is the seasoning needed to handle R&R. "With four of us in the ming position elsewhere. Tom Durney told in your own backyard it's an the job on his own." CHR race, we're in a very com- VP /GM fits into his easy decision. Tom has an in- A station staffer since 1982, petitive market, but KPKE will R&R how Moen tense desire to win, and that's Bolke previously worked as Re- continue to grow. The staff is al- recently-announced plans to re- what we need." search Director at co-owned ready in place, and with our turn WASH from CHR to A/C. Before joining WGCL three KDWB -FM /Minneapolis. "I've dominant position, a lot of "I really like a guy who's been years ago, Jeffries program- inherited a winning situation changes aren't going to be at one place for a long period of med KTAC /Tacoma and with a great staff and the sup- necessary." time, rather than one who hops pro- WZZP /Cleveland (now WLTF), around. John's national and worked on -air at WDRQ/ gramming experience gives and his In conjunction with this week's RAB Sales Detroit and WMET /Chicago. WKTI Traps Fox As PD him a rare overview, knowledge of the A/C format, Management Conference, R &R takes a He said, "I've watched and After a year as PD at Double- as well as this market, makes and Revenue." Included in learned from everyone else day's KPKE /Denver, Tim Fox look at "Radio him the perfect candidate. John and now it's time for this sta- has accepted the Operations this special supplement are industry fore- handicapped at WEZI with tion to really do things right. Manager /PD assignment at was casts from RAB President Bill Stakelin and limited signal, but I intend to I'm going to predict a turn- WKTI /Milwaukee. He replaces a Chairman Richard Harris, an overview of give him the tools necessary to around for us in the spring Dallas Cole, who became PD at RAB marketing and sales tools, an exami- implement our return to a per- book. Our sights are set only WL -FM /Chicago earlier this nation of the Certified Radio Marketing A/C format. By mid - on winning, as we reestablish month. sonality a suc- we'll be well on our Consultant program, and guide to this station as a pure CHR ele- VP /GM Steve Smith told February cessful planning sessions. ment for the market. We will R&R, "I'm really delighted to way." "This is a return Page 25 have all the tools to work with have Tim here. He's an out- Moen said, city I lived in for to win, and with the help of standing PD, and in fact, has to the area and years as PD of WLPI./ Shadow Stevens as my MD, I always been high on our list eight OM at OK100/Wash- can't help but feel positive Tim brings impressive pro- both programmed WZOK/ Baltimore, National PD NewsstandPncé S3.50 about our future." Jeffries ad- gramming credentials to Rockford), they share similar ington, and then as Broadcasting's nine- ded that he will retain an air - WKTI. Since Dallas and Tim programming philosophies. for United MOEN /See Page 4 shift. are such close friends (having FOX /See Page 4 Page 4 R &R /Friday, January 25, 1985 NAB Investigates Ratings Alternative Mutual Launches New A resolution passed unanimous- the Task Force has been asked to not suggesting anything but a Satellite Service ly last week at the NAB Radio delve into the methodology to be study at this time. After the in- Board meeting which urges the used in collecting radio audience vestigation, the NAB could say, The Mutual Broadcasting systems - MutuaLink and Multi - formation of a Radio Audience data, as well as the acceptability 'Forget it.'" System has formed Mutual Satel- Comm - for satellite delivery via Measurement Task Force to study of such data to the advertising lite Services, a new telecom- Westar IV. and report by June on the "crea- community. Moen munications system offering na- tion of a nonprofit entity to collect tionwide distribution of program- MutuaLink, is a point -to-point Continued from Page 1 pro- audience research for the indus - Johnson told R&R the impetus ming and high -speed data. This satellite delivery system tr " for the plan came "from broad- station chain, so I feel like I'm division provides uplink and viding transmission of radio /data Proposed by Medium Market caster frustrations with ratings coming home. Tom and I real- downlink capabilities to program- signals, while MultiComm is a Committee Chairman Ken John- service inconsistency. We want to ize that the original heritage of ming suppliers and will utilize two point -to- multipoint distribution son, the resolution states that see what might be done to stan- WASH needs to be recaptured service communicating encrypted broadcasters are "greatly con- dardize measurement proce- again, and we intend to design information over FM subcarriers.