FFIIDDEELLIISS TTOOKKEENN Loyalty Program Platform DeFi Cryptocurrency fideliscrypto.tech Fidelis Fidelis ABSTRACT The Fidelis Platform and the FIDELIS Token (FDLS, Φ) are part of a solution to bring together the most diverse Reward Programs (Loyalty Programs) under the same environment, with blockchain security and support for Smart Contracts such as BSC (Binance Smart Chain). Through the FIDELIS platform, companies will be able to develop their Loyalty Programs in a safe ecosystem, with lower operating costs and with the benefit of being able to advertise their products to customers of various other reward programs. The FIDELIS token will be equivalent to the fidelity points or cashbacks of traditional rewards programs, with the advantage of never expiring and having the possibility of valorization, which benefits both the customer and the company that participates in the FIDELIS Platform. 2 Copyright © 2021 - Plataforma FIDELIS Fidelis INTRODUCTION The world is experiencing a revolution that began timidly in 2009 with the operationalization of the concept of Blockchain and the cryptocurrency BITCOIN, a revolution that is gaining more strength every day. In a few years, the individual who is not included in the world of cryptocurrencies, who does not have at least basic knowledge of how a decentralized economy works, who does not know how to operate with exchanges, wallets, and different tokens, can be considered old before the age of 40. This economic-financial revolution will have roots so deep that it will affect the economies of countries, banking systems, the commercial relationship of individuals with each other and of individuals with material things. The world of cryptocurrencies is still a long way from interacting effectively with the traditional economy. Few companies risk accepting crypto assets as a form of payment. For this reason, individuals still do not feel the need to understand the world of cryptocurrencies with the seriousness they deserve. The FIDELIS platform and the FIDELIS token (FDLS or Φ), which we present below, are contributions to bring together these two worlds that are currently distant. With the FIDELIS Platform, individuals who participate in loyalty programs will have the opportunity to understand the practical meaning of this new digital economy and, also, to benefit from it. FIDELIS is a Latin word that means “Worthy of Faith”. The symbol that represents the FIDELIS fungible token is the Capital Greek letter PHI (Φ). 3 Copyright © 2021 - Plataforma FIDELIS Fidelis THE PROBLEM Nowadays, cryptocurrencies are mostly speculative assets like traditional companies' stocks. The way a company's shares are assets that can be exchanged for money (fiduciary) with a certain ease, cryptocurrencies also have this characteristic of being able to be exchanged for fiduciary money or other cryptocurrencies, given its high liquidity. Except few exceptions, cryptocurrencies do not buy anything at all, without first undergoing a conversion into fiat money. CRYPTO FIAT GOOD Due to this, cryptocurrency loses an important function: It doesn’t reach the pocket of the common person, and ceases to offer its most valuable attribute, which is the guarantee of good protection against devaluation and probably an intrinsic appreciation of it, provided the supply of most cryptocurrencies is limited or controlled and, therefore, no-inflationary. Thus, the problem that we intend to solve with the FIDELIS Platform is to overcome the abism between the economy and the finances of the common and ordinary person and the world of the decentralized economy represented by cryptocurrencies. 4 Copyright © 2021 - Plataforma FIDELIS Fidelis THE SOLUTION For a cryptocurrency to have a practical dimension that allows its use in the acquisition of goods and services, it is necessary and sufficient that companies 1) Offer products for people to purchase 2) Accept direct payment with the cryptocurrency without conversion into fiat currency. CRYPTO GOOD However, to be able to operate in the Crypto World, it is necessary for the individual to become familiar with current concepts such as Exchanges, wallets, currency swaps and other terms that are still obscure for most people. The common person is very distant from this world because it does not need it at all. He receives his remuneration in fiat money, goods and services he buys are also expressed in fiat money, if he wants to keep his money in a "safe" place, he opens a bank account and deposits his fiduciary money and also has the possibility to invest his fiduciary money and obtain a financial income that gives him the impression that his amount is growing. 5 Copyright © 2021 - Plataforma FIDELIS Fidelis It would be an inglorious task to try to talk to every single person in the world and convince them that cryptocurrencies have many advantages over fiat money and at the same time, convince companies to sell their products accepting cryptocurrencies. Still, even if we convince all parties, we will still have to teach each person to open an account on an Exchange (which would represent a Bank in the crypto model), have a Wallet (which would represent a current account), teach how to send fiat money and convert it into cryptocurrency, among other "complicated tasks". Companies have been creating their own “non-fiat currencies” for some time, certainly without thinking of it. When an airline's Loyalty Program says: Buy 10,000 miles for $ 300.00, they are saying that one Mile is equivalent to $ 0.30 in fiat money. The airline accepts MILE$, that are in a client account (Wallet), withdraws the amount in MILE$ and delivers to the customer a company product such a one-way ticket, a complete trip, a tour package, a discount on hotel, etc.). The Loyalty Program is the Exchange, the Customer's account is his Wallet and MILE$ is the (crypto non inflationary, most of times) currency. Customers fully understand how a Loyalty Program works, accept that the Program custodies their MILE$, that is, accept that the Program behaves like an Exchange, accept having their own account, that is, accepting to have a wallet containing their currencies, the MILE$, and agree to exchange their MILE$ for a product of that company. All of this is done naturally. In this way, we believe that the Loyalty Programs are the ideal vehicle for the world of cryptocurrencies to make total sense in people's minds and to have a smooth landing in the traditional economy. There would remain only the task of incorporating small changes, many of them only of nomenclature in the existing Loyalty Programs, so that there is a quick acceptance by people and companies. 6 Copyright © 2021 - Plataforma FIDELIS Fidelis The FIDELIS Platform will be the place where the rewards programs that join the platform will be located and FIDELIS (FDLS) will be the decentralized, deflationary currency, with indefinite validity, that the client can earn in any rewards program belonging to the FIDELIS Platform. 7 Copyright © 2021 - Plataforma FIDELIS Fidelis FIDELIS ECOSYSTEM The Fidelis Platform is the space in which the FIDELIS Ecosystem will operate. The FIDELIS ecosystem has two Habitats. One of the habitats we will call the LOYALTY PROGRAMS ACCOUNT. There will be the accounts of the companies that adhere to the FIDELIS Platform and the loyalty customers of these companies. The other habitat will be the FREE-MARKET account, within which free purchases and sales of FIDELIS tokens will be made, following the laws of supply and demand, as is the case with any cryptocurrency today. Although these are two defined habitats, they have a certain communicability. In the LOYALTY PROGRAMS habitat, partner companies will offer rewards to their loyalty customers in the System Marketplace, which is the virtual place where all partner companies offer their rewards. For a customer to be entitled to a reward, he will have to purchase the products offered on the Marketplace with his FIDELIS. Partner companies can choose to offer rewards only to their loyalty customers or they can open up for other customers to purchase their products, even outside of their rewards programs. 8 Copyright © 2021 - Plataforma FIDELIS Fidelis It may be interesting for the partner company to open purchases to customers outside its Loyalty Program for two reasons: 1) Increase the number of customers. 2) Attract FIDELIS, both to expand their reward programs and as a reserve of value, as FIDELIS have fiduciary value. All customers who exchange FIDELIS for goods or services on the Marketplace will do so in a DECENTRALIZED manner (DeFi). The FIDELIS Ecosystem is designed to make the FREE-MARKET Account leaner. 9 Copyright © 2021 - Plataforma FIDELIS Fidelis THE AGREEMENT WITH THE PARTNER COMPANY AND THE TRANSFERS OF FIDELIS BETWEEN THE LOYALTY PROGRAMS AND THE FREE-MARKET ACCOUNT. 1) In the Contract with the partner company, it will be established that the company will be able to capture FIDELIS in the FREE-MARKET offering the products from the Marketplace and will be able to sell them back in the FREE-MARKET or use them as a CAPITAL RESERVE or to expand its own Rewards Program. 2) A loyalty customer of the partner company can exchange their FIDELIS earned in the Program at FREE-MARKET. For this, he must have his Wallet available and request the sending of his FIDELIS. The sale on the FREE-MARKET will suffer a 25% discount (twenty-five percentage points) and can only be made in the Peer-to- Peer mode for holders previously registered on the Platform. 3) The partner company can acquire FIDELIS in the FREE-MARKET at market price as well as its loyalty customers. 10 Copyright © 2021 - Plataforma FIDELIS Fidelis EXPECTED VALUE OF FIDELIS TOKEN(FDLS) The increase of value of a cryptocurrency depends on several factors, mainly: 1) Increase in the percentage of coins held by HOLDERS in relation to the total issued.