Our services for authors The freedom of self- publishing combined with active marketing as well as the service and product quality of a publishing house The modern Concept of Publishing AS THE AUTHOR OF A BOOK, DO YOU WANT TO … ... keep your creative freedom and ... enjoy the legal independence of self-publishing, ... p ublish a professional book which is actively marketed, … and yet receive the same personal and individual support as from a traditional publishing house? Self- Publishing Creative freedom High royalties Quick publication No legal binding tredition with its modern innovative publishing concept combines the best of both worlds Publishing house Active book marketing Focus on quality Strong and effective distribution both locally and worldwide www.tredition.com Personal support tredition: Dear author, What distinguishes us Here at tredition, we provide comprehensive assistance in publish- Each book has its market ing your book. tredition offers you the chance to enjoy all the ad- vantages of self-publishing, whilst you benefit from the service and Based on this premise, we have product quality rendered by a publishing house. been offering our services to We allow you, the author, to make your own decisions in relation to authors and companies since 2006. the design and content of your book, determine your royalty and We strive to open the market for grant us non-exclusive distribution rights which can be terminated every book. Complete satisfaction at any time. We combine this with our unique active marketing for from our customers is a priority. each book and the service and product quality of a traditional pub- lishing house. Utmost satisfaction of Quality does not only mean excellent support and assistance our customers from initial contact through to publication, but also a thorough Thousands of authors put their trust check for any possible flaws, availability of a professional cover de- in our services. Surveys undertaken signing tool and automated online typesetting. We produce your have shown that 99.6% of authors book in a premium-quality printed version and ensure a technical- are satisfied with our service. ly sound conversion of your document into an eBook. All titles are available in both local bookstores, major retailers, wholesalers and Innovation online shops worldwide. We offer all services needed to pave the way for your book tredition’s unique publishing to become a success. Since 2006, we have published more than concept offers numerous 40,000 books as paperback, hardcover editions and eBooks. innovations for authors, such as the opportunity to publish three output formats (paperback, hardcover, Yours sincerely, eBook) with just one click or our automated online typesetting tool. Sandra Latusseck and Soenke Schulz Founders and Managing Directors of tredition Independence tredition is an independent compa- ny managed by its owners. We do not belong to a large media group. We demonstrate to new authors the satisfaction of our customers and our innovative capacity, rather than spending big advertising budgets. EDITORIAL 3 OUR KEY SUCCESS FACTORS 3 books with 1 click High royalties Thanks to our unique universal publishing As the author, you set the sales price of your tool, one click is all it takes to publish your book and determine the royalty percentage per book in paperback, hardcover edition and sold copy of your book. eBook simultaneously. With tredition, authors can obtain royalty rates of up to 75% of the sale price. Unique cover designing tool Available in bookstores everywhere In just a few steps, you can create a profes- sional cover for your book with our innovative Books published with tredition are available at all cover designing tool. This is a unique tool in brick & mortar book stores and online retailers. the market and sets no limits to your creativity. Your book is distributed via the world’s leading wholesalers such as Ingram, Bak- er & Taylor or Gardners. Our printed Automated typesetting books are available in more than 60 coun- Simply upload your manuscript and choose the tries and eBooks are available worldwide. trim size and design style for the interior of your book. In just a few minutes, you will receive a book Marketing for every book with perfect typesetting and appealing style. Of course, you may edit it further as you wish. From writing and distributing a press release to listing the most important catalogues such as Edelweiss and social media marketing: Non-exclusivity/ Keeping your rights Every book published with tredition is actively When publishing with tredition, we place no re- marketed to ensure that readers, bookstores strictions and you keep all rights of your book. and journalists are made aware of its publication You are under no obligation to grant us exclu- as soon as possible.. sive rights nor are you committed to us for a long period of time. This means that you may Individual support for authors publish your book with other publishing ser- vice providers or publishing houses at any time. When publishing a book, it is especially import- ant to us that the steps are simple, our system is user-friendly and our service is first class. Our publishing experts are available via telephone or e-mail, free from any obligation on your part. 4 OUR KEY SUCCESS FACTORS ONLY A FEW STEPS TO PUBLISHING Submitting your book You can create the cover of your book with just a few clicks, either by us- ing one of our many professional templates or by uploading your own cover design. You can then upload the interior of your book and have the typesetting done by our unique online typesetting tool or, simply pro- vide your finished PDF. Our ISBN for your book We provide a free ISBN for each output format of your book (paperback, hardcover, eBook). Quality review by tredition Quality is in the interest of our authors, their readers and all book re- tailers. It is also of upmost importance to us, therefore, we check every book and give you, if required, valuable hints for improvement. Distribution via local bookstores and online shops After only three days, your book will become available to readers at local bookstores, Amazon and a thousand other online shops. All books can be purchased as an eBook and/or printed edition in more than 60 countries.. Marketing for each book The more readers hear or read about a book, the more its visibility and sales target is expanded, reaching an even higher sales market. tredition therefore provides marketing for every book published, with a bundle of promotional activities and these are free from any additional charges. We do this because we know that books sell better with our marketing mix and, after all, we profit from every book sold. ONLY A FEW STEPS TO PUBLISHING 5 AUTOMATED TYPESETTING The structure of the block of your book, i.e. the interior, usually fol- lows certain standards the readers are familiar with. No matter how you have written your book, we have several tools that will help you during the publishing process to easily and quickly turn your manu- script into a correctly set book. You can select whether you & would prefer us to create the interior (book block) online or & would like to use a PDF document you have produced. Our online typesetting tool helps you to easily convert your manu- script into a printable, properly typeset book and eBook. This also applies to the conversion of an ePUB (eBook) into a printable book. So, if your book has only been available as an eBook so far, in just a few steps you can publish it as a printed edition, enabling you to reach out to the largest possible group of readers. Format of your manuscript Processing Publication Word document Easily create your interior Printable book (PDF) (book block) online • Paperback • Formatting interior • Hardcover PDF document • Typesetting interior • Word document for eBook ePUB document download and further • ePUB editing • Mobi Other text formats 6 AUTOMATED TYPESETTING TYPESETTING BY YOURSELF Typesetting If you prefer your own typesetting rather than an automated one, you have two options. The first is to download one of our design templates and format your text file according to the specifications given for the template. Here, we have already set up a structure and all you have to do is insert your content. Or, secondly you can design the interior of your book entirely by yourself, based upon the specifications for the structure of the book (available in our “Downloads”). Colored pages You can choose if you want your book to be black & white or in full color. Printing in full color is more expensive than black & white. Color pages may contain a bleed (trimming edge). Copyright page Each book must contain a copyright page (also called imprint) providing obligatory information about the book. This information is already included in our interior templates. You can find an example copyright page on our website. As you can automatically publish your book in three different output formats (paperback, hardcover and eBook), we recommend that all three related ISBNs be specified on the copyright page. TYPESETTING BY YOURSELF 7 PROFESSIONAL COVER DESIGN Design template or your own book cover? The choice is yours! We have numerous book cover templates in different styles at your disposal. You can select from various designs and adapt them to suit your individual wishes, e.g. by adding your own picture or by changing the colors and elements. A large selection of fonts are also available. Alternatively, tredition gives you the opportunity to upload your own personally designed book cover. 8 PROFESSIONAL COVER DESIGN The trim size of your book – again the choice is yours! By default, five book formats are available when using one of our cov- er templates.