Capital's Media: the Physical Conditions of Circulation
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Western University Scholarship@Western Electronic Thesis and Dissertation Repository 9-26-2016 12:00 AM Capital's Media: The Physical Conditions of Circulation Atle Mikkola Kjøsen The University of Western Ontario Supervisor Dr. Nick Dyer-Witheford The University of Western Ontario Graduate Program in Media Studies A thesis submitted in partial fulfillment of the equirr ements for the degree in Doctor of Philosophy © Atle Mikkola Kjøsen 2016 Follow this and additional works at: https://ir.lib.uwo.ca/etd Part of the Film and Media Studies Commons Recommended Citation Kjøsen, Atle Mikkola, "Capital's Media: The Physical Conditions of Circulation" (2016). Electronic Thesis and Dissertation Repository. 4156. https://ir.lib.uwo.ca/etd/4156 This Dissertation/Thesis is brought to you for free and open access by Scholarship@Western. It has been accepted for inclusion in Electronic Thesis and Dissertation Repository by an authorized administrator of Scholarship@Western. For more information, please contact [email protected]. Abstract The question of what constitutes media has received little attention in Marxism and where it does, the concept is an empty abstraction. While Marxists have extensively theorized the concentration of mass media ownership, and analyzed mass media content as ideology or propaganda, critical discussions of what a medium is in the capitalist mode of production have been mostly lacking. That is to say, Marxism does not have a media ontology. Media is therefore a critical gap in Marx’s political economy. This dissertation seeks to fill this gap by asking what is a medium in the capitalist mode of production?, answering it with a value- form theory of media and a concept of “capital’s media” that takes the circulation of capital as its starting point. The dissertation goes beyond Marxism’s mass media myopia and moves the concept of media towards logistics and infrastructure. The contributions this dissertation makes are to (1) develop a theory and category of capital’s media as a phenomenon of the circulation process of capital; (2) stake out an approach to investigate media phenomenon outside of pure political economy and cultural studies approaches; and in the process (3) contribute towards a rehabilitation of Marx’s analysis of circulation. To make these contributions this dissertation relies on a theoretical framework that is primarily based on Marx’s value theory, but enriched with concepts from Canadian- German media theory (Harold A. Innis, Marshall McLuhan, Friedrich Kittler, Wolfgang Ernst, and Hartmut Winkler) and Paul Virilio’s dromology. This dissertation has two components to its methodology: an original “circulationist” reading of Marx’s political economy that is developed from the heterodox Neue Marx-Lektüre (New Marx Reading), and a set of empirical case studies that includes the shipping container and intermodal transportation, distribution centers, and point-of-sale and payment systems Positing a category of capital’s media, this dissertation concludes that nothing by its very nature is a medium but instead that things function as media when they appear in that category. More specifically, a thing, such as a container ship or distribution center, appears in the category of capital’s media when they function within and for the circulation process. i Keywords Marxism, Media Studies, Media Theory, Marx, Political Economy of Media, Value Form Theory, Circulation, Movement, Logistics, Intermodal Transportation, Distribution Centers, Point-of-sale systems. ii Acknowledgments While writing a dissertation can be quite lonely, it is not something that can be done alone. I am heavily indebted to my supervisors, teachers, colleagues, friends, and family for guidance, moral support, and being there for me during those times when I got the graduate school blues. At the outset, I want to stress my sincere thanks to all of you mentioned below. First and foremost, I want to thank my supervisor Nick Dyer-Witheford for his continuing support and encouragement, and, like a true sage, always coming with advice that put me on the right track even when I felt completely lost. Our many talks about Marxism, value theory, logistics, and what a medium is when it comes to capital provided plenty of fuel for this dissertation. Nick’s constructive feedback as my research has developed has truly been wonderful. I originally decided to come to UWO and FIMS to work with Nick after reading Cyber-Marx; it proved to definitively be the right choice. He has always been very supportive of the projects I have been working on, giving me courage to pursue lines of thinking and avenues of research that more orthodox Marxists would likely have shut down. The paper I consider to be the highlight of my graduate career—“Do Androids Dream of Surplus-Value?”— could have been written only under his influence and for a course in which he was the instructor. As a scholar, teacher, and writer Nick is a role model; if I can reach half of his academic stature I would feel quite accomplished. I also want to thank Nick for being a friend and our many conversations about science fiction and Lovecraftian horror, and for providing the theater of war for the crowned heads of Europe. I also thank my second reader, MA thesis supervisor, and good friend Bernd Frohmann. Without the supervision, mentorship, and encouragement from Bernd this dissertation would not have seen the light of day. It was first through Bernd’s excellent Media Philosophies seminar that I got my first academic exposure to media theorists like McLuhan, Virilio, and Kittler. And it was in this seminar that I first started exploring the connections between Marx and Canadian-German media theory. I will remember fondly the many conversations and MA thesis editing sessions we had at his house. Bernd also acted as a center of gravity for graduate students interested in media theory; many exciting reading groups took root around him, and he was a generous host for many reading group sessions. iii I express thanks for the thoughtful feedback and critiques form my examination committee: Brett Caraway, Tobias Nagel, Edward Comor, and Bernd Frohmann. I really enjoyed our respective discussions during the defense; you made the experience fun. I thank the many different people that have taken part in one or several of the multiple reading groups I have taken part in during my graduate studies. First of all I thank the unofficial media theory reading group, which has involved Vincent Manzerolle, Henry Svec, Liam Young, Dusty Cohen, and Warren Steele. You are some of the smartest and funniest people I know. To the many people that have at some point been involved in one of the many Das Kapital reading groups, you are part of the foundation for my close engagement with the good book; I thank in particular Vincent Manzerolle, Henry Svec, Trent Cruz, Owen Livermore, and Kyle Asquith for being in that first reading group that finally made me get through Das Kapital after many failed attempts. I also thank Svitlana Matviyenko for starting the Lacan reading group, and for several intense one-on-one sessions for our psychoanalysis, AI and cybernetics reading group. And to James Steinhoff for a very interesting, albeit short- lived, reading group on accelerationism. These reading groups have been some of the most interesting, challenging, fun, and intellectually stimulating things I have done while at Western and for that I thank everyone that made them that. Throughout the eight years I have spent at the Faculty of Information and Media Studies (FIMS), I have met many teachers and colleagues that have, in one way or another, contributed to my intellectual and professional development and therefore deserve thanks. Edward Comor for introducing me to Innis and for being a good Marxist sparring partner; Alison Hearn for her great course The Commodity and the Self, which was equally challenging and rewarding, and has left a clear trace on my thinking about subjectivity, determination, and above all reality television; Carole Farber for instructing me in anthropology and feminist approaches to media studies, and in general for being kind and supportive; Tim Blackmore for being an ally in departmental meetings and for good chats about Virilio and science fiction. I want to especially thank Susan Knabe for being a great teacher, but in particular for having my back and being genuinely kind and supportive of students. iv I thank the staff in FIMS for doing work that mostly goes unnoticed, but without which it would be impossible for any graduate student to complete their studies. In particular I thank Cindy Morrison, Lili Dang and Matt Ward. You have been kind, and supportive. Friends and colleagues have offered both inspiration, support, and companionship. For someone who has struggled with social anxiety and has never been good with social conventions, you have kept inviting me out to socialize, helped my cats when they were sick or I was away, and just been in general been great. I owe special thanks to Vincent Manzerolle, Trent Cruz, Jill McTavish, Tiara Sukhan, Liam Young, Giles Whitaker, Henry Svec, Warren Steele, Lili Dang, Matt Ward, Michael Daubs, Lee McGuigan, Gemma Richardson, Estee Fresco, Eileen Wennekers, Luke Arnott, Jason Netherton, Patrick Gavin, Ahmed Kamal, Rachel Mellis, Elise Thorburn, Kamilla Pietrzyk, Nandita Biswas Mellamphy, Dan Mellamphy, and Svitlana Matviyenko, David Jackson, Jamie Campbell, and Danielle Tascherau Manners. To my non-academic friends and comrades in our London affinity group: Sean, Mike, Awasis, Will, and Bailey you have kept me sane and forced me to have at least one foot outside the ivory tower. The many undergraduate students I have taught also deserve a thanks. I did not know that I loved teaching until I had the pleasure of being a teaching assistant and then instructor in the MIT and MPI programs.