0101010001101000011001010010000001101111011 0001101110100011011110111000001110101011100 1100100000011010010111001100100000011000010 0100000011100110110111101100110011101000010 1101011000100110111101100100011010010110010 A Principled Technologies report: Hands-on testing.1011001000010110000100000011001010110100101 Real-world results. 01010100011010000110010100100000011011110111001110110100001110100001011010110000101110 00011011101000110111101110000011101010111000100110110101100101011001000010000001101101 11001000000110100101110011001000000110000100110111101101100011011000111010101110011011 01000000111001101101111011001100111010000100001100100000011011110110011000100000011101 11010110001001101111011001000110100101100100001101000011001010010000001101111011100100 10110010000101100001000000110010101101001011100100011001010111001000100000010011110110 100111011010000111010000101101011000010111001010100011010000110010100100000011011110110011011101000110111101110000011011110110010 010011011010110010101100100001000000110110100011011101000110111101110000011101010111000011000010010111000100000010000010111001001 011011110110110001101100011101010111001101111001000000110100101110011001000000110000101011110111010101101110011001000010000000110 000110010000001101111011001100010000001110101000000111001101101111011001100111010000100110011000000110000001000000111001101110000 000110100001100101001000000110111101110010011010110001001101111011001000110100101100100110010101100011011010010110010101110011001 110010001100101011100100010000001001111011010110010000101100001000000110010101101001010000001100001011100100110010100100000011100 001101110100011011110111000001101111011001010011101101000011101000010110101100001011101001100101011000110110111101100111011011100 001100001001011100010000001000001011100100101001101101011001010110010000100000011011011101001011100110110010101100100001000000110 101111011101010110111001100100001000000011001101111011011000110110001110101011100110110001011011100110010000100000011101000110100 011001100000011000000100000011100110111000000011001000000110111101100110001000000111010011001010010000001101111011100100110010001 0110010101100011011010010110010101110011001 Serve more 00011010000110010100100000011011110111001001001010111001000100000011010010111001100100 000000110000101110010011001010010000001110011001000110010101110010001000000100111101100000110011101110010011011110111010101110000 1001100101011000110110111101100111011011100customers 0011011101000110111101110000011011110110010 11010010111001101100101011001000010000001100011000010010111000100000010000010111001001 00010110111001100100001000000111010001101006x 1011110111010101101110011001000010000000110 0011001010010000001101111011100100110010001as many 0110011000000110000001000000111001101110000 1001010111001000100000011010010111001100100Support0110010101100011011010010110010101110011001 more customers and get them 0000110011101110010011011110111010101110000orders per 0000001100001011100100110010100100000011100 1001100101011000110110111101100111011011100 minute* from landing1101001011100110110010101100100001000000110 page to checkout faster by 0001011011100110010000100000011101000110100 upgrading0011001010010000001101111011100100110010001 to a EMC PowerEdge R740xd A faster 1001010111001000100000011010010111001100100 0000110011101110010011011110111010101110000 experience running Microsoft SQL Server 2017 Standard with on Enterprise 7.5* 85% If the hardware and solution you’ve been using to power your lower has been chugging along with few problems, investing in a new application solution may be the last thing on your mind. But computing is one area latency* where the adage “If it ain’t broke, don’t fix it” should not apply. By hanging onto older solutions, you could be missing out on serving more customer requests and giving those customers the responsive experience they deserve. 0101010001101000011001010010000001101111011 We compared a legacy solution (a Dell EMC™ PowerEdge™ R720xd running0001101110100011011110111000001110101011100 Microsoft® ® ® 1100100000011010010111001100100000011000010 Windows Server 2012 R2 with SQL Server 2008 R2) to an updated PowerEdge0100000011100110110111101100110011101000010 R740xd solution running Microsoft SQL Server 2017 Standard on Red Hat® Enterprise1101011000100110111101100100011010010110010 Linux® 7.5. 1011001000010110000100000011001010110100101 The contest wasn’t even close: The new Dell EMC + Microsoft + Red Hat1001110110100001110100001011010110000101110 solution handled six times as many requests as the legacy solution and it did so more quickly,0100110110101100101011001000010000001101101 which means 0110111101101100011011000111010101110011011 customers will appreciate a snappier user experience. 0001100100000011011110110011000100000011101 0001101000011001010010000001101111011100100 Don’t wait for your systems to start breaking down, because they could already1100100011001010111001000100000010011110110 be costing 01010100011010000110010100100000011011110110011011101000110111101110000011011110110010 you. By upgrading to a new Dell EMC PowerEdge R740xd running Microsoft00011011101000110111101110000011101010111000011000010010111000100000010000010111001001 SQL Server 2017 on 7.5, you can serve more customer requests11001000000110100101110011001000000110000101011110111010101101110011001000010000000110 and help 01000000111001101101111011001100111010000100110011000000110000001000000111001101110000 those customers get from website landing page to purchase completion11010110001001101111011001000110100101100100110010101100011011010010110010101110011001 in less time. 10110010000101100001000000110010101101001010000001100001011100100110010100100000011100 10011101101000011101000010110101100001011101001100101011000110110111101100111011011100 01001101101011001010110010000100000011011011101001011100110110010101100100001000000110 01101111011011000110110001110101011100110110001011011100110010000100000011101000110100 00011001000000110111101100110001000000111010011001010010000001101111011100100110010001 *when running a database workload, compared to a legacy solution consisting of a 12th00011010000110010100100000011011110111001001001010111001000100000011010010111001100100 generation Dell EMC PowerEdge R720xd running Microsoft SQL Server 2008 R2 on Microsoft Windows11001000110010101110010001000000100111101100000110011101110010011011110111010101110000 Server 2012 R2 0011011101000110111101110000011011110110010 0011000010010111000100000010000010111001001 1011110111010101101110011001000010000000110 0110011000000110000001000000111001101110000 0110010101100011011010010110010101110011001 Support more customers and get them from landing page to checkout faster by upgrading to a Dell EMC PowerEdge R740xd0000001100001011100100110010100100000011100 June 2019 (Revised) | 1 running Microsoft SQL Server on Linux 2017 Standard on Red Hat Enterprise Linux 7.5 1001100101011000110110111101100111011011100 1101001011100110110010101100100001000000110 0001011011100110010000100000011101000110100 0011001010010000001101111011100100110010001 1001010111001000100000011010010111001100100 0000110011101110010011011110111010101110000 New feature alert: Outdated servers could be hurting Microsoft1111111111111111111 SQL Server 2017 your business now11111111111111111111111 supports Red Hat Enterprise1111111111111111 Linux Many take a reactive approach to their datacenter, only 111111111111111111111 making purchases or upgrades when a server is fried or when a software Long-time1111111111111111111111 Linux users now 11111111111111111 vendor no longer offers support for a certain release. What managers have111111111111111111111 more options when don’t realize is that investing in new technology can deliver untold choosing1111111111111111111 a database platform. benefits for your organization and solve problems that you didn’t even While11111111111111111111111111 previous Microsoft SQL realize you were having. By being proactive and investing in the latest 111111111111111111 Server111111111111111111 releases required a technology, you gain the benefits of new features, can support more Windows1111111111111111111 Server operating customers, and can complete work more quickly. system1111111111111111111111111111111111111111111 (OS), Red Hat 111111111111111 Enterprise11111111111111111111111 Linux 7.5 can now A 2016 IDC study reported that “IT organizations can lose up to 39 1111111111111111111111111111111111111 support111111111111111 SQL Server 2017. percent of peak performance and add up to 40 percent in application 111111111111111111111 This11111111111111111111111111111111111111111111 compatibility gives you management costs and up to 148 percent in server administration 111111111111111 one11111111111111111 more way to run your costs”1 when they hold onto outdated gear. A sluggish datacenter may 1111111111111111111111111111111111111111111111 datacenter1111111111111111111 exactly how be driving customers away from your lagging retail website without 1111111111111111111 1111111111111111111111111111111111111111111you want. you even realizing it. Upgrading your hardware and software is a 1111111111111111111111111111111111111 straightforward way to handle more customer orders and help those 111111111111111111111111111111111111 11111111111111111111111 customers make purchases more quickly, while setting your business up 1111111111111111111 111111111111111111111111 for future growth. 111111111111111 111111111111111111111 111111111111111 1111111111111111111111 111111111111111 1111111111111111111111111 1111111111111111111 11111111111111111 1111111111111111111 111111111111111111 11111111111111111111111

About the new solution

The Dell EMC Red Hat Enterprise SQL Server 2017 Standard PowerEdge R740xd Linux 7.5 on Linux

The 14th generation Dell EMC According to Red Hat, the 7.5 According to Microsoft, SQL Server PowerEdge R740xd offers strong release of the open-source OS offers 2017 Standard on Linux helps users database performance with a variety improvements “including enhanced “find rich programming capabilities, of storage configuration options. It security and compliance, usability security innovations, and fast can support up to 24 NVMe drives at scale, continued integration with performance for mid-tier applications (we tested with two SAS HDDs and Windows infrastructure on-premise and data marts” with features like 12 SATA SSDs) and is powered by and in Microsoft Azure, and new end-to-end database security, ® Xeon® Scalable processors.2 functionality for storage cost controls.”3 enhanced in-memory performance, basic reporting and analytics, and hybrid scenarios.4

Support more customers and get them from landing page to checkout faster by upgrading to a Dell EMC PowerEdge R740xd June 2019 (Revised) | 2 running Microsoft SQL Server on Linux 2017 Standard on Red Hat Enterprise Linux 7.5 About the DVD Store 2 benchmark The new Dell EMC + Microsoft + Red Hat solution handled more orders and reduced DVD Store 2 (DS2) models an online wait times DVD store, where customers log in, search for movies, and make Our tests demonstrated that upgrading to a new solution based on purchases. DS2 reports the number the latest technology from Dell EMC, Microsoft, and Red Hat could of customer actions the system can have you processing a significant number more database orders and handle as orders per minute doing so more quickly. (OPM), to show what kind of performance you could In fact, our new solution did the work of over six legacy servers running expect for your customers. older software versions. This means that if you replace your older servers The DS2 workload also with new ones, you could set up your business for significant future growth. performs other actions, such as adding new customers, to exercise the wide range of database functions you Orders per minute would need to run your ecommerce environment. 20,000 177,493 For more information about the DS2 tool, see https:// 15,000 github.com/dvdstore/ds21. 10,000

5,000 29,135

0 Dell EMC PowerEdge Dell EMC PowerEdge R740d solution R720d solution

Application latency (ms) We also looked at two kinds of Lower is better 48 latency to see how the upgraded 50 Dell EMC + Microsoft + Red Hat solution could deliver a more 40 responsive experience for additional 30 users. As the chart shows, the new 14th generation solution reduced 20 application latency by 85 percent,

which means that end users could 10 7 access your database faster. 0 Dell EMC PowerEdge Dell EMCPowerEdge R740d solution R720d solution

Support more customers and get them from landing page to checkout faster by upgrading to a Dell EMC PowerEdge R740xd June 2019 (Revised) | 3 running Microsoft SQL Server on Linux 2017 Standard on Red Hat Enterprise Linux 7.5 Drive read latency and drive write latency also shrank on the new Dell EMC + Microsoft + Red Hat solution, which is another view into how upgraded tech can make database work go faster. With lowered latency, the system takes less time to respond to requests, helping give customers a smoother experience.

Drie read latency ms Drie write latency ms ower is better ower is better

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Keep customers coming back: Serve more requests, faster with the 14th generation Dell EMC + Microsoft + Red Hat solution Your previous server and software investment provided a platform for you to run your business for the last several years. But now, it’s time to make another investment in your business’s future. Upgrading to the latest hardware and software can help you serve more customers and keep them happy with a responsive experience.

As we found in our tests, a new Dell EMC PowerEdge R740xd server running Red Hat Enterprise Linux 7.5 with Microsoft SQL Server 2017 Standard did dramatically more work than a legacy server solution running older software versions. By doing more work and cutting wait times to almost nothing, the new Dell EMC + Microsoft + Red Hat solution could keep customers coming back.

1 IDC, “Why Upgrade Your Server Infrastructure Now?” accessed May 8, 2018, https://www.emc.com/collateral/ana- lyst-reports/idc-why-upgrade-server-infrastructure.pdf 2 Dell EMC, “Dell EMC R740xd spec sheet,” accessed May 8, 2018, http://i.dell.com/sites/doccontent/shared-con- tent/data-sheets/en/Documents/poweredge-r740xd-spec-sheet.pdf?newtab=true 3 Red Hat, “Red Hat Enterprise Linux 7.5 released,” acccessed May 8, 2018, https://access.redhat.com/announce- ments/3405871 4 Microsoft SQL Server datasheet, accessed May 8, 2018, https://www.microsoft.com/en-us/sql-server/sql-server- 2017-editions Read the science behind this report at http://facts.pt/gqxydd

Principled Facts matterPrinciple.® d Facts matter.® Technologies® Technologies®

Principled Technologies is a registered trademark of Principled Technologies, Inc. All other product names are the trademarks of their respective owners. For additional information, review This project was commissioned by Dell Technologies. the science behind this report.

Support more customers and get them from landing page to checkout faster by upgrading to a Dell EMC PowerEdge R740xd June 2019 (Revised) | 4 running Microsoft SQL Server on Linux 2017 Standard on Red Hat Enterprise Linux 7.5