InFocusWinter 2011

Metro Transit’s Transit Customer Iteris Powers Audiovox’s New Information System (TCIS) “Distracted Driver” Safety System for the Consumer Auto Aftermarket Page 5 Page 9

Meridian Environmental Technologies (MET) Joins Iteris “With MET, Iteris is better equipped to empower travelers and traffic management authorities with more accurate and real-time information, and network performance management.”

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In This Issue:

2 Transit — Moving People Forward 8 Iteris’ Transit Signal Priority System Speeds Commute 3 Iteris Completes Area-wide Transit Study for Warner Center 8 “Iteris - Abu Dhabi” Opens for Business 4 Major ITS, Adaptive Traffic Control Project “Douglas Park” 11 Iteris to Provide Design Services for Oxnard’s New Intelligent Successfully Deployed Transportation System 5 Roadway Sensors Expands its International Team 11 Iteris – Working to Bring High-Speed Rail to California

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Transit — Moving People Forward

Traffic congestion, road safety, rising More efficient transit means not only lower emissions, but also reduced pollution, and our quality of life are hot operating costs to the agency. Technology assists this movement by topics in the news today. There is a call to making the trips more efficient, predictable, and convenient. Iteris action to mitigate the rising demands on our is helping this through the development of smart transit systems to transportation infrastructure, and build a increase reliability, improving signal operations at the local intersection sustainable transportation system.

At Barack Obama’s recent State of the Union Address, the President reaffirmed his administration’s investment approach to infrastructure. The spending plan included in President Obama’s initial budget submitted to Congress recommends investing $569.3 million in 10 new transit construction projects, including rail and bus rapid transit projects in Arizona, California, Colorado, , Michigan, Oregon, Texas, Utah, and Washington State. In addition to the transit construction projects that have not yet been funded, the budget provides $835.4 million for the continued funding of seven additional rail transit projects already operational or under construction in New York, Dallas, Salt Lake City, Seattle, and Northern Virginia.

to speed commutes, and through integrating commercial off-the-shelf products and developing internal products to assist the local agencies with its transit deployment.

Iteris, Inc. has been involved in many facets of transit projects. Our engineers and planners have participated in the study, design, and deployment of numerous transit enhancements, BRT, LRT, Heavy Rail, High-Speed Rail, and related projects utilizing various technologies in the detection of the transit vehicle, transit priority request logics/ systems, and operation strategies including the development of web- The ability to safely and efficiently move people — reducing congestion, based trip planning tools. as well as pollution — is paramount to solving many of today’s transportation issues. Reducing the number of cars on the road is the This issue of InFocus highlights several of Iteris’ key transit projects. first step towards sustainable infrastructure. Getting people out of their These deployments highlight the latest ITS advancements applied to cars and into public transit is greatly dependent on the convenience Transit. and efficiency of transit options available. Advancements in Intelligent Transportations Systems have made a tremendous impact on the quality Sincerely, of transit, as well as public acceptance of alternative transportation.

Abbas Mohaddes President & CEO Iteris, Inc.

Innovation for better mobility InFocus Page 3

Iteris Completes Area-wide Transit Study for Warner Center

After an intensive 2½ year $1.37 million study effort, leading a team of urban planners, designers, economists, architects, and environmental specialists, Iteris has completed the restudy of the Warner Center Specific Plan.

Located in western San Fernando Valley and encompassing approximately 1.65 square miles, Warner Center is one of the largest multi-use activity centers in the City of Los Angeles with over 16 million square feet of office, retail, and light industrial uses; three major public transit hubs; and approximately 4,000 existing residential units.

In a collaborative process which was guided by the Warner Center Citizen’s Advisory Committee comprised of property owners, developers, residents, and other stakeholders, the consultant team and City staff seamlessly integrated urban design, land use, and mobility planning to develop a grand vision for Warner Center for the next 25 years. The new plan envisions more than quadrupling of the residential development and doubling of the number of jobs while reducing transportation impacts through aggressive demand management and Transit Oriented Development (TOD) strategies, which will result in containing nearly 30 percent of trips generated within Warner Center compared to the current 15 percent. The trip reduction strategies are also expected to increase the transit share of the generated total trips from the current less than 5 percent to 13 percent in the future by converting over 6,700 peak hour auto trips to various modes of transit.

Working closely with Los Angeles Department of Transportation, Iteris developed multi-modal mobility improvement strategies to address potential traffic impacts and deficiencies. These included over 90 traditional arterial and highway improvements as well as innovative measures such as the expansion of the Metro Orange Line bus rapid transit (BRT) system, an area-wide transit circulator, and other TOD strategies at the total cost of over $150 million. This multi-modal infrastructure plan is intended to be self-financing through a proposed Mobility Fee program. The consultant team has completed the Draft Environmental Impact Report, which is scheduled to be publicy released within a few months. n

Upcoming Shows

Technology & Maintenance Council (TMC) 2011 ANDINATRAFFIC Show and 2011 Annual Meeting International Conferences

February 8 -11, 2011 March 14 -15, 2011 Tampa Convention Center, Tampa, Florida Bogota, Colombia

Truckload Carriers Association 18th World Congress on Intelligent 2011 Annual Convention Transport Systems

March 13 - 16, 2011 October 16-20, 2011 San Diego, California Orlando, Florida Page 4

Major ITS, Adaptive Traffic Control Project “Douglas Park” Successfully Deployed

Iteris has been working diligently with the City of Long Beach and each Specific objectives are to: of the neighboring agencies (Cities of Lakewood, Signal Hill, Bellflower, and Cerritos, LA County, and Caltrans), and the Boeing Company Reduce delay and travel times (compared to the existing system) towards implementing an adaptive traffic control system (ATCS) in Facilitate freeway ramp operations conjunction with the redevelopment of the 261 acre Douglas Park site Accommodate increased vehicular demand brought on by new located in Long Beach, California. developments Delay the onset of congestion and provide a quicker recovery from congestion (compared to the performance of the existing system network) Adjust to normal traffic fluctuations without the need for operator override Operate “24/7” to reduce the need to monitor the system continually by the traffic engineers Provide multi-jurisdictional coordination between neighboring agency signals Provide for future expansion

As part of Boeing’s plan to redevelop the site into a master planned community with retail, light industrial, office, and other ancillary uses, a number of traffic and air quality mitigation measures have been identified. The ATCS is one of several intelligent transportation systems (ITS) elements which, together, are designed to minimize the project’s impact in these areas.

The project included installation of:

95K ft. of new 24/48 SMFO cable and 3” conduit along 8 The Douglas Park ATCS project which is one-of-a-kind in the nation major corridors using the LADOT ATCS to cover multiple agencies had its challenges. (11) PTZ CCTV Cameras One of the constraints of the overall project was implementation and (5) Changeable Message Signs testing of the system in parallel to construction activities within 180 days. (67) New Detection systems (Loops) (7) Communication Hub cabinets In December 2010, Iteris was very pleased to announce that the Detail Design, Construction, Implementation, System Acceptance Test, and The main goal of this project was to improve traffic flow in and System Training of the Douglas Park Area-Wide Adaptive Traffic Control around Douglas Park development, Long Beach Airport, and adjacent System was successfully completed. n shopping areas.

Innovation for better mobility InFocus Page 5

Metro Transit’s Transit Customer Information System (TCIS) In 2008, Minneapolis and St. Paul were selected as one of six metropolitan regions across the country to receive federal funds under the FHWA Urban Partnership Agreement (UPA) program. The Transit Customer Information System (TCIS) project is one of several key components of the regional UPA project, which was designed to reduce by encouraging transit ridership through the provision of real-time transit trip times and park-and- ride space availability along I-35W to downtown Minneapolis. In addition, dedicated, high-speed busways, HOV and HOT (high-occupancy toll) lanes have been constructed as part of this effort in order to reduce single-occupant vehicle trips and corridor congestion along I-35W on either side of downtown Minneapolis.

Iteris used an ITS systems approach to design and deploy the TCIS project over a ten-month time frame. The Metropolitan Council and Metro Transit, the regional transit agency, integrated the regional transit system with communications components designed for this project to provide both wired and wireless information flow among four park-and-rides, 47 static and Dynamic Message Signs (DMS) and onboard AVL/GPS navigation on approximately 1,300 transit system vehicles.

Using Transit Technology to Provide Real-Time Comparative Transit Arrival/Departure and Park-and-Ride Space Availability in the Twin Cities (Minnesota)

The TCIS project is unique in that it provides specific, real-time travel information to both motorists and transit riders along I-35W. A parking space availability system using loop detectors that “count” vehicles entering and exiting corridor park-and-ride lots along I-35W provides timely information to motorists via the use of DMS that display whether or not the park-and-ride is at capacity. Other information, including when the next transit bus will be departing the station or the expected travel time for vehicles to downtown Minneapolis during the peak hour are also TCIS system components and displayed through the use of DMS in strategic locations along the I-35W corridor and as part of a related technology project in downtown Minneapolis. n

Roadway Sensors Expands its International Team

Roadway Sensors has established a market Bob has more than 30 years of transportation and Intelligent leadership position in North America, and we Transportation Systems experience in the Americas, Europe, the Middle believe the strength of our products will enable us East, and the Asia Pacific region. Bob has worked with leading global to grow in International markets as well. With this companies on strategic business planning for products, new business growth opportunity in mind, we have created a development, and consulting services. He has also established trusted new position to expand our resources to address advisor roles with a number of public sector transportation agencies the opportunity we see. Bob McQueen is our new Vice President, and has a track record of significant accomplishment in delivery of International Business Development, Roadway Sensors. In this successful International products and services. n position, Bob will focus on expanding international sales. We’ll Get You There.

From Concept to Completion...

From Planning, to Design, to Implementation, Integration and Operation, Iteris has the Iteris, Inc. is a leader in the traffic management market focused on the development and application experience and know-how to get you on your way. of advanced technologies that reduce traffic congestion, minimize the environmental impact of traffic congestion, and improve the safety of surface transportation systems infrastructure. Combining outdoor image processing, traffic engineering, and information technology, Iteris offers a broad range of Intelligent Transportation Systems and driver safety solutions to customers worldwide.

Innovation for better mobility Learn more at: www.iteris.com We’ll Get You There.

From Concept to Completion...

From Planning, to Design, to Implementation, Integration and Operation, Iteris has the Iteris, Inc. is a leader in the traffic management market focused on the development and application experience and know-how to get you on your way. of advanced technologies that reduce traffic congestion, minimize the environmental impact of traffic congestion, and improve the safety of surface transportation systems infrastructure. Combining outdoor image processing, traffic engineering, and information technology, Iteris offers a broad range of Intelligent Transportation Systems and driver safety solutions to customers worldwide.

Innovation for better mobility Learn more at: www.iteris.com Page 8

Iteris’ Transit Signal Priority System Speeds Commute

Bus passengers in Southern California have faster commutes, thanks to doing so, reduce passenger travel times by as much as 10 percent. the bus signal priority systems being deployed by Iteris. As a bus approaches a signalized intersection, an on board computer relays a wireless message to the traffic signal controller, letting it know Back in August of 2008, Los Angeles County Metropolitan Transportation when the bus will arrive. The traffic signal controller then adjusts signal Authority (LACMTA) called on Iteris to implement bus signal priority timing to give the bus the green light a little sooner if it is approaching a systems for three Metro Rapid transit corridors: Manchester Boulevard, red light or extends the green a little longer if the bus is approaching on Garvey Boulevard, and Atlantic Boulevard in Los Angeles County, a green light. California. Iteris’ solution for bus signal priority operates through the integration of existing on-bus fleet management equipment, an intelligent wireless network deployed and managed by Iteris, and existing traffic signal controller programs. This results in a cost-effective, rapidly deployable system.

Iteris has reached a milestone – The Manchester Boulevard corridor is set to deploy on schedule next month. Iteris’ innovative approach will provide signal priority for buses operating along lines running through multiple jurisdictions. Buses seamlessly request priority from different types of signal control systems, without the need for centralized control and decision making. The system allows local agencies to take advantage of existing on-bus data processing and communications Studies of transit operations have shown that half the time a bus is in capabilities installed as part of today’s advanced transit management service it is stopped at a traffic signal, stopped in jammed traffic, or at system, and to offer bus patrons enhanced travel times and improved a bus stop to board patrons. Bus signal priority systems can reduce bus services. n the time spent stopped at red traffic signals by up to 25 percent and, in

“Iteris - Abu Dhabi” Opens for Business

On January 9, 2011, Iteris opened its first overseas Transportation Systems office, located in United Arab Emirates’ capital city of Abu Dhabi. The office is convenient to the Abu Dhabi Department of Transport (DoT). The firm will continue its development of opportunities in the UAE, Qatar and elsewhere in the Gulf region using this office as a base. n

Innovation for better mobility InFocus Page 9

Iteris Powers Audiovox’s New “Distracted Driver” Safety System for the Consumer Auto Aftermarket

Iteris’ active safety ‘machine vision’ technology will power a new consumer product that addresses a leading cause of highway fatalities – unintended vehicle lane changes due to distracted drivers.

The Lane-Departure and Forward-Collision Warning Advanced Driver Assistance System (ADAS) system was introduced at the 2011 International Consumer Electronics Show. It was developed in partnership with Audiovox Electronics Corporation, an industry leader in consumer aftermarket entertainment, security and safety, also known for products sold under the RCA, Jensen, Acoustic Research, and Advent brands.

The new system provides consumers an opportunity to benefit from life- saving features that were previously only available on new premium cars or commercial Class 8 trucks. The product incorporates Iteris’ proven AutoVue® Lane Departure Warning (LDW) and Forward Collision Warning (FCW) systems developed for the OEM market.

The small, integrated unit consists of a camera and an onboard computer controlled by image recognition software and proprietary algorithms. The LDW function provides an audible warning if the driver crosses over the lane markings without engaging the turn signal, while the FCW system provides a similar alert when the driver is following too close to the vehicle ahead or when closing speed is likely to cause a collision.

“Driver distraction is a hot topic today in the media and among government and concerned consumers,” said Abbas Mohaddes, president and CEO of Iteris. “It was a logical next step for us to offer our active safety products into the consumer market and help prevent these easily avoidable accidents. We anticipate our partnership with an industry leader like Audiovox will provide a platform to get our vital technology into the hands of consumers by leveraging our respective strengths in technology, product design, and consumer marketing.”

Tom Malone, president of Audiovox commented, “We think driver safety is a major new growth opportunity for the auto aftermarket. Iteris is an ideal partner to help us address it, having supplied this technology to the OEM passenger car and heavy-duty truck markets for over a decade. Our system will bring this advanced technology to any vehicle at an affordable price-point, as well as address demand in our dealer channels for new product categories.”

The Audiovox-branded system is expected to be available in the fall of 2011. n Page 10

Meridian Environmental Technologies Joins Iteris

Iteris has signed a Stock Purchase Agreement to acquire Meridian MET operates a total of eight 511 systems for various state agencies Environmental Technology, Inc. (MET), a privately-held company based throughout the United States, and utilizes a mixture of dedicated and in Grand Forks, North Dakota. shared lines to achieve high-reliability among the 511 systems. These eight states represent 25% of the landmass of the U.S., but only 8% of population. Yet, the information provided across these 511 systems is so popular with the traveling public, these eight states represent 20% of all calls to any of the 511 systems tracked by the National 511 Coalition. In fact, Georgia’s 511 reached a major milestone on December 28, 2010 — five million calls since its inception in August 2007.

Georgia’s 511 system is a free phone service and is sponsor supported. MET is a leader in 511 advanced traveler information systems, as well as The integrated system provides real-time traffic and travel information Maintenance Decision Support System (MDSS) management tools that statewide, such as traffic conditions, incidents, lane closures, and delays allow users to create solutions to meet roadway maintenance decision due to inclement weather. needs. The Meridian state-of-the-science MDSS provides detailed and accurate information at the route level that enables the efficient maintenance of roads and highways while optimizing resource use and reducing costs.

Callers can also transfer to operators to request assistance or report incidents 24 hours a day, seven days a week. Travel information is available online, by phone, or as a hybrid solution on a smart phone.

In addition to an attractive customer base within weather and traveler Meridian’s 511 system provides “up to the minute” route-specific weather information systems, MET provides Iteris with key capabilities in information, as well as road condition & construction information, and the emerging performance measurement and management market. includes services, tourism, and other information valuable to the traveler With MET, Iteris is better equipped to empower travelers and traffic as requested by the state. management authorities with more accurate and real-time information, and network performance management. n

Innovation for better mobility InFocus Page 11

Iteris to Provide Design Services for Oxnard’s New Intelligent Transportation System Iteris has been awarded a contract by the city of Oxnard for the design phase of the Oxnard Intelligent Transportation System (ITS) Master Plan project. The contract, valued at $750,000, is expected to begin immediately and span approximately six months.

Installation of the new Oxnard ITS will play an integral part of the city’s overall traffic mitigation plan. The new system is meant to improve the conditions at several major intersections that have continued to be problematic for drivers. The system will be designed to improve the flow of vehicles citywide, more finely calibrate traffic signals, and improve the city’s ability to respond to traffic snarls.

The project involves implementing an Ethernet-based communication system between nearly 200 signalized intersections, as well as possibly incorporating signalized intersections from adjacent agencies, like the city of Port Hueneme and the county of Ventura. The new communication system will include a combination of new fiber optic cable and wireless technologies designed to provide citywide communications and maximize the city’s investment. The project also adds a new Traffic Management Center to further improve transportation management capabilities, including video surveillance of traffic, and the ability to inform drivers of detours and accidents in real time. n

Iteris – Working to Bring High-Speed Rail to California

Since 2007, Iteris has been part a team helping to pave the way and Anaheim). As part of this project, Iteris is identifying the impact of for high-speed rail in California. One of the initial segments of the ground transportation related to the operation and construction of the high-speed rail project in Southern California is proposed to run proposed stations. between downtown Los Angeles and the proposed Anaheim Regional Transportation Intermodal Center (ARTIC). In addition, Iteris is working on the development of analysis guidelines and criteria, modeling of ridership information, access needs and mitigation, and parking supply and demand strategies for each of the four potential stations, along with the impacts related to at-grade crossings and street closures between the stations.

The work has required a significant amount of agency and design team interaction and coordination to develop the results and recommendations that will be used toward the completion of high-speed rail in California. n

Iteris is utilizing context-sensitive planning to integrate the stations and area facilities into the urban fabric of the four potential station locations (Los Angeles Union Station, Norwalk/Santa Fe Springs, Fullerton,