Builder Bash Trade Show Special Section p. 6 Board Candidate Profi les p. 8 BPCI Update p. 12 National Remodeling Show

Th e offi cial monthly e-publication of the Builders Association of Greater Indianapolis (free pass code) p. 14 Secrets to Market Success p. 15 Social Media 101 Builder Bash p. 18 Sarah Fisher visits Johnson County Trade Show p. 20 Proposed Bylaw Changes November 5 p. 27 Industry News (& lots of it) p.29 Market Statistics p. 35

October 2009 (317)(317) 660-4853660-4853

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n page eight of this issue are profi les with an interest in serving than we have sentative of the diff erent segments of the Oof the nine members running for available positions! Th is is an excellent membership. the six open positions on the 2010 BAGI indicator of the health of the association, I strongly encourage each member Board of Directors. Members should be especially during tough times for our company to take a moment to vote. proud of the fact that our election process industry. Absentee ballots are now available at the is a truly democratic, competitive election Th e second reason is that a competi- BAGI offi ce, 1011 Dr. Martin Luther for two reasons. tive election allows for all voices to be King Jr. Street in downtown Indianapolis. Th e fi rst reason we need to hold an heard creating a mix of experiences and If you are attending a meeting here or just election is that there are more members viewpoints on the board that is repre- driving by, please stop by the front desk and vote. Th e last opportunity to vote but a great opportunity to network, learn about Call the GREEN Heating the products and services of associate members, and get the latest industry fore- and Cooling Experts at cast is the Builder Bash at Primo’s South Airtron Today! of Th ursday, November 5. Th e elections return to the Builder Bash adding another layer of excitement Big Savings from to an already fun event. If you’ve never Environmentally Sound been to a BAGI election event you’ll have to use your imagination when I tell you Installations and High that part of the candidate orientation is my caution to them about the use of Efficiency Equipment open fl ame, live animals, or large infl at- able objects. Lastly, I want to extend my personal thanks to the nine candidates running for ✓ Passed over 1000 Energy Star® offi ce. Not knowing if their campaigns performance tests in last will be secure them a Board seat, these three years members have committed signifi cant ✓ Local Energy Star® Experts time, eff ort and expense in pursuit of ✓ Geothermal System Experts (317) 783-3101 these board positions at a time when all of these resources are scarce. ✓ Indoor Air Quality Products www.AirtronIndy.com and Evaluations 5150 Elmwood Avenue • Indianapolis, IN 46203 As the industry faces some its toughest Airtron License # 10215-926 challenges in decades, it is reassuring that ✓ NAHB Certified Green Direct Energy® and the Energy Bolt Professional Designation Design are trademarks of Direct our association does not lack a pool of Energy Marketing Limited. dedicated, passionate leaders.

4 Sites Magazine www.bagi.com Sites Magazine 5

BARRETT & A S S O C I A T E S ______GENERAL INSURANCE $1700 and rising

Any member who submits a prospective member lead for a company that becomes a member in 2009 will be eligible for a drawing at the Janus Ball in January 2010. You must be present to win.

The cash prize will continue to rise each month as more sponsors contribute $150 each to have their logo on this page.

So make sure to look in Sites for the new sponsors of this drive and the total that you could win!

Pass your lead onto Barbara at BAGI, 236-6330, or [email protected] www.SitesMagazineOnline.com October 2009 5 6 October 2009 the BAGIB GIG

NOVEMBER 5 PRIMO SOUTH Noon - 7:00 p.m. I-65 South to Keystone Ave. Exit #107 South to National Ave. – turn left Online at www.BuilderBash.com SCHEDULE OF THE DAY Event Sponsors 10:00a – 12:00p BPCI Membership Meeting (BPCI members only)

12:00p Exhibit Floor Opens Lunch served Election campaigning begins Silent Auction opens

3:00p – 5:00p Market Forecast Sponsor Edsel Charles 2010 Market Forecast sponsored by TMC Building Products

5:00p Introduction of Candidates Heavy Hors D’oeuvres Served

Food Sponsors: 6:00p Beazer Homes Voting Closes Broadview Security Silent Auction Ends

Citizens Gas 7:00p Owen & Associates, Inc. Exhibit Floor Closes Election Results Announced 2010 Membership Prize drawn -you must be present to win

6 Sites Magazine www.bagi.com Sites Magazine 7 List of Exhibitors as of Friday, October 16th KITCHEN

BAR BAR BAR 301 303 305 307 309 FOOD 311 313 315 FOOD

407

300 302 304 306 308 310 312 314 316 318 320 322 406 201 227 SILENT 203 205 207 209 211 213 AUCTION 215 217 219 221 223 225

405

STAGE STAGE 200 202 204 206 208 210 212 214 216 218 220 222 101 127 TABLE BAGI

103 105 107 109 111 113 DEVELOPERS 115 117 119 121 123 125

404

100 102 104 106 108 110FOOD 112 114 116 118 120 ENTRANCE 400 401 402 403

REGISTRATION

RESTROOMS OFFICE RESTROOMS

2-10 Home Buyers ICC Floors Spotlight Indianapolis Warranty iLevel Suburban Steel Supply Co. Click here to Airtron, Inc. download an Indianapolis House & Home Thermo-Scan Inspections Best Cabinets, Inc. magazine exhibitor contract TMC Building Products Blair Windows & Doors Indianapolis Monthly Wharton Insurance Broadview Security Kinetico Quality Water Systems The Builder’s Journal COST TO ATTEND M & I Bank Chisolm Architectural Millwork EF Marburger Fine Flooring Builders: $15 Clark Appliance McComb Window & Door Non-exhibiting Associate Members: $25 for Co., Inc. Custom Concrete Co., Inc. fi rst attendee, $50 for each additional RSVP Overhead Door Co. of Contract Lumber Indpls. Exhibitors: Two free reservations, Dealers Wholesale Pro-Build/Carter-Lee $15 for each additional attendee Delta Foundation Special- Professional Garage Door ists, Inc. Systems, Inc. Registration fees will increase $5 for walkins Edgewood Building Supply Professional Warranty There is no charge to come to the Bash to Harleysville Insurance Residential Warranty Co., vote in the event foyer LLC Godby Hearth & Home Sherwin Williams Company Click here for General Shale Speedway SuperAmerica, reservation form or register online at Huber Engineered Wood LLC www.bagi.com/Reservations.asp www.SitesMagazineOnline.com October 2009 7 8 October 2009 BAGI Board of Directors Builders Candidates

me to get more involved in my com- 4. Appraisals - BAGI can continue to munity and take pride in helping my partner with MIBOR in order to identify community grow. It is a business that has ways for BAGI members to proactively taught me that the more you give, the provide builder sale comps to appraiser more you get back.” through the BLC with minimal cost to members, and 5. Consumer confi dence – BAGI can continue to promote a positive message to consumers about the benefi ts of new homes and why now is indeed a great time to buy a home. Commenting on how being a part of the housing industry has impacted his life, Bruce writes, “My business and professional life tend to blur together. I’m very proud to be a part of the homebuild- Forrest Carpenter ing community. I feel tremendous pride Owner and satisfaction every time we help a Custom Homes by Cory. Inc. customer fulfi ll their dream of owning a home.” orrest served as the 2008 Johnson FCounty Council President and has been a Johnson County Board Member since 2006. Forrest also is currently serv- Bruce Craig ing on the BAGI Board of Directors. Division President, Indianapolis “As a builder and a real estate broker, Beazer Homes I believe that I can off er insight into working through the diffi cult times our ruce is currently serving as an ex- industry is facing and help implement Boffi cio member of the BAGI Board of and promote programs and educational Directors and is a member of the Govern- seminars that will assist members in their ment Aff airs Committee. He is also a eff orts to improve their businesses. I will member of the BAGI/MIBOR Appraisal also work with MIBOR and real estate Task Force. brokers to establish a better working Bruce believes he brings a broad relationship with BAGI. Finally, I believe market perspective to the BAGI Board, I can help promote BAGI and its benefi ts having worked in the home building to nonmembers and encourage them to industry in Atlanta and Phoenix prior to be part of a growing organization that will coming to Indianapolis. help expand their businesses.” He sees the major issues facing the Todd Fenoglio, Vice President, Forrest would like to see BAGI’s gov- industry as: Th e Estridge Companies ernment committee push lawmakers to 1. National economy – BAGI can urrently serving as president of the establish and put into place programs that continue to lobby for the extension of the Hamilton County Builders Coun- will help our industry climb out of this C homebuyer tax credit but push to include cil, Todd is also involved on the BAGI downturn. He would also like to encour- credit for all buyers, not just fi rst time and Government Aff airs Committee. He age BAGI members to work together and homeowners, has also served on the Nominations and increase membership by doing business 2. Local economy – BAGI can con- Education Committees. with a member to help our industry and tinue to partner with local leaders in organization as a whole. He writes, “I feel I off er a broad per- order to facilitate change that is benefi cial spective on the Central Indiana housing “It can be a challenging, up and down to BAGI membership, industry. I have extensive experience in business so it is important you learn to 3. Financing requirements – not just all facets of the homebuilding business, help others and learn you can lean on for customers but for developers, builders from design (as a registered architect), to others for support. Th is has encouraged and contractors, and operations (Vice President of Operations,

8 Sites Magazine www.bagi.com Sites Magazine 9

Estridge); from custom building (Presi- dent, Precedent Homes) to production building and land development (Vice President, Th e Estridge Companies and Estridge Development Company). I off er excellent consensus-building, communication and management skills, having worked with and on various boards and committees, both inside and outside of the industry.” Todd acknowledges that the current economic cycle off ers both challenges and opportunities to the industry. He points out, “all companies have had to reexam- ine and refi ne their operating models, fi nd new and creative ways to market and produce profi table products (and Jeff Langston, President Steve Masuccio extinguish unprofi table ones), be ever- diligent in their use of operating capital, Heartwood Custom Homes Drees Homes all while continuing to execute with eff has been involved with BAGI for teve has served as an active member fl awless effi ciency. As the tide begins to Jover 10 years serving as both the presi- Sof the association, participating on turn, the challenge will be to maintain the dent of the Hamilton County Builders the Board of Directors as an Ex-Offi cio, disciplines that sustained our businesses Council and as a member of the BAGI the Sales and Marketing Council, and the during lean times and leverage them to Board of Directors for most of this time. M.A.M.E. and Janus Ball Committees. bring a return to profi table and sustain- He feels he can bring to the board not “In my 16 years of experience in the able growth and expansion.” only the perspective of a custom home home building industry, I have been He believes BAGI must continue to builder and developer but also the view- fortunate to experience forming and de- proactively promote home building as a point of a council president working at veloping two companies from the ground crucial component of economic recovery the grassroots level of the association. Jeff up. Both of these companies are now and maintain lines of communication writes, “Th e two most important issues among the top seven builders in permit with business and government leaders on facing the building industry are com- numbers in the Indianapolis area. I have behalf of members. Todd also feels BAGI petition from existing homes and their worked with projects ranging from entry needs to continue off ering education op- defl ated values and the current appraisal / level starter homes to the luxury single portunities to all members. fi nancing process. As an organization we family homes and townhomes that Drees must continue to promote the benefi ts of When asked how his experiences in Homes builds.” building a new home – less maintenance, the building industry have shaped his life, Steve would like to see the BAGI more energy effi cient, etc. In addition, Todd adds, “Involvement in the building Board of Directors keep its’ attention we need to work with the realtor and industry has taught me to seek to under- on helping Government pass legislation appraising groups to insure that the most stand issues from multiple perspectives. to keep moving the housing market in a accurate comps are being used for the Th is industry has many facets to it, with positive direction. “We need to educate appraisal / fi nancing process.” He com- a multitude of interested stakeholders. A prospective buyers.” ments that many of his close friendships production builder’s perspective may be have developed from his suppliers and Steve feels that it will be critical for aligned with a custom builder’s, or it may customers in the building industry. He BAGI, along with it’s members, to keep in be in direct opposition. A land developer has found that the build-ing community contact with Congress to help stimulate may gain from a piece of legislation or a is more like a family to him than just the economy with the ‘fi rst-time’ buyer code change that would hurt a materials a profession. “As a result, I have a true incentives, along with other incentives for supplier. Each perspective is unique and passion to stay involved in shaping the ‘move-up’ buyers. legitimate, and may require compromise long-term dynamics of the industry,” Jeff Steve would like to work on giving tax for the good of the whole. adds. credits for energy-effi cient systems such as Th at need for clear and thorough un- HVAC, water usage, and various materials derstanding, intense analysis, sometimes used in a home. bold decision-making, and often-times Steve thinks that the next several years compromise to the minor points for the will be crucial in growing a stronger sake of the larger ones has helped me economy. It will be important to make develop as a business person, a husband sure that MIBOR and BAGI keep work- and father, and an engaged member of ing together as a task force to make sure my community.” the bankers, mortgage companies, continued on page 10... www.SitesMagazineOnline.com October 2009 9 10 October 2009

Masuccio continued from page 9... BAGI Board of Directors and appraisers are giving proper value to new home construction. Th is includes insuring the Market will keep having Associate Candidates positive growth, and most importantly, new and existing homebuyers will be protected in receiving proper value for system. BAGI’s ongoing challenges are their homes. providing creative solutions to the ever- Steve has grown to have a new changing issues facing the local housing prospective and appreciation on what is market. important to others regarding neighbor- He writes that his experience working hoods, communities, and family in their in the continuously shifting building in- everyday lives; from the convenience and dustry has provided the skills to adjust at quality of the schools they attend to the home with my children and family. “One extra-curricular activities they participate thing that I have come to realize is that in everyday. you should always be ready for a ‘curve “My experience in the building indus- ball’ and to accept change with a positive try has given me a chance to give back to attitude,” adds Jeremy. the community, whether working with under-privileged children or by serving as a deacon in my church.” “I look forward to serving on the Jeremy Ash Board of Directors and would appreciate your vote in the upcoming election.” Residential New Construction Sales Manager, Airtron Heating & Air Conditioning eremy’s involvement in the Hamilton JCounty Builders Council includes four years on the Board of Directors as well as chairing the membership committee Builder Bash Silent Auction for two years, golf committee for one Items donated to benefi t the year and the promotions committee for Ronald McDonald House of one year. He will be the president of the Hamilton County Builders Council in Central Indiana 2010. as of Oct. 15 Jeremy has also served on the board of the Sales and Marketing Committee and Jeff Banning • $250 Gift Certifi cate from Abda been a member of the Janus Ball, Scholar- President, Banning Engineering Inc, Custom Window Fashions ship Golf, BAGI Golf, Associates, Green eff has been actively involved for many Building and Builder Bash Committees. • Guitar Hero from Comcast Spot- Jyears with the BAGI Government light Th rough Airtron, Jeremy is also Aff airs Committee and the Hendricks • SmartGlobe from Comcast Spot- involved with the Building Partners of County Builders Council. Central Indiana as a preferred vendor and light He feels his engineering background also serves on that group’s membership • Colts tickets donated by Vectren and perspective will be an asset to the committee. Energy Delivery Board as builders and developers deal • Two $25 gift certifi cates donated “I bring a unique perspective, rep- with various issues when working with by Speedway SuperAmerica, LLC resenting both Associate members and cities, towns, counties, utilities, etc. Hamilton County. I pride myself on His 20 plus years in the home build- bringing innovative ideas to the table ing industry gives him an understanding If you’d like to donate an item for the especially in the areas of membership of the factors at work during, “boom silent auction, contact Stacy O’Gara recruitment and involvement,” writes and before the bust.” He believes one of at 317-236-6330 or [email protected]. Jeremy. Items updated daily at the issues facing the industry is to learn www.BuilderBash.com He recognizes the issues of appraisals from the past how to move forward in a and easing home values are a threat to the productive and realistic manner during industry and feels BAGI should increase the recovery. its eff orts to see a more regulated appraisal

10 Sites Magazine www.bagi.com Sites Magazine 11 Jeff writes that his experiences in the Tim writes, “I relate well to associates has chaired the Associates Committee industry have taught him to appreciate and builders, both production and cus- in 2008 and 2009; served the Hamilton what he has, what it took to get it and to tom, and understand how housing policy County Council Board member and be aware of what is important in life. impacts housing costs. I see lobbying Secretary from 2007 to 2009, served on legislators as very important.” the board of the Sales and Marketing He believes BAGI needs to address Council from 2001 to 2006 and chaired housing aff ordability through supporting that group in 2006, chaired the Casino progressive tax policies and working with Night fundraiser in 2007, and chaired the local municipalities on housing fees and Janus Ball from 2005 to 2007. ordinances. His 29 years in the building Krista was honored as Associate of industry has shown him the importance the Year in 2006 and Hamilton County of a safe, secure residential environ- Council co-associate of the year in 2008. ment for his family, neighbors, state and She is also a board member of the country. Greater Indianapolis Plumbing, Heat- ing and Cooling Contractors (PHCC). She is actively involved with Habitat for Humanity as a volunteer and has coordinated a Citizens Gas build day and sponsorship. Krista writes, “Working for Citizens Gas over the last nine years, I have devel- oped relationships with a wide range of members through daily contact. I know Tim Eckert that many members have ideas or con- Business Manager, cerns, but don’t always feel comfortable Weber Concrete Construction voicing their opinions. I would like to be their voice on the board. I will represent im’s association involvement includes all associate members and their interests.” Tmembership in the Hamilton County, Hendricks County, Johnson She sees appraisals and the recovery County, and Hancock County Builders of the market as two issues facing BAGI. Councils. He is currently chairing the Krista wants to continue working with BAGI Economic Development Commit- MIBOR and related groups to correct the appraisal problem. She also supports the tee, sits on the Hancock County Council Krista Jackson Board of Directors and represents BAGI continuation of the homebuyer tax credit as a state director. Tim is also a member Energy Effi ciency Portfolio and encourages members to take advan- of the Membership, Green and Associates Manager, Citizens Gas tage of opportunities that exist through the state energy conservation program. Committees plus the Builder Partners rista’s industry involvement includes of Central Indiana advisory council. At Kserving on the BAGI Board of the state level, he serves as Region 4 vice Directors the past three years including president. Board Secretary in 2008 and 2009. She

Voting Instructions

he 2010 BAGI Board of Directors elections will be held on Th ursday, November 5, 2009 during the Builder TBash at Primo South, 65 South and Keystone Avenue Exit #107. Votes may be cast on-site until 5 p.m. with the results announced at 7 p.m. In the election process, one person from each member fi rm can vote. Builder fi rms may only vote for builder candidates and must vote for four candidates for their ballot to be considered valid. Associate fi rms may only vote for associate candidates and must vote for two candidates for their ballot to be considered valid. Absentee voting may be done in person only at the BAGI offi ce, 1011 Dr. Martin Luther King Jr. Street, prior to the election date. Th ose ballots will be held in a sealed envelope until opened by an election teller.

www.SitesMagazineOnline.com October 2009 11 12 October 2009

Update Building Partners of Central Indiana, LLC

ver the course of the last few management services of CB/USA and vendor appreciation receptions, joint Omonths, many of you may have operating the program locally. Th ey felt committee membership, best practice ed- heard the name Building Partners of with local management there could be ucation, and fi eld demonstrations, just to Central Indiana, or BPCI, and may be and should be a paradigm shift in how name a few. Because of this cooperation wondering what this organization is and the group operated and in the direction and teamwork, the BPCI is continually what it entails. in which it was headed. In February raising the expectations and requirements In 2005, the Builders Association of 2009, the Board hired a local Opera- for what it means to be a member of Greater Indianapolis was approached by tions Manager, Matt Ochs, to oversee the this group for both the builders and the a Virginia based company (CB/USA) Building Partners of Central Indiana. vendors. Th ose eff orts ultimately serve to form a buying group for the custom Today, the Building Partners of to enhance the homebuyers experience builders in the Indianapolis market. Central Indiana exist solely to facilitate a when they deal with a BPCI custom builder or preferred vendor Th e CB/USA organization off ered more effi cient and price eff ective method the ability to recruit both vendors and for a group of custom builders to sell Look in upcoming SITES issues for builders for this group and had a suc- homes, remodeling projects or commer- information regarding an open meeting cessful track record in a number of other cial projects in partnership with a group for any custom builder that is a member like-sized markets. In January 2006, of preferred vendors. From January 2009 of BAGI who is interested in hearing after many months of negotiations and through June 2009, the BPCI builders about the benefi ts of becoming part of recruitment from the BAGI membership have done over $22 million in volume the Building Partners of Central Indiana. of both the Indianapolis vendors and with estimates projecting volume of over In the meantime, if you have any ques- builders the Building Partners of Central $40 million for all of 2009. tions, or if you’re interested in becoming Indiana, LLC was created with the CB/ Th e group is continuously working a preferred vendor, please feel free to USA acting as the management company. to promote and foster the cooperation contact Matt Ochs, BPCI Operations In October 2008, the management between our preferred vendors and our Manager at (317) 261-4320 or matto@ board of the BPCI, made up of BAGI group of select custom builders. Th is bagi.com. members, decided that their interests spirit of cooperation is enhanced through were best served by discontinuing the a number of ongoing programs, from product education demonstrations, Sites magazine ads

Now digital Now more affordable Now can link directly to your website or email Now on sale for 2010

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14 Sites Magazine www.bagi.com Sites Magazine 15

What Is Th e Secret To Your Success In Th is Market?

by Janet will be appealing. You have trained your • You do not know what your pros- Fitzgerald, salespeople. You have carefully planned pects are actually hearing, or how President, Service the sales presentation that you hope will they are treated. Connections Inc. be made. • You do not know how they feel ll builders, about your business, or what fac- What Really Happens When You Asuppliers, tors are decisive to them. subcontractors Are Not Th ere? When your sales prospects walk away and others in the You know how your customers are and don’t return, you are left in the housing industry treated by your employees when you are dark! have experienced present. But, you do not know what is continued on page 12... drastic changes in recent months. We are happening when you are away. far from business as usual. Many have retreated to survival mode, and have cut payrolls, expenses and projects to the maximum possible extent. Th ese changes, which have been undertaken in recent months by almost all companies big and small, are necessary and help in the short term. But, they cannot sustain your business over the long haul. $$$ Th e Top Line $$$ Association Fueling Program Th e single most important item in the long term fi nancial picture of any business is its income from sales to its custom- ers. Th e accountants call it the “top line” because it is the starting point for all cal- culations about the success of a business. Now Accepted At What Can Be Done To Improve Your Top Line? OVER 6,000 Locations! Some businesses think advertising is the way. Advertising is necessary, and is NowNowsaveupto4¢pergallon save up to 4¢ per gallon an important element in the sales process. But consider this: A successful advertising through your association! campaign merely buys you the opportu- • Online Account Management nity (and usually only one opportunity) • Accepted Nationwide at Over 6,000 Locations to attempt to make a sale to a prospective • No Cost Program customer when they arrive at your sales offi ce. • Multiple Security Options If the prospect is uncomfortable about • Online Bill Payment CONTACT: what they see and hear, or the salesperson For more details or a complete list of locations they encounter, the sales opportunity, and SHEILA HURST now accepting SuperFleet, visit us at your advertising dollars, are lost for good. Phone: 800-831-8076 ext. 2043 www.superfleet.net And, your top line suff ers as a result. Fax: 317-872-3479 E-Mail: [email protected] How can this risk be minimized? You have carefully planned your project. You have designed in features that you hope

9637_front.indd 2 10/18/07 6:36:21 AM www.SitesMagazineOnline.com October 2009 15 16 October 2009 continued from page 11... How Does Th is Benefi t Me? Our experience at Service Connec- Our mission is to help you measure, tions, Inc. is that dissatisfi ed customers tailor and reinforce your sales perfor- We also off er the StarExcellence pro- will avoid telling you what was wrong, mance to keep you on the path to sales gram, which guarantees your potential what they didn’t like and why they left. success! Together we identify your service customers Certifi ed Customer Service But, they will repeatedly express their and sales goals and agree on a plan to Excellence when they visit your locations. dissatisfaction to their circle of friends. deliver customer satisfaction, such as an As a part of this program, we certify Th is can create negative buzz about your ongoing custom Mystery Shopping Pro- businesses as providers of StarExcellence business that can be very harmful. gram designed to measure the customer Service. Customers know that they will Mere comment cards or telephone or satisfaction delivered by your Team. be treated with care and respect before on line surveys won’t do the job. Th ose Audio and video evaluation and training they enter your business. who respond are not representative of services are also available. StarExcellence also enables your cus- your potential customers who walked Th e data gathered is then summa- tomers to provide feedback on the service away. What you really need to know is rized and analyzed to let you see at a they received on each visit. It provides what will satisfy your customers needs glance your strengths and areas need- a discreet way for your customers to tell and wants. ing improvement to ACHIEVE SALES you what they think and want, anony- SUCCESS. mously if they so desire. How Can You Attain Customer We make all of your report evalua- StarExcellence allows you to under- Satisfaction? tions and summary data available to you stand the customer’s perception of your Providing what your customers really 24/7 over the web. Th ey can be accessed marketing initiatives through specifi c need and want is the path to customer online from any location making it easy, questions and narrative comments about satisfaction and sales success. At Ser- convenient, and timely for you to review your staff , advertising, promotions, prod- vice Connections, Inc. we pull back the your results. Our audio and video of ucts and services. curtain on your sales process and show your Teams performance can also be You will learn why walk-in customers you what is really happening. We provide viewed online! buy, don’t buy and where they do buy. insight into the mind of your customer so Just like you, your Team wants to be Our StarExcellence Program provides the that you can pleasantly surprise them by successful. Reviewing the results gathered vehicle to connect with your day to day giving them just what they want. in our evaluation reports will enable traffi c and identify what those potential How do we do this? Service Con- your Team to focus on areas that need buyers think and want. nections, Inc. is a market research and improvement. You will also be able to Our FIVE STAR RATING STAN- mystery shopping company with exten- recognize your “STAR PERFORMERS”! DARDS will let you see where you stand! sive experience in the building industry. If your staff needs training, Service We have successfully completed many Connections will customize a training builder evaluations across the country and program based on the results we gather have thousands of available shoppers in and deliver the training to your personnel diff erent geographic areas. We are proud to implement your needed changes. We Are Your Secret To Success In of our comprehensive web site, which ac- Service Connections also measures the Th is Market & Beyond celerates our programs, reduces our costs success of your customer follow-up plan. Ask yourself : and off ers numerous statistical reporting For example, we will tell you if your Team options and other custom features. Am I ARMED with the RIGHT TOOLS contacts our shoppers after they visit your to achieve success in this housing market communities. And, you will know if and beyond? your Team is contacting your day to day Have Questions? walk-in traffi c. 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Delaware St Avon 7785 E US Hwy 36 272-3000 Fishers 11345 Allisonville Rd 594-0644 Indianapolis, IN 46204 Greenwood 905 N State Rd 135 889-6829 ® phone: 800.582.8281/317.634.0124 ilovemywater.com Water Softeners • Purifi cation Systems • Bottled Water • Home and Offi ce Delivery • Salt & Bottled Water Drive-Thru www.serviceconnectionsinc.com Open Monday - Friday 8 a.m. - 6 p.m. and Saturday 8 a.m. - 2 p.m.

16 Sites Magazine www.bagi.com SiSSitesitetes MaMMagazineagag zziinene 1177

BVO\Yab]bVS3Q]\][WQ@SQ]dS`g/QbbVS`S¸a\]eO!µ`S\SeOPZSS\S`Ug¶bOfQ`SRWbT]`V][S]e\S`aeV]W\abOZZO _cOZWTgW\UEObS`4c`\OQSUS]bVS`[OZQ][T]`bagabS[EObS`4c`\OQSUS]bVS`[OZc\WbacaSbVSQZSO\`S\SeOPZSS\S`UgT]c\R W\g]c`]e\POQYgO`Rb]aOdSc^b]%]\VSObW\UQ]]ZW\UO\RV]beObS`BVSgR]\¸bPc`\Sf^S\aWdST]aaWZTcSZabVSg`SRcQS ]c`RS^S\RS\QS]\T]`SWU\]WZO\ROZa]VO^^S\b]PSU`SObT]`bVSS\dW`]\[S\b1OZZg]c`Z]QOZRSOZS`O\RRWaQ]dS`T]`g]c`aSZTbVS PS\S¿babVOb]\ZgEObS`4c`\OQSQO\^`]dWRS

eObS`Tc`\OQSQ][j&53=A/D3 EObS`4c`\OQSWaO`SUWabS`SRb`ORS[O`Y]TEObS`4c`\OQS7\bS`\O bW]\OZ7\Q1]\acZbg]c`bOf^`]TSaaW]\OZT]`ORdWQS]\bOfQ`SRWb www.SitesMagazineOnline.comwww.SitesMagazineOnline.com OOctoberctober 20020099 17 18 October 2009 Web 2.0: Social Media

by Brooke DeRam, Tomato- Fish Marketing

SOCIAL MEDIA: What the How can social media translate Is it right for your company? In heck is it and should you get into ROI for your business? Debunking Social Media Myths, David on the bandwagon? Armano gives us a great example of what 1. Social media allows you to par- social media really means and how you ocial media is defi ned as content, ticipate in conversations about your biz. can prepare yourself and your company Screated by people, which integrates 2. Social media helps you enhance to implement a social media plan. He technology and social interaction for your relationship with your audience. breaks up the implementation into stages: sharing and discussing information. 3. Social media allows you to seeding, feeding and weeding. When you become the expert in your industry/com- are seeding your garden, you will have to munity. invest time and possibly money into your

www.nahb.org: Members-Only Information that Empowers Your Business

Only from NAHB, Only for Members

Membership in your home builders association give you full access to the most comprehensive Web site on the building industry. Look no further than www.nahb.org. It’s a universe of news, research, trends and business resources that you can use to survive, thrive and boost your bottom line.

See for yourself at www.nahb.org For assistance logging in email [email protected].

Helping You Meet the Challenge

18 Sites Magazine www.bagi.com Sites Magazine 19

eff ort to produce your product. In the 2. Become a Blogger  Send targeted sales/informational mes- feeding stage, your audience will need to  Reach a new audience by showing the sages to your segmented lists. be fed with continuous content in order personal side of your company.  Maintain your “expert” role in your to remain interested and continue to  Establish yourself as an expert in your industry by sending content that is in- grow your social media status. In the fi nal industry. formative and relevant to your clients. stage of weeding, you must prune and  Analyze the data after each mailing. weed out content that is not producing your desired response. Th is stage calls for 3. Create videos for YouTube data analysis and metrics review. Finally,  Reach a broader audience in an even Connect with BAGI in all three stages man-hours are required, more personally inviting way. so be aware.  Don’t post infomercials about your Twitter 5 tips for driving more traffi c to company; instead use this as a way to • We are IndyBuilders on post interesting information that your www.Twitter.com - discussing your web site. audience would not otherwise experi- industry statistics, association 1. Improve your web site. ence through your web site or blog events, and breaking news - cur-  To build your presence and have a content. rently have 179 followers metrics tool to measure marketing Facebook Group ROI. 4. Begin Twittering (Facebook page in the works)  Your web site should be easy to navi-  Create a plan for how you will use gate and a Contact Us button should Twitter and what your goals are. • Search Builders Association be prominent. Indianapolis and request to join  Maintain your “expert” role in your  Your site should appear high up on the industry through Twitter updates. search engine results with keywords LinkedIn Group  and terms on each page within the Build your network. • Search Groups - Builders code. Association Indianapolis and request to join  It’s up to you to know the best way to 5. Targeted Email Marketing describe your product and service to  Create a marketing campaign plan. Industry Blog potential customers.  Build your email list from your exist- • Blogging industry news at  Be sure to include your blog and links ing network or clients – those who www.BuildIndy.com which feeds to your social media tools on your have opted in to receive information to www.wthr.com “Home Cen- website. from you or have bought from you tral” and www.IndyNewHomes within the last year. andCommunities.com

www.SitesMagazineOnline.com October 2009 19 20 October 2009 Sarah Fisher shares experiences as IndyCar owner/driver at Johnson County Council meeting

got a surprise visit from IndyCar team fi rst woman in North American motors- owner and driver, Sarah Fisher, who took ports history to win the pole position for time out of the racing season to talk with a major-league open-wheel race, doing so the group about her career. at Kentucky Speedway, but set the track It can truly be said that racing is in her qualifying record there when she won the blood, Fisher’s parents met when they pole position with a qualifying speed of were racing go-carts against each other 221.390 mph, a record that still holds. in Commercial Point, Ohio. Her mother Fisher made history by becoming the won. fi rst female driver in the 21st century to Fisher began racing quarter midgets at drive a Formula One car when test- the age of fi ve and never slowed down. ing in 2002 at the Indianapolis Motor To fund her very expensive passion, her Speedway; a test arranged by her personal school teacher mother and engineer sponsor, TAG Heuer. In 2003, she set father made plenty of sacrifi ces. Fisher the record as the fastest woman to qualify knew that shopping at Goodwill and for the Indianapolis 500 with a four-lap wearing less fashionable clothes in high average of 229.439 mph. school meant her car would have a better She has won the Most Popular Driver hen the planned speaker for the grade of tire that weekend. award three consecutive times (2001 - WJohnson County Builders Council She once made her father a promise 2003) in the IndyCar Series, an award had a change of plans, council members to buy him the car she would also win later while competing 1 of his dreams, a in the NASCAR West Series (2005). car he only had in In 2008, she decided to surround miniature, when herself with people who believed in her she was successful. and formed her own team, Sarah Fisher We help with It’s a promise she Racing, with her husband Andy O’Gara kept. as team engineer. It was these sac- Th at same year, she entered the India- your plan, work rifi ces that taught napolis 500 with a sponsor who failed to her early in life fulfi ll their contractual obligations just with your people to appreciate and two weeks before the race. respect all people Fisher and her husband emptied their and that everyone savings account and her fans rallied and make your has something to around her even to the point of handing contribute. her $20 bills in the garage area. Th is al- She qualifi ed lowed her to qualify for the race without vision a reality. for her fi rst 500 any sponsor logos on her car. Mile Race in 2000 Her race day was cut short by an at the age of 19. Somehow “utility” doesn’t quite cover it. accident on lap 106 and the immediate Fisher was the future of running in the last two races of third female driver the season looked very bleak. to compete in the Out of the blue, Dollar General Stores race. In short order, committed to sponsor her for races in more records and Kentucky and Chicagoland Speedways. fi rsts would be Th ose two races, where she fi nished Indianapolis Power & Light Company. Bringing you achieved. low rates, reliable service and so much more. 15th and 24th, turned their relationship In 2002, she not into an active sponsorship. When Fisher only became the IPLpower.com spoke to the Council in mid September,

20 Sites Magazine www.bagi.com Sites Magazine 21 she was getting ready to head to Home- Fisher answered that with her unlimit- Fisher was asked her opinion of Tony stead in Miami to test drive a pink Dollar ed budget she’d like to hire Tony Kanaan. George resigning as CEO of the Indy General Car in support of a fundraising “Most people don’t realize how much Racing League and the courses selected eff ort to benefi t Susan G. Komen during time he spends behind the scenes doing for the 2010 season. Th e schedule in- the October 10th race there. whatever he can to help the IndyCar cludes eight road courses and seven oval One of the fi rst questions she was Series.” courses. Fisher commented that this asked by the audience was how diffi cult it She also said that with her unlimited schedule is not a good fi t for her as a was to earn the respect of fellow drivers. budget she would do a lot of testing in driver because her experience is pre- dominantly oval courses and her fi rst road Fisher answered that her background Indy to fi ne tune her car. She related that course experience wasn’t until 2007. She in sprint cars served her well because with so many components to a race car it added that races in Japan and Brazil are quite a few of the IndyCar drivers also takes testing to achieve the best set up for diffi cult for her sponsor, Dollar General, have driven sprint cars. “Th ey know the speed - so that the car is prepared to race to justify since they don’t have retail stores demands that type of racing puts on a when it rolls off the trailer. there. driver,” Fisher added. Th e next question also brought a Fisher pointed out George’s passion When asked about her long-term chuckle from the crowd when Fisher for open wheel racing and felt that the plans, Fisher told the group she would was asked, “Can you drive 65 miles per change would give him more opportuni- like to hire additional drivers which hour?” She answered by asking if it takes ties to interact with and advise the owners would eventually allow her to step out of three hours to get from Indianapolis to and drivers. that role. Nashville, Tennessee. She concluded her presentation with She pointed out that no single-car Fisher was then asked how many several Sarah Fisher Racing giveaways and team has won a championship showing people are on her crew. She replied that graciously autographed photos. how valuable it is for a driver to have a Sarah Fisher Racing has eight people on teammate. the payroll. (She knows that because she 1) courtesy of Wikipedia does the payroll.) On a race weekend that Mike Gorman asked who she would number doubles or triples. Fisher said hire for her team if she had an unlimited how grateful she is to have excellent team budget. Th is prompted the crowd to Follow Sarah online at members commenting that two of her tire wonder aloud just how many houses he www.SarahFisher.com people fl y to races especially to help. had going these days. Have you ever had the Congratulations Spikes “perfect blend”?

You start with the finest ingredients, like top-shelf distribution and a high-quality, eye-popping magazine. Stir in a new twist, such as refreshing Web coverage, and you have a connection with 11 million homebuyers. Mix with 33 years of smooth expertise in real estate and Two builder members were recognized at the Johnson homes industry marketing. Finally, County Council meeting for hitting new Spike levels. serve up unshakable results Hersh Atkinson (above) has reached 75 spikes and Mike and a tasteful ROI, Gorman (below) has reached 100. A Spike is earned for sure to please. every new member recruited. Thirsty for more?

Go to www.newhomeguide.com/blend for our latest media kit and local contact information.

Or call us anytime at 877.269.2493

It’s about the blend. It’s about the connection.

© 2008 Consumer Source Inc It’s about you. www.SitesMagazineOnline.com October 2009 21 22 October 2009 Government Aff airs Update

Interim Government Aff airs Director Kate Johnson [email protected]

he Builders Association of Greater (VAMA), an agreement between the ics, or other minorities from living in a TIndianapolis is devoted to provid- National Association of Home Builders certain neighborhoods. ing a housing market that is free from and the U.S. Department of Housing Often, local governments adopt discrimination of any kind. For this and Urban Development. Th is program ordinances that establish large minimum reason, BAGI participates in the Volun- was developed to support our builder lot sizes, open space requirements and tary Affi rmative Marketing Agreement members in the implementation of affi r- aesthetic regulations, such as brick or mative marketing, education of Fair masonry construction, with the intention Housing laws and compliance with on preserving affl uence in the commu- such laws, as well as to enlist a wide nity. Such actions may prohibit housing range of organizations and groups opportunities for the economically in promoting fair housing. disadvantaged. Th e Fair Housing Act very While the Fair Housing Act does specifi cally defi nes the “protected NOT prohibit economic discrimination classes”. Title VIII of the Civil (low and moderate income individuals are Rights Act of 1968 (Fair Hous- not named in the statute as a “protected ing Act), as amended, prohibits class”), if the eff ect of these develop- discrimination in the sale, rental, ment regulations has a greater impact on and fi nancing of dwellings, and minorities in depriving them of housing in other housing-related transac- opportunities, then local governments tions, based on race, color, national may, in eff ect, be violating the Fair Hous- origin, religion, sex, familial status ing Act. (including children under the age It is important to understand the Fair of 18 living with parents of legal Housing Act and potential ramifi cations custodians, pregnant women, and of violating the Act. Th us far, every people securing custody of children federal appellate court that has considered under the age of 18), and handicap the issue has held that a violation of the (disability). Act does not require proof of intentional Th ere can be strict legal ramifi ca- discrimination to deprive housing op- tions for the violation of the Fair portunities. Housing Act. If a potential tenant BAGI continues to work to ensure fair or buyer fi les a complaint with housing for all people. We encourage our HUD and the subsequent investi- members to work with local community gation fi nds a violation of the Act, groups and seek educational opportu- consequences such as fi nes ranging nities relating to fair housing that are from $10,000-$100,000 as well as available to them. Th e Voluntary Affi r- additional punitive damages and mative Marketing Agreement is just one court costs may be incurred. Hours: Mon. - Fri. 8:00 a.m. - 5:00 p.m. way that BAGI is working to promote Thurs.a 8:00 a.m. - 7:00 p.m. Th e Act also makes it illegal Fair Housing. If you would like informa- Sat. 9:30 a.m. - 4:00 p.m. for local city councils and zoning tion on the VAMA, contact katej@bagi. boards to prevent any residential com. project that has motivation to prevent African Americans, Hispan-

22 Sites Magazine www.bagi.com SiSSitesitetes MaMMagazineagag ziz nen 2323

In 2008, BAGI and Anthem teamed up to establish a group health insurance plan for BAGI members. As insurance premiums continue to rise, we can help. Call us.

Every 90 days, the BAGI/Anthem plan provides an “Offering Period” in which your company can obtain rate and coverage information. Our agency, Wharton Insurance, can compare your current plan with the BAGI/Anthem options.

Visit us at one of our monthly meetings in the BAGI ofice. Contact Wharton Insurance for meeting times and additional information. Scott M. Wharton, LUTCF 3091 E. 98th St., Suite 150 Indianapolis, Indiana 46280 (317) 663-4138

Anthem Blue Cross and Blue Shield is the trade name of Anthem Insurance Companies, Inc., an independent licensee of the Blue Cross and Blue Shield Association. ® ANTHEM is a registered www.wifsinc.com trademark of Anthem Insurance Companies, Inc. The Blue Cross and Blue Shield names and symbols are registered marks of the Blue Cross and Blue Shield Association. www.SitesMagazineOnline.comwww.SiSitesMMagaziineOOnlliine.com OOcOctobertobber 202200900909 2323 24 October 2009 From the www.bagi.com job board

New job postings from last GuyCo has raised the bar on home Apply online at www.hhgregg-jobs.com month’s issue building and remodeling standards. Cur- Hiring For: FULL TIME SEASONAL* rently, GuyCo is seeking a professional • Appliance Sales Post Date: 10/16/2009 Sales Consultant to join our team. Quali- GuyCo Homes & Remodeling Supervi- fi ed applicants must possess a strong • Home Th eater Sales sor Employment Opening background in sales, be detail oriented Permanent Positions available post-holi- he Guy Corporation is currently with excellent communication skills. day season! Tseeking to fi ll a Supervisor Positions Construction knowledge preferred. Th is f you have a resume you would like with GuyCo Homes & Remodeling. Th e is a commission position with a possible Iposted e-mail it to racheld@bagi. candidate must have construction experi- base salary. com. If you would like to receive the full ence. Please fax Resume to 317.272.1499 To potential Sales Consultant: Before resume for any of these candidates, please or email to [email protected] submitting your resume, research our email [email protected] and reference website to learn more about our compa- the Candidate Number. ny and what we are about. You should be Post Date: 10/13/09 able to tell us why you would be an asset New resume posted Sales Consultant to our company. Email your resume with omplete customer satisfaction is our references to be considered for this posi- Candidate 10-01 C#1 goal at GuyCo! Functional, state tion. Serious inquiries only need apply andidate has experience as op- of the art designs and superior materials Email resume and references to: jguy@ Cerations manager interacting with teamed up with professional contractors guycohomes.com residential and commercial customers, and quality craftsmanship to bring forth estimating, scheduling, and crew supervi- the best possible product to our custom- Posted 9/21: sion. ers. Seasonal salespeople. hhgregg We’re unlike any other appliance and As a benefi t to the entire electronics store in America. And we industry, there is no charge need helpful people like you. We’re to post an open position or looking for friendly, outgoing, profes- sional people who will fi t with our resume on the BAGI job customer focused culture. Do you have board - nor do you have to be what it takes to join the best-educated a member. Please send associates in the business? Turn your love for everything appliances and information to Rachel at electronics into a rewarding career at [email protected]. hhgregg.

Custom and Production Introducing New Members Howie’s Insulation Residential and Josh Howington founded Howie’s Insulation in August of 2009. Th e company is a Commercial family-owned insulation business. He writes, “there is no job we cannot handle.” Approved as a weatherization contractor, Howington has also attended several Celebrating 21 Years insulation classes. You can reach him at 317-786-2756. of Service 1988-2009 Encourage your peers to join BAGI. Check us out online! www.Kelley-Construction.net Join in November and 2010 is FREE! Click here for a Builder Member Application Dan Kelley • (317) 339-6417 Click here for an Associate Member Application

24 Sites Magazine www.bagi.com Sites Magazine 25

Important Member Notice of Important Member Notice of Proposed By-Law Change Proposed By-Law Change

t the October BAGI Board of Directors meeting, the By-law changes listed below were proposed. Th is is a Adraft copy of the changes which the Board of Directors will consider for passage at their regular meeting on November 12, 2009. Th e fi rst change clarifi es the policy to be followed when Board offi cers or directors are unable to fulfi ll their term of offi ce. Th e second change gives the Board the ability to decide yearly is a full audit of the association is necessary or if a fi nancial review is suffi cient. A review is a less costly process than an audit due to the number of legal require- ments now mandated in an audit. Many of these requirements are intended for corporate clients and not an association like BAGI. Th e proposed new language is in red type, underlined and bold like this. Deleted language has been struck through. If you have any questions about these changes or the procedure to amend the Association’s By-Laws, please contact Steve Lains at the BAGI offi ce 317-236-6330 or [email protected] or Board Parliamentarian Tom Bedsole at [email protected]. Th ank you for your attention to these important policy changes.

Financial Advisory Board’s recommended by-law amendment for fi nancial audit or review 10.4 Th ere shall be an annual audit or review of the books and records of the Association by an independent Certifi ed Public Accountant and the results of the audit or review, together with a report from the Treasurer, shall be submitted to the Board of Directors at least once a year. Prior to the annual budgeting process of the Association, the Board shall instruct the CEO which level of fi nancial reporting, audit or review, the inde- pendent Certifi ed Public Accountant is to perform for the preceding year.

Offi cer Succession by-law 6.4 Th e Board of Directors may elect, by a two-thirds (2/3) vote of the members present, a person to fi ll any vacancies on the Board of Directors occasioned by the death, suspension or resignation of a Director or Offi cer. Such successor shall fi nish the unexpired term of offi ce of the person whose death, suspension or resignation caused the vacancy.

7.1 Th e Offi cers of the Association, who shall be members of the Board of Directors, shall be elected by the Board of Directors at its annual meeting. Such Offi cers shall hold offi ce for a term of one (1) year from January 1, following, or until their successors are duly elected or qualifi ed.

7.1.2 First Vice-President shall be elected from the Builder membership, and shall, in the temporary absence of the President, perform all the duties of the President. and shall perform such duties as may be given to him/her by the President or the Board of Directors.

7.1.3 Second Vice-President shall be elected from the Builder membership, and shall, in the temporary absence of the President and First Vice-President, perform all the duties of the President. and shall perform such duties as may be given to him/her by the President or the Board of Directors.

www.SitesMagazineOnline.com October 2009 25 26 October 2009

Welcome New Are you taking advantage of your BAGI member discounts? Members! Builders Check out this new offer! Home Health Depot, Inc. 9407 N. Meridian St. SEARS CONTRACT SALES Indianapolis, IN 46260 6020 E. 82nd St. Phone: (317) 281-0809 Fax: (317) 333-6034 Indianapolis, IN 46250 Contact: David Hartley, Jr. Sponsor: Chris Reid Guy Stricker Business: Remodeler/Single Family ([email protected]) www.hhdepot.com 317-490-6109

Carla Erber Associates (Appliance Select Consultant Fort Wayne Rocks, Inc. [email protected]) 226 E. Staat St. 317-579-2750 Fortville, IN 46040 Phone: (260) 672-3600 Fax: (317) 747-4369 Contact: Robert Johnstone, III BUILDER MEMBERS Sponsor: Mark Gradison, CGP ONLY Business: Natural Stone & Landscape $200 off fi rst Appliance Select order. Materials Contact Guy for details. www.fortwaynerocks.com

Hannum, Wagle & Cline Engineering 151 N. Delaware ALL BAGI MEMBERS Ste. 800 Appliance Select Plus Program is now available. Indianapolis, IN 46204 This unique program offers a personal shopper Phone: (317) 347-3663 and consultation. Discounted products include: Fax: (317) 347-3664 appliances, mattresses, fi tness equipment, Contact: Jamie Ford Sponsor: David Compton CRAFTSMAN tools, game tables, Business: Civil Engineering garage storage, and more. www.hwcengineering.com

This program is not offered through retail stores. Trane IN/MI DSO Contact Carla for more information 2363 Perry Rd. or to schedule an appointment. #100 Plainfi eld, IN 46268 Phone: (877) 558-7263 Fax: (317) 203-6725 All discounts are listed online at Contact: Kevin Purcell www.BAGIMemberDiscounts.com. Sponsor: Bob Fersch, GMB,CGB, CAPS If you’d like to offer a discount to your fellow members, Business: Heating & Cooling Manufacturer contact www.trane.com Barbara Zoderer at 317-236-6330. (memberships approved October 8, 2009 Board meeting)

26 Sites Magazine www.bagi.com Sites Magazine 27 Spikes

Bruce Craig ...... 2 Phillip Gettum ...... 1 Tim McMahon ...... 1 Beazer Homes Gettum Associates Fischer Homes

Pete Hils ...... 2 Mark Gradison ...... 1 Randy McKnight ...... 1 Scott Homes, LLC Gradison Building Corp. Truss Manufacturing

Forrest Carpenter ...... 1 Steve Gray ...... 1 Bill O’Gorman ...... 1 Custom Homes by Cory, Inc. Steve Gray Renovations Keystone Builders

Edsel Charles ...... 1 Jim Haas ...... 1 Sue Ramsey ...... 1 Marketgraphics Fischer Homes Kirby Risk Electrical Supply

Leigh Ann Clayton ...... 1 Muno Henderson ...... 1 Chris Reid ...... 1 Union Savings Bank Henderson Homes Hearthview Residential

David Compton ...... 1 Micah Hill ...... 1 George Sweet...... 1 RN Th ompson Th e Re-development Group Brenwick Development

Guy East ...... 1 Robert Lane ...... 1 Keith Troutman ...... 1 Guy East Properties Robert Lane, Inc. Edgewood Building Supply

Tim Eckert ...... 1 Jeff Langston ...... 1 Daniel Wolf ...... 1 Weber Concrete Heartwood Custom Homes Bedrock Builders

Bob Fersch ...... 1 Bill McGuinness ...... 1 C. William Wright ...... 1 R J Fersch Homes Stonebridge Custom Homes Will Wright Building Corp.

Robb Fine ...... 1 Fineline Printing

Total New Members Year to date: 30

Membership Totals as of 10/8/2009

Builders ...... 268

Associates ...... 463

Honorary ...... 20

TOTAL ...... 751

5” and 6” Seamless Gutters

Owens Corning Insulation www.SitesMagazineOnline.com October 2009 27 28 October 2009

BAGI Education Walk away with at least 3 great ideas for generating leads in your business

Th e 7 Tips Workshop 2. What is the best strategy for inspir- 7. What’s the single most important ou are invited to attend a 90-minute ing your team and dramatically increasing decision you need to make to be success- Yworkshop presented by CJ McCla- productivity? ful in today’s economy? nahan, president of Reachmore Strategies 3. How do you develop and maintain If you are interested in learning some and host of Indy’s premiere talk show for habits that result increased sales and simple strategies that you can begin entrepreneurs - “Let’s Talk Business” on profi ts? implementing in your business toda,y 1430 WXNT. 4. What systems should you build contact us to reserve your seat. During this fast-paced, entertaining that will consistently deliver predictable workshop, CJ will teach you the “Funda- results? Date: Wednesday, November 4 mentals for Building a Business in Today’s 5. What are the key performance Time: 8 - 9:30 a.m. Economy” Th ese proven strategies will indicators that every business needs to Location: BAGI Offi ce, 1011 Dr. Martin help you fi nd answers to some of the measure and what’s the simplest way to Luther King Jr. Street most challenging questions facing busi- track this information? Cost: $5 ness owners today including: 6. How can you clearly identify what 1. How do you create a simple and makes you diff erent so you aren’t always RSVP: Call 317-236-6330 or go online predictable system for generating quali- competing on price? to www.bagi.com/Reservations.asp fi ed leads? NAHB has new look

arlier this year the National Board of Directors adopted Ea new branding structure and logo for NAHB. To get you started, you'll need to access the NAHB Brand Identity Guidelines for NAHB Members and Affi liated State and Local Associations, which are available at: www.nahb.org/ logoform. Here, users will be asked to acknowledge that you have reviewed the guidelines and accept their terms of use. Once you do this, you will be given access to the logo Web page. For access to this page after you have accepted the terms of use, you can go straight to www.nahb.org/logos. Please note that NAHB will be undergoing a "rolling" Vertical Geothermal Drilling implementation of the new brand, which means that you can expect to see both old logo and new one in use for quite some time to come. To minimize costs, national staff will be using up existing stock of letterhead, brochures and other materials before printing new resources with the new logo; our locals and members are encouraged to do the same. Similarly, websites and other electronic communication vehicles can be updated with the new logo at your earliest convenience. BAGI members can go online to the nahb websites mentioned in this article or email Rachel at [email protected] to receive the new logos. (She will also be happy to send Central Indiana 317-892-2101 along electronic BAGI logos as well.)

28 Sites Magazine www.bagi.com Sites Magazine 29 Industry News

Vectren Energy Delivery Energy Star and Appliance Rebates for New Home Construction ectren Energy Delivery of Indiana off ers a fl at rebate to builders of residential single-family Energy Star certifi ed homes that Vreceive gas service from the the company. In order to qualify, homes must receive a Home Energy Rating Score (HERS) of 85 or better and must use natural gas for all space heating and water heating. Furnaces and water heaters are subject to additional effi ciency requirements. Builders may receive rebates for up to 15 homes per year. Rebate forms must be postmarked within 90 days of completion of home construction. Click here to download the form. https://www.vectrenenergy.com/web/eenablement/learn_about/conservation/rebates_i.jsp

Vectren Energy Delivery New Home Construction Rebates Appliance/Product Product Requirements Rebate Amount Adoption of Energy Star Standards 1. HERS rating of 70 or less $750 2. Use of natural gas for all space heating and water heating 3. Install 92%+ AFUE natural gas furnace 4. Install 0.62+ EF natural gas storage or 0.82+ EF tankless water heater 5. A builder may receive a maximum of 15 Energy Star home rebates per program year unless prior approval from Vectren is obtained Adoption of Energy Star Standards 1. HERS rating of 85 or less $500 2. Use of natural gas for all space heating and water heating 3. Install 92%+ AFUE natural gas furnace 4. Install 0.62+ EF natural gas storage or 0.82+ EF tankless water heater 5. A builder may receive a maximum of 15 Energy Star home rebates per program year unless prior approval from Vectren is obtained Natural Gas Furnace 92% AFUE or higher $200 Programmable Thermostat EnergyStar certifi ed and programmable $20 Natural Gas Tankless Water Heater Minimum 0.82 Energy Factor $150

MICCS Safety Directors Reception he Metropolitan Indianapolis Coali- builder and associate members serve on tion injuries, contact Scott Grimes at Ttion for Construction Safety hosted the MICCS Residential Safety Commit- 317-328-2150. Th anks to MICCS for a Safety Reception at Primo South on tee. For more information about their the photos and short video from the day. Th ursday, October 1st. Several BAGI eff orts towards achieving zero construc- Click below to view a short video from the reception

www.SitesMagazineOnline.com October 2009 29 30 October 2009 Truss Manufacturing Company expands product line and updates company name to TMC Building Products

housands of Central Indiana siding, fl oors, engineered Thomeowners can thank Truss Manu- lumber and full house lumber facturing Company for the roof over their packages. heads. Now, after 50 years of building “Th e downturn in the trusses at its plant in Westfi eld, Indi- housing market presents ana, the company is changing its name suppliers with challenges and to TMC Building Products in order to opportunities,” comments better refl ect the wide range of building Chris Weintraut, president. materials they supply to local contractors. “Having weathered several In addition to the building of trusses, economic cycles during our TMC now produces wall panels as well company’s history, we have as distributes windows, doors, exterior decided to use our experience in producing Matt Morton Randy McKnight TASTE, DISCOVER & WIN and distributing mercial and multi-family construction building products to expand within a 200 miles radius of Westfi eld. TUSCANY our product lines.” Th ey also do work with remodeling com- Is closer than you think! Randy McKnight and panies and damage restoration fi rms. In Matt Morton recently both instances the ability to get a project joined the TMC sales quickly under roof is a big advantage. Join us, for a “Taste of Tuscany” fi ne Italian staff to help launch this Weintraut pointed out that restoration wine and food extravaganza on November 13, expanded product line. work is some of the most challenging at the Conrad Indianapolis, sponsored by McKnight, who currently projects they see because of the need to David A. Noyes & Company serves as Treasurer on the match a home’s existing systems and to Tickets and tables are on sale NOW! BAGI Board of Directors, deliver a fi nished project where the inte- Register on our website at www.rmh-indiana.org has spent over 15 years in gration looks seamless.”  the industry. His experi- In many respects, the use of trusses ence encompasses all aspects For our 10-day, exclusive “Discover Tuscany” in home building is an environmentally of the industry including tour for friends of the Ronald McDonald House of friendly building practice put in place building, remodeling and Indiana. Airfare, 13 meals and 4 star hotels included – long before anyone thought to call it that. product sales. Morton has departs October 21-30, 2010; complete itinerary and Some of the factors that go into mak- over 12 years experience in trip information is available on our website at ing using trusses a plus for green home building product sales. His www.rmh-indiana.org building include its use of a renewable primary focus is the volume material, the minimal waste created To purchase a Tuscany trip package, call Colleen home builder and multifam- during computerized cutting, the close Steele, XL Travel and Leisure, (317) 865-8179 ily construction. proximity of the manufacturing plant, the  Th e truss shape has been controlled environment of the manufac- And “Win” 2 trips to Tuscany by entering our in use for as long as man has turing process, and the ability to get a “Discovery Tuscany Raffl e” been building with wood. home under roof quickly, reducing the To purchase a Tuscany raffl e ticket at $50 each, Th e modern metal plate possibility of water intrusion. please use the form on the back and mail it (along connected engineered wood Quickly responding to the needs of with your payment) to Pam Anderson, Ronald truss was invented in the our customers is a priority for the compa- McDonald House of Indiana, 435 Limestone Street, early 1950s and has been ny. Th ey are committed to addressing any Indianapolis, IN 46202 changing building construc- fi eld issues within 48 hours. But often the  tion ever since. response time is much quicker. “We once Founded in 1959, TMC had a problem during delivery and before For more information, contact Pam Anderson at was one of the fi rst truss the original driver returned to the plant, the Ronald McDonald House of Indiana, manufacturing plants in the a second driver had already left with the (317) 269-2247, ext. 227 or country. Locally owned and replacement part,” relates Weintraut. [email protected] operated, they deliver trusses To demonstrate how quickly they can for residential, light com- adjust their business to service a cus- 30 Sites Magazine www.bagi.com Sites Magazine 31 tomer, Weintraut shares this example. Th e result of this focus on quality and Boone counties and contributed to A builder client received news that a is evidenced by the recognition TMC Samantha’s House. supplier would not be able to provide has received. Truss Manufacturing was For more information about TMC a specifi c building component eff ective honored by Pulte Homes of Indiana, Building Supplies new product lines, immediately. Th e builder turned to TMC Th e Estridge Companies, CP Morgan BAGI members can contact Randy McK- for help and within four days a system Communities Inc. as supplier of the year/ night at 317-945-8893/ randy@tmctruss. of purchasing and delivering this new vendor of the year. com or Matt Morton at 317-538-3109/ product line was in place. Over the years, TMC has been [email protected]. One reason for the company’s suc- involved in several charitable projects cess is their pursuit of the most effi cient including the recent Extreme Home production methods. In June 2006, Makeover TMC became one of the fi rst compa- home com- nies in the country to become a NHQ pleted by Certifi ed Trade Contractor. TMC and its Th e Estridge customers continue to see the benefi ts of Compa- the quality lessons we learned was to use nies. Th ey only #2 lumber or better,” commented have also Weintraut. “Using lesser grades of lumber delivered might have cost less for material but was trusses to more expensive in the long run due to Habitat for material waste and lost productivity cor- Humanity recting the problem.” of Hamilton Project Profi le from PJD Creations AGI members Pam and Dave Schmidt of PJD Creations, Check their website at www.pjdcreations.com or contact them Binc. decorative painting wanted to share this photo and directly for more information at 317/873-8762. show off one of their exciting new techniques being used in the Indianapolis area “Carved Concrete” for walls, fi replaces, ceiling, wine cellars, theatres, themed areas etc. A specially formulated concrete material is applied directly to the walls then textured and carved. Th e advantage? Weight, compare to real stone the diff erence is clear which helps tremen- dously with structural concerns due to weight. Also, cultured stone, although beautiful and widely used, is somewhat limited in color and defi nitely limited in size. Image a wall with huge stones, variety of sizes, shapes, colors and tex- tures to create rustic charm or contemporary statement. Right: Th is groin vaulted ceiling is 32 feet high Below: Prep shots of the groin vault scratch coat and ribbing. Rib- bing was foam that we installed and built up.

www.SitesMagazineOnline.com October 2009 31 32 October 2009

Oktoberfest Rocks Again! County work toward eliminating poverty he third annual MIBOR Okto- housing and homelessness from Johnson Tberfest once again proved that the County. combination of an exciting property, great food and drink, and good company make for a great party. Th anks to all who 2009 AIA Indiana came out for the event held at Anson. Design Award Winners Th rough the purchase of silent auction Citation Award - UD1 (personal items and paper dolls, you helped raise residence), Indianapolis, designed by over $2,000! Axis Architecture + Interiors Th anks to our sponsors of the event, Alan McCormick, Hansen & Horn, wel- uilder Hansen & Horn, Duke Realty (Anson), comed the group to their new development in BUrsula and Monarch Beverage. Anson, Th e Neighborhoods. David origi- nally planned for the home in the Her- ron-Morton neighborhood to be a spec house. But then she fell in love with the design, and decided to make it Craig Anderson, Duke Realty Corp., her personal residence. Th e modern-style Your eff orts made a signifi cant dif- explained the overall plan for Anson, a home has a continuous space on the main ference as the REALTOR® Foundation 1,700 acre residential, commercial and retail level that combines the dining room, Board of Directors approaches its fi nal development. kitchen and great room. An oak-clad stair decision regarding grant allocations for fl oats along the wall and provides a sepa- 2010. ration from the study, but also leads to a second level that overlooks the two-story great room. Th e home was selected to be Johnson County Habitat for on the AIA Indianapolis Home Tour in Humanity Mystery Breakfast 2008. abitat for Humanity is looking for Jury Comments - Hlocal residents and business profes- “Th is project did a lot with a tight site sionals interested in supporting one of and program on an infi ll site in an exist- the most family and community-oriented ing neighborhood. Th e interior spaces programs in Johnson County. Th e theme have strong order as well as nice variety allows for community residents to act as in volume and movement. A strong plan a construction foremen by sponsoring a and careful detailing make this a wor- table and recruiting construction person- about what Habitat for Humanity of thy project. Th e window arrangements nel (table guests) to build the foundation Johnson County is and what they can do create a good balance of interior light; a of Habitat for Humanity of Johnson to help further the cause! result that is simple to achieve, but often County. Th e breakfast will be held at 7:30 overlooked.” Each table sponsor, or “Construction on Th ursday, October 29, 2009 at Th e “Th e project is a refreshing interpreta- Foreman” contributes $100 to secure Gathering Place in the Community tion of the place of dwelling. Th e clean his or her table and commits to recruit- Church of Greenwood. and open interior spaces and subtracted ing seven “Individual Construction Because nearly 1,500 families live be- entry “sliver” provide an interesting con- Personnel,” or table guests to build the low the poverty line in Johnson County trast to the archetypal residential form.” foundation for the event. It’s a terrifi c alone, we need valuable partners to end opportunity to work with an amazing the housing mystery. Industry News continued on page 32... organization and rub elbows with some Th e event is open to the public by res- of the most infl uential people in John- ervation only by contacting Erin Smith at son County. Guests will receive a hearty [email protected]. All proceeds will breakfast and gain further knowledge help Habitat for Humanity of Johnson

32 Sites Magazine www.bagi.com Sites Magazine 33

Extreme Makeover: Home Hoosiers will be able to visit the site Edition Selects Hallmark Homes during the build and to volunteer to help. More information is available at www. to Give One Deserving Indiana hallmarkextreme.com. Family the Dream of a Lifetime A press conference is scheduled for xtreme Makeover: Home Edition this afternoon at 1:30 p.m. at Inventrek Eis coming to Indiana to surprise at 700 East Firmin Street, Kokomo, IN one deserving family with a brand new 46902. custom-built home. Hallmark Homes, Businesses and community partners based in Anderson, Ind., will build the have already signed up to be part of the home and is coordinating partnership, project. Anderson University is mobiliz- donations and volunteers. ing students, faculty, staff and alumni to newly merged “We are honored to be selected by help make one family’s dream come true. Vicki Garrett accepts the 2009 Leadership Extreme Makeover: Home Edition. We Other partners include: Carter Lumber, Achievement Award from Indiana Credit look forward to building the home of Bilt Best Windows, Reese Wholesale, Union League Board Chairman George their dreams in 106 hours fl at,” says Paul Climate Master, JN Stone, Modern McNichols. Schwinghammer, president of Hallmark Trailer Sales, Blakely’s Flooring, Madison Homes. “It’s gratifying to know that we Millwork, Schneider Electric and Ball credit union as well. Since beginning her can help make a positive diff erence for a State University. work with the credit union, in addition to playing a key leadership role in the Hoosier family.” A special web site, www.hallmarkex- merger, she has worked to develop stra- It’s not just the family who will have a treme.com, launches today to provide tegic planning and incentive pay plans. positive experience. “Th e real excitement around the clock updates during the 106- Garrett has been active in the Central comes in knowing how much the people hour race to the fi nish. Chapter of Credit Unions since the mid- who volunteer on this project will be 1980s; she is currently on the chapter changed,” says Derek Wilder, Hallmark Vicki Garrett receives Leadership board and is a past chapter president and Homes CEO. “It’s a great thing to be part Achievement Award legislative representative. of something bigger than yourself.” icki Garrett, Vice Chairman of the In addition to her work with the Five families are being considered VBoard at Energy Plus Credit Union credit union, Garrett is a Realtor. She is throughout the region and Ty Penning- was presented with the 2009 Leader- employed by Kellie Plumbing and is on ton, the star of the show, will show up ship Achievement Award by the Indiana the board of the Greater Indianapolis on the doorstep of the selected family on Credit Union League. Th e presentation Plumbing Association. She is active in the Oct. 21. was made on Sept. 11 at the Chairman’s Greenwood and Franklin Chambers of Awards Banquet, a Commerce; a past board member of the special event dur- Builders Association of Greater India- ing the League’s napolis; and she is past president of the annual conven- Remodeler’s Council. tion. Th e Leadership Achievement Award Garrett has recognizes credit union offi cials who have been a credit given selfl essly to promote the credit union offi cial union ideal and to better the credit union since 1975 when movement in Indiana. she became a volunteer member Drees Continues Commitment of the Supervi- sory Committee at To Carmel With Th e Grand Citizens Gas Util- Opening Of Staff ord Place ity Credit Union. he grand opening of Staff ord Place, She was the fi rst Tlocated off 146th Street, marks chairwoman of Drees Homes’ sixth community to open that credit union, in Carmel, IN. “Our decision to build which merged Staff ord Place is a testament not only to with IPALCO the Company’s fi nancial strength to open Credit Union new communities, but also to our faith in 2007 to form in believing that Carmel continues to be Energy Plus Credit among the top locations in Indiana where Union. Garrett families prefer to live,” said Division became the fi rst President Steve Masuccio. “Best of all, chairwoman of the with its secluded setting and east Carmel www.SitesMagazineOnline.com October 2009 33 34 October 2009 location minutes from Clay Terrace, Staf- Developments ford Place off ers two advantages many • Residential Real Estate Agencies buyers want: privacy and convenience,” • Upscale Condos added Masuccio. IBJ’s Book of Lists has been a land- Drees worked hand-in-hand with the mark publication in the Indianapolis City of Carmel to preserve as many trees area for the past 26 years. One of the as possible, and augment the mature most valuable resources for business trees by adding new trees and plantings executives, multiple editions of the Book around the perimeter and interior of of Lists can be found in corner offi ces neighborhood. Staff ord Place features a throughout central Indiana. One ad distinctive entryway and a portfolio of investment in the Book of Lists will Tuscan-inspired homes. With just 53 experience to the team. During his career produce returns throughout 2010. home sites, Drees’ Staff ord Place com- he has worked for companies and owned his own remodeling business earning a Ad positions are reserved on a fi rst reputation that parallels that of Steve come fi rst served basis. Contact: Gray Renovations for honesty, integrity, Jennifer Harris, Indianapolis Business quality and craftsmanship. Journal, 317-472-5237 or jharris@ibj. Career highlights include renovations com. of authentic 18th century reproduction single-family homes, commercial build- Popular seminar series features ing renovation and maintenance, and luxury home renovations. Smith previ- FREE kitchen remodeling tips ously owned a business in Santa Barbara, Home improvement projects don’t need to Calf. called Little Luxury Developers be scary working directly with homeowners to xpect no tricks, just treats if you turn their dreams into reality. Eattend Case Handyman & Remodel- ing of Carmel’s free kitchen remodeling munity off ers an intimate residential Smith returned to Indianapolis with seminar on Saturday, October 31 from setting and a 3-acre wooded park with the desire to continue working in the 9:00 a.m. to 10:30 a.m. at their design walking trails. To date, the company has remodeling industry. “One of my most center located at 108 West Carmel taken three lot reservations and sold two gratifying professional experiences was Drive. Th is will be the eighth in a series homes during a preconstruction sales when I owned my company and had of free monthly seminars relating to period; prices start at $450,000. clients arrive to their newly renovated homes to fi nd it lit, staged and ready home remodeling and renovation. Besides Staff ord Place, Drees contin- for them to enjoy. Th ey never expected Larry Greene, president and owner ues to build in Carmel at Village Green, such care. Th e SGR team has the same of Case, will discuss how to choose a a Brownstone-inspired townhome com- customer service philosophy—to exceed kitchen remodeler, remodeling design munity bordering the Monon Trail, and expectations—which is what makes this ideas and trends, as well as what to Lakeside Park, situated off Towne Road. a great fi t.” expect during a kitchen remodel, how to Drees also built and completed Th e create a budget, and how to live through Lakes at Hazel Dell, Shelborne Park, and the process with minimal disruption. Kingsborough in Carmel, IN. IBJ Book of Lists Please register by October 26 via “It’s the time and place to buy a new he space reservation deadline for e-mail at [email protected] or by home,” said Masuccio. “With interest the 2010 Book of Lists is only a few T calling 317-846-2600. Space is limited, rates still at historic lows, great incen- weeks away. Th e Residential Real Estate so reservations are fi rst-come, fi rst- tives, and the chance to choose the home section still has several prime positions served. And please help to ensure safe site you want most, now is the perfect available including: trick or treating for all of the ghouls time to build your dream home.” • Section Sponsorship and boys…make sure your porch and Steve Gray Renovations hires • Index carriage lights are in working order for Halloween night in your neighborhood! veteran remodeling professional • Market Facts • Most Expensive Apartments J. Douglas Smith • Custom Home Builders teve Gray Renovations, one of In- HAVE NEWS TO SHARE? Sdianapolis’ fastest growing high-end • Landscape companies Email to Rachel at racheld@ remodeling companies, announces today • Multi-Family Property Management bagi.com. Sites magazine is now it has hired J. Douglas Smith as a project Firms consultant/designer. • Title Companies digital so I have plenty of room Smith joins the company bring- • Mortgage Lenders for your announcements, ing more than 30 years of professional • Most Expensive Residential awards, etc.!

34 Sites Magazine www.bagi.com Sites Magazine 35 Th e Housing Market is about to become even more oversupplied

(excerpt from John Burns Real Estate It is very clear that price stabilization grow and will continue through 2012. Consulting, October 2009 U.S. Analysis. is temporary unless something is done. Online at www.realestateconsulting.com) Here are some facts to help project what New Home Market...... D hile both the media and stock housing will be like in 2010: A few components of the new home Winvestors believe that housing has • 13.54% of the 44.7 million mortgages market improved this month. Builder bottomed, they are unaware of the mas- tracked by the Mortgage Bankers As- confi dence increased in September to a sive supply of homes that are already in sociation are delinquent. Housing Market Index rating of 19 - the third consecutive month of an increasing the foreclosure process that will certainly • 7.57 million homeowners are delin- index. Th e inventory of unsold homes drive home prices down even further quent, applying the same percentage continued to improve and has fallen to when they are sold. We have been pro- to the 11.2 million mortgages not 7.3 months of supply. Seasonally adjusted jecting a “W” shaped recovery for some tracked by the MBA (55.9 million new home sales are down 3% year-over- time, and we are becoming even more total mortgages in the U.S.). Th at year and are down 69% from a peak of convinced that we are right. Th e shape of means that 10% of all homeowners in nearly 1.4 million annual sales in July the second leg down is almost completely the country are delinquent. dependent on the level of government 2005. Th e rolling 12-month count of Based on historical trend analysis by intervention that will take place. new home sales was fl at compared to last Amherst Securities, 6.94 million homes For a number of reasons, banks have month - the fi rst time since 2005 it hasn’t that are already delinquent will be liq- declined from the previous month. Th e not been aggressively taking title to homes uidated, which is more than a one year and selling them, which has resulted in median single-family new home price supply of distressed sales poised to hit dropped sharply to $195,200 in August very few distressed sales in comparison to the market sometime in 2010 and 2011. the actual level of distress in the market. from July’s $215,600 median - represent- During Q1 2005, that fi gure was only ing an 11.7% year-over-year decline. Th is delay in REO sales, along with 1.27 million. historically low mortgage rates and an High appreciation and low inventory Defaults continue to grow at the rate of $8,000 tax credit, has helped to stabilize would mean an excellent short-term out- approximately 300,000 per month, assur- the housing market - temporarily. look for the new home industry. ing that the number of distressed sales will Historical Range New Home Market D Period Statistic Direction** Minimum Average Maximum 1st Year Housing Market Index F Sep, 2009 19 Increasing 8 52 78 1985 Multifamily Condo Market Index F 2009Q2 14.7 Increasing 7.8 36.7 66.9 2002 Median Price, NSA Aug, 2009 $195,200 Decreasing $17,200 $102,787 $262,600 1963 Annual Appreciation Rate F Aug, 2009 -11.7% Decelerating -14.6% 5.8% 24.5% 1964 Constant Quality Price Index (YOY % Change) F 2009Q2 -6.2% Decelerating -7.8% 4.8% 16.8% 1963 Sales Volume, SA F Aug, 2009 429,000 Increasing 329,000 688,295 1,389,000 1963 New Home Inventory for Sale, NSA B Aug, 2009 262,000 Decreasing 175,000 328,279 570,000 1963 Months Supply of Unsold Homes, SA C+ Aug, 2009 7.3 Decreasing 3.5 6.1 12.4 1963 Months/Completed, SA B- Aug, 2009 3.2 Decreasing 0.8 1.9 6.1 1973 Months/Homes Under Const., SA D+ Aug, 2009 3.1 Decreasing 2.0 3.4 5.9 1973 Months/Homes Not Started, SA C Aug, 2009 1.1 Increasing 0.4 1.0 1.9 1973

SA stands for Seasonally Adjusted Annual Rate. NSA stands for Not Seasonally Adjusted. * Th e best 15% ever are “A” scores, the average is a “C”, and the worst 15% ever are “F” scores, with distributions throughout. ** Direction is in comparison to the most recent data for the prior month’s statistic. A positive number that says “Declining” means that the number was more “positive” last month, and vice versa. Due to revisions, prior month’s data may change. As a result, this month’s direction indicated may not coincide with the statistics reported in the prior month. *** A high number is better aff ordability. Th e calculation is 30% of the Median Household Income divided by the Mortgage Payment on the Median-Priced home. www.SitesMagazineOnline.com October 2009 35 36 October 2009 MIBOR Broker Listing Cooperative August 2009 Report Release date: October 1, 2009

ended units recorded the fi rst positive Pincrease during a three-month period in 2009, which represents the most posi- tive pended news since October 2008. According to statistics released this month by the Metropolitan Indianapolis Board of REALTORS® (MIBOR), pended sales totaled 7,358 during the three-month period of June to August 2009, which is a 2 percent increase when compared to the same three-month period last year. Pended home sales are a forward-looking indicator based on contracts signed, but not closed. Overall properties sold during June to August totaled 7,205, a 6 percent decrease from the same period in 2008. Home sales increased 4 percent in Boone County, 3 percent in Brown County and 7 percent in Johnson County. Additional key local fi ndings: • Months of available supply continue to decrease for homes priced under $75,000 up to $350,000. •Th e average sale price of units from June to August was $146,078, a three percent decrease from the same three- month period last year. •Th ere were 12,882 new listings during the three-month period ending August 31. Th ese statistics are based on data generated by MIBOR on Sept. 18, 2009. Data can be accessed at www.mibor.com.

36 Sites Magazine www.bagi.com Sites Magazine 37

2009 GREATER INDIANAPOLIS NINE-COUNTY SINGLE FAMILY BUILDING PERMITS

JAN FEB MAR APR MAY JUNE JUL AUG SEPT OCT NOV DEC TOTAL Lebanon 0 0 0 0 0 0 1 3 0 4 Zionsville 2 1 7 6 7 6 8 3 5 45 Indianapolis. Greater of Association Builders the of courtesy you to sent and Graphics Market by is compiled information This Unincorporated 7 15 13 13 14 23 26 16 19 146 2009 TOTAL BOONE CO. 9 16 20 19 21 29 35 22 24 195 2008 TOTAL BOONE CO. 39 30 38 25 23 32 26 29 16 258 PERCENTAGE CHANGE -77% -47% -47% -24% -9% -9% 35% -24% 50% -24% Arcadia 0 0 0 0 1 0 1 1 0 3 Carmel/Clay 10 15 24 30 21 40 18 24 17 199 Cicero/Jackson 0 0 3 0 4 2 0 4 4 17 Fishers 22 31 42 36 55 53 59 37 44 379 Sheridan 0 0 0 26 0 0 0 0 0 26 Noblesville 13 38 30 32 36 55 34 40 28 306 Westfield 8 13 13 23 16 14 17 33 9 146 Unincorporated 0 0 0 1 0 0 4 0 1 6 2009 TOTAL HAMILTON CO. 53 97 112 148 133 164 133 139 103 1082 2008 TOTAL HAMILTON CO. 99 127 174 187 153 172 131 135 118 1296 PERCENTAGE CHANGE -46% -24% -36% -21% -13% -5% 2% 3% -13% -17% Cumberland 0 0 0 0 0 0 0 0 0 0 Greenfield 0 0 4 4 0 5 1 2 1 17 New Palestine 0 0 1 0 0 0 0 1 0 2 Unincorporated 2 4 12 10 9 19 13 10 6 85 2009 TOTAL HANCOCK CO. 2 4 17 14 9 24 14 13 7 104 2008 TOTAL HANCOCK CO. 20 13 14 20 17 22 16 20 6 148 PERCENTAGE CHANGE -90% -69% 21% -30% -47% 9% -13% -35% 17% -30% Avon 5 8 10 23 14 16 14 14 9 113 Brownsburg 2 6 10 14 18 14 9 13 8 94 Danville 0 1 0 1 0 2 2 2 2 10 Pittsboro 0 0 1 0 0 0 2 0 1 4

Plainfield 3 5 11 1 14 13 14 16 9 86 Association. the service of is a subscription and program Unincorporated 3 8 11 14 25 20 31 25 23 160 2009 TOTAL HENDRICKS CO. 13 28 43 53 71 65 72 70 52 467 2008 TOTAL HENDRICKS CO. 41 56 55 59 62 71 73 57 54 528 PERCENTAGE CHANGE -68% -50% -22% -10% 15% -8% -1% 23% -4% -12% Bargersville 0 0 0 1 1 0 0 0 0 2 Edinburgh 0 0 0 0 0 0 0 0 0 0 Franklin 2 0 2 1 3 3 2 3 1 17 Greenwood 4 1 5 6 7 5 4 14 12 58 Prince's Lake 0 0 0 2 0 0 0 0 0 2 New Whiteland 0 0 0 0 0 1 0 0 0 1 Trafalgar 0 0 0 0 0 2 2 0 1 5 Whiteland 0 0 0 0 1 0 0 0 0 1 Unincorporated 6 10 12 12 13 17 6 15 6 97 2009 TOTAL JOHNSON CO. 12 11 19 22 25 28 14 32 20 183 2008 TOTAL J0HNSON CO. 24 34 60 47 71 29 36 52 41 394 PERCENTAGE CHANGE -50% -68% -68% -53% -65% -3% -61% -38% -51% -54% Alexandria 0 0 0 0 0 0 0 0 0 0 Anderson 2 0 0 0 0 3 0 2 0 7 Elwood 0 0 0 0 0 0 0 1 0 1 Frankton 0 0 0 0 0 0 0 0 0 0 Ingalls 0 0 0 0 0 0 0 0 0 0 All rights reserved. MarketGraphics is a new homes marketing research research marketing homes is a new MarketGraphics reserved. rights All Lapel 0 0 0 0 0 0 0 0 0 0 Pendleton 0 0 2 2 1 2 0 1 1 9 Unincorporated 0 4 2 2 4 3 2 0 4 21 2009 TOTAL MADISON CO. 2 4 4 4 5 8 2 4 5 38 2008 TOTAL MADISON CO. 16 4 10 13 9 10 4 9 7 82 PERCENTAGE CHANGE -88% 0% -60% -69% -44% -20% -50% -56% -29% -54% Beech Grove 0 0 0 0 0 0 0 0 0 0 Lawrence 2 5 8 3 3 3 7 3 4 38 Indianapolis 31 63 53 58 60 84 72 64 56 541 2009 TOTAL MARION CO. 33 68 61 61 63 87 79 67 60 579 2008 TOTAL MARION CO. 61 75 72 111 119 106 95 144 92 875 PERCENTAGE CHANGE -46% -9% -15% -45% -47% -18% -17% -53% -35% -34% Martinsville 0 1 0 0 1 2 0 0 2 6 Monrovia 0 0 1 1 0 0 0 1 0 3 Mooresville 0 1 2 0 1 1 3 1 4 13 Morgantown 0 0 0 0 0 0 0 0 0 0 Unincorporated 4 3 7 2 4 6 6 2 8 42 2009 TOTAL MORGAN CO. 4 5 10 3 6 9 9 4 14 64 2008 TOTAL MORGAN CO. 6 7 9 21 10 8 18 16 15 110 PERCENTAGE CHANGE -33% -29% 11% -86% -40% 13% -50% -75% -7% -42% Morristown 0 0 0 0 0 0 0 0 0 0 Shelbyville 0 0 2 0 1 0 0 1 0 4 St. Paul 0 0 0 0 0 0 0 0 0 0 Unincorporated 3 0 1 3 7 4 4 2 2 26 2009 TOTAL SHELBY CO. 3 0 3 3 8 4 4 3 2 30 2008 TOTAL SHELBY CO. 1 6 8 5 8 9 9 7 8 61 PERCENTAGE CHANGE 200% -100% -63% -40% 0% -56% -56% -57% -75% -51% GRAND TOTAL 2009 131 233 289 327 341 418 362 354 287 2742 GRAND TOTAL 2008 307 352 440 488 472 459 408 469 357 3752 PERCENTAGE CHANGE -57% -34% -34% -33% -28% -9% -11% -25% -20% -27% www.SitesMagazineOnline.com October 2009 37