2013 VRN Fall Outlet Leasing and Marketing Convention Program Guide
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hICSC 2013 VRN FALL OUTLET LEASING AND MARKETING CONVENTION PROGRAM GUIDE October 7-8, 2013 Sheraton Meadowlands Hotel & Convention Center East Rutherford, NJ able of Contents TProgram ......................................................... 5 Floor Plans Sheraton Meadowlands Hotel & Convention Center ............................................ 4 Exhibit Hall .................................................... 10 Exhibitor Listings by Number & by Name ....... 11 Exhibitor Listings .......................................... 12 Attendee Listings .......................................... 22 ndex of Advertisers Assembly Row ................................................................. IFC I Destiny USA ......................................................................23 Donald Pipino ....................................................................17 Empire Outlets New York City ................................................9 EWB Development .............................................................23 Fashion Outlets Niagara......................................................23 Glimcher Realty Trust .........................................................21 Horizon Group Properties .....................................................4 Outlets at Stapleton ............................................................21 Outlet Shops of Grand River ................................................26 Sponsors .....................................................................14, 15 Premium Outlets ..................................................................4 Rockvale Outlets Lancaster .................................................21 Settlers’ Green ...................................................................19 VRN Spring .....................................................................IBC The Was Group ..................................................................21 Value Retail News 2519 N. McMullen Booth Road, Suite 510-356 n Clearwater, Florida 33761 Phone: (727) 781-7557 n www.valueretailnews.com 2013 VRN Fall Leasing & Marketing Convention 3 heraton Meadowlands Hotel & Convention Center SFloorplan - Second Level 5681_vrn-Ad_guide_Layout 1 9/5/13 8:35 AM Page 1 GROW YOUR BUSINESS IN STYLE. SAVVY SHOPPERS. PRESTIGIOUS BRANDS. GLOBAL OPPORTUNITIES. We are dedicated to providing the highest quality outlet centers and offering you the ability to build your business. In addition to our existing portfolio, we are currently under construction or in development in Charlotte, NC; Eagan, MN; Gloucester, NJ; Tampa, FL; Columbus, OH; Clarksburg, MD; and as well as Montreal, Canada. Expansions are also planned at selected centers. International growth includes new centers and/or ex p a n s i o n s i n J a p a n , K o re a , M a l a y s i a a n d M ex i c o. SIMON PROPERTY GROUP • 105 EISENHOWER PARKWAY ROSELAND, NJ 07068 • (973) 228-6111 WWW.SIMON.COM 4 2013 VRN Fall Leasing & Marketing Convention Program MONDAY, OCTOBER 7 7:00 am – 6:00 pm REGISTRATION 7:30 am – 8:30 am CONTINENTAL BREAKFAST 8:30 am – 8:45 am WELCOME & OPENING REMARKS Jamie Bourbeau, 2013 Convention Program Committee Co-Chair Vice President, Real Estate/Director of Leasing Jamie Bourbeau AWE Talisman, Coral Gables, FL Barry S. Sturm, 2013 Convention Program Committee Co-Chair Director of Real Estate – Factory Stores Guess, Inc., Freehold, NJ Robin L. Klein, CSM, 2013 Convention Program Committee Co-Chair President Barry S. Sturm Fashion Retail Group, Inc., New York, NY 8:45 am - 9:15 am STATE OF OUTLET RETAILING Michael P. Kercheval President and Chief Executive Officer International Council of Shopping Centers, New York, NY Robin L. Klein 9:15 am – 10:00 am GENERAL SESSION By the Numbers: Outlet Industry Data Overview From the Fed “Beige Book” report, to retailer site selection criteria, to the latest consumer shopping patterns and sales trends, this session looks at and inteprets the data in a usable, actionable way for outlet owners, operators and retailers. An update on recent consumer shopping trends will be presented. Moderated by David K. Ober General Partner and Vice President, Leasing PA Outlet Management, Lancaster, PA Panelists David Lobaugh David K. Ober President August Partners Richard Tunstall President ` Terremark Partners/Market Analysis and Research, Peachtree City, GA 2013 VRN Fall Leasing & Marketing Convention 5 rogram Continued from page 5 P10:15 am – 11:00 am GENERAL SESSION Technology and Outlet Retailing: A Review of How Technology and Database Information are Shaping Our Consumers’ Choices Join industry leaders and learn about how contemporary database and data innovation is being used by outlet retailers and technology companies. Case studies that are relevant for both retailers and developers, and innovative applications and best practices will be shared. Moderated by Karen E. Fluharty Partner, Strategy + Style Marketing Group, Montville, NJ Panelists Amber Cacali Vice President Marketing Saks Fifth Avenue Off 5th, New York, NY John Dee Chief Executive Officer Karen E. Fluharty Placewise Media, Denver, CO Brian P. Reid President, & CEO Mirrus, Winston-Salem, NC 11:15 am – 11:45 am THE BUSINESS OF AWESOME (AND Unawsome) Scott Stratten, named by Forbes as a Top 5 social media influencer, is an expert in viral, social and authentic marketing, which he calls Un-Marketing, with 146,000 following his Twitter rants. He is the author of Un-Marketing: Stop Marketing. Start Engaging. Scott Stratten 11:45 am – 12:30 pm RETAILER RUNWAY Top national and international retailers will speak directly about their plans for 2014 and beyond in a fast and informative session. Retailer Runway Committee Co-Chairs: Robin L. Klein, CSM President Fashion Retail Group, Inc. New York, NY Joshua Podell Vice President, Real Estate Podell Real Estate Advisors White Plains, NY Robin L. Klein Joshua Podell Ronald F. Simkin Ronald F. Simkin Chief Manager Simkin Group LLC Real Estate Development Germantown, TN 6 2013 VRN Fall Leasing & Marketing Convention Retailers Carter’s Inc. Godiva Chocolatier, Inc. Kenneth Cole Productions Perfumania, Inc. 12:30 pm – 1:15 pm EIGHT NETWORKING Roundtables Visit one or more of the eight different roundtable discussions, each with a topic designed to further your understanding of the outlet sector. Learn from industry experts in a small group setting for utmost interaction. Charles V. Devine Consultant, Outlet Real Estate Dress Barn River Vale, NJ Carol Schillne, SCLS Senior Leasing Executive Craig Realty Group Charles V. Devine Carol Schillne, Phoenix, AZ SCLS Jeremy R. Serwer President The Serwer Company, LLC East Woodstock, CT Jerry M. Teitelbaum, SCLS Vice President of Leasing Jeremy R. Serwer Jerry M. Teitelbaum Taubman Centers SCLS Bloomfield Hills, MI #1 Relevance of Trade Sensitivity: A Contemporary Discussion: Is It Valid? Leader: David Lawner President Nautical Retail USA York, NY #2 Outlet Marketing Special Industry Group Leader: Lisa Quier-Wagner Partner and Director of Marketing EWB Development, LLC Rockville, MD #3 Hottest Issues: A Retailer’s Perspective Leader: Mark Sweetser Senior Director of Real Estate Gap, Inc. Waltham,Ma Continued on page 10 2013 VRN Fall Leasing & Marketing Convention 7 rogram Continued from page 9 P #4 Hottest Issues: A Developer’s Perspective Leader: Douglass E. Karp Executive Vice President New England Development Newton, MA #5 Merchandising – Designing the Right Layout for Your Center: Consolidation of Uses/Categories Leader: Brenda S. Benter, SCLS Senior Leasing Executive Craig Realty Group Newport Beach, CA #6 Outlet Centers as an Investment: An Analyst’s Perspective Leader: David T. Wojciechowski, CPM, CCIM Managing Director, Capital Markets Jones Lang LaSalle New York, NY #7 Site Selection/Research – Trade Area Analysis Leader: Marc S. Gurstel Manager, Real Estate AM Group, Inc. Minneapolis, MN #8 Redevelopment Issues Leader: Jerry M. Teitelbaum, SCLS Vice President of Leasing Taubman Centers Bloomfield Hills, MI 12:30 pm BOXED LUNCH 1:00 pm – 6:00 pm DEAL MAKING 1:15 pm – 3:15 pm OMA MEETING 5:15 pm – 6:30 pm NETWORKING RECEPTION TUESDAY, OCTOBER 8 7:00 am – 8:30 am DOC&R MEETING (by invitation only) 7:30 am – 5:00 pm REGISTRATION 7:30 am – 8:30 am CONTINENTAL BREAKFAST 8:30 am – 12:00 noon DEAL MAKING 12:00 pm – 1:30 pm Seated Luncheon/Presntation of the Outlet Retail Chain Awards and the Outlet Hall of Fame Induction 1:30 am – 5:00 pm DEAL MAKING 8 2013 VRN Fall Leasing & Marketing Convention Exhibit Hall Floorplan Manchester Outlet Shoppes Lake The Destination XL Designer Ben Carter Woodmont Shops at Enterprises of Lake Elsinore Skyview Group Outlets George Outlets Company 6 18 29 30 41 52 53 54 7 19 Red McArthurGlen Miromar Glimcher Designer Development Boise Realty Development Destiny The Trust Outlets USA Howard 16 Outlets/ 28 40 42 Centralia OVP Hughes 32 Shopping Corp. Gilad Outlets 43 Management 55 EWB Palm Center Development Development Business 15 Outlets Vornado Taubman 50 Beach 62 Realty Company Outlets French Mountain Victory 21 of the Poag Gran Commons/ Sign Trust Lifestyle Plaza Log Jam Industries The Centers Outlets 9 14 26 Was 38 49 61 10 Horizon Group 45 57 Group Properties Paragon Craig Realty AWE WS FFO Real Ivanhoe Talisman Outlet Estate Cambridge Group Partners Development Companies Advisors 1 24 36 59 VRN & Diamond Court Ballroom 70 SCT Breakfast Area 71 Derby Ballroom 72 Premium Tanger Outlets Factory a Simon Outlets Company Exhibitor Booths by Name Exhibitor Booths by Number AWE Talisman.......................................................................24