The Return of Swimming
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cover1:Layout 1 2010.08.24. 10:38 Page 1 28-28-242-32 N ISSN 1998-2151 o 17 2010/3 LEN Magazine 2010/3 LEN EUROPEAN AQUATICS HIGHLIGHTS Magazine The Return of Swimming www.lenmagazine.com cover1:Layout 1 2010.08.24. 10:39 Page 2 Budapest 2010 Records are a part of showcase events like the European Russian razzle-dazzle 40 LEN Official Partners Budapest’s happy returns 4 Swimming Championships. Some people were afraid of not having any this summer but indeed we did have some. We had a partici- Budapest hosted the European WomenÊs events pation record with almost 1,000 athletes coming to Budapest from Championships for the second time 43 countries which proves that aquatics hold a firm position among within a four-year span. Hungarian Common wealth for GB 46 the elite sports of the Old Continent. swimming reaped some fine rewards, Thanks to our wonderful athletes we also had more than a just see the medals tables, writes LEN While Britta was away... 48 handful of Championship Records, a European Record, and just 3 Vice-President and head of the hundredths of a second separated us from the celebration of the Budapest OC, Tamas Gyarfas. “It was crazy. I thought ‘wow’, I didn’t expect to be that quick...“ (Francesca first World Record of the season. Halsall) – “Nevertheless, I am sure that However, if you talk to the swim- EDITORIAL mers they will tell you that everyo- LEN Official Sponsors/Suppliers starting from next season records will ne comes here to win their races, start to fall again.” (Federica Pellegrini) going for the medals and proving The one Lotte 52 themselves as they lower their times, striving for perfection – re- “The gold is good to have but the time is “From my mother I inherited the coura- cords do not play a major role in what gives me the confidence to know ge, from my father the strength in my their life. The best ones want to we’re doing the right things.“ (Rebecca legs.” (Tania Cagnotto) – “I enjoy life, become Champions first, not Adlington) – “The special thing is that practise other sports, such as tennis or record-holders. my blood can carry an extremely high skiing and am a family-oriented per- The 30th edition of our Euro- LEN Marketing Agency level of oxygen.” (Lotte Friis) son.“ (Christin Steuer) Swimming pean Championships brought British empire 56 more records. Budapest hosted Back to swimming 10 the event for the fourth time which ”We have a great rivalry and I’ve wat- placed the Hungarian capital at The talk was of athletes, athleticism, ched Gemma achieve so much but it the top of the “all-time host ran- LEN Media Partners technique, torsos and tales fit to feed was my turn tonight.“ (Elizabeth kings”. The organisers did an out- the lore of great sport – Craig Lord’s Simmonds) overview. standing job, the beautiful On a different level 60 Margaret Island, the magnificent facilities, the enthusiastic fans ”The difference is that this year I’ve MenÊs events NORY KRUCHTEN and even the nice weather pre- suffered from a shoulder injury.” (Yulia LEN President Gaul has never had it so good 16 sented the participants with an LEN Legal Consultant Emifova) event to be remembered and with French in the fast lane 18 Swedish High-Flyers 64 such setting an extremely high Synchro For standard for future hosts. “I reacted well. I start well, I am calmer, “It’s going so well for me, so why Half way to the Olympic I am in my element.“ (Alain Bernard) – should I retire?” (Therese Alshammar) The Russians, of course 86 the Record Games in London the champions- “The public pressure is a new situation – “It depends what’s feeling best. If the “We cry, we say ‘that’s impossible‘, we hips generated world wide attenti- butterfly doesn’t feel very good I can LEN Anthem for me but I think I can handle it.” (Paul start to try the new elements and all of on. We welcomed guests from Biedermann) swim freestyle.“ (Sarah Sjoestroem) a sudden we realise that the program other continents who all came to fits.“ (Natalia Ishchenko) Allez les Bleus! 22 Cheers, leaders 68 see where European Aquatics stand – and I think they were con- vinced that our champions are still among the leading figures of the “I knew that I had the potential to achieve “To do it against the world champion in respective disciplines. something.“ (Yannick Agnel) – “And her home pool is the stuff of dreams.” Another record is expected in the audience and market share when you sweat blood for four years, it (Hannah Miley) – “This gold medal figures: hundreds of millions were reached thanks to the extensive LEN Magazine feels even better.” (Sebastian Roault) was also important because I proved media coverage – the widest we ever had in the history of the V/3 issue that I’m not a shiny suit-swimmer.“ Published by: Ligue Européenne de Natation (LEN) Lacourt on Cloud Nine 26 European Championships. Besides the record number of journa- (Katinka Hosszu) lists, radio commentators and photographers attending the event, Editorial Board: “I knew I was talented but a lot of people in more than 40 countries could follow the competitions live The LEN Bureau Hosts in seventh heaven 72 people had to help me to achieve this.” on TV and even more could enjoy daily summaries on other conti- KRUCHTEN Nory (President, LUX) (Camille Lacourt) – “It’s nice to keep ALESHIN Gennady (Vice-President, RUS) nents too. Our host broadcaster, Hungarian Television (MTV) pro- DIATHESOPOULOS Dimitris (Vice-President, GRE) hold of my record but it’s there to be duced one of the best coverage we’ve ever seen: the images in HD GYARFAS Tamas (Vice-President, HUN) broken.” (Liam Tancock) quality are major tools to make aquatics even more popular throug- LUYCE Francis (Vice-President, FRA) hout the world. We all know that in the 21st Century an event like Van HEIJNINGEN Erik (Vice-President, NED) Golden awakening 30 Open Water FOLVIK Sven Egil (Secretary, NOR) this is a product which has to be sold in a very demanding and THIEL Christa (Treasurer, GER) “Only the Olympic title is missing from From the swimming pool... 92 competitive market but based on the outstanding performances of Bureau Members: the Grand Slam.“ (Daniel Gyurta) – “You don’t just need physical fitness, our athletes, the perfect conditions ensured by the organisers and BARELLI Paolo (ITA), EBEJER Robert (MLT), “There’s a lot to learn and luckily there’s the high standard coverage provided by MTV we offer our product KONINCKX BATALLER Juan (ESP), lots of time left.” (Alexander Dale Oen) but also a lot of experience.“ (Thomas KOWALSKI Jerzy (POL), MEYER Erich (SUI), Lurz) – I’ve done an awful lot of hard with full confidence and all numbers and data show that it is extre- MIKKOLA Kurt (FIN), SPARKES David (GBR), training, and eat properly and swim mely popular among the “clients”. VARVODIC Ivan (CRO), VLASKOV Andriy (UKR) An exhausted between 60 and 110 kilometres a On the other hand we should also see a championship as an LEN Director: SZAKADATI Laszlo but smiling Russian 34 event which leaves a strong legacy. Yes, today the profit is also “There are many things in my life that week.“ (Linsy Heister) Editor-in-chief: CSURKA Gergely important and with hard work a positive balance can be reached Editor: LORD Craig make me smiling.” (Yevgeny as the sponsors, the media and the fans all love aquatics. But the Design: FABIAN Istvan Korotyshkin) – “I changed my butterfly Diving LEN legacy does not exist only in the books. The memories of a Advertising sales: LEN Magazine Office, technique, I am trying to swim with European Championships will last for a long, long time: thousands Community, Paris longer and stronger strokes.” (Pawel German Harvest In 76 From the Headquarters 100 Coordinator: NAGY Eva of young children might turn to their parents one morning and say Photos: Reuters Korzeniowski) “Everything went quite mechanical, “I want to become a swimmer!” This is just as important, if not Printing: Realszisztema Dabas Printing House Zrt. coming home with a medal every day.“ 104 more. I’m sure, Hungary will also enjoy the benefits of this event in E-mail: [email protected] Triple double 38 (Patrick Hausding) – “If you have The first Youth Olympic Games Website: the near future, but the biggest profit will appear on the long term. www.lenmagazine.com “I’m no longer the 20 year-old László sunshine or at least normal daylight Singapore 2010 This is why I encourage all our member federations to host the Views expressed in articles are those of the authors Cseh when forced to recover from a the colour of the water is less dark“ and not necessarily reflect those of the editors, Europe is the best! various LEN Events: you will become more experienced and stron- the LEN Bureau or the LEN. brutal training session.“ (Laszlo Cseh) (Ilya Kvasha) ger – records show this, at last. 2 LEN LEN 3 Magazine Magazine Balance of the 30th LEN European Championships Unfortunately, I was unable to accom- competitions, but then Europe is not the pany the President to the airport in the world... As far as the major events for end, but I still found out that he left with seniors on the Old Continent are con- the same feelings as those he ex- cerned, among the countries occupying Budapest’s happy pressed on his arrival. He is widely the top seven places in the medal table, known to be a polite man, like all our Sweden has gone the longest time other high-level guests, they don’t like without hosting the championships Based on first impressions, to complain to the host.