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Home , Austin Film Festival, Beau Willimon, Freaks and Geeks, Jason Segel, Jenny Lumet, Linda Cardellini

SPONSORSHIP OPPORTUNITIES

October 26–November 2, 2017

1 ABOUT THE MISSION furthers the art and craft of FESTIVAL storytelling by inspiring and championing the work of writers, filmmakers, and all Austin Film Festival is a 24-year- It was the first event of its kind to agents and screenwriters together artists who use written and visual language to tell a story. old arts organization serving over bring professional and amateur to foster the sale of screenplays and 25,000 people annually with year- screenwriters (and now filmmakers) launch long-term successful careers. round programming, film and together to celebrate the role of Hundreds of writers’ groups, screenplay competitions, a young the screenplay in filmmaking and services and festivals have followed filmmakers program, and, what it discuss the considerable creative the Conference’s model over the is probably best known around the possibilities of writing for film and past twenty years, reinforcing the world for, its annual October television. Equally important, the value of its continuing mission to Austin Film Festival & Conference. Conference assembled producers, recognize the art of screenwriting.

NORMAN LEAR

“ There is no city like Austin and no people like those who live there. Both are as warm and welcoming as they are youthful in spirit and endlessly entertaining.” —, Writer ISSA RAE JAY AND MARK DUPLASS 2 PRESS AND MEDIA

PAUL FEIG

“ Austin Film Festival gets it. They figured out 20 years ago that discussing writing with working writers and talking about directing with working directors and asking about production with real producers is as good as any film school. ...to sit in a room with people who are making their livings doing what you hope to do one day is inspiring. It makes everything real.” —, Writer/Director Spy, (2016), ; Director The Heat, Bridesmaids

3 IN THE Over the weekend, NBC entertainment“ president PRESS Jennifer Salke told a crowd at the Austin Film Festival that the show’s () “AFF is “one of the Blending“ the

success might stem few festivals in the quality of voice

from a craving for I’ve been a fan of all country that focuses and wisdom found What came to set in creative writing “ positivity, according“ things On“ Story from on writing, and the Austin fest apart to The the beginning. As a it’s wonderful that reference books was the number of Reporter. — CNN film buff, this show they’re expanding with some of the screenwriters who are keeps me listening. their program to great screenwriters invited and showcased, As a programmer, include playwriting,” of our time, O n something that isn’t I know that On Story said (Beau) Willimon Story: Screenwriters

frequent at other film is a an hour of in a statement. and Their Craft is

festivals. Morgan says The four-day Writer’s storytelling that “There’s been a close a welcome gift for

screenwriters weren’t Conference at the writers of all genres my listeners will love. relationship between “ “ “

getting the recognition Austin Film Festival, — Hawk Mendenhall, theater and film since and movie lovers. Director of Broadcast/ — Kirkus Review

they deserved, so held every October the invention“ of Content, KUT/Austin

when they were given since 1993, is for many cinema.”— Backstage

the opportunity“ they the social, networking, leaped behind it. educational and — Variety inspirational“ event of the screenwriting year. — Movie Maker

4 2017 FESTIVAL AND CONFERENCE DEMOGRAPHICS

GENDER AGE 65 & over (6.23%) 18-24 (13.42%) —OVER— — OVER— — OVER— FEMALE 50-64 17 & 53% (20.23%) under (2.75%) 25,000 9,400 5,000 MALE ATTENDEES SCRIPTS SUBMITTED FILMS SUBMITTED TO THE FILM 47% ANNUALLY TO THE SCREENPLAY “ I remember starting 25-34 COMPETITION COMPETITION 35-49 (28.5%) (28.87%) out as a writer, writing something I believed in, then having no ETHNICITY INCOME EDUCATION idea what to do next. 200 180 AFF has created an American Indian (1%) 25K & less (18.54%) (.25%) Unfinished H.S. WORKING SCREENWRITERS, FILMS PREMIERED DIRECTORS, PRODUCERS, AT THE FESTIVAL environment that helps Asian (5.53%) 20-29k (9.16%) H.S./GED (5.89%) AGENTS AND MANAGERS EACH YEAR IN ATTENDANCE find an answer to that Black (5.55%) 30-39k (10.14%) Post-secondary (7.47%) question, and I was 40-59K (17.41%) Latino/Hispanic (11.43%) honored to participate. Bachelor’s Degree (53.36%) Multi-racial (5.49%) 60-79k (12.36%) Also, the food in Austin White (69.23%) 80-100k (10.46%) Graduate Degree (30.21%) is delicious. ” 100k & over (21.94%) 8 4 Other (1.76%) PhD (2.82%) —Jason Seg el, W riter DAYS OF DAYS OF FILMS PANELS Forgetting Sarah Marshall — Based on 2016 Festival numbers — 5 TELEVISION, RADIO, “ If you haven’t already discovered Austin Film Festival’s PBS show O n & PODCAST Story, you’re missing out on a treasure trove of excellent videos from former AFF panels with screenwriters and directors.” —Christopher Boone, No Film School

LARRY WILMORE

“ On Story is film school in a box, a lifetime’s worth of filmmaking knowledge The On Story project brings 23 years of content— squeezed into half hour thousands of hours of audio and video recordings packages.” —Kenneth Turan, of the greatest storytellers in film and television— LA Times Film Critic to a national audience via PBS television and , AMERICA FERRERA, AND ERINN HAYES public radio broadcast and digital podcast with opportunities for brands to align with each exclusive story and wide demographic of listeners. The series consists of a variety of entertaining and informative programs presented in different media platforms to give viewers an inside look at the creative process behind the nation’s most popular and critically acclaimed films and television shows.

CALLIE KHOURI, , , BARRY JOSEPHSON, AND 6 ON STORY “ On Story will do for Austin film what did for Austin music.” DEMOGRAPHICS —Bill Stotesbury, KLRU CEO

GENDER AGE ON STORY REACH 55+ (8.84%) TV: 88% of US PBS Markets Major Cities: Austin, Dallas, Houston, 18-24 , New York, , Portland, 45-54 (31.29%) Podcast: Over 1,000,000 downloads! (8.84%) Las Vegas, New Orleans, Chicago, , FEMALE 13 markets, including Austin, 63.27% Radio: Boston, St. Louis, Miami, Washington, D.C, 35-44 Nashville, and Cleveland! MALE (17.69%) and many more! 36.73%

25-34 WA (33.33%) ME NH (17 & under accounts (13.09%) VT MT ND for less than .1%) OR MN ID WI SD NY MA WY MI CT RI IA PA NE EDUCATION INCOME ETHNICITY NJ NX IN OH DE IL WV High School (6.8%) (4.08%) CO MD 25K & less (27.21%) Asian CA UT MO VA KS KY Post-Secondary (2.72%) 25k-49k (21.77%) Black (4.08%) NC TN Bachelor’s Degree (72.1%) 50k-74k (19.73%) (23.13%) AZ OK SC Hispanic NM AR

Graduate Degree (16.33%) 75K to 99K (10.20%) White (63.95%) AL GA On Story TV MS TX On Story Radio Four YearPhD (55.03%) (2.04%) 100k-199k (17.69%) Other (4.76%) LA New On Story TV stations AK 200k & over (3.4%) FL

HI — Demographics from Libsyn Survey — 7 ON STORY: TV, RADIO, AND “ I love this festival. It PODCAST SPONSORSHIP showed …the first feature film I directed a long time The Ape PRESENTING SPONSOR PARTNER SPONSOR PARTICIPATING SPONSOR ago called . This is • TV and Radio sponsorship full series • TV or Radio 10 individual episodes • TV or Radio 5 individual episodes actually where I reunited package bundle sponsorship package sponsorship package with and • Sponsorship category exclusivity across • Sponsorship category exclusivity across • Participating sponsor thank you we started talking about broadcast/digital series broadcast/digital series mention pre-interview doing a new project after • Visual branding/product placement • Visual branding/product placement • Digital click-through to sponsor site Freaks and Geeks during the interview during the interview and Pineapple • Inclusion in show title in digital posts • Inclusion in show title in digital posts ended up making • Presenting sponsor thank you mention • Partner sponsor thank you mention Express and that happened pre-interview pre-interview all at this festival. ” • Digital click-through to sponsor site • Digital click-through to sponsor site —, , Spider-Man,

JONATHAN DEMME AND JENNY LUMET AND JAMES FRANCO AND ED SOLOMON JUDD APATOW

8 BRANDED EVENTS

“ I haven’t been to that many festivals. I go to a couple of big ones that serve as film markets around the world. This one (Austin Film Festival) is really about creativity, about trying to help people find their voice. You sense it. There’s a spirit of camaraderie that’s palpable. And it’s fun.” —, Director ,

JOHN SINGLETON, NORMAN LEAR, AND , AND RON HOWARD

Austin Film Festival offers a wide variety Austin Film Festival film theaters offer of sponsorship opportunities to engage a unique opportunity to engage Festival our national demographic of entertainment attendees while aligning with both new industry professionals including: film premieres and legedary screenings • Private media lounge branding and the movie-going experience.

• Social media engagement activation OPPORTUNITIES FOR BRAND • Subject specific panel presentation SPONSORSHIP INCLUDE: & participation • Marquee and lobby branding & displays • Attendee activity programming • Pre-film trailer advertising THOMAS HADEN CHURCH, WILL FERRELL, AND • Social good documentary hosting

9 BRANDED “ Winning at AFF was an honor and a thrill, and it was the cherry on top of an already amazing experience. I learned so much at the festival, from the EVENTS spectacular panelists as well as the other writers and filmmakers in attendance. One of my projects in LA was fast-tracked after I won, and I found a great writing partner! No doubt about it—AFF is food for the writer’s soul.” —Louise Rozett, 2016 Pilot Winner

Austin Film Festival also plays host to a series of nightly events that offer sponsors the opportunity to entertain attendees in an intimate setting while having title/host ownership of the festivities.

OPPORTUNITIES INCLUDE: • Individual or nightly series event hosting

• Branded award presentation or TONY HALE AND JASON SCHWARTZMAN event honorees ANNA CAMP AND CLAIRE DANES LOUISE ROZETTE • University/college program hosting • In-event panel programming/ speaking opportunities • Product event integration & display • Screenplay and Film Competition Award sponsors

BROOKLYN DECKER AND MARTA KAUFFMAN 10 BRANDED EVENTS

Austin Film Festival hosts a variety of established events during the festival each year with opportunities for brand hosting, onsite activation, and integrated visibility among Film Festival badge holders.

THESE EVENTS INCLUDE: • Film & Food Fundraising Party • Hair of the Dog Brunch • Austin Film Commission • On Story Celebration Opening Night Reception • Festival Film Pass Party • Writers Guild of America (WGA) • Austin Film Festival’s West Late Night Welcome Party Closing Night Celebration • Film Texas BBQ Supper • Private Media Lounge Branding • Filmmakers Happy Hour • Social Media Engagement • Awards Luncheon presented by Activation AKR Foundation “ AFF is a brilliantly run, prestigious film festival. Having your • Subject Specific Panel • Screenwriters Happy Hour Presentation & Participation screenplay placed or winning means something in the film and TV business around the world. The movers and shakers • Pitch Finale Party • Attendee Activity Programming sit up and take note. And this is the ONLY reason I am in LA • Heart of Film Conference Party right now taking meetings with agents, managers, production companies—people who can get my script made, realize my dreams and ambitions.” —Shani Grewal, 2015 Horror Screenplay Award Winner for 77 Minutes

11 FESTIVAL SPONSORSHIP “ A writer’s film festival, that may be the best idea ever. It’s magical…It’s the best film festival in the world.” —, Writer : Episode V – PACKAGES The Empire Strikes Back, Star Wars: Episode VI – , Star Wars: Episode VII,

ON STORY PROJECT PARTICIPATING SPONSOR PARTNER SPONSOR INDIVIDUAL EVENT PRESENTING SPONSOR • TV or radio 5 individual • Panel title host/ SPONSORSHIP PACKAGES episodes sponsorship package • TV and radio sponsorship • Night time event co-host PANEL TITLE & PARTICIPANT full series package bundle • Participating Sponsor thank you • Multi-theater lobby branding/display SPONSOR mention pre-interview • Sponsorship category exclusivity • On Story TV & radio 5 episodes MEDIA LOUNGE SPONSOR across broadcast/digital series • Digital click-through to sponsor site partner sponsor • Visual branding/product • Film premiere or screening co-host NIGHT TIME INDIVIDUAL OR placement during the interview AUSTIN FILM FESTIVAL SERIES EVENT SPONSOR PARTICIPATING SPONSOR • Inclusion in show title in digital posts PRESENTING SPONSOR FILM PREMIERE/SCREENING • Night time event branded • Presenting Sponsor thank you • Branded inclusion in festival media ONE OR MULTI-THEATER display presence mention pre-interview lounge or social media activation SPONSOR • One theater lobby branding/display • Digital click-through to sponsor site • Night time event host FESTIVAL ATTENDEE • Multi-theater marquee and lobby • On Story TV & radio 2 episodes ACTIVITY SPONSOR PARTNER SPONSOR branding/display participating sponsor (yoga, meditation, exercise, • TV or radio 10 individual • On Story TV & radio 10 episodes transportation shuttles, etc.) episodes sponsorship package presenting sponsor INDIVIDUAL AWARD • Sponsorship category exclusivity • Film premiere or screening co-host PRESENTATION SPONSOR across broadcast/digital series ++ Branded inclusion in pre-film trailer • Visual banding/product placement during the interview • Inclusion in show title in digital posts • Partner Sponsor thank you mention To discuss sponsor opportunities and a package that works best for you pre-interview and your brand, please contact Allison Kindred, Development Director • Digital click-through to sponsor site [email protected] l www.austinfilmfestival.com l 512.478.4795 12