Community Newspaper Trend Report About Circulation (TRAC)

Business of Providing Assurance

First Quarter Data – April Through June 2015 (Released September 2015)

The Community Newspaper Trend Report About Circulation (TRAC), published quarterly, reports average quarterly circulation for all community newspaper members, unless otherwise noted, including:

Total Qualified Circulation Non-Paid Individual & Bulk Circulation Paid Individual Circulation Total Householder Counts FDSA Accreditation Audited Web Data Social Media Connections

CCAB accredits distribution centres across Canada in accordance with the six-step flyer accreditation process established by the Flyer Distribution Standards Association (FDSA). A complete list of FDSA-accredited distribution centres and products can be found at www.fdsa-canada.org. Community newspapers that are FDSA-accredited are marked with a checkmark (a).

Members’ circulation reports are available on the BPA Worldwide website.

The Community Newspaper TRAC is also available in Microsoft Excel® format on the BPA Worldwide website.

CCAB Toronto Office Montréal Office Offices: 1 Concorde Gate 1 Holiday Avenue Suite 800 East Tower, Suite 501 Toronto, ON M3C 3N6 Pointe-Claire, QC H9R 5N3 T: 416.487.2418 T: 514.845.0003 F: 416.487.6405 Tim Peel Matt Pasquale Follow us on Twitter [email protected] [email protected] @ccabBPAWW Community Newspaper TRAC First Quarter Data – April Through June 2015 Newspaper Website Social Media Non-Paid Carrier Delivery - Non-Paid Carrier Delivery - Individual Bulk Average Total Monthly Province FDSA Householder Total Non- Non- Unique Twitter Facebook Publication/Brand Publishing Company Primary Market Accreditation** Edition Counts Circulation Residential Residential Mail Digital Residential Residential Boxes Paid Browsers Followers Likes

QUEBEC Saint-Hyacinthe, Saint-Louis, Clairon de DBC La Présentation, Saint-Bernard, Tuesday 39,882 40,029 40,029 Saint-Hyacinthe, Le Communications Inc. Saint-Barnabé

Montmagny, La Pocatière, Journal Coopératif Coopérative du Journal L'Islet-Saint-Eugene, Wednesday 26,043 26,297 25,479 800 18 l'Oie Blanche de L'Oie Blanche St-Jean-Port-Joli, Cap Saint-Ignace

Lévis, Saint-Romuald, Saint-Nicolas, Coopérative Journal de Lévis, Le Saint-Jean-Chrysostome, Wednesday 74,110 68,444 68,439 5 de solidarité Charny, Saint-Étienne

Les Hebdos Vaudreuil, St-Lazare, Pincourt, Journal L'Étoile Wednesday 59,163 61,734 59,460 2,267 7 du Suroît Inc. Île-Perrot, Dorion

Journal Les Hebdos Vaudreuil, St-Lazare, Pincourt, Saturday 59,183 61,715 59,478 2,230 7 Première Édition du Suroît Inc. Île-Perrot, Dorion

Acton Vale, Valcourt, Roxton Falls, DBC Pensée de Bagot, La Wickham, Upton, Sainte-Hélène, Wednesday 14,937 14,946 14,826 120 Communications Inc. Saint-Valérien, Durham Sud

ONTARIO Ajax/Pickering Metroland Wednesday 74,453 53,420 51,147 198 1,067 184 824 Ajax, Pickering  News Advertiser Media Group Ltd. Thursday 74,453 53,425 51,152 198 1,067 184 824

Metroland Thursday 19,391 16,803 14,648 22 1,306 804 15 8 Aurora Banner, The Aurora  Media Group Ltd. Sunday 19,391 15,504 14,655 22 804 15 8

Orangeville, Shelburne, Metroland Tuesday 43,847 19,113 18,094 5 975 6 33 Banner, The Grand Valley, Caledon Village,  Media Group Ltd. Alton, Dundalk, Hillsburgh, Erin Thursday 43,847 23,410 22,391 5 975 6 33

Metroland Beach Mirror Toronto  Thursday 30,835 22,244 21,804 190 250 Media Group Ltd.

Metroland Bloor West Villager Toronto  Thursday 89,755 33,724 32,222 427 1,075 Media Group Ltd.

Wednesday 162,867 116,836 116,836 Brampton Guardian, Metroland Brampton, Heart Lake, Springdale,  Thursday 162,867 129,988 129,988 The Media Group Ltd. Bramalea, Valleywood Friday 162,867 116,704 116,704

Metroland Brant News Brantford Thursday 72,466 49,026 44,900 2,826 1,300 Media Group Ltd.

Metroland Thursday 73,024 59,871 49,031 10,806 34 Burlington Post Burlington  Media Group Ltd. Friday 73,024 49,160 49,045 115 Community Newspaper TRAC First Quarter Data – April Through June 2015 Newspaper Website Social Media Non-Paid Carrier Delivery - Non-Paid Carrier Delivery - Individual Bulk Average Total Monthly Province FDSA Householder Total Non- Non- Unique Twitter Facebook Publication/Brand Publishing Company Primary Market Accreditation** Edition Counts Circulation Residential Residential Mail Digital Residential Residential Boxes Paid Browsers Followers Likes

ONTARIO (continued) Metroland Tuesday 22,076 10,249 9,798 298 133 20 Caledon Enterprise Bolton, Caledon East, Caledon West  Media Group Ltd. Thursday 22,076 18,934 18,372 324 218 20

Canadian Metroland Milton  Thursday 30,620 30,910 29,554 1,328 28 Champion, The Media Group Ltd.

Metroland City Centre Mirror Toronto  Thursday 91,983 48,159 46,544 665 950 Media Group Ltd.

East Gwillimbury Metroland Express East Gwillimbury  Thursday 8,064 7,292 7,176 116 Media Group Ltd. (formerly The Era)

Metroland East York Mirror East York  Thursday 64,998 35,312 34,487 350 475 Media Group Ltd.

Metroland Thursday 83,862 26,508 24,748 57 1,612 91 Era, The Newmarket  Media Group Ltd. Sunday 83,862 42,537 40,206 115 2,125 91

Metroland Etobicoke Guardian Etobicoke  Thursday 131,296 70,862 68,417 1,670 775 Media Group Ltd.

Metroland Flamborough Review Flamborough  Thursday 47,687 13,776 13,604 150 22 Media Group Ltd.

Metroland Thursday 20,622 17,546 16,292 19 677 366 10 182 Georgina Advocate Georgina Township  Media Group Ltd. Sunday 20,622 11,761 11,251 19 366 10 115

Independent & Metroland Halton Hills, Acton, Georgetown  Thursday 20,717 22,665 20,973 16 1,064 526 64 22 Free Press, The Media Group Ltd.

Metroland King Connection King  Thursday 24,582 7,139 5,864 377 68 830 Media Group Ltd.

Metroland Thursday 177,250 83,954 76,616 7,291 47 Liberal, The Richmond Hill, Thornhill  Media Group Ltd.

Markham Economist Metroland Markham, Unionville, Milliken  Thursday 84,376 70,054 66,525 381 2,385 10 753 & Sun Media Group Ltd.

Mississauga Metroland Thursday 261,559 197,694 166,554 31,140 Mississauga  News, The Media Group Ltd. Friday 261,559 122,078 122,078

Niagara, St. Catharines, Wednesday 147,426 51,662 51,662 Metroland Niagara Falls, Niagara-on-the-Lake, Niagara This Week  Media Group Ltd. Port Colborne, Welland, Pelham, Thursday 147,426 156,048 156,048 Grimsby, West Lincoln, Fort Erie Community Newspaper TRAC First Quarter Data – April Through June 2015 Newspaper Website Social Media Non-Paid Carrier Delivery - Non-Paid Carrier Delivery - Individual Bulk Average Total Monthly Province FDSA Householder Total Non- Non- Unique Twitter Facebook Publication/Brand Publishing Company Primary Market Accreditation** Edition Counts Circulation Residential Residential Mail Digital Residential Residential Boxes Paid Browsers Followers Likes

ONTARIO (continued) Metroland Norfolk News, The Norfolk Thursday 50,639 27,386 25,883 503 1,000 Media Group Ltd.

Metroland North York Mirror North York  Thursday 248,358 97,232 93,126 726 3,380 Media Group Ltd.

Laurentian Publishing Tuesday 45,403 37,037 28,896 16 380 330 7,415 Northern Life Sudbury  Limited Thursday 45,403 45,822 29,859 14 1,030 7,105 7,814

Northumberland Metroland Northumberland, Cobourg, Port  Thursday 66,411 22,711 20,515 882 846 468 News, The Media Group Ltd.

Metroland Thursday 66,996 51,779 51,650 129 Oakville Beaver Oakville  Media Group Ltd. Friday 66,996 51,791 51,665 126

Metroland Oshawa, Whitby, Wednesday 148,263 105,672 99,859 326 5,487 Oshawa This Week  Media Group Ltd. Port Perry, Clarington Thursday 148,263 117,539 110,834 454 5,491 560 200

Metroland Parkdale Villager Toronto  Thursday 69,245 24,738 12,578 12,034 126 Media Group Ltd.

Peterborough Metroland Wednesday 93,947 44,734 39,284 716 2,239 518 1,977 Peterborough  This Week Media Group Ltd. Friday 93,947 44,159 39,288 716 2,238 418 1,499

Metroland Scarborough Mirror Scarborough  Thursday 202,136 123,676 120,454 1,041 2,181 Media Group Ltd.

Stouffville, Musselman’s Lake, Stouffville Metroland Ballantrae, Gormley, Bloomington,  Thursday 45,849 13,476 12,708 500 55 213 Sun-Tribune Media Group Ltd. Island Lake, Preston Lake

Metroland Topic, The Bradford, West Gwillimbury  Thursday 12,465 10,154 9,699 58 397 Media Group Ltd.

Uxbridge Metroland Uxbridge, Sunderland  Thursday 13,858 8,980 8,089 319 442 80 50 Times-Journal Media Group Ltd.

Metroland Maple, Woodbridge, Vaughan Citizen  Thursday 74,254 57,032 56,410 622 Media Group Ltd. Concord, Kleinburg

Metroland York Guardian York  Thursday 82,246 29,087 28,517 270 300 Media Group Ltd. Community Newspaper TRAC First Quarter Data – April Through June 2015 Newspaper Website Social Media Non-Paid Carrier Delivery - Non-Paid Carrier Delivery - Individual Bulk Average Total Monthly Province FDSA Householder Total Non- Non- Unique Twitter Facebook Publication/Brand Publishing Company Primary Market Accreditation** Edition Counts Circulation Residential Residential Mail Digital Residential Residential Boxes Paid Browsers Followers Likes

ALBERTA Manning, North Star, Notikewin, Banner Post, The Mackenzie Report Inc. Wednesday 1,164 1,097 2 1,095 Hotchkiss, Deadwood

High Level, Fort Vermilion, La Crete, Echo-Pioneer, The * Mackenzie Report Inc. Rainbow Lake, Wednesday 7,073 1,528 20 1,508 Mackenzie County

Grimshaw, Berwyn, Mile Zero News Mackenzie Report Inc. Wednesday 34,524 1,596 7 1,589 County of Northern Lights

BRITISH COLUMBIA Burnaby, Brentwood, Wednesday 72,016 44,244 34,133 2,050 6,911 1,150 South Burnaby, Metrotown, Burnaby Now Glacier Media Group  SFU (Simon Fraser University), Friday 72,016 44,238 34,126 2,050 6,912 1,150 The Heights, East Hastings

The Okanagan Valley Wednesday 54,226 26,264 22,108 4,096 60 Courier Extra Kelowna  Newspaper Group Friday 54,226 26,260 22,104 4,096 60

South Delta, Ladner, Friday 19,102 17,050 13,096 596 2,412 946 Delta Optimist Glacier Media Group  Tsawwassen Wednesday 19,102 17,050 13,096 596 2,412 946

The Okanagan Valley Wednesday 32,136 18,442 7,555 1,975 54 8,858 Herald Extra Penticton  Newspaper Group Friday 32,136 18,393 7,556 1,975 54 8,808

Thompson River Tuesday 44,731 31,045 26,055 1,769 834 2,836 Kamloops This Week Publications Partnership Kamloops Thursday 44,731 31,195 26,114 1,789 850 2,442 Ltd. Friday 44,731 31,103 26,057 1,788 850 2,407

New Westminster Glacier Media Group New Westminster  Wednesday 56,169 16,348 8,603 611 5,474 1,660 Record

Wednesday 79,100 61,865 38,517 3,331 13,816 4,946 1,255 North Shore News Glacier Media Group North and West Vancouver  Friday 79,100 61,865 38,517 3,331 13,816 4,946 1,255 Sunday 79,100 61,865 38,510 3,331 13,823 4,946 1,255

Richmond News Glacier Media Group Richmond  Thursday 77,702 46,370 36,880 890 6,172 2,428

Coquitlam, Port Coquitlam, Tri-Cities Now Port Moody, Anmore, Belcarra, (formerly Coquitlam Glacier Media Group  Thursday 84,870 52,364 46,339 818 4,810 397 Coquitlam Centre,Lougheed Mall, Now) Westwood Plateau

Wednesday 282,506 100,960 79,613 6,367 12,733 1,237 1,010 Vancouver Courier Glacier Media Group Vancouver  Friday 282,506 100,740 79,613 6,403 12,269 1,430 1,025 Community Newspaper TRAC First Quarter Data – April Through June 2015 Newspaper Website Social Media Non-Paid Carrier Delivery - Non-Paid Carrier Delivery - Individual Bulk Average Total Monthly Province FDSA Householder Total Non- Non- Unique Twitter Facebook Publication/Brand Publishing Company Primary Market Accreditation** Edition Counts Circulation Residential Residential Mail Digital Residential Residential Boxes Paid Browsers Followers Likes

BRITISH COLUMBIA (continued) Thursday 171,555 40,996 1,052 20,177 10,167 9,600 Westender Glacier Media Group Vancouver 34,356

The Okanagan Valley Wednesday 15,261 12,618 11,006 871 699 42 Westside Weekly Kelowna West  Newspaper Group Friday 15,261 12,617 11,002 872 701 42

* Effective April 1, 2015, the Northern Pioneer and The Echo merged into The Pioneer-Echo. ** FDSA Accreditation status is reported as of August 15, 2015.

GLOSSARY: Carrier Delivery – Residential: Individual copies delivered by a carrier network to a single residential addressee. Carrier Delivery – Non-Residential: Individual copies delivered by a carrier network to a single retail business or other non-residential addressee. Carrier Bulk – Residential: Four or more copies delivered by a carrier network to apartment lobby locations. Carrier Bulk – Non-Residential: Four or more copies delivered by a carrier network to a single retail business or other non-residential addressee. Carrier Bulk – Boxes: Four or more copies delivered by a carrier network to a street box/rack.