October 25-31, 2010 Oak Hills Country Club, San Antonio, TX

Phil Blackmar Defending Champion 2010 Information

DATE: October 25-31, 2010 SITE: Oak Hills Country Club, San Antonio, Texas PURSE: $1.75 million. Winner’s share is $262,500 HISTORY: In 2010 we celebrate our 26th annual event. Past winners include notable Champions Tour members , , Mark McNulty, , , and Defending Champion . TITLE SPONSOR: AT&T PRESENTING SPONSOR: Alcatel-Lucent BENEFICIARIES: All proceeds from the Championship will support AT&T Champions Charities. HISTORY OF CONTRIBUTIONS: To date over $5 million has been raised for local charities by the Championship. VOLUNTEER EFFORT: More than 850 volunteers annually contribute more than 13,500 hours. TELEVISION: Channel on Friday- Sunday, 6:30pm-8:30pm cst. PLAYERS EXPECTED: Some of the top players on the Champions Tour are expected, including , Jay Haas, , , Mark O’Meara, , Lee Trevino, and . Also expected to compete are 2008 Captain and Captain Corey Pavin.

Fred Couples 2010 Schedule Charitable of Events Giving Monday, October 25th The AT&T Championship presented by 1:00pm: Monday Pro-Am at Oak Hills Alcatel-Lucent has a long history of Country Club giving back to the San Antonio community. AT&T GATE DAY- FREE ADMISSION All of the proceeds from the Tuesday, October 26th Championship will support AT&T 8:00am: Professional Practice Rounds Champions Charities. Since the 9:00am: Tuesday Pro-Am, TPC San Championship’s inception 26 years ago, Antonio, AT&T Canyons Course over $5 million has been raised for local 6:00pm: Championship Pro-Am Pairings charities. Party at The Westin La Cantera Resort The 2009 AT&T Championship presented (invitation only) by Alcatel-Lucent helped generate over AT&T GATE DAY- FREE ADMISSION $330,000 for 34 different charities in the Wednesday, October 27th San Antonio area. One of the charities 7:30am: Championship Pro-Am at Oak Hills benefitting from the event is Returning Country Club Heroes Home Inc., which was named the Wednesday Pro-Am Awards Party at the 2009 Champions Tour Charity of the Michelob Ultra 19th Hole immediately Year. following play AT&T GATE DAY- FREE ADMISSION Returning Heroes Home Inc. was created Thursday, October 28th to raise funds to build the Warrior and Family Support Center at Fort Sam 7:30am: Championship Pro-Am at Oak Hills Houston here in San Antonio. The center Country Club provides a place of comfort and healing Thursday Pro-Am Awards Party at the for the men and women wounded in Iraq Michelob Ultra 19th Hole immediately and Afghanistan as they receive care at following play Brooke Army Medical Center and AT&T GATE DAY- FREE ADMISSION th rehabilitation at the renowned Center for Friday, October 29 the Intrepid. It is a place where Wounded 10:30am: First Round of Championship Warriors and their families may share Play their stories and draw upon each others’ th Saturday, October 30 experiences as a source of strength and 10:30am: Second Round of Championship understanding during the healing process. Play Sunday, October 31st 10:30am: Final Round of Championship Play Awards Ceremony on 18th Green immediately following play Tournament Demographics

Type of Attendee Income Distribution 91% of respondents remembered the companies that sponsor Champions Tour Events. 78% of respondents thought Age and Gender Distribution knowing a company that sponsors a Champions Tour Event gave them a more favorable impression of that company 70% Male 30% 75% Female of respondents were more likely to purchase products or services from companies that they remembered as sponsors of Champions Tour Events.

Fred Funk

Source: Certified Six Sigma 2009 Tournament Recap

October 25, 2009 SAN ANTONIO, Texas (AP) -- Phil Blackmar birdieing five of his first six holes en route Jay Haas, Tom Kite and in the AT&T Championship. Blackmar, a three-time winner on the PGA T 2007, had a 10-under 203 total on the Oak Hills Texas player earned $255,000 in the final full-field event of the year.

He jumped 27 spots in the Charles Schwabwon Cup his first Champions Tour title Sunday, to a 7-under 64 and a one-stroke victory over the season-ending Schwab Cup in Sonoma, Calif. out of golf if he had to go through qual card. OUR who joined the Champions Tour late in "I got very nervous, but I was able to hang course. The 6-foot-7 former University of miles away in Corpus Christi. "This year hasn't been very much fun, so I was comfortable with getting back into broadcasting, or something else." standings to 30th to take the last spot in Haas (69) had a chance to win or forceifying a playschoolHe admitted and was he's unsuccessful been thinking getting about gettinghis left his tee shot short, dumped a chip into roll over the lip and stay out of the cup by less than an inch. in there," said Blackmar, who lives about 150 “You see this ball sitting there and there's no balls like that that don't fall in."

Kite (68) missed an 8-foot birdie putt on 18, an green. Kite, who grew up and lives in Austin,the frontoff, ha but bunker, bogeyed then the watched 20 his third shot home state.

John Cook, the two-time defending champion and winner last week near Houston, closed with a 66 finish two shots behind Blackmar. way Ha it's not in," Haas said.2-yard, "You par-3 see very 18th. few He Fergus (67), (69) and Sco

Blackmar, who listened to Ted Nugent andd BeanDeep (70) failed to chip in from past the tee before the round, knocked the ball withins never 10 feet won on a eachprofession of the five birdie holes to start his round.

"Listening to that music, I could feel my deme someone." tt Simpsonle Irwin (70) (68) tied was for fifth sixth atal at7 tournament under, 6 under. and Keithin his But at the turn, Blackmar admitted to a bad case he had a tap-in birdie after blasting out of aPurple greenside in his bunker headphones on the on 527-yard the practice 15th. He was in the lead when he birdied from 15 feet at No. 16 before Haas birdied the 15th. He had a four-foot par putt on 18 after he blasted out of a greenside bunker. anor change," he said. "I was ready to fight "I was so nervous I couldn't

Copyright 2009 Associated Pr of nerves. Still, he tied for the lead when

feel my hands," Blackmar said.

ess. All rights reserved. Sponsorship Opportunities Pro-Am Opportunities The AT&T Championship presented by Alcatel-Lucent can develop a customized sponsorship package to Imagine your best client teeing it up with a U.S. Open meet the needs of any company. Whether you are in winner. Imagine getting putting tips from the likes of search of relationship marketing, product promotion, Ben Crenshaw or playing advice from Ryder Cup advertising or client entertainment, the AT&T Captain Corey Pavin. For 440 amateurs, those Championship presented by Alcatel-Lucent can tailor chances are an opportunity not to be missed. The a proposal that will meet your objectives and budget. AT&T Championship presented by Alcatel-Lucent Pro- Ams and the Champions Tour offer one of the most In addition, this investment may qualify for a 100% unique customer entertainment opportunities in all of deduction as an entertainment expense incurred in sports. connection with a charitable sporting event. Please consult with your tax advisor and the criteria Monday Pro-Am- $8,000 per foursome straight from IRS regulations, Section 274 (I) (1) (B), Oak Hills Country Club which states: Kick off the week on Monday, October 25th by inviting your best customers to play with a (B) Exception for certain charitable sports events Champions Tour Professional and walk away with a • which are organized for the primary purpose of great gift valued at more than $300. (Individual benefiting an organization that is described in section spots are available on a first-come, first-serve basis 501 (c) (3) and exempt from tax under section 501 (a) at $1,800 per spot.) • all of the net proceeds that are contributed to Tuesday Pro-Am- $8,000 per foursome such organization and TPC San Antonio, AT&T Canyons Course • that utilize volunteers for substantially all of the Have your customers get a sneak peek at our future work performed in carrying out such event tournament home with a Champions Tour Professional and receive a gift package valued at AT&T Champions Charities d/b/a AT&T more than $300. (Individual spots are available on a Championship presented by first-come, first-serve basis at $2,000 per spot.) Alcatel-Lucent qualifies under all of Championship Pro-Am- $11,000 per foursome these regulations. Oak Hills Country Club On Wednesday, October 27th or Thursday, October 28th let your best customers play alongside a Champions Tour Professional. A Pro-Am gift package valued at over $500 is provided to each contestant. (Individual spots are available on a first-come, first- serve basis at $2,750 per spot.) Besides the experience of playing with a Champions Tour Pro, each contestant will receive: •Team photo with the Professional • Invitation to the Tuesday, October 26th Pairings Party • Weeklong pass for them and a guest Corporate Hospitality

Corporate SkyVilla- $25,000 (1 available) Executive Skybox Package- $3,000 A 33’x33’ SkyVilla located on the 18th Green. Food Eight (8) reserved Executive Skybox and beverage package separate. seats identified with company name PACKAGE INCLUDES: plate in a hospitality skybox located on the 9th Green. Food, beer, wine and • Seventy (70) Daily SkyVilla passes non-alcoholic beverages are included. • SkyVilla seats thirty-six (36) people on open-air Lunch will be served daily and snacks tiered patio are provided throughout the day. • Two Hundred (200) Good-Any-Day grounds tickets PACKAGE INCLUDES: • Company signage at entrance to SkyVilla • Eight (8) Executive Skybox tickets good for Friday through Sunday of • Listing on Tournament Sponsor Board and in tournament week Official Tournament Pairings Guide • Eight (8) Week-Long parking passes

AT&T PARtner Club- $9,500 • Twenty (20) Good-Any-Day grounds passes The AT&T PARtner Club overlooks the 18th Green and is perfect for entertaining important clients or • Company logo on signage at employees. The PARtner Club has an enlarged area Executive Skybox entrance which is air-conditioned and an open-tiered deck. Food, beer, wine and non-alcoholic beverages are included. Lunch will be served daily and snacks are provided throughout the day. PACKAGE INCLUDES: • Twelve (12) AT&T PARtner Club tickets good for Friday through Sunday of tournament week • Twelve (12) Week-Long parking passes • Forty (40) Good-Any-Day grounds tickets • Company Logo on signage at AT&T PARtner Club entrance • Listing on Tournament Sponsor Board and in Official Tournament Pairings Guide Advertising Opportunities

Championship Partner Package- $15,000 This package includes one (1) Panel on our 9’x16’ Videoboard, one full page/four color ad in the daily pairings guide, sponsor of specific tournament update screen on videoboard, hole sponsorship and four (4) daily tickets to the Executive Skybox located on the par 3 9th Green. Parking Pass Sponsor- $7,500 The tournament will send out thousands of parking passes to volunteers and sponsors, which will feature one prominent advertisement. Ticket Jacket Sponsor- $7,500 The tournament will send out thousands of ticket packages, each one wrapped in a ticket jacket that includes maps, parking information and one prominent advertisement. Hole Sponsor- $4,000 Individual hole sponsorship identification with a prominent 2’x2’ tee box sign and a 2’x2’ greenside sign. Videoboard Panel- $4,000 Sponsor one of several tournament update screens and a panel on our 9’x16’ videoboard. This videoboard sits behind the 18th Green on the clubhouse lawn and faces the Michelob Ultra 19th Hole tent as well as AT&T Corporate Hospitality. The tournament update screens are shown multiple times an hour. Official Tournament Pairings Guide Ad- $4,000 Free to the public, this guide lists the daily pairings throughout the week of the event. This guide also features articles, course description, player profiles, advertisements and a course map. Expo Booth- $3,500 This is one of the best ways to get your product or service in front of the AT&T Championship audience. A 10’x10’ booth located just inside the main gate, and over 50,000 spectators will enter and leave the event through this location. Booth includes a six foot skirted table, two chairs and electrical drops.