Madison's Central Business Improvement District (BID
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Madison’s Central Business Improvement District (BID) MINUTES BOARD OF DIRECTORS MEETING Thursday February 7, 2013, Noon-1:30pm BID Offices, Board Room, 122 West Washington Avenue PRESENT: Steve Amundson, Ted DeDee, Greg Frank, John Hutchinson, Richard Kilmer, Emily Mehl, Matthew Mikolajewski*, Maria Milsted, Stacy Nemeth, Paul Norman, Sam Parker, Rick Petri, Jeanette Riechers, Hawk Sullivan, Mike Verveer* STAFF: Mary Carbine (Executive Director), Tim Jenquin (Programming Coordinator), Susan Schmitz (DMI President) ABSENT: Larry Lichte, Patrick McGowan, Traci Miller, Kelsey Roets, Sue Springman, Teresa Werhane *Non-voting 1) Call to Order BID Board Chair, Jeanette Riechers called the BID Board Meeting to order at 12:02pm 2) Approval of Minutes Rick Petri moved to approve the minutes from the January 3, 2013 BID Board Meeting, Greg Frank seconds. The motion passed unanimously. 3) Disclosures and Recusals None to report. 4) Public Comment None to report. 5) Chair’s Report – Jeanette Riechers a) The BID Board would like to welcome Richard Kilmer to his first BID Board Meeting. 6) Central District MPD Update – Capt. Carl Gloede a) MPD is currently undergoing a shift change. Every year staff receives the opportunity to be reassigned. The new Downtown CPT team has been assigned and is in the process of training. Most officers stayed, but a few have transferred meaning there are a few new officers. Jeff Pharo will remain the State St. neighborhood officer. b) One issue the MPD will continue to address in 2013 is the trend of behavior issues arising when groups gather outside of Downtown night spots (not necessarily patronizing the businesses). Some new strategies have been used by MPD to address this issue, but public input is appreciated. The Downtown Safety Initiative (extra officers on patrol on selected) Thursday-Saturday nights was funded this year. 7) BID Staff Reports Mary Carbine, Tim Jenquin a) Tim Jenquin, BID Programming Coordinator 1) 2013-14 Downtown Map and Guide Advertising Sales -BID staff reported that we have matched the number of advertisers from 2012, and have exceeded our goal of $54,000 in cash sales, with a current total of $58,320. 2) Ambassador Program -The Downtown Ambassadors had a quiet January, but look forward to a busy February with the following special events. WPT Garden Expo Downtown Info Table Feb. 8-10 1 Your UW Day’s Tour and Info Table Feb. 15 Madison Winter Festival Info Table and Visitor Center extended hours Feb. 16-17 Visitor Center extended hours Fridays and Saturdays during the WIAA tournament. Extended Visitor Center hours Thursdays-Saturdays in April -In addition to staffing info tables and extended Visitor Center hours, Ambassadors will also be bringing around WIAA Welcome, and Winter Festival window signs. 3) BID Planters -BID Staff and contractor continue to maintain the BID Planters. -The 2013 contract has been established and signed. 4) Snowflake Lights - BID Staff continue to monitor the Snowflake Lights and reporting maintenance requests to the City. -Mall Maintenance is scheduled to begin removal of the snowflake lights the week of February 18th, after the Winter Festival. 5) Business Turnover -January turnover report can be seen in the Programming Report in the Board packet. b) Mary Carbine, BID Executive Director 1) Construction Update There are two major reconstruction projects in the district that will start late March. i) The first is the reconstruction of Mifflin St. at Fairchild St. outside the Public Library. ii) The second project is the reconstruction of Webster St. on the Outer Loop. This is the Webster/King/Doty intersection all the way up to E. Washington Ave. -Access to King St. will be one way outbound, and the project will involve scheduled water shutoffs, which will have impact for this restaurant/entertainment business area. We expect significant staff time to be used as liaison for the business and property owners in the area. -BID worked with the Water Utility to create a business survey of when the best times for water shutoff would be. -Mary and Mike Verveer met with City Staff regarding the planning process for the 100 block King St.and E. Main reconstruction in 2014. City staff said there will be two public meetings with stakeholders for input into the design. iii) Planning for reconstruction of the 700 and 800 blocks of State St. on Library Mall. Planning on this project starts in February at the State Street Design Oversight Cmte. 2) WIAA State Tournaments BID is participating in the joint effort (led by the GMCVB) to ensure an excellent WIAA athlete and fan experience downtown. In addition to welcome window flyers distribution to businesses and Visitor Center extended hours, we advertised in WIAA programs and publications with a welcome message. The GMCVB has created a micro site specifically for WIAA visitors which links to BID website and its resources. BID will assist in promoting Boys Basketball ticket sales, and BID businesses will have the opportunity to participate in future GMCVB “Fan Fare” promotions. 3) Marketing - Early 2013 Opportunities The BID Marketing Subcommittee meets February 21 to review the full 2013 marketing schedule and budget that we will bring to the board in March. Early 2013 opportunities include the Badger Family Spring Visit sponsorship (info sheet and signup in Board packets), which is a great event put on by the UW Parent Program encouraging family and friends of UW students to visit during the month of April. Business opportunities include sponsorship, advertising, placing items in Welcome bags, etc. 4) 2013 Planning - Events i) For the Madison Winter Festival, in addition to the extended hours, we are co- sponsoring the ice sculpting exhibition at 30 on the Square staging area. We hope this will help draw people from the Square down State St. 2 ii) We are currently working with GSSBA to begin planning for Maxwell St. Days and Cars on State events. iii) We are working with Dane Buy Local to help plan for the Solstice Stroll event in order to make it more of a destination event. 5) ALDO Update - The most recent version of ALDO sunsets on August 1st 2013. When ALDO was last renewed there was an exception written in for entertainment businesses which has not been taken advantage of due to the alcohol sales percentage requirement. - When ALDO was last renewed in 2011,BID worked to get a companion resolution approved that required city staff (including the Alcohol Policy Coordinator, Economic Development and Business Resources staff Aaron Olver and Matt Mikolajewski, plus Planning, Zoning, Police, and Public Health) to create a report/recommendations on both downtown alcohol license management and business development. Alcohol Policy Coordinator Mark Woulf has put together this staff team to look at data. BID has supplied data on the business mix, as well as market rates, strengths, and weaknesses (based on BID work on the Downtown Plan). Woulf anticipates staff team recommendations will be introduced to Council by June 1st. There will still be an ALDO annual review due in mid- March and slated for the April BID Board agenda. - Matt Mikolajewski reports that this staff team will meet every other week. 8) DMI Update – Susan Schmitz -DMI Civic Agenda The 2013 DMI Civic Agenda is available in the Board Packet. DMI welcomes BID Board suggestions on partnerships. 9) GSSBA Update – Hawk Sullivan; John Hutchinson a) The next meeting will be held on Wednesday, February 13th at 2:00pm at Tutto Pasta. -Discussion will include Cars on State which is set for June 1st and Maxwell St. Days. 10) City of Madison Update a) Matthew Mikolajewski, Office of Business Resources 1) I want to thank Mary for all of her work on the Webster St./Outer Loop construction, especially since this project affects more than just the BID. 2) There is ongoing discussion of late night vending and its effects on nearby bricks and mortar businesses. The Vending Oversight Committee was unable to meet in January. This remains a point of discussion for future meetings. 3) On the agenda at Tuesday’s Common Council meeting will be approval of the RFP for Doyle Square, submitted City Staff and the Doyle Square Committee. They hope to see some proposals come back soon. Aaron Olver is traveling to a meeting of developers from across the county where he will be able to present the project. 4) We have received 166 responses to the Public Market Survey, and will begin reviewing these next month, and RFP has also been submitted. 5) A draft of the TIF policy revision will be considered by the EDC in February. The Council has formed a separate committee. We encourage you to reach out to your alders and ask them to support modifications to the TIF policy. One proposed change is to call for greater flexibility for projects. 6) Next week the City will receive proposals for the N. 800 block of E. Washington Ave. 7) Next week there will be a meeting to present the feasibility study for the Madison Commerce Center for the E. Washington Ave. corridor. b) Ald. Mike Verveer (Via Mary Carbine) – Alder Verveer arrived near end of meeting. 1) Both Mike and Mary continue to work with Traffic Engineering to get the taxi stands that were implemented in June removed, as taxi access to State St. was restored in November. The taxi stands are taking up valuable post-6pm downtown Parking. Mike Verveer has requested those in his district be removed. 3 11) New Business None to Report 12) Next Meeting – Thursday, March 7 noon-1:30pm 13) Adjournment John Hutchinson moves to adjourn the meeting, Stacy Nemeth seconds, the motion passes unanimously. The February, 2013 BID Board Meeting is adjourned at 1:08pm.