18 | November 26, 2018 SPECIAL REPORT Pensions & Investments INVESTMENT CONSULTANTS
Consolidation, Michael A. Marcotte OCIO aid trends
CONTINUED FROM PAGE 1 $475 million, are being done so one consultant can expand its capabili- “In the long run, the M&A game ties within a specif c asset class. In is probably going to continue,” said the case of Mercer, it was alterna- Andrew H. Junkin, president of tives; for Aon, it was real estate. Wilshire Consulting. “I’m not sure “Clients are seeking high-quali- that’s so great for the industry.” ty advice on alternatives,” said Consolidation may result in more Richard Nuzum, New York-based homogenization, but the consulting president of Mercer’s global business is best when fully custom- wealth business, in a telephone in- ized to each client, he said. terview. “Alternatives are attractive “Is this the best thing for the cli- but also risky.” ent or the best thing for the provid- Mr. Nuzum pointed out that al- er to build their own business? though alternatives are becoming Sometimes the answer is not al- increasingly attractive in a low-re- ways clear to me,” Mr. Junkin added. turn environment, they require ex- Data from Pensions & Invest- pert advice. “There’s no passive in- ments show the overall U.S. institu- vesting with alternatives,” he said. tional tax-exempt AUA was f at for “You can’t just stick this money in the year — $20.76 trillion as of June an alternatives index fund.” 30, up only 1.3% from a year earlier. Wilshire’s Mr. Junkin said some- Investment consultants speaking thing similar about investor appe- with P&I agreed that consolidation tite for alternatives in a separate will continue. However, they had phone interview. “An ongoing push varied explanations as to why. into alternatives has been going on “There are multiple inf uencers for more than a decade,” he said. that are causing the consolidation,” “Consultant f rms are trying to said Steve Carlson, head of invest- solve the dilemma for achieving re- ment, Americas, at Willis Towers turns in a low-return environment.” Watson PLC, in Chicago. Some of the primary inf uences leading to Transferring ownership further consolidation include con- Consolidation is also occurring TALKING ’BOUT MY GENERATION: Stephen Cummings said mature owners are a big reason for the increase in consolidation. sulting f rms trying to maximize due to senior leaders looking to re- their margins; owners of f rms es- tire. A recent example is Cambridge vestment Consulting Inc. “The in- hard to do if you want it done in outright acquisition is a much tablished in the 1980s and ‘90s Associates LLC co-founder Hunter dustry’s getting mature.” short order,” said Michael P. Man- faster process. looking to retire and cash out; f rms Lewis, who said on Nov. 6 that he These generational issues can ning, managing partner at NEPC “It takes time to do a buyout,” looking to expand their offerings was selling most of his stake in the trigger internal discussions within LLC in Boston. “At that point, a said Gregory Allen, CEO and chief and capabilities and small- to mid- f rm after Cambridge in May sold consulting f rms about whether transaction is often the only real research off cer at Callan LLC, San sized-consulting f rms looking to be 20% of the company to one its cli- they should transfer ownership to option.” Francisco. “If you can get big faster, acquired to gain scale. ents, Brussels-based Sof na SA. the next generation or to a larger Both Mr. Manning said one rea- it’s better than getting big slower.” Mr. Carlson said some deals, “A number of consulting organi- organization. Both options have son why this ownership transfer Mr. Allen pointed to Callan as an such as Mercer’s acquisition of zations have the generational issue their own inherent advantages and tends to result in acquisitions is example. When founder Ed Callan Summit and Aon’s January acquisi- to grapple with,” said Stephen challenges. because internal buyouts tend to began transferring ownership of tion of The Townsend Group for Cummings, CEO of Aon Hewitt In- “Generational equity transfer is be slow and drawn out, while an the f rm in the 1990s, it was a long process. Since employees didn’t have enough cash to buy him out, they had to agree forgo prof t distri- Investment consultants at a glance Growth of investment consultants’ butions and channel those dollars into periodic payments for Mr. Cal- Assets are in billions as of June 30. institutional advisory assets lan’s ownership shares. Assets are in trillions as of June 30. “So, if a company approaches Total assets under Number of money manager Total assets U.S. institutional tax-exempt assets you and says, ‘We’ll retain as many advisement searches people as we can, and we’ll pay $38,368.8 10,434 cash,’ that’s a good deal for a $37.95 $37.92 founder, especially one with a high Change from 2017: Change from 2017: $35.70 $36.07 percentage of ownership,” Mr. Al- +0.1% +5.0% $34.23 len noted. $32.14 The Callan CEO added that an Institutional assets Assets under management acquisition is a shortcut to trans- $37,918.8 $887.7 ferring ownership, and also offers Change from 2017: Change from 2017: more career opportunities for em- ployees who are now part of a -0.1% +12.2% larger f rm. Other deals, like the merger be- U.S. institutional tax-exempt Outsourced CIO assets $20.49 $20.76 assets tween Cafaro Greenleaf and Carroll $19.02 $18.36 $18.87 $1,237.1 $17.57 Consultants Ltd., are being done so $20,759.1 Change from 2017: the organizations can partner with Change from 2017: +36.3% each other to more seamlessly +1.3% serve clients. Historical data may include retroactive updates. “Another reason why we’re see- Number of professional ing this consolidation is because consultants we’re seeing a demand from asset clients for a wider breadth of ser- 7,400 vices,” said Mr. Manning from Change from 2017: NEPC. +1.9% 2013 2014 2015 2016 2017 2018 SEE CONSOLIDATION ON PAGE 24 S&PDJI can ESG my 500
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18pi0341.pdf RunDate:10/29/18 Full Page Color: 4/C 20 | November 26, 2018 SPECIAL REPORT Pensions & Investments INVESTMENT CONSULTANTS
The largest investment consultants Ranked by worldwide institutional assets under advisement, in millions, as of June 30.
Rank Consultant Assets Rank Consultant Assets Rank Consultant Assets
1 Mercer $11,632,324 33 Portfolio Evaluations $74,897 65 MESA Investment Consulting $13,703
2 Aon $3,118,470 34 Fiduciary Investment Advisors $74,000 66 SECOR Asset Mgmt. $12,964
3 Russell Investments $2,500,000 35 DiMeo Schneider $73,500 67 Atlanta Consulting Group $12,000
4 Cambridge Associates $2,414,178 36 Cliffwater $67,181 68 Beneft Financial Services $11,185
5 Callan $2,330,185 37 Fund Evaluation Group $66,231 69 Canterbury Consulting $10,546
6 RVK $2,254,431 38 Gallagher Fiduciary $64,936 70 Asset Advisors $10,000
7 Willis Towers Watson Invest. $2,200,000 39 Ellwood Associates $63,199 71 Compass Financial $9,955
8 Pension Consulting Alliance $1,374,740 40 TorreyCove Capital $60,289 72 Arnerich Massena $9,676
9 Meketa Investment Group $1,118,828 41 River & Mercantile Solutions $57,515 73 Quan-Vest Consultants $8,770
10 NEPC $1,013,462 42 Bellwether Consulting $55,174 74 Fourth Street Performance $8,700
11 Wilshire Associates $1,006,621 43 Prime Buchholz $50,641 75 Francis Investment Counsel $8,238
12 Pavilion $714,956 44 Investment Performance $44,553 76 PlanPilot $8,071
13 Rocaton Investment Advisors $579,341 45 Institutional Investment Consulting $44,110 77 Bolton Partners $5,771
14 PPCmetrics $460,000 46 Cook Street Consulting $44,036 78 Sellwood Consulting $4,952
15 Verus $442,568 47 Milliman $42,445 79 Conrad Siegel $4,937
16 Nomura Securities $423,727 48 Colonial Consulting $38,700 80 Cornerstone Advisors $4,162
17 Hamilton Lane $414,796 49 Concord Advisory Group $31,569 81 Hamilton $4,134
18 Segal Marco Advisors $331,371 50 Newport Group $30,643 82 Capital Research + Consulting $4,084
19 Morgan Stanley/Graystone $301,175 51 Hyas Group $28,000 83 Alpha Investment Consulting $3,300
20 CAPTRUST Financial $272,294 52 Angeles Investment Advisors $27,432 84 Cafaro Greenleaf $2,700
21 StepStone Group $204,704 53 Gavion $27,113 85 Berla Investment Consulting $2,325
22 BofA Merrill Lynch $187,676 54 Highland Associates $25,839 86 HM Capital $2,265
23 Marquette Associates $169,157 55 DeMarche Associates $23,968 87 Strategic Capital Allocation $1,900
24 Summit Strategies Group $158,250 56 Portfolio Advisors $23,482 88 Johnson Wealth $1,661
25 Cardinal Investment Advisors $141,460 57 Multnomah Group $19,813 89 Comperio Retirement $1,625
26 NFP Retirement $136,000 58 FiduciaryVest $19,559 90 Morrison Fiduciary $1,251
27 UBS Institutional Consulting 1 $131,000 59 CBIZ Retirement/Investment $17,995 91 Guidance Point Retirement $931
28 LCG Associates $94,555 60 Dahab Associates $14,900 92 Beneft & Investment Consulting $65
29 Alan Biller $94,002 61 George & Bell Consulting $14,805 TOTAL $37,918,762 30 SageView Advisory $91,000 62 MJM401k $14,188 1 As of Dec. 31, 2017 31 Cammack Retirement $86,162 63 Strategic Capital Investment $14,161
32 AndCo Consulting $82,863 64 Highland Consulting $13,721
The largest investment consultants by The largest investment consultants by The largest investment total worldwide advisory assets U.S. inst’l, tax-exempt advisory assets consultants by managed Assets are in millions as of June 30. Assets are in millions as of June 30. assets Assets in funds of funds or other Total Retainer Non-retainer Total DB DC discretionary money management products, Rank Consultant assets clients clients Rank Consultant assets plans plans in millions, as of June 30. 1 Mercer $11,632,324 $9,011,034 $2,621,290 1 Mercer $2,551,242 $913,554 $879,294
2 Aon $3,118,470 $2,990,158 $128,312 2 Aon $2,478,802 Rank Consultant Assets
3 Cambridge Associates $2,578,027 $2,578,027 3 Callan $2,330,185 $1,530,334 $318,357 1 Russell Investments $290,000 2 Mercer $241,906 4 Russell Investments $2,500,000 4 RVK $2,084,594 $1,393,972 $633,391 3 Morgan Stanley/Graystone $57,339 5 Callan $2,330,185 $1,518,034 $812,151 5 Pension Consulting Alliance $1,374,740 $1,292,052 $82,688 4 Hamilton Lane $56,684 $2,254,431 $978,860 $1,275,571 $1,118,828 6 RVK 6 Meketa Investment Group 5 StepStone Group $46,216 7 Willis Towers Watson Invest. $2,200,000 7 NEPC $1,009,550 $640,671 $202,004 6 River & Mercantile Solutions $45,100
8 Pension Consulting Alliance $1,374,740 $1,165,940 $208,800 8 Wilshire Associates $1,005,721 $904,246 $39,411 7 Aon $36,218
9 Meketa Investment Group $1,118,828 $638,627 $480,201 9 Cambridge Associates $976,849 8 SECOR Asset Mgmt. $26,614 9 Callan $18,043 10 NEPC $1,021,011 $1,021,011 10 Russell Investments $804,000 10 Willis Towers Watson Invest. $14,209 11 Wilshire Associates $1,006,621 $1,006,621 11 Willis Towers Watson Invest. $630,801 $362,813 $252,616 11 Portfolio Advisors $12,003 12 Pavilion $716,030 $572,154 $143,876 12 Rocaton Investment Adv. $536,007 $127,378 $206,738 12 NFP Retirement $7,000 13 Rocaton Investment Adv. $579,341 $579,341 13 Verus $440,714 $333,113 $20,085 13 Segal Marco Advisors $6,466 14 Segal Marco Advisors $551,534 $551,534 14 Segal Marco Advisors $331,371 $199,372 $105,514 14 Highland Associates $6,302
15 PPCmetrics $460,000 $310,000 $150,000 15 Pavilion $301,183 $133,368 $92,058 15 FiduciaryVest $4,182 $2,765 16 Verus $442,568 $442,568 16 Hamilton Lane $209,058 $206,541 16 Cornerstone Advisors 17 CBIZ Retirement/Investment $2,296 17 Nomura Securities $423,727 $377,044 $46,683 17 Marquette Associates $169,157 $77,919 $36,730 18 UBS Institutional Consulting1 $2,100 18 Hamilton Lane $414,796 $414,796 18 Summit Strategies Group $158,250 19 Newport Group $1,938 19 Morgan Stanley/Graystone $301,175 $301,175 19 Morgan Stanley/Graystone $143,000 $48,327 $77,232 20 Fiduciary Invest. Advisors $1,800
20 CAPTRUST Financial $277,870 $277,870 20 NFP Retirement $136,000 $7,401 $31,501 1 As of Dec. 31, 2017. 18pi0371.pdf RunDate:11/12/18 Full Page Color: 4/C 18pi0385.pdf RunDate: 11/26/16 Full Page Spread Color: 4/C Connect with us.
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17pi0374.pdf RunDate10/30/17 Full Page Color: 4/C 22 | November 26, 2018 SPECIAL REPORT Pensions & Investments INVESTMENT CONSULTANTS
ALL ALIKE: Michael A. Rosen Current perception of industry believes consultants need scale to survive big part of consolidation trend because clients now perceive The increased consolidation among ing f rms and have accordingly put a lot of them as offering traditional non-discretionary investment pressure on fees.” the same things. consultants is the result of the industry being If an institutional investor perceives that commoditized, said Michael A. Rosen, chief the advice they get from one traditional investment off cer of Angeles Investment consultant is no different from another, “then Advisors LLC. why pay anyone any differently and just The managing partner of the Santa simply put it out to bid to the lowest cost Monica, Calif.-based outsourced chief provider?” Mr. Rosen asked. investment off cer provider said in a tele- This fee compression, Mr. Rosen ex- phone interview that investors are perceiving plained, leads to a business model where “little distinction among investment consult- f rms must have scale in order to compete, since that’s how marginal costs and fees can be reduced. “It’s a race to the bottom,” he said. Although some traditional consultants have argued that the value they bring to their clients are intangibles such as relationships and customized services, Mr. Rosen isn’t buying it. “If it were true, we’d be seeing higher fees, and an acknowledg- ment of the greater value the industry is providing,” he coun- tered. “And we’re seeing just the opposite.” Mr. Rosen stipulated that he’s not saying the role of the consul- tant is not important. But rather “that the value that is being delivered is pretty marginal, based on fees being reduced.” He added: “If the service that were being provided were per- ceived as adding a lot of value, you’d see the pricing for that service go up. But we’re seeing the opposite. And that’s what’s driving that consolidation.” — JAMES COMTOIS Reprints