Rock in Rio 2013 Brings To the Main Stage on September 15th

Rio de Janeiro, March 28, 2013 – Fourteen-time Grammy® Award-winning singer, songwriter, producer and global superstar, Alicia Keys, has been confirmed to perform on the Main Stage of Rock in Rio on the evening of September 15th. Keys will perform just before headliner Justin Timberlake takes to the stage on the third day of the internationally renowned seven day music festival. recently raved about her current tour, calling it “a show full of class and romance.” A classically trained pianist, Alicia Keys has been described as a modern-day Renaissance woman who is also an accomplished actress, New York Times best-selling author, entrepreneur and powerful force in the world of philanthropy and in the global fight against HIV and AIDS.

“I’m so excited to perform at Rock in Rio,” said Alicia Keys. “I have been wanting to come and perform in Brazil for a long time and doing so as a part of this legendary festival that brings people together from all over the world is a truly special experience for me. I’m looking forward to performing in front of such an incredible crowd.”

Keys’ highly anticipated fifth studio , Girl on Fire (November 27, 2012), debuted at #1 on the Billboard Top 200, #1 on Billboard’s R&B/Hip-Hop chart and #1 on the Top Digital albums chart. In addition to being the best-selling R&B album in the U.S, Girl on Fire reached number one on the iTunes album chart in 19 countries. The title track is a global top ten smash which has sold over 3 million units in single sales worldwide since its September 2012 release. The album features powerful anthems and intimate ballads driven by Keys’ signature soulful voice and personal, relatable lyrics.

With inspiration from musicians like , Nina Simone, Barbra Streisand, Marvin Gaye, Quincy Jones, and Stevie Wonder, Alicia Keys' style is rooted in a vintage soul with bass and synths, strongly embedded in classical piano. As one of the most successful singers of her generation, Alicia Keys has sold more than 30 million albums worldwide. Keys has won 14 Grammys®, ten Billboard Music Awards and five American Music Awards. She has received global recognition for her hits including "Fallin," "You Don’t Know My Name,” "If I Ain’t Got You,” "No One" and "" among many others.

Since her 2001 debut album, “,” Keys has built an extensive repertoire of hits. Her second studio album, “Diary of Alicia Keys,” was released in 2003 and garnered four Grammy® Awards. In 2005, her first live album, “Unplugged” was the first "MTV Unplugged” album to be released by a female recording artist. Her third studio album, “” debuted at the , selling 742, 000 copies in just the first week. In late 2009, Keys released her fourth studio album, “The Element of Freedom” which was certified platinum in just one month.

Alicia Keys is the first female R&B artist to have three consecutive albums at the top of the Billboard 200. Among the many awards she has won: 11 Billboard Music Awards, five American Music Awards, three , three MTV Video Music Awards, three MTV Europe Awards, two Nickelodeon Teen Choice Awards, three BET Awards, fourteen NAACP Image Awards, seven Soul Train Music Awards, two Soul Train Lady of Soul Awards, two People's Choice Awards and a My VH1 Award. In 2009, Keys was also recognized with an award for her humanitarian efforts in philanthropy and charity around the world.

Ticket Exchange from Sep. 15 to Sep. 21

Purchasers that bought or activated their Rock in Rio Cards for September 15, 2013, and no longer wish to attend the festival on this date will be able to change for any

other day or cancel the purchase. To do so, simply access the Purchase History through www.rockinrio.ingresso.com.br between 03/14/2013 and 04/14/2013 and make the desired change. However, tickets and Rock in Rio Cards belonging to customers who do not make the change during this period will remain valid for September 15, 2013. In the event of doubts, the self-service section on the same site can be accessed.

Rock in Rio Card

Since February 1, 2013, people that planned ahead and purchased Rock in Rio Cards – a card that ensures entrance to the festival prior to the announcement of bands and attractions – are able to select the day of the festival they wish to associate the card to. The choice of the date can be made up to April 1, via www.rockinrio.ingresso.com. Sale of Rock in Rio Cards occurred in October 2012 and the 80,000 available tickets sold out in just 52 minutes, a new record.

Official Sales

The official sale of Rock in Rio tickets begins on April 4, 2013, at 10 a.m., on the festival's site www.rockinrio.com.br. The full price of a ticket is BRL 260.00 and BRL 130 for the half-price version. Tickets will be delivered by mail.

About Rock in Rio

Rock in Rio is the world’s largest music and entertainment event, with 12 editions held in Brazil (1985, 1991, 2001 and 2011), Portugal (2004, 2006, 2008, 2010 and 2012) and Spain (2008, 2010 and 2012). The festival has brought together some 6,511,300 spectators, all cheering to the sound of the 968 artists that have taken part. It has totaled over 980 hours of music, broadcast to more than 1 billion viewers in 200 countries via TV and internet.

Rock in Rio also collects records on social networks, in the music festival category. In 2011, the event was part of Twitter’s Trending Topics in 13 countries.

Using music as a universal language that unites people around the world, Rock in Rio is a communication channel of pure emotion and social and environmental causes. One of its pillars of communication is the social project Por Um Mundo Melhor (For a Better World). Created in 2001, in Rio de Janeiro, the project has already benefitted thousands of people over the 12 editions, in Brazil, Portugal, Spain and a range of other companies, thanks to the investments from ticket sales and the actions promoted by event partners, which total US$ 16.6 million. Initiatives included the planting of over 119,000 trees; a school built in Tanzania, and a health center established in Maranhão. Rock in Rio is also responsible for educating 3,200 primary school students in Rio de Janeiro; installing 760 solar panels in schools in Portugal; established 14 sensorial rooms in NGOs for children with mental and visual disabilities, among many other initiatives. In 2011, actions part of the “For a Better World” project flew under the banner of music as the foundation in the formation of youths. By mobilizing the population and its partners, some 2,200 musical instruments were donated to more than 150 NGOs throughout Brazil that work with music as an educative tool; 10 music rooms were established in schools part of the Rio de Janeiro city education network with 30 teachers were trained using the “O Passo” methodology; and 40 youths were trained as Luthier assistants (professionals specialized in the manufacture and maintenance of musical instruments).

Furthermore, since 2006, Rock in Rio has been committed to compensating for 100% of the event’s CO2 emissions – audited by Delloite – and to implementing a major waste management plan, while also investing in an emission reduction plan that includes the preparation of a manual of good practices for sponsors and suppliers, which is being improved with each new edition and is employed in all the countries that stage the event.

During the sale of the Rock in Rio Card, in October 2012, tickets to the festival sold out in just 52 minutes – a new record. Ticket prices vary from BRL 260 (full-price) to BRL 130 (half-price). Since February 1, the 80,000 people that planned ahead to guarantee their Rock in Rio Cards have been able to select the day of the festival they wish to associate their cards to. A change in the choice of the date can be made up to April 1, via www.rockinrio.ingresso.com.

The event, celebrating its 13th edition, begins on Friday September 13, 2013 and continues on the 14th, 15th, 19th, 20th, 21st and 22nd of September, 2013, at the City of Rock, in Rio de Janeiro (Parque dos Atletas - Av. Salvador Allende, s/n), an area of 150,000 m2.

APPROACH – Rock in Rio Press Relations www.approach.com.br Tel: (+55 21) 3461-4616 ext. 110 and 152

Fabiana Fuchs (Account Executive) [email protected] (+55 21) 9362-3457

Fabi Guimarães (Media, Behavior and Events Coordinator) [email protected] (+55 21) 9476-4050