Competitive mmary In Dec-09, Rosettastone.com has the second highest share for the unique visitors (13.9%) after Sp.Enishdict. com (36,9%) among the language learning sites we - track in this report. Rosettas"1.One.com's un.ique visi­ Analytics Report tors increased 11.6% versus Nov-09 and 4.3% versus Dec-OS. (Source: compete.com data). According to Report for Dec-09 Hif'JJise data, which only tracks website visits and provides market share, Rosettastone.com's share of Created: Jan-2010 visits is 9.6% which is the second highest share after Sparu shdi cLeam . Report author: Nihan E. Brunton, Market Research Project Manager, Vocabulix.com. !vfuzzy. Bab.la, Verbalplanet.com., Rosetta Slone Digitaldialects.com have the highest year over year unique visitor increase. (Dec-09 VS . Dec-08). Huitalk, Lingtcom. Pale.bea.net and Muzzy have the highest month to month unique visitor gains (Dec-09 vs . Nov- Table of Contents 09). \Vho are the competitors Executive Su.mmary Lingtcom received high traffic after the TcchCrunch i News aneile was published on Dec 20. (TechCrunch, Twitter Website Traffic ( and Fac_ebook sent the most tra.."91c to Lingt.. com) Keyword Analysis Refenal Ana! y si s The following sites received traffic from "Ros ~t'"ta Appendix Stone torrent": thepiratebay.org, ~orrentz..com , ­ Who are the top competitors? rentreactor.net, btrnan.com, isohunt .. com, . Spanishdict.com com ... (fulliist is on p.20) Livemocha.com Pearson , Yahoo, Facebook, AOL, Eb.y, Amazon.com Studysp

CONFIDENTIAL ATTORNEYS' EYES ONLY RS-0i14-u00001 5985 Where do visitors go after visiting Rosettastone.com? Downstream (Dec-09)

Compete.com

:::>NFlOENw;.L ATTOP,NEYS' EYES ONLY RS~OQJi~Oa0021 . 5986 Which sites are sending traffic to Rosettastone.com? Upstream

CONFIDENTIAL ATTORNEYS' EYES ONLY RS ·C04-000022 5987