SEASON REVIEW 2014/15 SUPPORTING. INVESTING. DELIVERING. THE PREMIER THE LEAGUE FOOTBALL PAGES 4–7 PAGES 8–I5 INVESTING IN THE SEASON HIGHLIGHTS AND COMPETITION AND RICHARD SCUDAMORE DELIVERING CONTINUED Premier League Executive Chairman DRIVING STANDARDS SUCCESS THE PREMIER LEAGUE THE FANS “The Premier League has always worked “I never tire of saying it and the clubs hard to create the conditions for our never tire of achieving it; our top clubs to succeed. Collective decision- strategic priority is full and vibrant making and revenue distribution are stadiums. This is the third season in a critical to this. We are privileged to row that the Barclays Premier League have always had clubs who support has had occupancy in excess of 95% – this model by delivering on and off the highest in Europe. Clubs work the pitch. Throughout this Review incredibly hard to achieve this, but this you will see examples of where clubs’ season it is particularly pleasing to see investment is making a real difference an increase in away attendance, female to this competition, their fans and fans and more young people coming their communities; creating attitudes, through the turnstiles than ever before.” structures and facilities that will serve football for years to come.” THE COMMUNITIES “One of the Premier League’s proudest THE FOOTBALL achievements is the scope and “José Mourinho’s Chelsea are worthy scale of our clubs’ delivery for their Barclays Premier League Champions. communities. Seeing the impact these Their skill combined with their will to programmes can have on people really win are embodied by players like Eden drives home their importance. Getting Hazard and John Terry. This is the more young people involved in sport sort of combination clubs are trying requires facilities, coaching and to achieve with their continued opportunity. Our clubs deliver schemes investment in Youth Development, like Premier League Kicks and as clubs want to be producing world- competitions like the Premier League class players as well as buying them. Schools Tournament, which inspire That is why the investment in the and engage thousands each year, coaching and education of our best creating a sporting habit, offering young players is so important.” routes into further education and training and even providing players for professional club Academies.” THE THE COMMUNITIES FANS Go online for Richard’s interview review.premierleague.com PAGES 24–3I PAGES I6–23 INVESTING IN COMMUNITIES AND SUPPORTING FANS DEVELOPING THE WHOLE GAME HOME AND AWAY 2 3 Go online for more information DELIVERING FOR FOOTBALL review.premierleague.com THROUGH SUPPORT AND INVESTMENT COMPETITIVE PASSIONATE SUPPORT FOOTBALL Competitive and compelling football At the Premier League the football creates interest from fans – whether drives everything we do. World- in the grounds, at home or on social class players and managers media. This attracts investment put on competitive and from broadcasters and sponsors, compelling matches in full which allows the clubs to keep and vibrant stadiums. 54 95.9% delivering for fans. home-grown players Stadium occupancy made their Premier League debut 57% I85 countries now watch the growth in U9-U16 Barclays Premier League Academy festivals on TV and tournaments RESPONSIBLE 546,000 I.53:I GENERATING INCOME DISTRIBUTION young people in Ratio of top to bottom FOR THE GAME our community earning clubs Our focus on youth and education projects We distribute central revenues means investing in facilities and to clubs equitably to keep supporting schools. This delivers the League competitive and increased participation and encourage investment. We share opportunities to play sport, with our success to help benefit the professional football clubs serving development of the game outside as hubs for their communities. the Premier League. 4 5 A MODEL OF SUCCESS Stoke City CEO Tony Scholes believes Premier League investment has a vital impact on and off the pitch: THE “Seven years ago we won promotion to the Premier League – the best league in the world in our view. Success on the pitch enables us to invest in facilities, infrastructure and development off the pitch, which in turn delivers success on the pitch. Our aim is to be in that PREMIER ‘virtuous cycle’ and stay in the Premier League. Being in the Premier League enables us to invest in our Youth Development and in the Community. Also for the city itself, having a club in the Premier League is a massive economic boost to the local area. It’s great for the fans of Stoke City as well, LEAGUE in terms of helping the morale of the city. We try to sell the stadium out for “This is the league where every match is a real every single match and that ‘sell-out atmosphere’ helps the team of course.” match. Every opponent is difficult. Every detail can make a difference. This is the league where you want to be champion and risk finishing fifth. Where you want a Tony Scholes, Stoke City Europa League spot and risk being relegated. Chief Executive This is the Barclays Premier League. This is a real competition.” José Mourinho, Chelsea Go online for José Mourinho’s exclusive interview review.premierleague.com 6 7 ALBION’S LOCAL HISTORY PROJECT West Bromwich Albion is investing a six-figure sum in a Fan Zone on a historic site. The new supporters’ area will be situated in front of the old Hawthorns pub, a Grade II listed SHARING building, and will feature on-the-day catering and bar facilities, as well as matchday SUCCESS attractions for fans young and old. The final standings Payments to clubs (totals may not sum due to rounded figures) The Premier League has the Equal share Facility Merit Total most equitable revenue POS CLUB GD PTS payments fees payment payment distribution of any major league 1 CHELSEA 41 87 £54.1m £19.9m £24.9m £99.0m in Europe. And, in ventures big 2 MANCHESTER CITY 45 79 £54.1m £20.7m £23.7m £98.5m LIVERPOOL’S HOME IMPROVEMENT 3 ARSENAL 35 75 £54.1m £20.0m £22.4m £96.5m The club is redeveloping its Main Stand and small, our clubs put the at Anfield as part of a wider £260m social 4 MANCHESTER UNITED 25 70 £54.1m £21.5m £21.2m £96.8m and economic area regeneration programme. money they receive to great 5 TOTTENHAM HOTSPUR 5 64 £54.1m £14.8m £19.9m £88.8m The expanded Main Stand will become one of the largest all-seater single stands in use in their local area. Liverpool, 6 LIVERPOOL 4 62 £54.1m £20.0m £18.7m £92.8m Europe, a new noisy home for their fans Tottenham Hotspur and West 7 SOUTHAMPTON 21 60 £54.1m £11.0m £17.4m £82.6m and an impressive addition to one of the Bromwich Albion are three clubs 8 SWANSEA CITY -3 56 £54.1m £10.3m £16.2m £80.6m most famous stadiums in world football. doing just that. 9 STOKE CITY 3 54 £54.1m £8.8m £14.9m £77.8m 10 CRYSTAL PALACE -4 48 £54.1m £9.5m £13.7m £77.3m 11 EVERTON -2 47 £54.1m £14.0m £12.4m £80.6m How equitable distribution creates competition Competitive and compelling · 50% of UK broadcast revenue 12 WEST HAM UNITED -3 47 £54.1m £11.0m £11.2m £76.3m football played in top class split equally between the stadiums that are full of 20 clubs 13 WEST BROMWICH ALBION -13 44 £54.1m £8.8m £10.0m £72.9m passionate fans is what makes · 25% of UK broadcast revenue 14 LEICESTER CITY -9 41 £54.1m £8.8m £8.7m £71.6m the Barclays Premier League the paid in Merit Payments (‘Prize most watched football league in Money’ per place in the table) 15 NEWCASTLE UNITED -23 39 £54.1m £16.2m £7.5m £77.8m the world. The unscripted drama of bottom beating top is created · 25% of UK broadcast revenue 16 SUNDERLAND -22 38 £54.1m £9.5m £6.2m £69.9m from the collective strength paid in Facility Fees each time and equitable distribution of a club’s matches are broadcast 17 ASTON VILLA -26 38 £54.1m £9.5m £5.0m £68.6m in the UK our broadcast revenues. 18 HULL CITY -18 35 £54.1m £8.8m £3.7m £66.6m There is a mechanism for All international broadcast distributing this revenue based revenue, and central commercial 19 BURNLEY -25 33 £54.1m £8.8m £2.5m £65.4m on the Premier League Founder revenue, is split equally among Members’ Agreement, the the 20 clubs. 20 QUEENS PARK RANGERS -31 30 £54.1m £9.5m £1.2m £64.9m contract signed by the initial The table opposite – which also clubs that formed the League shows the finishing positions in 1992. of the clubs – details the The mechanism resulted in value of the central income a ratio of 1.53:1 between payments made to the club finishing top and our clubs in the bottom in 2014/15 2014/15 season. and works as follows: TOTTENHAM HOTSPUR BUILDS FOUNDATIONS Tottenham Hotspur is investing £1.8m in redeveloping Percy House to become their Go online for full Foundation’s new head office. It will act as Payments to Clubs table a major community enterprise, employment review.premierleague.com and skills hub located at the heart of the regeneration of North Tottenham. The new stadium site will also feature the first ever University Technical College sponsored by a football club. 8 9 THE FOOTBALL Nathaniel Clyne ENGLAND’S GOT TALENT Home-grown talent Nathaniel Clyne made his England debut this season.