White Truffle Fair

87th INTERNATIONAL ALBA WHITE TRUFFLE FAIR

CUT FOR DESIGN

ALB A 7th OCTOBER - 26th NOVEMBER 2017 DONKEY PALIO, 1st OCTOBER 2017

BOCUSE D’OR - ITALIAN SELECTION, 1st OCTOBER 2017

fieradeltartufo.org 2 3

The Alessi Design meets the Alba White Truffle

The creative soul of design meets the uniqueness of an excellence of the territory in the de Truffle project. Cut The Alessi Design meets the Alba White Truffle. Born from the collaboration between Centro Nazionale for design Studi Tartufo (National Centre for Truffle Studies), Ente Fiera Internazionale del Tartufo Bianco d’Alba (International Alba White Truffle Fair) and Alessi, the workshop, that saw the involvement of top international designers and The 87th International «Designers often ask me to suggest which architects, comes to completion with the announcement on Alba White Truffle Fair typologies Alessi is currently interested in. 26 September 2017, of the winning concept to be put in turns the spotlight on design, Well, the typology of the Truffle-slicer today production and the exhibitions of the works developed by the art, culture and eno-gastronomy is one of these: to me, among other things, designers. Amongst the submitted project, the one that was of excellence. it is by far one of the most succulent in the chosen for the production is: Alba, by the Dutch architect A series of prestigious events are Alessi Encyclopedia» Ben van Berkel who, strangely enough, considering his origins scheduled to celebrate the meeting Alberto Alessi a bit far from the Langhe, had a brilliant insight by bringing bewteen the Tuber magnatum Pico the concept back to the primordial typological reference of the and the truest essence of Made in Italy. item itself: the plane. With the beauty of its lines, the poetics of its narration and the power of its shape, Alba - whose name represents a tribute to the Truffle territory – combines the attention for ergonomics allowing a smooth and perfect cut “to celebrate the dramaturgy of serving Truffles: a rare and precious culinary delight”, as van Berkel himself underlined.

(taken from the exhibition catalogue: “de Truffle. The Alessi Design meets the Alba White Truffle, 2017” - p.76, p.84) Details on the de Truffle exhibtion: pag. 17 4 5

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Event index

Bocuse d'Or Italia Alba Truffle Kids 6 The most important contest dedicated 20 The wooden restaurant, the children’s kitchen to top level gastronomy

The Salon of Tastes The Alba White Truffle 22 and Flavours 8 World market SMA/Alba underground Alba Truffle Show 24 Sistema Museale Albese, Alba underground 12 Foodies Moments, prestigious guests, Cooking shows, Wine Tasting Experience, Truffle Sensory Analysis 26 Weekly Folklore calendar 14 The Donkey Palio and historical reenactments

Exhibitions 16 Arts and Culture in Alba 6 7

for the Made in Italy food. On 1st October 2017 there will be best chef in the world, according to l’Academie Internationale de la the selection of the chef who, supported by a remarkable team Gastronomie, and three-starred chef of ristorante Piazza Duomo in catering professionals, will represent Italy in the European selection Alba, and it is headed by Luciano Tona. Bocuse d'Or scheduled in Turin on 11th and 12th June 2018. Team Italia will have its headquarters in Alba as well as its own Italian Selection The chefs of the Italian selection will compete following the classic training center where chefs, food-designers and industry experts will model of the international contest and they will be assessed by a be able to meet, confront and develop an innovative project for the panel of three juries featuring top-level national chefs. Italian cuisine. 1st October 2017 - 8 Piazza Risorgimento The candidates will have to prepare their dishes within a time limit of The Bocuse d’Or is the most prestigious Gourmet competition worldwide. Professionalism as 5 hours and 35 minutes. well as psychic and technical skills of those working in the kitchen are put into the field. To actually give shape and structure to this event the Accademia The participation of an Italian team in this event represents an important valuable moment Bocuse d’Or Italia was set up. It is chaired by Enrico Crippa, the

The candidate chefs

Roberta Zulian Paolo Griffa Martino Ruggieri Giuseppe Raciti SOUS-CHEF DE CUISINE CHEF DE PARTIE CHEF DE CUISINE ADJOINT CHEF Alpen Suite Hotel - Andrea Alfieri Restaurant Serge Vieirà Restaurant Pavillon Ledoyen - Yannic Alleno Ristorante "Zash-Country Boutique Hotel" 8 9 Every Saturday and Sunday FROM 9.30 AM TO 8 PM 7th OCTOBER - 26th NOVEMBER Special opening 30th - 31st October and 1st November Cortile della Maddalena via Vittorio Emanuele, 19

Entry to the Alba White Truffle World Market and “AlbaQualità” Festival: The Alba White • Full price ticket: € 3,50 • Ticket for group with more than 30 people: € 3,00 Truffle World • Children up to 15 years of age: Free admission * Market Quality Commission Customer Information Desk: Saturdays and Sundays: 9.30 am - 8 pm The historical heart of the event To guarantee quality and secure purchases, liqueurs, cheeses, meats, fresh and dried at the Alba White Truffle dedicated to the Tuber magnatum Pico is every single piece is checked, before pasta, bakery products, traditional sweets, World Market the Alba White Truffle World Market: an opening to the public, by a Quality chocolate, vegetables, products made exhibition area located in the courtyard with Nocciole Piemonte IGP (Piedmontese Commission, which is available to visitors For info: of the Maddalena, in the historic old throughout the Fair’s duration with a hazelnuts), Castagne di Cuneo IGP (Cuneo Centro Nazionale Studi Tartufo town; The perfect place to enjoy and buy “Customer information Desk”. chestnuts), special flours, mushrooms and, From Monday to Friday: the best of truffles from the woods of of course, truffles. 9 am – 1 pm | 2 pm – 6 pm Langhe, Roero and Monferrato. AlbaQualità - PIEDMONTESE 8 Piazza Risorgimento, 2 ENOGASTRONOMIC EXCELLENCE Beyond truffles www.tuber.it What can you find at the The AlbaQualità exhibition booths offer a TASTING AREA AND WINE SHOPS World Market? comprehensive and complete overview A specific area is dedicated to tasting the Dogs are welcome to the market TRUFFLES AND THE QUALITY COMMISSION* of the gastronomic, vine-growing and local dishes and the great wines of Langhe, The Alba White Truffle World Market is the wine-producing quality of the area, with Roero and Monferrato. SKIP THE QUEUE! largest international exhibition area in the particular attention to artisan and innovative Here you can taste traditional dishes cooked Buy your tickets world dedicated to truffles coming from the productions. with local raw materials presented by online on Piedmontese hills of Langhe, Roero and Among the thousands of products in tasting the exhibitors, studied to accompany and Monferrato. and for sale you can find wines, spirits, enhance the flavours of the Alba white truffle. fieradeltartufo.org 10 11 Alba Truffle Show ON SATURDAYS AND SUNDAYS 7th OCTOBER - 26th NOVEMBER Scheduled events: • FOODIES MOMENTS • DEBATES AND SHOW COOKINGS WITH SPECIAL GUESTS • SENSORY EXPERIENCES Special opening 30th - 31st October and 1st November

Sala Beppe Fenoglio: FOODIES MOMENTS presentations, talk shows, workshops and access from the Alba White Truffle Dedicated to real gourmet lovers, the Cooking Shows. World Market Alba Foodies Moments celebrate the marriage Cortile della Maddalena between the big cuisne and the Alba SENSORY EXPRIENCES via Vittorio Emanuele, 19 White Truffle , between taste, luxury Wine Tasting Experience®: in Truffle ® and beauty. These are Cooking Shows collaboration with la Strada del Barolo Wine Tasting Experience www.winetastingexperience.it of the highest level conceived with the and the Grandi Vini di Langa, this is Show aim of guiding the participants through an original tasting formula dedicated Truffle Sensory Analysis Truffle means perfume, poetry, mystery, the starred kitchens to discover the to discovering the extraordinary wine www.tuber.it but also “starred” top level cuisine secrets of the most renowned national heritage of Langhe and Roero, among and status symbol boasting timeless and international top chefs who, on this which the long-aging red wines stand charm. The Alba Truffle Show is a big occasion, will focus their creativity on out, the flagship of Italian enology in the OFFICIAL SPARKLING container of cultural and gastronomic preparng customized dishes dedicated to world. WINE events celebrating the white gold of the Alba White Truffle. Truffle Sensory Analysis: how to you the Langhe in all its nuances. During all choose a truffle. How to enjoy it in full and IN the weekends of the Fair there will be DEBATES AND COOKING SHOWS WITH understand its quality. How truffles should COLLABORATION WITH personalities from the show-business, SPECIAL GUESTS be stored and what the best ways to use national and international top chefs, The Alba Truffle Show i salso about them are. local chefs, designers, writers, artists, entertainment, culture, environment. A sensory analysis judge from OIAT, all united by the same passion for the Every weekend of the Fair there will be the International Organization of Truffle truffle and for the culture of good food SKIP THE QUEUE! special guests from the show-business Tasters, will reveal the secrets of the and good taste. Buy your tickets and key media world who will praise most famous mushroom in the world in- online on What can you do at the Alba the scents of the truffle in their own between olfactory tastings, sensory tests Truffle Show? personal ways: debats, meetings, book and practical tests. fieradeltartufo.org 12 13

The Foodies Moments Chefs Debates and Cooking Shows with special Guests

• First place winner of the selection of the Ugo Alciati Andrea Larossa Davide Palluda The Alba White Truffle Guido Ristorante - Villa Contessa Rosa Ristorante Larossa - Alba Ristorante All'Enoteca - Canale meets Excellence Bocuse d’Or Italia in the “meat” section: Fontanafredda - Serralunga d'Alba • Piedmont and Liguria: the truffle meets “la carne: vitellone piemontese della Marc Lanteri Andrea Ribaldone the Riveria excellence coscia I.G.P.” Andrea Berton Ristorante Al Castello di Grinzane Osteria Arborina - La Morra • The products of Excellence Ristorante Berton - Milano Grinzane Cavour of the district of Tokyo Guests Mariuccia Roggero • Chieri and the Chieri Area • Giorgio Calabrese, medical specialist in Eugenio Boer Massimiliano Musso Ristorante San Marco - Canelli • Casa Martini Mixology Class Food science and human nutrition Ristorante Essenza - Milano Ristorante Albergo Ca' Vittoria • The Excellence of Parma • Marco Bianchi, science communicator for Tigliole d'Asti Marco Stabile Cristina Bowerman Ristorante Ora d'Aria - Firenze • Guest region: Basilicata Fondazione Umberto Veronesi, chef and TV Ristorante Glass Hostaria - Roma Damiano Nigro personality Ristorante Villa d'Amelia - Benevello Luigi Taglienti The Alba White Truffle • Gian Maria Aliberti, writer Massimo Camia Ristorante Lume - Milano presents • Piercarlo Grimaldi, author and professor Ristorante Massimo Camia - La Morra Michelangelo Mammoliti • Accademia Italiana del Tartufo at the University of Gastronomic sciences Ristorante La Madernassa - Guarene Fabio Mendolicchio (Italian truffle academy) • Gemma Boeri, chef Flavio Costa CHEFinVALIGIA • Accademia del Panino Italiano • Marco Giacosa, writer and journalist of Ristorante 21.9 - Piobesi d'Alba Christian Milone (Italian sandwich academy) La Stampa Trattoria Zappatori - Pinerolo Giampiero Vento Walter Ferretto Truffle Bistrot -Santo Stefano Belbo • Workshop “Truffle and Italian espresso: • La Pina, deejay of Radio Deejay Ristorante Il Cascinalenuovo Francesco Oberto UNESCO candidates” Isola d'Asti Ristorante Da Francesco - Cherasco Luca Zecchin • MÚSES - Accademia Europea Ristorante Guido da Costigliole delle Essenze (European Academy of Check the Alba Federico Gallo Davide Oldani S. Stefano Belbo Essences) Truffle Show event Locanda del Pilone Ristorante D'O - Cornaredo calendar Madonna di Como, Alba The masterclass Stefano Paganini • Winner of the Italian selection of the Pasquale Laera Ristorante Alla Corte degli Alfieri From page 28 to 43 Ristorante La Rei - Serralunga d'Alba Magliano Alfieri = Michelin Star Bocuse d’Or 14 15 Capitolo della Giostra delle Cento Torri SATURDAY 16 th SEPTEMBER 4.30 pm | 8 Piazza Risorgimento

Podestà Investiture SATURDAY 23 rd SEPTEMBER 9 pm | 8 Piazza Risorgimento

La Bela Trifolera of the Boroughs SUNDAY 24th SEPTEMBER 7 pm | 3 Piazza Garibaldi

Palio in stages SUNDAY 1 st OC TOBER Folklore Donkey assignation to the Boroughs 10 am | 4 Piazza Cagnasso Medieval Parade La Giostra delle Cento Torri (The PODESTÀ INVESTITURE and international photography with 2 pm | 15 departure from Carousel of the 100 towers) marks its The Podestà Investiture is the historical Guido Harari. Piazza Michele Ferrero 50th anniversary reconstruction that leads to the folk event Donkey Palio (An association which includes the nine of the Palio degli Asini (Donkey Palio). THE TRUFFLE BACHANAL 3 pm - 6 pm | 4 Town boroughs , together with the flag A magical and spectacular costumed AND THE BORGO SI RIEVOCA Piazza Cagnasso wavers and the Historical Group of the reconstruction, in the heart of the city of For one night and one day, Alba turns into Municipality). Alba. a lively medieval village with hundreds of Truffle Bachanal SATURDAY 14th OCTOBER people in costume dragging visitors into Celebration events: DONKEY PALIO games, street theatre, dancing and singing. 6 pm - 00 am | Old Town Centre The Palio degli Asini (Donkey Palio) will be Classic delicacies, cooked directly on the CHAPTER OF THE GIOSTRA held on Sunday, 1st October in Alba, spot with traditional ingredients, are served Il Borgo si Rievoca th DELLE CENTO TORRI the mad rush where the various boroughs in every corner of the city. An unmissable SUNDAY 15 OC TOBER compete to gain victory, rewarded with a moment of celebration and discovery 10 am - 7 pm | Old Town Centre SOLEMN MASS CELEBRATED drape. through the streets of the old town centre BY THE BISHOP OF ALBA The Palio is preceded by a historical parade: with dozens of hot and cold food, wine and over one thousand participants in costumes entertainment. SKIP THE QUEUE! LA BELA TRIFOLERA perform spectacular scenes of medieval OF THE BOROUGHS Buy your tickets setting. online on The Palio image will be a combination of excellence: gastronomy with Gemma Boeri fieradeltartufo.org 16 17

Miroglio Tullio 70th anniversary Pericoli The hills ahead Innovation is the A journey into the lands tradition of of Langhe, Roero The Alessi Design meets our territory and Monferrato the Alba White Truffle

Exhibitions ALBA ALBA ALBA

th th th th th th 14 20 24 26 27 26 SEPTEMBER OCTOBER SEPTEMBER NOVEMBER SEPTEMBER NOVEMBER 2017 2017 2017

Tuesdays to Fridays: 10 am - 12.30 pm | 2.30 pm – 7 pm Mondays to Fridays: 10.30 am – 5 pm Mondays to Fridays: 10 am - 12.30 pm | 2 pm - 6 pm Saturdays and Sundays: 10 am – 7 pm Saturdays and Sundays: 10 am - 6.30 pm Saturdays and Sundays: 10 am - 6.30 pm 7 Sala Mostre, Palazzo Banca d’Alba 10 Chiesa di San Domenico 7 Sala Romana, Palazzo Banca d’Alba via Cavour, 4 via Teobaldo Calissano via Cavour, 4

Free admission Free admission Free admission 18 19

Piazzetta Holding Enzo Poets, UNESCO the milk Cucchi Painters, from the Collections Video installation curated by Associazione Poets by Marina Abramović per il Patrimonio dei of Rivoli Castle Paesaggi Vitivinicoli curated by curated by di Langhe, Roero promoted by Marco Vallora Ceretto Family e Monferrato Fondazione CRC

ALBA ALBA ALBA ALBA

th th th th th rd th th 28 12 05 26 08 03 04 17 SEPTEMBER NOVEMBER OCTOBER NOVEMBER OCTOBER DECEMBER NOVEMBER DECEMBER 2017 2017 2017 2017

Tuesdays to Fridays: 3 pm - 6 pm Mondays to Fridays: 10.30 am - 5.30 pm Mondays to Fridays: 10.30 am - 17.00 Tuesdays to Fridays: 3.30 pm - 7 pm Saturdays and Sundays: 10 am - 6 pm Saturdays and Sundays: 10.30 am - 6.30 pm Saturdays and Sundays: 10.30 am - 6.30 pm Saturdays and Sundays: 10.30 am - 6.30 pm 13 Coro della Maddalena Piazzetta Giuseppe Vernazza opposite 5 Chiesa di San Giuseppe 7 Palazzo Banca d’Alba via Vittorio Emanuele II,19 5 Chiesa di San Giuseppe via Vernazza, 6 via Cavour, 4

Free admission Free admission Free admission Free admission 20 21

Alba Truffle Kids The wooden Restaurant, the children’s kitchen

A wooden restaurant with dishes and creation of typical dishes by understanding Insalata 21...31...41...51... On Saturdays and Sundays ingredients, also made of wood, signed the chain that connects the soil with the by ENRICO CRIPPA, FROM 11 AM TO 7 PM by the greatest local chefs. table: from the vegetable gardens to the Ristorante Piazza Duomo - Alba kitchen, from cattle farms to table service 7th OCTOBER - 26th NOVEMBER Ravioli di Lidia A kitchen-game where you can learn, while and to preparing dishes. To enrich and Special opening by UGO ALCIATI, Guido Ristorante th st having fun, to understand how the great enhance the scheduled activities, there will 30 - 31 October Villa Contessa Rosa st raw materials of Langhe and Roero are be the presence of some famous starred and 1 November Fontanafredda - Serralunga d’Alba transformed into starred menus which, chefs of the area, who will be the patrons of 2 Palazzo Mostre e Congressi “G. Morra”, just like the Alba White Truffle, play an the“wooden menu” which is proposed. Fassone dalla Testa ai Piedi Piazza Medford, 3 increasingly important role in the socio- by DAVIDE PALLUDA, Free admission economic and tourist context of the UNESCO Ristorante All’Enoteca - Canale For info: World Heritage Hills. Bunet con le Nocciole fieradeltartufo.org Children will get to know and experience, by GEMMA BOERI, For reservations: while playing, how the local raw materials A menu conceived with wooden toys and [email protected] Osteria da Gemma - Roddino of Langhe and Roero are enhanced in the natural materials suggesting: Tel. 335 1301912 22 23

The Salon of Tastes The Salon of Tastes and Flavours and Flavours

On Saturdays and Sundays FROM 10 AM TO 7 PM The Salon of Tastes and Flavours is the 4th/5th November 18th/19th November 28th OCTOBER - 26th NOVEMBER temporary pavilion that gathers the best WONDERFUL ALBA BRA LANGHE E ROERO CAMPAGNA AMICA DAY Special opening of the Piedmontese agri-food excellence, The Pan ëd Langa meets the Bra Sausage Curated by Coldiretti 30th - 31st October leading the visitors to discover and 1st November them through sensory experiences, 11th/12th November 25th/26th November 8 Piazza Risorgimento workshops and educational tours. THE CHOCOLATE FROM THE ARTISAN AUTUMN COMBINATIONS OF CONFECTIONERS OF THE PROVINCE OF EXCELLENCE: Program: CUNEO AND THE FINE GRAPPAS OF THE • The Piedmont DOP cheeses ISTITUTO GRAPPA PIEMONTE and the Madernassa pear OFFICIAL th th th st st SPARKLING 28 /29 /30 /31 October - 1 November Guest city: BELÉM – Unesco Creative • The boiled beef and bagna càuda WINE PIEDMONT HAZELNUT I.G.P. City of Gastronomy • MEG - Mercato Enogastronomico ALTA LANGA. THE BEST IN THE WORLD. In collaboration with Confartigianato Cuneo In collaboration with Ente Fiera della and Istituto Grappa Piemonte Nocciola and traditional Alta Langa Ministero delle politiche agricole products alimentari e forestali 24 25 Alba Underground

The past is under your feet! A JOURNEY INTO THE CENTRE OF THE CITY, DISCOVERING THE UNDERGROUND ROOTS OF THE CITY TOGETHER WITH A PROFESSIONAL ARCHAEOLOGIST

ON SATURDAYS AND SUNDAYS 30th SEPTEMBER - 26th NOVEMBER

Opening times: 10.30 am | 11.30 am | 3 pm | 4 pm | 5 pm Advance reservation required SMA | Sistema Group visits can be arranged at any date For info: Museale Albese www.ambientecultura.it 3397349949 or 3426433395 0173 292475 (Civic museum, 3 pm - 6 pm, Tuesdays to Fridays) FIVE MUSEUMS, ONE CITY, ARCHAEOLOGICAL AND NATURAL MUDI - MUSEO DIOCESANO FOR FURTHER INFO: The SINGLE Ticket of For reservations: A SINGLE TICKET Tuesdays to Fridays: 3 pm - 6 pm Twitter: museidialba SCIENCE MUSEUM FEDERICO EUSEBIO www.ambientecultura.it Saturdays and Sundays : 2.30 pm- 6.30 pm the Sistema Facebook: SistemaMusealeAlbese Tuesdays to Fridays: 3 pm -6 pm 3397349949 or 3426433395 Joining together in a network to enhance Saturdays: 3 pm - 7 pm Museale Albese www.comune.alba.cn.it/sma Piazza Rossetti (only texted messages) and make the museum and cultural offers Sundays: 10 am -13.00 pm | 2 pm - 7 pm In person, at the museum’s box office or at the of the City of Alba even more accessible: 7 October - 26 November • Valid for one year PRESS OFFICE CHIESA DI SAN DOMENICO • It can be purchased at Museo Civico info point in Piazza Risorgimento this is SMA – Sistema Museale Albese Saturdays and Sundays SISTEMA MUSEALE ALBESE: Mondays to Fridays: 3 pm - 6 pm Federico Eusebio and at Ente Turismo (Museum Network of Alba), a new initiative Elisa Bogliotti - 339 2425021 Open all day: 9.30 am - 7.30 pm Saturdays and Sundays : 10 am -12 pm Alba Bra Langhe and Roero for the capital of the Langhe. A synergy [email protected] via Vittorio Emanuele II, 19 2.30 pm - 6.30 pm • Price: € 6,00 including the audioguide that gets together some among the richest service in Italian, English and German (access from Cortile della Maddalena) 10 Visit the Alba Truffle and most interesting museums and places via Teobaldo Calissano (Free admission for children under 10 of culture of the city, that can be visited years of age) Museum Ponzio with a single ticket. CENTRO STUDI BEPPE FENOGLIO CHIESA DI SAN GIUSEPPE Memories Gallery Tuesdays to Fridays: 3 pm - 6 pm Mondays to Fridays: 3 pm - 6 pm Upon reservation: Saturdays: 9 am – 12 pm | 2.30 pm - 6.30 pm Saturdays and Sundays : 2 pm - 6.30 pm [email protected] - 391 76 84 278 Sundays : 2.30 pm - 6.30 pm 5 Piazzetta Vernazza via Vittorio Emanuele, 26 Piazza Rossetti, 2 26 27

SKIP THE QUEUE! Buy your tickets online on

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Weekly calendar

Events prior Week 5 28 to the Fair 38 4/5 November 2017 Week 6 Week 1 40 8/12 November 2017 6/8 October 2017 30 Week 7 Week 2 42 18/19 November 2017 12/15 October 2017 32 Week 8 Week 3 44 20/27 November 2017 19/22 October 2017 34 Fair and Week 4 46 surroundings 36 25 October - 1st November 2017 28

Chiesa di San Giuseppe - via Vernazza, 6 Vernazza, Chiesa di San Giuseppe - via 5 Chiesa di San Giuseppe 5 Opening of the exhibition UNESCO PIAZZETTA dei Paesaggi per il Patrimonio Associazione curated by e Monferrato Roero Vitivinicoli di Langhe, Free admission 5.30 pm | Historical Disclosure Conference Disclosure Historical and cuisine in ancient spices “Aromas, Rome” with Generoso Urciuoli 6 pm | th th 4 5 THU WED : OCTOBER 2017 2017 OCTOBER th piano

| Patrick Dehur - | Patrick Piazza Cagnasso

Piazza Pertinace Piazza Pertinace flute 4 9 9 Chiesa di San Domenico Chiesa di San Giuseppe Piazza Cagnasso Sala Romana, Palazzo Banca d’Alba Sala Romana, 10 Piazza Michele Ferrero, Old Town Town Old Piazza Michele Ferrero,

Coro della Maddalena Piazza Risorgimento Franck, Donizzetti, Verdi, Dehur Verdi, Donizzetti, Franck, 5 4 7 8 13 15 Piazza San Paolo SEPTEMBER - 5 SEPTEMBER 16

11 am | 10 am | BOCUSE D’OR – Italian Selection Donkey assignation to the Boroughs to assignation Donkey Along the town streets and squares Along the town streets 9 am - 8 pm | Earth Market Food Slow - Restricted Productions 9 am - 7.30 pm Valelapena Itinerant Fair’s market Fair’s Itinerant curated by CLAMS Elegance contest Elegance cars historic for DONKEY PALIO 3 pm - 6 pm | Medieval Parade Parade Medieval 2 pm | Music by: 8 am | - the concerts Classica of the International Fair Truffle Alba White Giuseppe Nova - Slow Food Earth Market Food Slow 9 am - 1 pm | Itinerant market Itinerant streets and squares Town 9 am - 1 pm | Along the Old by Marina Abramović Marina Abramović by curated by Ceretto Family Free admission 6 pm | Opening of the video installation Opening of the video installation HOLDING THE MILK 11 am | Opening of the exhibition de Truffle The Alessi Design meets Truffle the Alba White Free admission 5.30 pm | Free admission Opening of the exhibition Opening of the exhibition THE HILLS AHEAD Roero Langhe, A journey into the lands of Pericoli Tullio and Monferrato by Food and wine market with products from the prisons of Piedmont 9 am - 8 pm | via Vittorio Emanuele II, 19 Emanuele II, Vittorio via via Cavour, 4 via Cavour, rd

th th th rd

st 23

Prior to the Fair the to Prior

SAT

TUE THU

SUN

SAT

23 30 30 Week 1 6 th/8th OCTOBER 2017

On Saturdays and Sunday from 7th October to 26th November

Alba White Truffle World Market Alba Truffle Kids and “AlbaQualità” Festival 11 am - 7 pm 9.30 am - 8 pm | Cortile della Maddalena Palazzo Mostre e Congressi “G. Morra”

FRI Opening SUN ALBA TRUFFLE SHOW th 87th INTERNATIONAL th ALBA WHITE TRUFFLE FAIR Foodies Moments: 6 8 11 am | Chef ANDREA BERTON 11 5.30 pm | Teatro Sociale “G. Busca” 6 pm | Chef ANDREA LAROSSA Guests: 3 pm | MÚSES - Accademia Europea delle Essenze Truffle Sensory Analysis: SAT ALBA TRUFFLE SHOW 11 am th Wine Tasting Experience: Foodies Moments: 3.30 pm | The crus of Barolo (Italian language) 7 11 am | Chef PASQUALE LAERA 13 Sala Beppe Fenoglio, Cortile della Maddalena 6 pm | Chef LUCA ZECCHIN Alba White Truffle World Market Truffle Sensory Analysis: 11 am | 3 pm Wine Tasting Experience: ALBAROMATICA 5.30 pm | The crus of Barolo (English language) 9 am - 8 pm | 8 13 Sala Beppe Fenoglio, Cortile della Maddalena Piazza Risorgimento Alba White Truffle World Market Itinerant Fair’s market Itinerant market 9 am - 8 pm | Along the town streets and squares 9 am - 1 pm | Along the Old Town streets and squares Zero Miles “Campagna Amica” Market 9 am - 8 pm | 1 Piazza Medford, 1

Slow Food Earth Market Slow Food Earth Market 9 am - 1 pm | 9 Piazza Pertinace 9 am - 8 pm | 9 Piazza Pertinace

Historical Pantalera in traditional Market Exhibition – the costumes Confagricoltura producers 3.30 pm | 8 Piazza Risorgimento in the square 9 am - 8 pm | 12 Piazza Falcone

Alba Live Fashion and events curated by Alba Sotto le Torri Bank of Flavours The Old Town merchants CNA Prov. CN Members of Associazione Commercianti Albesi 9.30 am - 8 pm | 16 Piazza San Paolo 4 pm - 8 pm | Old Town Centre

Opening of the exhibition 31th International Bowls Competition th ENZO CUCCHI 7 Memorial U. Granaglia from the Collections of the Rivoli Castle Bocciofila albese, corso Nino Bixio, 40 Free admission 11 am | 5 Chiesa di San Giuseppe - via Vernazza, 6

Classica - the concerts of the International Alba White Truffle Fair Luca Lucini - guitar | Matteo Falloni - piano Quartetto Maffei: Marco Fasoli - violin Filippo Neri - violin | Giancarlo Bussola - viola Paola Gentilin - cello Music by: Boccerino, Borodin 5 pm | 5 Chiesa di San Giuseppe

31th International Bowls Competition 7th Memorial U. Granaglia Bocciofila albese, corso Nino Bixio, 40 32 32 soprano

- - piano

Sandra Foschiatto Sandra Foschiatto Piazza San Paolo | Andrea Maggiora 16 Piazza Medford, 1 Piazza Medford, Piazza Pertinace November 1 9 th - horn Chiesa di San Giuseppe 5 : Strauss, Britten, Beethoven, Tosti, Schubert Tosti, Beethoven, Britten, Strauss, : Sala Beppe Fenoglio, Cortile della Maddalena Sala Beppe Fenoglio, Alba White Truffle World Market Alba White Truffle Foodies Moments: Moments: Foodies Truffle Sensory Analysis: Truffle Experience: Wine Tasting 13 11 am | Bank of Flavours CN CNA Prov. 9.30 am - 8 pm | IL BORGO SI RIEVOCA Centre 10 am - 8 pm | Old Town - the concerts Classica of the International Fair Truffle Alba White Ensemble Musica Chiara: Martin Roos Music by ALBA TRUFFLE SHOW 11 am | Chef CRISTINA BOWERMAN PAGANINI 6 pm | Chef STEFANO 11 am The taste of the hills (Italian language) 3.30 pm l market Fair’s Itinerant 9 am - 8 pm | Along the town streets and squares Miles “Campagna Amica” Market Zero 9 am - 8 pm | Earth Market Food Slow 9 am - 8 pm | Alba Truffle Kids Alba Truffle 11 am - 7 pm Morra” “G. Palazzo Mostre e Congressi th SUN 15 October to 26 to October th

Piazza Pertinace 9 Teatro Sociale “G. Busca” Teatro MICHELANGELO MAMMOLITI OCTOBER 2017 2017 OCTOBER 11 Chiesa di San Giuseppe - via Vernazza, 6 Vernazza, Chiesa di San Giuseppe - via Chiesa di San Giuseppe th 5 5 Cortile della Maddalena Sala Beppe Fenoglio, Alba White Truffle World Market Alba White Truffle

Foodies Moments: Moments: Foodies Truffle Sensory Analysis: Truffle Experience: Wine Tasting /15 13 THE TRUFFLE BACHANAL Centre 6 pm - 00 am | Old Town curated by Fondazione Bottari Lattes 4.30 pm | Grinzane Cavour Castle Award Ceremony Award of the 5 runner-ups of the section Il Germoglio Slow Food Earth Market Food Slow 9 am - 1 pm | Itinerant market Itinerant streets and squares Town 9 am - 1 pm | Along the Old 11 am | 3 pm 5.30 pm | The taste of the hills (English language) 11 am | Chef ALBA TRUFFLE SHOW 6 pm | Chef EUGENIO BOER Milleunanota Jazz&Co “Cinema and jazz” 9 pm | curated by Fondazione Bottari Lattes 6.30 pm | Lectio Magistralis and award and award Magistralis Lectio of the of the Winner ceremony ad Alba section la Quercia In the presence of His Eminence Bishop of Alba In the presence of His Eminence Bishop of 9 pm | Presentation of the book: “Pievi e of the book: “Pievi Presentation nel di Alba Diocesi Chiese dell’antica Accigliaro del 1438” of Walter registrum 9.30 am | Piazza Prunotto Great exhibition of Piedmontese cattle cattle of Piedmontese exhibition Great subphylum Albese della coscia Alba White Truffle World Market World Market Truffle Alba White Festival and “AlbaQualità” 9.30 am - 8 pm | Cortile della Maddalena th

th th th

On Saturdays and Sunday from 7 from and Sunday On Saturdays

Week 2 Week

FRI SAT

THU

12 14 34 Week 3 19th/22nd OCTOBER 2017

On Saturdays and Sunday from 7th October to 26th November

Alba White Truffle World Market Alba Truffle Kids and “AlbaQualità” Festival 11 am - 7 pm 9.30 am - 8 pm | Cortile della Maddalena Palazzo Mostre e Congressi “G. Morra”

THU Dark on the road SUN ALBA TRUFFLE SHOW th curated by A.P.R.I. onlus nd (Associazione Pro Retinopatici e Ipovedenti) Foodies Moments: 11 am | CHEFinVALIGIA with MARCO GIACOSA 19 8 22 10 am - 10 pm | Piazza Risorgimento 6 pm | Chef MARCO STABILE Guests: 3 pm | Presentation of the ACCADEMIA ITALIANA DEL TARTUFO Truffle Sensory Analysis: FRI Dark on the road 11 am th curated by A.P.R.I. onlus Wine Tasting Experience: (Associazione Pro Retinopatici e Ipovedenti) 3.30 pm | The many faces of Nebbiolo (Italian language) 20 10 am - 10 pm | 8 Piazza Risorgimento 13 Sala Beppe Fenoglio, Cortile della Maddalena Alba White Truffle World Market

When your eyes don’t work properly Scientific conference curated by A.P.R.I. onlus Itinerant Fair’s market (Associazione Pro Retinopatici e Ipovedenti) 9 am - 8 pm | Along the town streets and squares 8.30 pm | 7 Palazzo Banca d’Alba, via Cavour, 4

Zero Miles “Campagna Amica” Market Milleunanota Jazz&Co “Naked Tapes” Day #1 9 am - 8 pm | 1 Piazza Medford, 1 Oz Hole “Slippery” - Attilio Pisarri “Elektroshot” 9 pm | 5 Chiesa di San Giuseppe - via Vernazza, 6 Slow Food Earth Market 9 am - 8 pm | 9 Piazza Pertinace

SAT ALBA TRUFFLE SHOW Truffle-dog Day st Foodies Moments: 9 am | 1 Piazza Medford 21 11 am | Chef FEDERICO GALLO Guests: 4 pm | TRUFFLE “REALE” in collaboration Bank of Flavours with Reale Mutua Assicurazioni CNA Prov. CN 6 pm | PIEDMONT AND LIGURIA: Truffles meet the Riviera excellence 9.30 am - 8 pm | 16 Piazza San Paolo Truffle Sensory Analysis: 3 pm Wine Tasting Experience: The house of comfort 5.30 pm | The many faces of Nebbiolo (English language) Pavilion curated by Confartigianato Imprese Cuneo 13 Sala Beppe Fenoglio, Cortile della Maddalena 9.30 am - 8 pm | 12 Piazza Falcone Alba White Truffle World Market

A.M.A La Carne (Love the Meat) Itinerant market Festival of the fassone meat tartare 9 am - 1 pm | Along the Old Town streets and squares 10 am - 7 pm | 8 Piazza Risorgimento

Slow Food Earth Market Classica - the concerts 9 am - 1 pm | 9 Piazza Pertinace of the International Alba White Truffle Fair Volodja Balzalorsky - violin | Aleksandar Serdar - piano The house of comfort Music by: Janacek, Dvoràk, Franck Pavilion curated by Confartigianato Imprese Cuneo 11 am | 5 Chiesa di San Giuseppe 9.30 am - 8 pm | 12 Piazza Falcone

Flag festival A.M.A La Carne (Love the Meat) 3 pm | 8 Piazza Risorgimento Festival of the fassone meat tartare 7 pm - 11 pm | 8 Piazza Risorgimento 36 Week 4 25th OCTOBER - 1st NOVEMBER 2017

On Saturdays and Sunday from 7th October to 26th November Special opening 30th - 31st October and 1st November Alba White Truffle World Market Alba Truffle Kids and “AlbaQualità” Festival 11 am - 7 pm 9.30 am - 8 pm | Cortile della Maddalena Palazzo Mostre e Congressi “G. Morra”

WED THE ULTIMATE TRUFFLE DINNER THE SALON OF TASTES AND FLAVOURS th Charity Gala dinner - Chef UGO ALCIATI Piedmont Hazelnut I.G.P. Alta Langa Guido Ristorante - Villa Contessa Rosa The best in the world 25 Fontanafredda - Serralunga d’Alba 10 am - 7 pm | 8 Piazza Risorgimento Milleunanota Jazz&Co Langhe and Roero Luciano Martinale Trio: Luigi Martinale - piano on the square with “la Granda” Yuri Goloubev - contrabass | Zaza Desiderio- drums 10 am - 7 pm | 8 Piazza Risorgimento and via Cavour 9 pm | 5 Chiesa di San Giuseppe - via Vernazza, 6 Classica - the concerts THU Presentation of the “RAISE” project of the International th The first digital census of trees of historic and Langa Alba White Truffle Fair landscape interest The soloists of orchestra sinfonica di Sanremo 26 8.30 pm | 13 Sala Beppe Fenoglio, Cortile della Maddalena Music by: Mozart 11 am | 5 Chiesa di San Giuseppe SAT ALBA TRUFFLE SHOW th Foodies Moments: MON ALBA TRUFFLE SHOW 11 am | Chef UGO ALCIATI th Foodies Moments: 28 6 pm | Chef GIAMPIERO VENTO 3 pm | THE EXTRAFOOD: Madernassa e Nergi Guests: 30 in extradomestic nutrition 9.30 am - 8 pm | The Products of Excellence of the DISTRICT OF TOKYO Competition between Italian hotel schools 3 pm | LECTIO MAGISTRALIS With Paolo Massobrio and Renata Cantamessa by Professor Giorgio Calabrese: “La cura dell’uva” (The grape care) Guests: Truffle Sensory Analysis: 9.30 am - 8 pm | The Products of Excellence of the DISTRICT OF TOKYO 11 am | 3 pm Truffle Sensory Analysis: Wine Tasting Experience: 11 am | 3 pm 5.30 pm | The crus of Barolo (English language) Wine Tasting Experience: 13 Sala Beppe Fenoglio, Cortile della Maddalena 5.30 pm | The taste of the hills (English language) Alba White Truffle World Market 13 Sala Beppe Fenoglio, Cortile della Maddalena Alba White Truffle World Market

Itinerant market The house of comfort 9 am - 1 pm | Along the Old Town streets and squares Pavilion curated by Confartigianato Imprese Cuneo 9.30 am - 8 pm | 12 Piazza Falcone Slow Food Earth Market 9 am - 1 pm | 9 THE SALON OF TASTES AND FLAVOURS Piazza Pertinace Piedmont Hazelnut I.G.P. Alta Langa The best in the world The house of comfort Pavilion curated by Confartigianato Imprese Cuneo 10 am - 7 pm | 8 Piazza Risorgimento 9.30 am - 8 pm | 12 Piazza Falcone TUE ALBA TRUFFLE SHOW st Guests: THE SALON OF TASTES AND FLAVOURS 9.30 am - 8 pm | The Products of Excellence of the DISTRICT OF TOKYO Piedmont Hazelnut I.G.P. Alta Langa 31 11 am | Presentation of the book of Piercarlo Grimaldi The best in the world “DI TARTUFI E DI MASCHE. Il Tartufo Bianco d’Alba: una 10 am - 7 pm | 8 Piazza Risorgimento storia notturna” Truffle Sensory Analysis: Langhe and Roero 11 am | 3 pm on the square with “la Granda” Wine Tasting Experience: 10 am - 7 pm | 8 Piazza Risorgimento and via Cavour 5.30 pm | The many faces of Nebbiolo (English language) 13 Sala Beppe Fenoglio, Cortile della Maddalena SUN ALBA TRUFFLE SHOW Alba White Truffle World Market th Foodies Moments: 11 am | Chef LUIGI TAGLIENTI The house of comfort 29 6 pm | Chef MARIUCCIA ROGGERO Pavilion curated by Confartigianato Imprese Cuneo Guests: 9.30 am - 8 pm | 12 Piazza Falcone 9.30 am - 8 pm | The Products of Excellence of the DISTRICT OF TOKYO 3 pm | La Pina from Radio DEEJAY presents the book “I LOVE TOKYO” THE SALON OF TASTES AND FLAVOURS Truffle Sensory Analysis: Piedmont Hazelnut I.G.P. Alta Langa 11 am The best in the world Wine Tasting Experience: 10 am - 7 pm | 8 Piazza Risorgimento 3.30 pm | The crus of Barolo (Italian language) 13 Sala Beppe Fenoglio, Cortile della Maddalena WED ALBA TRUFFLE SHOW Alba White Truffle World Market st Foodies Moments: 11 am | Chef DAMIANO NIGRO Slow Food Earth Market 1 6 pm | Chef DAVIDE PALLUDA Guests: 9 am - 8 pm | 9 Piazza Pertinace 9.30 am - 8 pm | The Products of Excellence of the DISTRICT OF TOKYO Truffle Sensory Analysis: Eco-Marathon of Barbaresco 11 am and of the Alba White Truffle Wine Tasting Experience: 9 am | 8 Piazza Risorgimento and Piazza Rossetti 3.30 pm | The crus of Barolo (Italian language) 13 Sala Beppe Fenoglio, Cortile della Maddalena Bank of Flavours Alba White Truffle World Market CNA Prov. CN The house of comfort 9.30 am - 8 pm | 16 Piazza San Paolo Pavilion curated by Confartigianato Imprese Cuneo The house of comfort 9.30 am - 8 pm | 12 Piazza Falcone Pavilion curated by Confartigianato Imprese Cuneo THE SALON OF TASTES AND FLAVOURS 9.30 am - 8 pm | 12 Piazza Falcone Piedmont Hazelnut I.G.P. Alta Langa The best in the world 10 am - 7 pm | 8 Piazza Risorgimento 38 Week 5 4 th/5th NOVEMBER 2017

On Saturdays and Sunday from 7th October to 26th November

Alba White Truffle World Market Alba Truffle Kids and “AlbaQualità” Festival 11 am - 7 pm 9.30 am - 8 pm | Cortile della Maddalena Palazzo Mostre e Congressi “G. Morra”

SAT ALBA TRUFFLE SHOW SUN ALBA TRUFFLE SHOW th th Foodies Moments: Foodies Moments: 4 11 am | Chef CHRISTIAN MILONE 5 11 am | Chef FLAVIO COSTA Guests: 6 pm | Chef MASSIMILIANO MUSSO 3 pm | CHIERI E IL CHIERESE Guests: 4.30 pm | CASA MARTINI MIXOLOGY CLASS 3 pm | CHIERI AND THE CHIERI AREA 6 pm | Masterclass Winner of the 4.30 pm | CASA MARTINI MIXOLOGY CLASS Italian Selection for BOCUSE D’OR Truffle Sensory Analysis: Truffle Sensory Analysis: 11 am 11 am | 3 pm Wine Tasting Experience: Wine Tasting Experience: 3.30 pm | The taste of the hills (Italian language) 5.30 pm | The taste of the hills (English language) 13 Sala Beppe Fenoglio, Cortile della Maddalena 13 Sala Beppe Fenoglio, Cortile della Maddalena Alba White Truffle World Market Alba White Truffle World Market

Slow Food Earth Market Itinerant market 9 am - 8 pm | 9 Piazza Pertinace 9 am - 1 pm | Along the Old Town streets and squares

The house of comfort Slow Food Earth Market Pavilion curated by Confartigianato Imprese Cuneo 9 am - 1 pm | 9 Piazza Pertinace 9.30 am - 8 pm | 12 Piazza Falcone

The house of comfort THE SALON OF TASTES AND FLAVOURS Pavilion curated by Confartigianato Imprese Cuneo Wonderful Alba Bra Langhe and Roero The Pan ëd Langa meets the Bra Sausage 9.30 am - 8 pm | 12 Piazza Falcone 10 am - 7 pm | 8 Piazza Risorgimento

THE SALON OF TASTES AND FLAVOURS Wonderful Alba Bra Langhe and Roero Classica - the concerts The Pan ëd Langa meets the Bra Sausage of the International 10 am - 7 pm | 8 Piazza Risorgimento Alba White Truffle Fair Giuseppe Nova and Sounds from Korea Ensemble Korean winds Musicians: Soyoung Lee, Joohee Lee, Opening of the exhibition by Sungeun Kim, Sunny Kang Fondazione Bottari Lattes Jung Kwak and Harpyday Ensemble: POETS/PAINTERS/POETS Musicians: Sehee Hwang, Yoonmi Ji, Yaesong Jee, curated by Marco Vallora Sungyoung Bang Free admission Music by: Massenet, Vivaldi, Bizet, Pachelbel, Mozart 6 pm | 7 Palazzo Banca d’Alba - via Cavour, 4 11 am | 5 Chiesa di San Giuseppe

Milleunanota Jazz&Co “Naked Tapes” Day #2 Filippo Cosentino e Federica Gennai “Come Hell Or High Water” Raw Frame “Side Sight” 9 pm | 5 Chiesa di San Giuseppe - via Vernazza, 6 40 Week 6 8 th/12th NOVEMBER 2017

On Saturdays and Sunday from 7th October to 26th November

Alba White Truffle World Market Alba Truffle Kids and “AlbaQualità” Festival 11 am - 7 pm 9.30 am - 8 pm | Cortile della Maddalena Palazzo Mostre e Congressi “G. Morra”

WED Dinner invitation... in the dark SUN ALBA TRUFFLE SHOW th Locanda “Il Cortiletto” th For info: Tel +39 0173 366005 Guests: 11 am | L’ACCADEMIA DEL PANINO ITALIANO 8 8 pm | Corso Michele Coppino, 27 - Alba 12 at the Truffle Fair 3 pm | MARCO BIANCHI 6 pm | The Alba White Truffle meets the EXCELLENCE OF PARMA Truffle Sensory Analysis: FRI The Alba White Truffle Fair introduces 11 am th itself through Wine Tasting Experience: 10 the images of the Photographic 3.30 pm | The many faces of Nebbiolo (Italian language) Archives of the Comune di Alba 13 Sala Beppe Fenoglio, Cortile della Maddalena curated by Associazione Culturale Giulio Parusso Alba White Truffle World Market 5.30 pm | 7 Palazzo Banca d’Alba - via Cavour, 4

Slow Food Earth Market 9 am - 8 pm | 9 Piazza Pertinace

PARMA – UNESCO Creative city of gastronomy 9.30 am - 8 pm | 12 Piazza Falcone

SAT ALBA TRUFFLE SHOW THE SALON OF TASTES AND FLAVOURS th The chocolate from the artisan confectioners Foodies Moments: of the province of Cuneo and the fine grappas 11 11 am | Chef WALTER FERRETTO of the Istituto Grappa Piemonte Guests: Guest city: BELÉM - UNESCO Creative City 3 pm | Final Ceremony of the 2017 AICA award of Gastronomy for Enviromental Communication 8 6 pm | The Alba White Truffle meets 10 am - 7 pm | Piazza Risorgimento the EXCELLENCE OF PARMA Truffle Sensory Analysis: 11 am | 3 pm Classica - the concerts Wine Tasting Experience: of the International 5.30 pm | The many faces of Nebbiolo (English language) Alba White Truffle Fair 13 Sala Beppe Fenoglio, Cortile della Maddalena Roberto Ranfaldi - violin | Andrea Bacchetti - piano Alba White Truffle World Market Music by: Vitali, Beethoven, Brahms 11 am | 5 Chiesa di San Giuseppe Itinerant market 9 am - 1 pm | Along the Old Town streets and squares XVIII Edition of the Alba White Truffle World Auction Slow Food Earth Market Grinzane Cavour Castle 9 am - 1 pm | 9 Piazza Pertinace

PARMA – UNESCO Creative city of gastronomy 9.30 am - 8 pm | 12 Piazza Falcone

THE SALON OF TASTES AND FLAVOURS The chocolate from the artisan confectioners of the province of Cuneo and the fine grappas of the Istituto Grappa Piemonte Guest city: BELÉM - UNESCO Creative City of Gastronomy 10 am - 7 pm | 8 Piazza Risorgimento 42 Week 7 18th/19th NOVEMBER 2017

On Saturdays and Sunday from 7th October to 26th November

Alba White Truffle World Market Alba Truffle Kids and “AlbaQualità” Festival 11 am - 7 pm 9.30 am - 8 pm | Cortile della Maddalena Palazzo Mostre e Congressi “G. Morra”

SAT ALBA TRUFFLE SHOW th Foodies Moments: 18 11 am | Chef FRANCESCO OBERTO 6 pm | Chef ANDREA RIBALDONE Guests: 3 pm | Guest region: BASILICATA Truffle Sensory Analysis: 11 am | 3 pm Wine Tasting Experience: 5.30 pm | The crus of Barolo (English language) 13 Sala Beppe Fenoglio, Cortile della Maddalena Alba White Truffle World Market

Itinerant market 9 am - 1 pm | Along the Old Town streets and squares

Slow Food Earth Market 9 am - 8 pm | 9 Piazza Pertinace

THE SALON OF TASTES AND FLAVOURS Campagna Amica Day 10 am - 7 pm | 8 Piazza Risorgimento

Opening of the exhibition “Bruce Springsteen. Further up the Road” by Frank Stefanko The exhibition will be open until 28th January Free admission 3.30 pm | Wall Of Sound Gallery

Presentation of the book “Bruce Springsteen. Further up the Road” published by Wall Of Sound Editions Free admission 6 pm | 7 Palazzo Banca d’Alba - via Cavour, 4

SUN ALBA TRUFFLE SHOW th Foodies Moments: 11 am | Chef DAVIDE OLDANI 19 Guests: 3 pm | Guest region: BASILICATA 6 pm | Masterclass announcement of the winner of the Italian Selection of the BOCUSE D’OR in the section: “la carne: Vitellone piemontese della coscia I.G.P.” Truffle Sensory Analysis: 11 am Wine Tasting Experience: 3.30 pm | The crus of Barolo (Italian language) 13 Sala Beppe Fenoglio, Cortile della Maddalena Alba White Truffle World Market

Slow Food Earth Market 9 am - 8 pm | 9 Piazza Pertinace

THE SALON OF TASTES AND FLAVOURS Campagna Amica Day 10 am - 7 pm | 8 Piazza Risorgimento 44 Week 8 20th/27th NOVEMBER 2017

On Saturdays and Sunday from 7th October to 26th November

Alba White Truffle World Market Alba Truffle Kids and “AlbaQualità” Festival 11 am - 7 pm 9.30 am - 8 pm | Cortile della Maddalena Palazzo Mostre e Congressi “G. Morra”

MON THE ULTIMATE TRUFFLE DINNER SUN ALBA TRUFFLE SHOW th Charity Gala dinner - Chef FLAVIO COSTA th Ristorante 21.9 Foodies Moments: 20 26 11 am | Chef MARC LANTERI Tenuta Carretta - Piobesi d’Alba 6 pm | Chef ANDREA LAROSSA (event translated in LIS - Italian Sign Language) Truffle Sensory Analysis: 11 am Wine Tasting Experience: TUE Dinner invitation... in the dark 3.30 pm | The taste of the hills (Italian language) st L’inedito Vigin Mudest, Ristorante Osteria 13 For info: Tel +39 0173 441701 - Cell +39 334 3023068 Sala Beppe Fenoglio, Cortile della Maddalena 21 Mail: [email protected] Alba White Truffle World Market 8 pm | via Vernazza, 11 - Alba Slow Food Earth Market 9 am - 8 pm | 9 Piazza Pertinace

THE SALON OF TASTES AND FLAVOURS Autumn combinations of excellence The Piedmont DOP cheeses and the Madernassa pear The boiled beef and bagna càuda MEG - Mercato Enogastronomico 10 am - 7 pm | 8 Piazza Risorgimento

SAT ALBA TRUFFLE SHOW MON Hazelnut on the table and its meeting th Foodies Moments: th with the Alba White Truffle 25 6 pm | Chef MASSIMO CAMIA 5 pm | Relais Villa d’Amelia - Benevello Guests: 27 11 am | Workshop “Truffle and Italian Espresso: UNESCO candidates” 5 pm | Presentation of the book of Gian Maria Aliberti “L’OTTAVO GIORNO di Katarina” Truffle Sensory Analysis: 11 am | 3 pm Wine Tasting Experience: 5.30 pm | The taste of the hills (English language) 13 Sala Beppe Fenoglio, Cortile della Maddalena Alba White Truffle World Market

Itinerant market 9 am - 1 pm | Along the Old Town streets and squares

Slow Food Earth Market 9 am - 1 pm | 9 Piazza Pertinace

01 02 03 It’s an hypogeal fungus It can be found only by a truffle-dog It can’t be cultivated

04 05 It grows from the roots of Its scent consists of 120 Regional Trifolau and Truffle Dogs and Truffle Trifolau Regional meeting Canale d’Alba Spread the banner with the Alba Spread Roero del Rocche of Truffle White Santo Stefano Roero 10 things specific plants volatile molecules th rd to know about 2018 3 SUN JANUARY JANUARY SUN 14 DECEMBER

Alba the Alba White 7 days

06 Truffle 07

www.nottidellanativita.it Its harvest season starts on It’s eaten fresh 21st September and ends and can be stored for on 31st January about a week THE NATIVITY NIGHTS NIGHTS THE NATIVITY FROM 8 TO 24 DECEMBER 24 FROM 8 TO November 2017 th

to 26 08 09 10 th Before eating, it can be cleaned It must be kept in the It doesn’t need cooking, but with a brush under running refrigerator, preferably wrapped it must be sliced raw with a

Vezza d’Alba Vezza From 19 Regional White Truffle Fair Truffle White Regional of Roero and Wines 8 pm | Montà d’Alba Festival of the Truffle Songs Truffle of the Festival water; once it’s dry, let it stand in blotting paper, in a glass specific razor-sharp edge tool:

for at least 10 minutes container fitted with a lid the truffle-slicer th th

Fair and surroundings and Fair

SAT OCTOBER

SUN 28

19 NOVEMBER 28 29

11 City Police Red Cross Toilets Piazza Trento Trieste Trieste Piazza Trento Piazza Michele Ferrero Railway station Alba Truffle Museum - Ponzio Truffle Alba Wall Of Sound Gallery Wall

Museums

Piazza San Paolo 14 15 16 Il Salotto del Turista Il Salotto del 16 6 10 8 12 5 13

9 15 4 3 Chiesa di San Giuseppe Centro Studi Beppe Fenoglio Palazzo Banca d’Alba Piazza Pertinace Chiesa di San Domenico Busca” “G. Sociale Teatro Piazza Falcone Cortile and Coro della Maddalena Sala Beppe Fenoglio or Piazza Duomo Piazza Risorgimento or Piazza San Giovanni 5 6 7 8 9 10 11 12 13

Ente Turismo Alba Bra LangheEnte Turismo e Roero | Centro Nazionale Studi Tartufo 14 2

Through the Through of Alba streets 1 Piazza Medford Piazza Garibaldi Piazza Cagnasso “G. Morra” Morra” “G. Cortile della Maddalena Cortile della Maddalena Palazzo Mostre e Congressi Palazzo Mostre e Congressi “G. Morra” Morra” “G. Palazzo Mostre e Congressi Palazzo Mostre e Congressi “G. Morra” Morra” “G. Palazzo Mostre e Congressi 2 2 1 2 3 4 13 13 Alba White Truffle Alba White Truffle Market World Festival and “AlbaQualità” Show Alba Truffle Kids Alba Truffle InternazionaleEnte Fiera Bianco d’Alba Tartufo del INFO ABOUT THE FAIR International Alba White Truffle Fair Organisers Giostra delle Cento Torri Alba (CN), Piazza Medford, 3 Tel. +39 0173 361051 [email protected] - www.fieradeltartufo.org WITH MAJOR SUPPORT FROM UNDER THE PATRONAGE OF

INFO ABOUT TRUFFLES Centro Nazionale Studi Tartufo Alba (CN), Piazza Risorgimento, 2 Tel. +39 0173 228190 [email protected] - www.tuber.it WITH CONTRIBUTIONS FROM

BOOKING VISITS TO THE CELLARS Piemonte on Wine Alba (CN), Piazza Risorgimento, 2 Tel. +39 0173 635013 IN COLLABORATION WITH info@piemonteonwine - www.piemonteonwine.it

INFO ABOUT THE TERRITORY Ente Turismo Alba Bra Langhe e Roero Alba (CN), Piazza Risorgimento, 2 Tel. +39 0173 35833 [email protected] - www.langheroero.it MAIN SPONSOR

BOOKING HOTELS, RESTAURANTS, TOURS Consorzio Turistico Langhe Monferrato Roero Alba (CN), Piazza Risorgimento, 2 Tel. +39 0173 362562 / +39 0173 366328 [email protected] - www.tartufoevino.it

FAIR FOR TU.TTI Sportabili OFFICIAL SPARKLING WINE OFFICIAL ADVERTISING AGENCY Roddi (CN) - Località Toetto, 2 Tel. +39 0173 615670 / 366 994 37 48 www.sportabilialba.org

Please see the detailed program on our website: www.fieradeltartufo.org

Fiera Internazionale Fiera Internazionale del @albatruffle - #albatruffle tartufobiancoalba - #albatruffle Tartufo Bianco d’Alba Tartufo Bianco d’Alba