Identity Change Dynamics of Muslimized Meskhetians
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Brand Success Evaluation MAIA SETURI Ivane Javakhishvili Tbilisi State University, Tbilisi, Georgia
Brand Success Evaluation MAIA SETURI Ivane Javakhishvili Tbilisi State University, Tbilisi, Georgia Abstract: It is very important for the company to use the trademark and manage them effectively in the working conditions on the competitive market. Trademark (Brand) obsesses the consumer's attention, attracts them and in case of customer’s satisfaction ensures their loyalty. But the brand can’t be considered in unchanged way, even strong and successful brand is evolving and changes over the time. The goal of my research was to study customers’ attitude toward "Borjomi" on Georgian market and to assess the weaknesses, which might be linked to the development of the brand and its further success’s based on the results of the research. There is not still well developed and thought the largest importance of branding in the business of companies commercial success, for example, non-existent work experience of branding in the past. Keywords: Trademark, market, brand, brand effectiveness, branding, brand image, marketing, consumer, loyality, competitive market. Introduction It is very important for the company to use the trademark and manage them effectively in the working conditions on the competitive market. Trademark (Brand) obsesses the consumer's attention, attracts them and in case of customer’s satisfaction ensures their loyalty. “Consumer assesses the identical products depending on how it is branded"(1). But the brand can’t be considered in unchanged way, even strong and successful brand is evolving and changes over the time. Creating a brand is an important and significant first step towards its successful, hard way. Research of the issues related to the brand creation and development is one of the actual (urgent) topics, which is discussed in this paper on the example of Georgian mineral water "Borjomi". -
Issue Full File
THE JOURNAL OF SOUTH- EASTERN EUROPEAN STUDIES HAKEMLİ DERGİ | SAYI /ISSUE 28 | YIL /YEAR 2015-2 “RUSYA VE BALKANLAR” ANKARA - 2018 Güney-Doğu Avrupa Araştırmaları Dergisi = The Journal for South-Eastern European Studies.--İstanbul : İstanbul Üniversitesi Edebiyat Fakültesi, 1972- c.: resim, harita, tablo; 24 cm. Yılda iki sayı. ISSN 0378-3863 Elektronik ortamda da yayınlanmaktadır: http://dergipark.gov.tr/iugaad 1. TARİH – AVRUPA – SÜRELİ YAYINLAR. 2. DIŞ SİYASET – AVRUPA. 3. BALKANLAR. Telif Hakları Kanunu çerçevesinde makale İLETİŞİM | CORRESPONDENCE sahipleri ve Yayın Kurulu’nun izni olmaksızın Prof. Dr. Mustafa H. SAYAR hiçbir şekilde kopyalanamaz, çoğaltılamaz. İstanbul Üniversitesi Edebiyat Fakültesi Yazıların bilim, dil ve hukuk açısından Tarih Bölümü sorumluluğu yazarlarına aittir. POSTA ADRESİ | POSTAL ADDRESS The contents of the journal are copyrighted and may not be copied or reproduced without İstanbul Üniversitesi Edebiyat Fakültesi the permission of the publisher. The authors Güney-Doğu Avrupa Araştırmaları Dergisi bear responsibility for the statements or Ordu Cad. No: 196, 34459 Laleli/İstanbul opinions of their published articles. E-POSTA | E-MAIL [email protected] İstanbul Üniversitesi Edebiyat Fakültesi Tarih Bölümü 34459 Beyazıt, İstanbul BASKI-CILT İstanbul Üniversitesi Rektörlüğü Hamdioğulları İç ve Dış Tic. A. Ş. Sağlık Kültür ve Spor Daire Başkanlığı www.hamdiogullari.com tarafından bastırılmıştır. Sertifika No: 35188 Hakemli Dergi / Peer-Reviewed Journal YAYIN KURULU | EDITORIAL BOARD Prof. Dr. İdris BOSTAN Prof. Dr. Mustafa Hamdi SAYAR (Sorumlu) Prof. Dr. Mahir AYDIN Prof. Dr. Arzu TERZİ Prof. Dr. Ebru ALTAN Prof. Dr. Birsel KÜÇÜKSİPAHİOĞLU THE JOURNAL OF SOUTH- Dr. Öğr. Üyesi Neriman E. HACISALİHOĞLU EASTERN EUROPEAN STUDIES Dr. Öğr. Üyesi Metin ÜNVER Dr. Öğr. -
Exactly Five Years Ago
10-05:issue2 4/14/10 12:24 PM Page 52 The Meskhetians Exactly five years ago, something happened in Russia which one might have thought impossible half a century after Joseph Stalin’s passing: an entire ethnic group – one which Stalin had accused of treason and evicted from its homeland – was once again forced to change their place of residence. Thousands of Meskhetian Turks, after surviving deportation in the 1940s and Uzbek pogroms in the 1990s, had only just become settled in Krasnodar Krai when, a few years into the 21st century, they were faced with run-of-the-mill nationalism cultivated by those in power and reinforced by Cossacks. The surge of violence Above: Kushali Dursunov and By Dmitry Shevchenko prompted many Meskhetians to leave for the U.S., under his wife Zulfiya Muradova have decorated the house they rent a special immigration program. And while Russian media in a Turkish manner. Men and Photos by Viktor Paramonov declared that the Meskhetian problem had been women sit separately, and resolved, for many this was not the case: not qualified to most of the living room is taken up by a raised area used emigrate, they now cannot join their families on the for sleeping, eating, and other side of the Atlantic. meeting guests. 52 Russian Life | May/June 2010 10-05:issue2 4/14/10 12:24 PM Page 53 IN THE RECENT PAST, the stanitsa* of Nizhnebakanskaya Turks or from practicing Islam (most are Sunni was, in its own way, the “capital” of a Turkish Muslim). But everything changed when the Bolsheviks community in Krasnodar Krai. -
Exploring the Caucasus Georgia & Armenia September 13-29, 2022
Exploring the Caucasus Georgia & Armenia September 13-29, 2022 17 days for $4,774 total price from Washington, DC ($4,295 air & land inclusive plus $479 airline taxes and fees) This tour is provided by Odysseys Unlimited, six-time honoree Travel & Leisure’s World’s Best Tour Operators award. An Exclusive Small Group Tour for Members of the Virginia Museum of Fine Arts Dear VMFA Members, Travel with us on an exclusive 17-day small group journey through the captivating countries of Georgia and Armenia, with the grand Caucasus Mountains as our backdrop. We begin in Yerevan, the capital of Armenia. During our stay, we visit three UNESCO World Heritage sites, including Khor-Virap, with biblical Mt. Ararat as its backdrop. We also visit the Greek temple at Garni and sample the famous Armenian brandy. We then continue to Tbilisi, the capital of Georgia, with a one-night stay at beautiful Lake Sevan en route. We explore the capital and enjoy a full-day excursion to Georgia’s famous wine country. Next, we travel north through the Greater Caucasus Mountains for a stay in Stepantsminda, at the foot of 16,500-foot Mount Kazbek. Here, we visit mountain villages, take in the stunning vistas, and enjoy a home-hosted lunch with a local family. Our final stop is Borjomi, a resort town in the Lesser Caucasus range; then we head back to Tbilisi for one night. For guests wishing to continue on, a 5-day/4-night post-tour extension to Azerbaijan is available. Space on this exciting program is limited and will fill quickly. -
Javakheti After the Rose Revolution: Progress and Regress in the Pursuit of National Unity in Georgia
Javakheti after the Rose Revolution: Progress and Regress in the Pursuit of National Unity in Georgia Hedvig Lohm ECMI Working Paper #38 April 2007 EUROPEAN CENTRE FOR MINORITY ISSUES (ECMI) ECMI Headquarters: Schiffbruecke 12 (Kompagnietor) D-24939 Flensburg Germany +49-(0)461-14 14 9-0 fax +49-(0)461-14 14 9-19 Internet: http://www.ecmi.de ECMI Working Paper #38 European Centre for Minority Issues (ECMI) Director: Dr. Marc Weller Copyright 2007 European Centre for Minority Issues (ECMI) Published in April 2007 by the European Centre for Minority Issues (ECMI) ISSN: 1435-9812 2 Table of Contents I. INTRODUCTION .............................................................................................................4 II. JAVAKHETI IN SOCIO-ECONOMIC TERMS ...........................................................5 1. The Current Socio-Economic Situation .............................................................................6 2. Transformation of Agriculture ...........................................................................................8 3. Socio-Economic Dependency on Russia .......................................................................... 10 III. DIFFERENT ACTORS IN JAVAKHETI ................................................................... 12 1. Tbilisi influence on Javakheti .......................................................................................... 12 2. Role of Armenia and Russia ............................................................................................. 13 3. International -
Annexation of Georgia in Russian Empire
1 George Anchabadze HISTORY OF GEORGIA SHORT SKETCH Caucasian House TBILISI 2005 2 George Anchabadze. History of Georgia. Short sketch Above-mentioned work is a research-popular sketch. There are key moments of the history of country since ancient times until the present moment. While working on the sketch the author based on the historical sources of Georgia and the research works of Georgian scientists (including himself). The work is focused on a wide circle of the readers. გიორგი ანჩაბაძე. საქართველოს ისტორია. მოკლე ნარკვევი წინამდებარე ნაშრომი წარმოადგენს საქართველოს ისტორიის სამეცნიერ-პოპულარულ ნარკვევს. მასში მოკლედაა გადმოცემული ქვეყნის ისტორიის ძირითადი მომენტები უძველესი ხანიდან ჩვენს დრომდე. ნარკვევზე მუშაობისას ავტორი ეყრდნობოდა საქართველოს ისტორიის წყაროებსა და ქართველ მეცნიერთა (მათ შორის საკუთარ) გამოკვლევებს. ნაშრომი განკუთვნილია მკითხველთა ფართო წრისათვის. ISBN99928-71-59-8 © George Anchabadze, 2005 © გიორგი ანჩაბაძე, 2005 3 Early Ancient Georgia (till the end of the IV cen. B.C.) Existence of ancient human being on Georgian territory is confirmed from the early stages of anthropogenesis. Nearby Dmanisi valley (80 km south-west of Tbilisi) the remnants of homo erectus are found, age of them is about 1,8 million years old. At present it is the oldest trace in Euro-Asia. Later on the Stone Age a man took the whole territory of Georgia. Former settlements of Ashel period (400–100 thousand years ago) are discovered as on the coast of the Black Sea as in the regions within highland Georgia. Approximately 6–7 thousands years ago people on the territory of Georgia began to use as the instruments not only the stone but the metals as well. -
Annual Report 2017 CONTENTS
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Between Integration and Resettlement: the Meskhetian Turks
BETWEEN INTEGRATION AND RESETTLEMENT: THE MESKHETIAN TURKS Oskari Pentikäinen and Tom Trier ECMI Working Paper # 21 September 2004 EUROPEAN CENTRE FOR MINORITY ISSUES (ECMI) Schiffbruecke 12 (Kompagnietor Building) D-24939 Flensburg Germany ( +49-(0)461-14 14 9-0 fax +49-(0)461-14 14 9-19 e-mail: [email protected] internet: http://www.ecmi.de ECMI Working Paper # 21 European Centre for Minority Issues (ECMI) Director: Marc Weller © Copyright 2004 by the European Centre for Minority Issues (ECMI) Published in August 2004 by the European Centre for Minority Issues (ECMI) List of Abbreviations.................................................................................................4 I. Introduction...........................................................................................................6 1. Who Are the Meskhetian Turks?...........................................................................9 2. A History of Forced Migration............................................................................11 II. The Meskhetian Turks’ Current Demographic and Socio-Political Situation.......13 1. Georgia...............................................................................................................15 2. Azerbaijan...........................................................................................................19 3. Ukraine...............................................................................................................20 4. Russia..................................................................................................................21 -
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Szanowna Pani Marszałek! W Odpowiedzi Na In- Terpelację Pana Posła Macieja Małeckiego, Pismo Załącznik
221 utrzymania systemu (koszty licencji, serwisu sprzętu z dnia 11 kwietnia br., nr SPS-023-24906p/14, w spra- i oprogramowania, a także koszty obsługi technicz- wie prac zleconych i wspólnych projektów MSZ z ze- nej), co w perspektywie utrzymania systemu ze środ- wnętrznymi ośrodkami badawczymi i analitycznymi, ków budżetowych będzie wymierną korzyścią dla w załączeniu uprzejmie przekazuję wykaz wydatków Skarbu Państwa. poniesionych przez MSZ w ramach realizacji umów z podmiotami zewnętrznymi. Z poważaniem Załączona lista zawiera wykaz organizacji poza- rządowych, z którymi Ministerstwo Spraw Zagra- Podsekretarz stanu nicznych współpracowało w latach 2008–2014 wraz Rafał Magryś z przedmiotem i kosztem powierzonych im zleceń. Ponadto należy wymienić podmioty, które korzysta- ją z dotacji podmiotowej MSZ (Polski Instytut Spraw Warszawa, dnia 9 maja 2014 r. Międzynarodowych), a także instytucje korzystające z finansowania z innych źródeł, nad którymi mini- sterstwo sprawuje nadzór merytoryczny (Instytut Odpowiedź Europy Środkowo-Wschodniej w Lublinie oraz (do września 2013 r.) Instytut Zachodni w Poznaniu). podsekretarza stanu Ministerstwo współpracuje również z Ośrodkiem w Ministerstwie Spraw Zagranicznych Studiów Wschodnich. - z upoważnienia ministra - Odpowiedź, jakiej MSZ udzieliło pierwotnie, za- na ponowną interpelację wierała informację zbiorczą nt. zakresu współpracy posła Macieja Małeckiego MSZ z podmiotami zewnętrznymi w obszarze prac analitycznych i badawczych. Syntetyzowała ona in- w sprawie prac zleconych formacje zawarte w -
Church – Consolidating the Georgian Regions
Church – Consolidating the Georgian Regions Metropolitan Ananya Japaridze Saint Ilia the Righteous said from the very establishment of the holy Church of Georgia, that it presented a strong power consolidating the whole population of the state. It was not locked within the narrow ethnic borders but was the belonging of different ethnos residing in the state. According to Holy Writ, it never differentiated Hellenist from Jew, Georgian from non-Georgian, as its flocks were children of Georgia with mutual responsibility to the country and citizenship. Even Saint Nino, founder of the Georgian Church, came from Kapadokia. Saint of Georgian Church, martyr Razhden, and Saint Evstati Mtskheteli were Persian. Famous 12 fathers struggling against fire-worship and Monophysitism were Assyrian (Syrian). Neopyth Urbani Episcope was Arabian. The famous Saint Abo Tbileli came from Arabia too. The Saint Queen Shushanik was Armenian etc. The above list shows that Georgian church unified all citizens of the country in spite of their ethnic origin. At the same time, the Georgian church always used to create a united cultural space. The Georgian Church was consolidating regions and different ethnic groups of Georgia. The Georgian language was the key factor of Georgian Christian culture. Initially, Georgian language and based on it Georgian Christian culture embraced whole Georgia, all its regions. Divine services, all church acts, in mountains and lowlands from the Black Sea to Armenia and Albania were implemented only in Georgian language. Georgian language and Georgian culture dominated all over the Georgian territory. And just this differentiates old Georgia from the present one. It’s evident that the main flocks of Georgian Church were Georgians of West, South and East Georgia.