THE NEW SEGMENTATION AND MEDIA PLANNING PRODUCT FOR AGENCIES AND BRANDS Fans of Trevor Noah
DEMOGRAPHICS LIFESTYLE
DEMOGRAPHICS ANNUAL INCOME TOP STATES HOBBIES & ACTIVITIES GENERAL INTERESTS FAVOURITE DISHES
Gender: Male $20,000 - $49,999 Oregon Going to the movies Politics New York Cheesecake Age: 30-44 Maryland Going to art galleries Stand-up Comedy Pu Pu Platter Urban POLITICS California Going to the theatre National News Mochi
PROFESSIONS FAVOURITE SPORTS MOST LIKELY PET
Performing arts Basketball Cat Charity and Nonprofit Fly fishing Media and Journalism Paintball Gardening, Landscaping and Hairdressing and Beauty
Anyone who watches Fox News for George Bush should be tried for war news is dumb crimes
American infrastructure has fallen behind I am prepared to pay more for foods that Europe in re“cent years “ don't contain artificial additives
“ Describes themselves as... cerebral, “...But on occasiondistant, cruel and “ interesting and curious “ judgmental.
ENTERTAINMENT BRANDS
FAVORITE MOVIES CUSTOMER OF
The Martian Comedy Central In the Heart of the Sea HBO PBS Spectre MSNBC imdb.com The Last Witch Hunter Amazon Instant Video/Prime Instant NBC CBS FAVORITE MUSICS ARTISTS CLOTHING BRANDS RESTAURANTS Miley Cyrus Missy Elliott Starbucks Barbra Streisand Church's Beck El Torito Pinkberry FAVORITE CELEBRITIES
MOST LIKELY CAR Sacha Baron Cohen Aasif Mandvi Peugeot Jessica Williams Tina Fey SHOPS AT
BJ's Wholesale Club
MEDIA ONLINE
WATCHES TV FOR... TOP TV NETWORKS TOP WEBSITES VISITED TOP FACEBOOK PAGES
HOURS MSNBC FanGraphs The Daily Show PER/WEEK 6-10 Comedy Central Buzzfeed U.S. Senator Elizabeth Warren Netflix Twitter Bernie Sanders ONLINE FOR... Starz Family Video Bill Maher HOURS BBC America Restaurant.com Elizabeth Warren 50+ PER/WEEK Al Jazeera TurboTax The Rachel Maddow Show AOL.com Now With Alex Wagner STREAMING SERVICE Facebook Occupy Democrats MAGAZINES READ Spotify TOP MOBILE APPLICATIONS The New Yorker ONLINE NEWS Mother Jones Timeful Consumer Reports New York Times Google Reader The Washington Post Drippler Los Angeles Times
YouGov profiles is the new segmentation and media planning product for agencies and brands. Contact: [email protected] It is powered by the YouGov Cube - our connected data vault which holds over 100,000 data points from more than 150,000 respondents. www.yougov.com This does not show the *average* member of this group but rather those attributes that distinguish this group from the general population.