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Home , BMW 7 Series (E23), Compact car, Hyundai Kona, Hyundai Veloster, Kia Cadenza, Kia Forte

SHOPPER FINISHING THE YEAR STRONG – TOP SEGMENT GAINERS TRENDS shopping traffic was up overall in Q4 on Autotrader, with more than half of mainstream car, truck, and SUV segments posting double-digit growth compared to the prior quarter. SNAPSHOT Four luxury segments – the three SUV segments and luxury’s fullsize car segment – experienced the largest percentage growth in traffic among the 17 segments, contributing to a strong finish for luxury overall (+14%). Despite upward momentum for many, rises for some mean declines for others – 30 of more than 200 segment models face an uphill battle to start the year, having dropped a half share point in Q4. Among those benefiting from the increased shopping, Ford makes the biggest statement at a brand level, boasting 13 “top 3 model movers” across their respective segments.

All Mainstream segments experience increased 17 traffic in Q4

Growth in traffic + among Car, SUV, and 11% Truck segments

brands tout three or more # of models to see the greatest models among the top three traffic growth in their respective 9 segment gainers segment 12% 11% 7% 29 35 shopping activity growth by segment domestics imports

Autotrader New Car Prospects, Q4’18 vs. Q3’18 1 SHOPPER TRENDS NON-LUXURY SNAPSHOT TOP 3 GAINERS: TRAFFIC & SHARE OF SEGMENT

SUBCOMPACT CAR

VOLUME GROWTH SHARE GROWTH VOLUME GROWTH SHARE GROWTH +1% Ford Fiesta Ford Fiesta +7% Civic Corolla Hyundai Accent Forte

Toyota Yaris

Total # of 18 Subcompact Cars that experienced gains Total # of 11 Compact Cars that experienced gains

segment growth 7 6 segment growth 10 5

MIDSIZE CAR FULLSIZE CAR

VOLUME GROWTH SHARE GROWTH VOLUME GROWTH SHARE GROWTH +7% Altima +3% Kia Stinger Toyota Camry 300

Nissan Altima Honda Accord Kia Cadenza

Total # of 13 Midsize Cars that experienced gains Total # of 7 Fullsize Cars that experienced gains segment growth 10 5 segment growth 6 5

Autotrader New Car Prospects, Q4’18 vs. Q3’18 2 SHOPPER TRENDS LUXURY CARS SNAPSHOT TOP 3 GAINERS: TRAFFIC & SHARE OF SEGMENT

L U X E N T R Y - L E V E L C A R LUX MIDSIZE CAR

VOLUME GROWTH SHARE GROWTH VOLUME GROWTH SHARE GROWTH +7% MB C-Class ES +10% Tesla Model 3 Lexus ES ILX A6

INFINITI Q50 Q50 CTS Cadillac CTS

Total # of 21 Lux Entry-level Car that experienced gains Total # of 13 Lux Midsize Cars that experienced gains segment growth 7 6 segment growth 10 5

LUX FULLSIZE CAR

VOLUME GROWTH SHARE GROWTH +15% MB S-Class MB CLS-Class Porsche Panamera Cadillac XTS

MB CLS-Class Lincoln Continental

Total # of 16 Lux Fullsize Cars that experienced gains

segment growth 10 5

Autotrader New Car Prospects, Q4’18 vs. Q3’18 3 SHOPPER TRENDS NON-LUXURY SUVs SNAPSHOT TOP 3 GAINERS: TRAFFIC & SHARE OF SEGMENT

SUBCOMPACT SUV COMPACT SUV

VOLUME GROWTH SHARE GROWTH VOLUME GROWTH SHARE GROWTH +7% Ford EcoSport Ford EcoSport +9% Ford Escape Encore Equinox CX-5

Hyundai Kona MAZDA CX-5 Chevrolet Equinox

Total # of 15 Subcompact SUV that experienced gains Total # of 18 Compact SUVs that experienced gains segment growth 12 7 segment growth 16 13

MIDSIZE SUV FULLSIZE SUV

VOLUME GROWTH SHARE GROWTH VOLUME GROWTH SHARE GROWTH +12% Ford Edge +9% GMC Yukon/XL Ford Expedition Max Ford Edge Ford Explorer Ford Expedition Ford Expedition

Jeep Grand Cherokee Atlas GMC Yukon/XL

Total # of 18 Midsize SUVs that experienced gains Total # of 9 Fullsize SUVs that experienced gains segment growth 17 7 segment growth 8 5

Autotrader New Car Prospects, Q4’18 vs. Q3’18 4 SHOPPER TRENDS LUXURY SUVs SNAPSHOT TOP 3 GAINERS: TRAFFIC & SHARE OF SEGMENT

LUX COMPACT SUV LUX MIDSIZE SUV

VOLUME GROWTH SHARE GROWTH VOLUME GROWTH SHARE GROWTH +17% /SQ5 Audi Q5/SQ5 +18% BMW X5 Porsche Cayenne Porsche Macan BMW X2 Land RR Sport Land Rover RR Sport

Jaguar F-Pace Stelvio Porsche Cayenne Cadillac XT5

Total # of 24 Lux Compact SUVs that experienced gains Total # of 22 Lux Midsize SUVs that experienced gains segment growth 23 12 segment growth 21 8

LUX FULLSIZE SUV

VOLUME GROWTH SHARE GROWTH +15% /ESV INFINITI QX80 INFINITI QX80 Cadillac Escalade/ESV

MB G-Class MB G-Class

Total # of 8 Lux Fullsize SUVs that experienced gains

segment growth 8 3

Autotrader New Car Prospects, Q4’18 vs. Q3’18 5 SHOPPER TRENDS PICKUP TRUCKS SNAPSHOT TOP 3 GAINERS: TRAFFIC & SHARE OF SEGMENT

LIGHT DUTY TRUCK HEAVY DUTY TRUCK

VOLUME GROWTH SHARE GROWTH VOLUME GROWTH SHARE GROWTH +13% Ford F150 GMC Sierra 1500 +10% Ford F250 Ford F250 Chevrolet Silverado RAM 2500 Ford F350 1500 1500 Chevrolet Silverado Ford F450 GMC Sierra 1500 Ford F150 2500 Total # of 6 Light Duty Trucks that experienced gains Total # of 9 Heavy Duty Trucks that experienced gains segment growth 6 3 segment growth 9 4

MIDSIZE TRUCK

VOLUME GROWTH SHARE GROWTH +10% Honda Ridgeline Toyota Tacoma

Nissan Frontier Nissan Frontier

Total # of 5 Midsize Trucks that experienced gains

segment growth 5 3

Autotrader New Car Prospects, Q4’18 vs. Q3’18 6 SHOPPER TOPTRENDS 10 MODELS TO WATCH SNAPSHOT DECLINED AT LEAST A HALF SHARE POINT WITHIN SEGMENT IN Q4

CARS SUVs TRUCKS

SUBCOMPACT CAR LUX ENTRY-LEVEL CAR SUBCOMPACT SUV LUX COMPACT SUV MIDSIZE TRUCK Cooper Jeep Renegade Volvo XC60* *

Honda Fit Cadillac ATS COMPACT SUV LUX MIDSIZE SUV LIGHT DUTY TRUCK

Volkswagen Beetle LUX MIDSIZE CAR Jeep Wrangler RAM 1500*

Chevrolet Sonic MB E-Class* MIDSIZE SUV LUX FULLSIZE SUV Nissan Titan*

Kia Rio * Land Rover * HEAVY DUTY TRUCK

Mitsubishi Mirage LUX FULLSIZE CAR FULLSIZE SUV Lexus LX* Chevrolet Silverado 2500*

COMPACT CAR Durango* BMW 7 Series*

Chevrolet Cruze*

MIDSIZE CAR Of those that declined of the models(*) still gained in FULLSIZE CAR in share in Q4, 43% traffic from the prior quarter.

Dodge Charger*

Autotrader New Car Prospects, Q4’18 vs. Q3’18 7