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WDGY-Minneapolis-St. Paul, mitter microphone which enabled him pledged itself as a major selling force to move freely about the snow cov- STAND IT" for the Heart Fund in Feb., the offi- ered surfaces while he introduced rec- cial national Heart Month. Station ords and other features on his popu- personalities Johnny Dollar and Jack lar stanza. After describing his skiing THE SOUL Chapman, along with station man- techniques, or rather apologizing for ager, Richard Harris, and promo di- it, he visited areas of the huge winter rector, Mike Segelman, visited 40 sports center for interviews with ski- SISTERS* youngsters at the University of Min- ing instructors and fellow "slat rid- nesota Variety Heart Hospital on ers" on the slopes and in the lodge. SUE 799 Valentine's Day. Generous numbers of valentines, received at WDGY during In addition to the demanding chores *National Exposure When toppled a recent valentine contest, were pre- of keeping listeners informed, KER- On The sented to each of the smiling young- Portland Steve Allen Network TV Show the Beatles from the number one spot has taken on new tasks. on the English best-selling charts sters, along with a red carnation. However, they've done so willingly, in 11111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111' with their single, "," Also, the outlet's Hal Raymond, Jack fact with pride and pleasure. The four the event caused such a sensation Chapman and J. Walter Beethoven newsmen have begun a series of per- throughout England that the story became enthusiastic auctioneers for sonal visits to colleges and univer- was run on the front page of both the the Heart Fund at a special WDGY sities in Western Oregon and South- "I CAN'T Daily Mail and the Daily Mirror. The Pie Auction. A large crowd of Twin western Washington. Each appear- deck, which was recently released by City shoppers gathered at the Mid- ance features KEX news director Epic Records in the U.S., is currently way Shopping Center in St. Paul to Dave Valentine and one to two of riding high on bid on the pastry offered by the radio the other newsmen, depending upon the Top 100. trio. Proceeds WAIT" Prior to last Dec. 15 when Dave from the sale of the the day and time, pressures of de- Clark celebrated his twenty-first pies, donated by WDGY listeners, velopments, etc. Rounding out the b/w birthday by signing the contract that were forwarded to the St. Paul chap- traveling team with Dave are George gave him professional status, he was ter of the Heart Fund. McGowan, Jim Howe and John Kline. WHO'S GOING TO TAKE the leader of a group of young men CARE OF ME whose musical activities were re- Ninety-nine happy housewives re- Robert Scott, program director of stricted to playing three nights a cently had the time of their lives at WGBB-Freeport, Long Island, writes week in a Tottenham (a local London WIBG-Philadelphia's "Wow of a in word that the station has recently district) ballroom plus making an oc- Luau." Selected from over 1500 en- started a folk program segment and BABY casional recording. tries, these lucky 99 gals were the is in dire need of singles and LP Shortly thereafter a Dave Clark guests of station spinner, Bill Wright, in this category. Bob advises diskeries business card found its way into for a night on the town to remem- and distribs to send the records di- WASHINGTON Buckingham Palace and Dave re- ber. Beginning with a private screen- rectly to him. ceived an invitation to play at the an- ing of the 20th Century -Fox flick, SUE 797 nual staff ball. That was the begin- "South Pacific," the ladies were then WLOL-Minneapolis and Windy IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII ning of a popularity that gradually transported via "tropical colored" Kunston, traffic reporter, recently re- increased until expected appearances taxicabs to a local polynesian restau- ceived the 1963 AAA Golden Wheel in London produced near pandemo- rant, for a luau of lavish island foods Award. This award is given in appre- nium among young female fans. and fruit nectars. Mementos of the ciation of many noteworthy contribu- All this commotion is caused main- evening include an LP of the music tions to better and safer motoring. "SO FAR ly by drummer Dave Clark heading from the film for each of the winners. a WHEW -West Palm Beach, Florida group consisting of Mike Smith who and handles most of the vocals in addition Unemployment is the local Pepsi Cola Bottling the target of a Company, last week announced an to playing organ and piano; Ric Hux- new spot campaign on WLS-Chicago original concept AWAY" ley on bass, harmonica and guitar; to Illinois businessmen. In coopera- in radio broadcast- Lenny Davidson, tion ing tabbed "Exercise In Your Car guitarist and Denny with the Windy City Jaycees, Wherever You Payton, saxophonist. Don Stewart, public affairs director Are." This unique fea- for the station, has custom -produced ture is a 1 -minute capsule formula, HANK the spots using broadcasting dynamic tension exer- JACOBS Sapphires the voices of repre- cises which listeners can perform sentatives from the YMCA, the Board while SUE of Education and driving or riding right in their 795 the Illinois State car. The spots will be aired through- 111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111 Employment Service, who are work- ing with the out the day and evening on the sta- Jaycees on the project. tion. A wide variety of exercises will These representatives will be heard (Formerly be delivered . . With The also on Harvey Wittenberg's "Busi- some for moving Mickey & Sylvia Team) ness Final." traffic, some for stopped traffic, some for drivers, some for passengers only. Everybody's Pick The exercise instruction part of these WSUN-St. Petersburg recently re- features will be done by Wes Hardin, ceived four first -place awards in the world reknown strong man and World 4th District Advertising Federation of Champion Weight Lifter. America 1964 awards competition pre- sented "DON'T LET at the Suncoast Ad Club's The Freedoms Foundation Award third annual Addy Awards dinner. has been presented to The four categories in which the sta- WWRL-New tion placed first York by the Freedoms Foundation of were company pub- Valley Forge, whose chairman is lic relations advertising, radio com- YOUR mercial more former President Dwight D. Eisen- EYES than 30 seconds in hower. The station, which owned length, outdoor poster campaign and is The Sapphires, who are currently outdoor posters. by the Sonderling Group, was honored clicking with "Who Do You Love" on for the production and broadcasting the Swan label, consist of three of the series of programs tabbed CET BIGGER youngsters from the Quaker City: Fifty-five hundred young people of "Declarations for Democracy." Carol Jackson, George Garner and junior high school age -level, repre- Joe Livingstone. senting almost eighty schools, recent- WGH-Norfolk has awarded it's first All three artists have been inter- ly affirmed a "resolve to attempt to five hundred dollar scholarship Quiz THAN YOUR ested in music all their lives. Coming avoid cigarette smoking until adult- Award to a local high school senior. from deeply -religious backgrounds, hood." Each was presented a small All this came about when last Sept., the recording -artists -to -be were first card by KFIV-Modesto, Calif. as a WGH new director, Jim Moore, met exposed to gospel music and the choir Teen Against Nicotine. The student- with school superintendents of the HEART" singing in their respective churches. body of the Walter White Junior High Tidewater area. At a luncheon which While in high school, each member of School in Ceres was presented an was held at this time, he outlined a the present group began to sing at American Heritage Junior Library by scholarship that would be awarded various teen radio K-5, as the "school with the to the best functions in and around largest student, who showed the SYLVIA ROBBINS Philadelphia. About two years ago representation of its student understanding and knowledge of local, Carol, George and Joe met and decided body." In fact that school came up national and world affairs. The first to join forces. with 100 per cent, when all 531 teen- ex- SUE After working together award was given on the basis of 805 and building an act the trio came to agers enrolled took part. These re- tensive tests to the students. the attention of indie producer Jerry sults capped a month -long, all-out Ross who immediately recognized station effort, according to Gene VITAL their D'Accardo, the outlet's operations STATISTICS: talent and started to groom Marty Giles named them for big things. The rest is his- manager. news director tory. of WFLA-Tampa ... Buddy Blake is Presently the a new deejay add on KJOE-Shreve- crew is preparing Sterling Yates recently conducted port Ken Griffin their first album appropriately tabbed his Sunday exits WHXN- after their KDKA-Pittsburgh pro- Springfield to assume duties as music single hit. When the per- gram while making what he called director and formers are not on the road or record- "a white deejay on WPOP-Hart- h knuckle trip on skis" down ford . . . Bill Miller Tyler ing, they spend a great deal of their the slopes at and Tom free time Laurel Mountain ski are now spinning 'em on KUDL-Kan- skating and dancing. resort. He was equipped with a trans- sas City. 18 Cash Box-March 14, 1964 fiole. www.americanradiohistory.com I