INTRODUCTION THE WORLD CUP OF AIR P 1 P AIR RACE 1 WORLD CUP

THE FUTURE OF FAST

AIR RACE 1 WORLD AIR 1 RACE WORLD CUP 1.35 Billion 127 The Air Race 1 World Cup Air Race 1 is the fastest in the Cumulative Audience Reach Countries TV cover world.

It is the only international competition with multiple racing Up EVENT together. Unlike other events, this race sees pilots racing directly 40,000+ to against each other to be the first to cross the finish line after eight Live Spectators DAYS laps around a tight circuit. In each race, 8 of the world’s best pilots take command of the only 450 real race aircraft to accept the ultimate challenge of pilot and 10m KPH machine –just 10 meters above the ground at speeds of 450kph. Above ground P 2 P THE SPORT

1st WORLD TITLE

Since the sport began in , France 1909, Air Racing has regularly been used as a platform to develop and showcase new technologies and to promote brands.

The sleek aircraft in our sport, known for 70 years as ‘formula one air racing’, are the only aircraft in the world built with a sole purpose to race – they are designed to the specifications of the THE HISTORY race formula. It is a race class that sets strict parameters to ensure all pilots – men and women, young and old – race on a level playing field. Only a combination of highly-trained skills and a honed engineering expertise can win the day.

Sanctioned by the sport’s three governing bodies, we guarantee strict safety standards and eligibility minima for all pilots, who each have a level of experience that makes it a safe, dependable and thrilling event. AIR RACING Your city can be added to this illustrious history and heritage! Let us grow the sport in your community. ASSOCIATIONS P 3 P THE PERFECT SHOWCASE

LEGACY Air Race 1 seeks hosting destinations to build a long-term relationship with at each venue for many years to come in order to grow the sport. Ultimately our goal is for you to make the event your own.

IMPACT Air Race 1 is an extremely cost-effective, high-profile platform for world wide promotion. Air events are a substantially fast growing tool to reach key demographics and research demonstrates how great an impact an air event can deliver:

KEY FACTS THE PERFECT SHOWCASE

$104 million Sponsorship and Air Race 1 potential to Direct revenue back to the marketing opportunities for Economic impact create additional host city through ticket your city’s hotels and travel according to our last city 18,000 bed nights sales, exhibition space, and tourism concessions 54.3% 63% 95.9% OF SPECTATORS OF SPECTATORS 50% OF SPECTATORS 60% $100,000 $50,000 SPECTATORS AGED 40% HIGHER EDUCATION 30-50 MALE annual income annual income WOMEN P 4 P GLOBAL MEDIA COVERAGE INSPIRE MILLIONS Since its inception this event has enthused vast global audiences, which is why the media attention continues to grow. By hosting this event, you can bring awareness to the many facets of your city through earned and owned media. Third party independently verified benchmarks are:

4.2 Million 1.1 Billion 244 Million Social Media Total Broadcast Print Media Reach Reach/Event Media Reach

1.2 Million 180 127 Viewers Live on TV & Radio Interviews Countries GLOBAL MEDIACOVERAGE GLOBAL Host Broadcaster Broadcast TV Show

200+ 56,000 $695,000 media outlets Followers cover the event plus fan sites Print PR value alone! TV DISTRIBUTION P 5 BROADCAST CHANNELS CURRENTCONFIRMED and this list is constantly growing. On the right is a list of the current confirmed broadcast channels for 2018 worldwide platforms. respected media outlets, providing substantial exposure through various Additional TV coverage is also arranged by welcoming journalists from many homes and counties 100 via our own dedicated TV program Air Race has 1 secured television coverage across the world in million over 350 TV COVERAGETV GLOBAL – OTHER COUNTRIES ITALY NETHERLANDS,BELGIUM SOUTH AFRICA POLAND, E. EUROPE SLOVENIA VIETNAM TURKEY,CYPRUS,MALTA THAILAND KOREA RUSSIA PORTUGAL CHINA ZEALAND NEW INDONSESIA UAE ISREAL & ZEALAND NEW AUSTRALIA MALAYSIA BRAZIL AY, SCANDINAVIA NORW GERMANY SOUTH PAN AMERICA MIDDLEPAN EAST AFRICAPAN EUROPEPAN ASIA PAN SPAIN USA UK Media Prima Globosat TV2, TV Fastone 1 Sport ESPN Sur OSN, FoxSport Africa Fox Sports Supersport, TV Motors Fox Asia, edge, SPI TV3, Canal, Teledeporte Various Fox Sports, TV Motors Sky Sports, Growing weeklyll Growing TV,Leonardo RAI Sport Canal EdgeDigital Sport, MNET, Supersport Action Filmbox TV Sport Viettel Europe Fox Sports True Visions Edge Sport RBC TV, s NTV Sport TV3 Sport China Media,New Fox TVNZ Kompas TV Sports Dhabi Abu Ego Ananey, Channel Sommet Foxtel, Foxsport, P 6 P EVENT SCHEDULE

FIVE DAY SCHEDULE DAY DAY DAY DAY DAY 1 2 3 4 5

EVENT EVENT FORMAT FLIGHT TESTING PRACTICE RUN VIP ACTIVITIES HEAT RACES, FINAL RACES Get the first glimpse of the A great opportunity for value add to Entertain key personnel through a MEDIA & VIP EVENTS ENTERTAINMENT champions and the technology sponsors and VIP guests variety of exclusive opportunities Action-packed day to take An opportunity to highlight your brand and advantage of the large crowds with products to a global audience PRESS EVENTS multiple touchpoints to showcase OPENING CEREMONY QUALIFING ROUND your city’s influence in the delivery PODIUM AWARDS: Maximise the global PR opportunity for The main event outlining the race and Create money-can’t-buy experiences of the event The finale and one of the most widely your destination and airport facilities welcoming all partners to shine a light including meet & greets with the pilots publicised images utilised across all media on your city channels TRAINING Find out how the pilots test themselves CLOSING CEREMONIES: to get ready for the World Cup An opportunity create further unique content and celebrate the entire event P 7 P PREVIOUS “Our city is proud to welcome the Air Race 1 World Cup which has shown HOST CITIES great openness to share its sport with our community. A close affinity has evolved.” - Ramon Farre Lleida Delegate to Catalunya “We open our arms to the international “Thailand is proud to host this unique event. teams and audiences it brings to Reno. LLEIDA, By partnering with the Air Race 1 World Cup We are proud to host the race in the SPAIN Thailand further solidifies its position as a top formula one class which always makes for tourist destination.” exciting competitive sport - Minister Kobkarn Wattanavrangkul entertainment.” Minister of Tourism & Sport - John Agather Chairman Reno Air Racing Ass’n U-TAPAO, THAILAND RENO, USA MONASTIR, TUNISIA A UNIVERSAL SPECTACLE

“Monastir Airport has been serving its PREVIOUS PREVIOUS CITIES The Air Race 1 World Cup has taken place on 4 continents, demonstrating the community as a major gateway to Tunisia and universal appeal of this motorsport across cultures. It also highlights the distance we wish to celebrate our airport’s legacy and spectators will travel to see their heroes race. our region’s heritage as a dynamic and thriving tourist destination by attracting this prestigious Each host location drew significant crowds throughout the event creating a buzz of air race to our world-class facility.” excitement for locals and global fans alike. In addition to this, host locations have – Anis Jmour seen a considerable positive economic impact as a direct result of hosting this unique General Manager Monastir Airport event.

Our mission is to create a lasting impression to drive the sport and provide each host location with a perfect showcase to bring media and tourists from across the world to enjoy your region’s hospitality and attractions. A global field of 24 teams compete for the

P 8 P prestige of winning the Air Race 1 World HEROES OF Cup. Welcome the world’s most talented and skilled competition pilots to your city THE SKIES to deliver a spectacle like no other on Earth. TIM 99 CONE SOME OF OUR PILOTS

JUSTIN GUY STANISLAS THOM SCOTT STEVE 79 PHILLIPSON 31CHEREAU 3 DAMIRON 1 RICHARD 9 HOLMES 87 TEMPLE

CURRENT CHAMPION

PHILIP CHRISTIAN DES DAVE TREVOR JUSTIN

69 GOFORTH 6 GUILIE 11 HART 15 HOLMGREN 2 JARVIS 45 MEADERS HEROES HEROES OF THE SKIES

MICHAEL ENRICO TOM KENT STEPHEN BERNARD 33 MUNDELL 23 CASTELLINO 20 WATKINS 99 CASSELS 40 PARTRIDGE-HICKS 25 MARICHY

OUR CIRCUIT The race circuit requires an area of approximately 2.5km by 1.5km clear of tall obstacles and no private residences underneath P 15 P CONTACT US

We are currently accepting bids from Host Cities for 2018 and 2019. The process is on a rolling first-come first-served basis, so please don’t hesitate to express your interest

CONTACT JEFF ZALTMAN Managing Director Air Race Events DMCC Dubai, United Kingdom & Spain +44 7932726990 (UK) / +34 652644566 (Spain) [email protected] www.airrace1.com Air Race 1 World Cup