Airportfolio 2017 Airport About Eye Airports

We are the UK’s leading airport advertising experts, Sumburgh covering from the south of England up to the far Kirkwall north of Scotland, who can showcase your brand to Stornoway Wick a huge combined audience forecast to be well over Benbecula 17m passengers during 2017. Inverness Barra

Tiree Our award winning team’s consultative approach Dundee ensures your campaigns will be bespoke to your Islay business needs and result in maximum effectiveness. Derry Campbeltown Newcastle With all your requirements taken care of, including design, print & install, we are your one point of Humberside contact to ensure everything runs smoothly from start to finish. Norwich

Bristol Southampton

Exter Neuro Research

• Carried out to demonstrate the effectiveness of airport advertising

• 150 adults measured in total

• Whole sample were flying in the following 2-4 weeks

• Watched an average airport journey and an average roadside journey

• Responses from the brain recorded

• Airport posters elicited 18% stronger & more positive brain responses compared to the same advertising in the high street

• Confirmed that out of everyday experiences at airports much more memorable than usual daily routine Norwich Airport

506,007

Total number of passengers (2016)

Holiday charter: 103,147 passengers Helicopter offshore traffic: 20% 23% 57% 115,352 passengers Holiday Helicopter Scheduled Scheduled flight: charter offshore traffic flight 290,850 passengers

• Is the only commercial airport in and Suffolk • Provides domestic and international flights • Has a catchment area of almost 1.5 million people • Boasts a mix of both business and leisure passengers living within a 90 minute drive • Norwich Airport is one of the UK and Europe’s largest • Has seen a growing number of passengers year on year and busiest heliports. • Is continuing to increase the number of destinations it serves Norwich Heliport

Norwich Airport Heliport is a key hub for the southern North Sea off shore oil and gas industry.

Norwich Airport is one of the UK and Europe’s busiest and largest heliports.

Helicopter operators including Bristow, Babcock and CHC flew over 115,000 passengers to offshore platforms in 2016 for clients including Perenco, ConocoPhillips and Shell.

The airline network connects the southern North Sea fields with both specifically and the rest of the world generally through KLM’s network across Amsterdam. Norwich Airport

Passenger numbers 2016 VAR on 2015 ABC1 68.7% Top Destinations January 27, 773 4% AB1 34.2% Domestic February 27, 303 4% C1 36% Aberdeen March 33, 565 14% C2 17.4% April 36, 649 13% DE 12.4% Exeter May 48, 657 10% Manchester June 52, 633 9% Age Range International July 55, 002 19% Amsterdam 0-15 1% August 55, 191 9% Palma 16-24 11% September 54, 605 6% Tenerife 25-34 12% October 45, 698 6% Menorca 35-44 13% November 35, 497 19% Corfu December 33,434 9% 45-54 19% Ibiza Total 506, 007 10% 55+ 44%

UK Audience UK 91% Other 9%

Sources: CAA 2016, CAA 2015, CAA 2014, CAA 2013 Airlines & Tour Operators Norwich Airport is the only commercial airport in Norfolk and Suffolk having a catchment area of almost 1.5 million people living within a 90 minute drive. Well-established airlines and tour operators cater for a range of holiday types throughout the year, with the majority of passengers being UK residents flying for leisure. As well as direct routes within the UK and Europe, Norwich Airport offers hundreds of worldwide destinations via onward connections through Amsterdam or Manchester. AdvertisingAdvertising OpportunitiesOpportunities NEWCASTLENORWICH AIRPORT AIRPORT DIGITAL NETWORK 32” and 42” Digital Landscape HD screens, strategically placed at key touchpoints. BESPOKE COLUMN WRAP High-impact ceiling height wall wrap, ideally situated in the departures lounge for extended dwell time.

SPONSORSHIP Very eye-catching opportunities where sponsors can cleverly link their creative messages to specific platforms. LITERATURE PLACEMENT Get your literature into the hands of potential customers to keep and take away with them.

EXPERIENTIAL Engage with passengers face to face to promote your brand, product and services. LAMPPOST BANNERS Dominate a specific car park or the terminal front which impact on both departures & arrivals.

PRODUCT PLACEMENT Vehicle placement in car parks which target both departures and arrivals. INTERNATIONAL DOMESTIC ARRIVALS ARRIVALS

S S GATE GATE GATE GATE 1 2 3 4 B24

S B25 Executive D24J D24F D11 B26 Bar Cafe Lounge

D24K D24B D24C S B15 DINING AREA SEATING AREA

D24A D24D D24H B16 C14 C15 S GATE S S B20 5 Cafe C16 D24G D24I D25 B22 S B17

C13 D24E Shop B27

S S D12 C12 Ticket Bar DEPARTURE LOUNGE B28 Info. NCP Desk Desk Business D9 Zone n

I C11

C4

Check Cabin Baggage Shop B18 B19 C10 Duty Free Search Area B29 S B23 C9 D8 Bristow’s Lounge S C8 C2 C3 B21 EXIT Mett and B13 S M5 Travel Shop Greet area B14 M6 C1 Car Hire TAX Free Shop M1 M2 M3 M7 Key:

Check-in Hall Departure Lounge ENTRANCE ENTRANCE EXIT EXIT Meet & Greet Area C22 C23 Arrivals/Baggage Reclaim FID’s

Norwich Airport Norwich Airport Virginia Lidbury, Account Director [email protected] • 07495 549 089

Direct Sales O ce [email protected] • 01423 706670 • eyeairports.com