Case 2:18-cv-00621-DBP Document 75 Filed 09/20/18 Page 1 of 143 CHRISTENSEN YOUNG & ASSOCIATES, PLLC STEVEN A. CHRISTENSEN (#5190) CAMERON S. CHRISTENSEN (#16015) 9980 S. 300 W. Ste. 200 Sandy, Utah 84070 Tel: (801) 676-6447 Email:
[email protected] [email protected] SOMMERS SCHWARTZ, P.C. Andrew Kochanowski, Esquire [To be admitted Pro Hac Vice] One Towne Square, Suite 1700 Southfield, MI 48076 (248) 355- 0300 Email:
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[email protected] MARINO LAW PLLC Amy L. Marino [to be admitted Pro Hac Vice] 18977 W. Ten Mile Road, Ste 100E Southfield, Michigan 48075 Tel.: (248) 797-9944
[email protected] Attorneys for Plaintiff and the Putative Class UNITED STATES DISTRICT COURT FOR THE DISTRICT OF UTAH BRIAN SMITH, individually, MICHAEL ILARDO, individually, Case No: 2:18-cv-00621 and on behalf of all others similarly situated, : : Plaintiff, : FIRST AMENDED CLASS ACTION COMPLAINT {W2967826} 1 AND JURY DEMAND Case 2:18-cv-00621-DBP Document 75 Filed 09/20/18 Page 2 of 143 : vs. : : LIFEVANTAGE CORPORATION, : a corporation, and DARREN JENSEN : And DARREN JENSEN, an individual, : : Defendants. : ___________________________________________________________________________ INTRODUCTION 1. Each of the Plaintiffs paid LifeVantage Corporation (“LifeVantage”) over $1,000 to participate in the company’s heavily marketed “business opportunity.” The opportunity they paid into was to buy and resell a scientific-sounding supplement called “Protandim.” Essentially a capsule that contains five common herbs, known for decades for promoting anti-oxidants, “Protandim,” as marketed by LifeVantage is many times more expensive than the same herbs at Walmart, CVS or Amazon.