INVIEW TECHNOLOGY SOLUTIONS FOR DSO MARKETS DRIVING SUCCESSFUL DIGITAL SWITCHOVER IN COUNTRY

CONFIDENTIAL INVIEW HAS THE PERFECT SOLUTION FOR MARKETS GOING THROUGH DIGITAL SWITCHOVER

CONFIDENTIAL A UNIQUE WAY TO HELP MONETISE THE DIGITAL TV PROPOSITION

CONFIDENTIAL WIDE RANGE OF VALUE ADDED SERVICES

. Wide range of services from basic broadcast through to high end hybrid services

A COST-EFFECTIVE SET-TOP BOX CLIENT

CONFIDENTIAL 4 FUTURE PROOF SOLUTION

. Ability to upgrade services future proofs the set-top box and DSO platform

VOD INFO SERVICES APPS LIBRARY

CONFIDENTIAL 5 TECHNICAL & OPERATIONAL EXPERTISE

INVIEW TECHNICAL EXPERTISE INVIEW OPERATIONAL EXPERTISE • EPG / middleware provider to 8m+ UK • Development & operation of: Freeview set-top boxes o Freeview UK o Top Up TV (1st successful pay DTT • Conditional access provider to c30% business) Worldwide pay TV homes FAST TRACK DSO • Operation of UK DSO call centre • Call centre technology provider for UK “WIN, WIN, WIN” FOR • Operate Nigerian Freeview / Freesat digital switchover platform (over 20 million homes) • Advisor and consumer propositions for • Software & service provider for over 20 digital switchover in Asia-Pacific and million homes in Nigeria Sub-Saharan Africa

CONFIDENTIAL 6 INVIEW’S LEGO CONCEPT

Inview’s wide range of technology has the ability to: o Support an operator from its launch of digital TV through to high end hybrid services o Work with all approved manufacturers across DTT, DTH, Cable and IP

• Cost-effective STB • PVR Ready • OTT services • 1st class User Interface • Push VOD • • EPG IPR protection • Rich Media Advertising • App environment e.g. Facebook, Twitter • Broadcast Apps • Enhanced Broadcast Apps • Targeted advertising • Advertising • Recommendation

CONFIDENTIAL 7 BASIC STB – ADVERTISING

. Ideal for content promotion, package upsell and 3rd party advertising . Advertising can be targeted to region, user profile or viewing / subscription package

CONFIDENTIAL 8 BASIC STB – BROADCAST APPS

. The basic STB solution can support a wide range of apps without the need for an internet connection . Delivered UK Teletext service (18m weekly viewers for news, sport, weather & Government information) . Major transactional platform (sold 20% of all holidays in UK) . This will become a key information highway

CONFIDENTIAL 9 ENHANCED TV – PVR FUNCTIONALITY

. Lego Box becomes a Personal Video Recorder (PVR) via USB memory stick . Viewers can record, pause and rewind live TV

USER PARTITION HIDDEN PARTITION Pause / rewind live TV, Push VOD, instant access to selected buffered to external memory tiles for chosen genres or packages

Instant record or record from the Catch-up TV for selected titles, based guide, including series link of viewer preferences or operator business rules Library of recorded content organised by date or genre Use overnight capacity to broadcast key content for recording Karaoke library of user selected tracks and promoted titles

CONFIDENTIAL 10 ENHANCED TV – PUSH VOD

. Cost-effective delivery using overnight broadcast bandwidth . Push content over DVB . Store it on an external memory device . Users can view what they want, when they want – without the need for an internet connection

CONFIDENTIAL 11 ENHANCED TV – PUSH VOD FOR BROADCAST APPS

. Push VOD mechanism can be used to play videos within apps e.g. o News o Education o Karaoke

CONFIDENTIAL 12 ENHANCED TV – RICH MEDIA ADVERTISING

. Video adverts can also be displayed with the insertion of a USB MEMORY STICK

VIDEO ADVERTS

CONFIDENTIAL 13 CONNECTED TV

. Lego Box becomes connectable via 3G or Wi-Fi dongle . VOD, Facebook, twitter apps available . 3rd party app development environment (fosters a whole programmer eco system) . The Lego Box is not just a set top box → it’s a whole home entertainment system

CONFIDENTIAL 14 OPERATIONAL SUPPORT

. Delivering a successful Digital Switchover (DSO) or New Service Launch!

DEFINING THE DEVELOPING CONTENT ASSISTING IN CONSUMER PROPOSITION PROPOSITION BANDWIDTH ALLOCATION

CUSTOMER SUPPORT & BUILDING A FREEVIEW / RETAIL DISTRIBUTION FREESAT BRAND CALL CENTRES

BUILDING STB MARKETING & GUIDANCE ON HOW TO MANUFACTURING COMMUNICATION FUND DSO

CONFIDENTIAL 15 CASE STUDY – NIGERIA

. Inview is the middleware provider for Nigeria’s Free-To-Air DTT and DTH platform, reaching over 20 million homes

. Inview is responsible for operating the platform, known as ‘Free TV’, which will become the biggest Free-To-Air platform in the world

. The collaboration with the National Broadcasting Commission (NBC) involved consulting on the implementation of digital TV infrastructure such as building local set-top box manufacturing, head ends and call centres

. The industry has created many job opportunities for Nigerians and had a huge impact on people’s lives

CONFIDENTIAL 16 CASE STUDY – NIGERIA

. Here is what some of the beneficiaries of Free TV had to say about their experience:

“I can’t believe the “I really appreciate this “I want to commend the “Before we could only number of channels we initiative and I pray for Government and watch local news… We can now watch. I really prosperity and wisdom so organisations doing this are very grateful because enjoyed the quality. The that you can continue… wonderful work. It is not we can now watch what sound and the picture is may God bless your easy” is happening all over the very clear” efforts” country”

ACHEN MOSES TALATU BALA DANIEL IBRAHIM ABEL SAMCHI STUDENT FARMER VETERINARY DOCTOR TAILOR

CONFIDENTIAL 17 BENEFITS

. Cost-effective set-top box solution with bespoke UI and a range of advanced features

. Revenue generating services to make digital switchover self funding

. Ability to upgrade to enhanced and connected services which future proofs the set-top box and digital switchover platform

. Technical, operational and commercial expertise to achieve successful digital switchover

CONFIDENTIAL 18