Welcome to the Business Exchange Event

1 2006 Adobe Systems Incorporated. All Rights Reserved. Introduction & Agenda

Roel-Jan Mouw Marketing Manager Benelux Adobe Systems

2 2006 Adobe Systems Incorporated. All Rights Reserved. Agenda

ƒ Acrobat Momentum

ƒ Discover Acrobat 8

ƒ Overview of new Acrobat 8

ƒ Acrobat 8 in Business

ƒ Practical demonstration

ƒ “Beyond Acrobat”

ƒ Adobe LiveCycle Platform

3 2006 Adobe Systems Incorporated. All Rights Reserved. Adobe timeline and innovations

Technology Foundation Desktop Publishing Revolution The Internet Revolution Begins Cross-Media Publishing The Next Wave 1982 1985 1986 1987 1990 1995 1999 2000 2002 2004 2005 Adobe Aldus Promoted to Photoshop® Acquisition Bruce Chizen Promoted to President & COO President & CEO Adobe Initial Public Intelligent Offering Document Platform

Flash® Company Adobe founded by Illustrator® Accelio John Acquisition Warnock and Chuck Adobe Geschke Acrobat® , Adobe PDF, Acquisition and Adobe First Adobe® Reader® PostScript® Printer & Imagesetter Stephen Elop Named President of WW Field Operations

2 5,000 employees employees

4 2006 Adobe Systems Incorporated. All Rights Reserved. Adobe’s impact on online documents today

Frequency of Internet publications 200 180 160 140 120 100 80 60

Quantity of documents in millions Quantity of documents 40 20 0 . .swf .doc .ppt .xls Source: Google.com (2006)

5 2006 Adobe Systems Incorporated. All Rights Reserved. Ubiquitous and extensive platform with worldwide audience

89% 97%

+600 million PC’s and devices 1,800 solution partners

6 2006 Adobe Systems Incorporated. All Rights Reserved. Adobe Solutions for Knowledge Workers… Who are they?

Information consumption Collaborate with others Share Information

7 2006 Adobe Systems Incorporated. All Rights Reserved. How Knowledge Workers use line

Collaborate : Create and optimize : Manage, organize and extend feedback Adobe PDF documents to expedite document collaboration from many sources

Control : access to a document Collect : and preserve content Streamline data Combine : integrity collection with Adobe files from multiple applications into PDF forms a single, document container

8 2006 Adobe Systems Incorporated. All Rights Reserved. Collaboration

9 2006 Adobe Systems Incorporated. All Rights Reserved. Collaborate and Communicate with Confidence

Bringing documents and people together across boundaries

Documents + People

10 2006 Adobe Systems Incorporated. All Rights Reserved. Document Collaboration + Real-Time Collaboration

Acrobat 8 Professional Acrobat Connect Pro

eliminates technology barriers and bring real-time functionality to online collaboration and web conferencing

11 2006 Adobe Systems Incorporated. All Rights Reserved. Document and Real-Time Collaboration is widely used

Individuals Departments Enterprises ƒ Personal Meeting Rooms ƒ Rapid Training ƒ Scalability

ƒ Marketing ƒ Integration

ƒ Finance ƒ Management

ƒ HR

12 2006 Adobe Systems Incorporated. All Rights Reserved. (Document) Control

13 2006 Adobe Systems Incorporated. All Rights Reserved. CONTROL and protect Business Documents and Information

ƒ NEW Document Services: Adobe Document Center

ƒ Protect, share and track usage of sensitive documents

ƒ Gives full control over documents Inside and outside the firewall

ƒ Dynamically revoke access

ƒ Audit actions such as printing capability

ƒ Supersede old versions, ‘pushing’ a new version

ƒ Use new ‘document’ option such Time-bound rights,

ƒ Works with e.g.: .pdf, .xls and .doc

ƒ Can also be implemented as sever based automated policies

14 2006 Adobe Systems Incorporated. All Rights Reserved. PDF Solutions in different business processes

Automated standardized Document and Business Complexity processes & forms

Standardized processes & forms ƒ Back end integrated workflows ƒ Controlled processes & DRM Structured documents ƒ Interactive electronics forms & documents ƒ Electronic forms workflows ƒStandardized processes Ad Hoc documents extended to Reader users ƒ Collaboration workflows ƒ Document collaboration extended to Reader users ƒ Document control ƒDigital rights management ƒ Ubiquitous documents ƒ Electronic forms

ƒ Acrobat Professional ƒ Acrobat Professional ƒ Acrobat Standard ƒ Acrobat Standard ƒ LiveCycle Form Designer ƒ Acrobat Elements ƒ Acrobat Professional ƒ Adobe LiveCycle Solutions ƒ Adobe Flex New! ƒ Adobe Document Center 2007 ƒ Apollo…

15 2006 Adobe Systems Incorporated. All Rights Reserved. 16 2006 Adobe Systems Incorporated. All Rights Reserved.