Beauty and Health” of the Sheila Weidenfeld Files at the Gerald R

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Beauty and Health” of the Sheila Weidenfeld Files at the Gerald R The original documents are located in Box 37, folder “Ford, Betty - Beauty and Health” of the Sheila Weidenfeld Files at the Gerald R. Ford Presidential Library. Copyright Notice The copyright law of the United States (Title 17, United States Code) governs the making of photocopies or other reproductions of copyrighted material. Gerald Ford donated to the United States of America his copyrights in all of his unpublished writings in National Archives collections. Works prepared by U.S. Government employees as part of their official duties are in the public domain. The copyrights to materials written by other individuals or organizations are presumed to remain with them. If you think any of the information displayed in the PDF is subject to a valid copyright claim, please contact the Gerald R. Ford Presidential Library. Some items in this folder were not digitized because it contains copyrighted materials. Please contact the Gerald R. Ford Presidential Library for access to these materials. Digitized from Box 37 of the Sheila Weidenfeld Files,, at the Gerald R. Ford Presidential Library •·' -- HOW BETTY KEEPS SO TRIM Betty Ford, White House, Washington, D.C. Betty Ford tells us she bases her eating plan on a controlled and well-balanced approach. She firmly ' believes in a full breakfast. For example some days she has: toast, tea, soft-boiled egg, orange juice, and finds this way of starting the day is essential in order to avoid overeating. She also shuns desserts and never eats candy. Currently at 110, Mrs. Ford has taken off about 29 pounds in the last two-and-a-half to three years. What prompted this weight loss, she says, was that one day when leisurely weighing herself, she saw the scale register 189, and prompt­ ly made a resolution never to hit 140. The first ten pounds came off in two months. Then when her husband was nominated for the Vice-Presidency, she lost another ten. The First Lady avoids fad diets, and confesses that she really doesn't have a sweet tooth. Her favorite beverage is tea. In addi­ tion, she exercises regularly and has always loved to dance. But she balances everything, and concen­ trates on eating nutritious meals. ~ Catherine Sabino ,. \\feigl ··122 /Te/: (212) 838-8964 . ·s Mrs. Be' ForIf. The Wht. Ho· 1200 Pt Waahinat ,., D Dear Ml' !110 Enclo•' .:. c;'.. ... '>te1111:>er aaue. Thank you very t' ate to .t. ,..l.>ino CS/a CC: ~~ila Wei( ~ f '!l"".'.'' "lC88 Pe- 14 EW YORK - In 99 out of 100 cases, they have to be changed. But sometimes the changes are even worse than the natural fact. Eyebrows -- correctly shai>ed eyebrows- : ~ are one of the most trying N areas of facial beauty. And too much plu~klng, bleaching, dyeing or penclllng can distort even the most awesomely proportioned face. WWD asked face~maker Way Bandy -who is responsible for zipping up women from Cristlna.. Ford to Martha Mitchell - to prescribe some brow guidelines. His brow-beating credo ls based on four premises: "First, the eyebrows should never be a thing in themselves. Eyebrows are meant to be frames for the eyes - not pictures. Second, allowances must be made for individuality - nQt everybody looks terrific with a pencll­ thln eyebrow shape. Third, eyebrow shaping must begin directly above t.he Inside corner of the eye, and the lower part of the brow must .follow the line of the top eyelid. And fourth, eyebrows should be left fairly natural on the top and never dyed to match the hair." ~:if: i. "" t°' To lliustrate his five-part brow bit, Bandy takes a look at the way 11 women like their brows. ~e resullts a before (large photo) and after (closeup) look with commentary. .. : -MARIAN McEVOY • ' • - (f .. ;.•r:.'. ~ ..... ~"' \ ~.... ' - ~ . D.D. RYAN: "Why ls this woman smiling? CANDICE BERGEN: "Does this beauty FAYE DUNAy/AY: 0 f{ .*oUldn·;.t: ,ehuge" This brow ls an example of the 'Individual' really need that extra jag at the end of her thing. Sh~ ls 'l/ery awau-e of her fa~lal· · ~c{ aooroach. Mavbe she's r-lflht. but I would pre. brow? Candice needs more of a curved line ture, proportions and coloring. Women ~o~d, ... .. ·' . NOW, THERE'S A MAKEUP THAT LOOKS BEAUTIFUL IN ANY LIGHT .. AT ANY TIME OF DAY OR NIGHT Changing light is a menace to the look of makeup. I became more and more aware of this while traveling. I noticed that makeup, applied fresh in my salon in Rome, looked different from country to country . from room to room ... from day to night. When I questioned my scientists in Rome, they explained it was caused by differences in the sun's position ... different latitudes ... different cities ... warm light in one room versus cool light in another. We all know that the variances in one's day ~oaps§o to day routine make it impossible to stay in ll!lfural luxurlo~ the warm, flattering glow of incandescent arzd light. So, ~aintaining the perfect look in you cari only makeup becomes a big problem. I set my re­ buy tJiem a§ a l{jft search staff to solve it. No other soaps can match the quality, fragrance and elegance of RogeR & Gallet. Is it any won­ Now, after two years of searching and testing at the Eve of Roma salon, we have discovered a formula that der you can only buy them as a gift... even for yourself helps compensate for all light conditions. I call it "Roman Glow Makeup" and it's truly a departure from RogeR & Gallet hand, bath and guest soaps are crafted in a variety of pleasing natural makeup foundations of the past. It's exquisitely sheer, yet gives subtle coverage. Six tones give honest-look­ fragrances: Jean Marie Farina, Fougere, Rose Thi, Lavender, Red Carnation, Sandalwood, ing color to just about every complexion. Remember, it helps compensate for all light conditions ... Day­ light ... Candlelight ... Fluorescent light. This fragrance-free makeup is indeed "light years" ahead of its time. Muguet, Violette, JasROGE R&GALLET ROMAN GLOW MAKEUP ... I am very proud that Eve of Roma is the innovator bringing this to the American woman. Discover it for yourself. MAISON FOND EE E N 1806 PARIS Susan Winkler Chairman of the Board ROMAN GLOW MAKEUP EVEoFROMA 10.00 / Town &Country's Authoritative Why the rich look different from you and me. Beauty & Health Guide to You cannot help but notice her. There is an Creme Hydratante Liquide: Due to its rather aura of difference that goes beyond expensive unique shark oil based formulation, this is the Total clothing, or being beautifully endowed by nature. perfect moisturizer. It can replace 20% of its own And nowhere is this more evident than in her skin. weight in moisture, leaving the skin fresh and Skin Care Because she, like many other women, had smooth. the good fortune to first discover Orlane on her Applied in the morning, Creme Hydratante trips to France. Liquide will work throughout the day to protect Needless to say, it was almost no time at all your complexion from all the environmental haz­ before Orlane became an indispensable part of ards it must encounter. her beauty regime. Lacta-Creme: An ef­ fective moisturizing cleans­ Editor: Nancy Tuck Gardiner For one of Orlane's Associate Editor: Kathy Gogick many achievements in the er for all women with nor­ Cover photograph by Bob Krieger field of skin care is their mal to dry complexions. Creme Hydratante Liquide. Lacta-Creme contains a rich A moisturizer more dramat­ blend of milk and cream, "Watching my weight means starting and hormones. Those things can make Looking Your Best with a good breakfast-fruit juice, a people feel good, feel energetic, and in­ ically and dynarnically dif­ with special anti-dehydra­ poached egg, toast or an English muffin, spire them to take part in the interesting ferent than any other ever tion properties, to prevent At Any Age and tea. For lunch it's a soup and a sand­ things in life. That's the key. I still study created. Yet, perfect for all dryness and balance the wich. I avoid high-calorie foods and des­ German and French, go to concerts. And serts. Orange juice gives me a quick I'm fortunate that I have young people with women with normal to dry natural pH level of the skin. We are more fortunate than our prede­ boost of energy. A balanced diet is es­ me all the time, discussing the affairs of complexions. The entire Orlane cessors in the hot pursuit of looking well, sential for healthy skin, but in addition I the day, keeping me aware of what they're for today, the emphasis has jumped the use a cleansing cream and strong astrin­ thinking and how they're talking. Interest And today, Creme Hy­ collection is sold by trained fence of skin-deep beauty to the broader gent, morning and evening. And if I'm in the world keeps my energy up. One must dratante Liquide is an ad­ consultants at finer stores pastures of health and beauty. The'sixties energetic, I use an eye cream at night. have the proper philosophy of life-look vantage shared by al I women throughout the United credo that spawned matrons in mini skirts "Inner strength is just as important as foi:ward to every day. Life is inspiring. If it and mother-daughter look alikes is fin­ physical routines. Mine comes from a be­ isn't, you should make it so-talk to some­ dedicated to flawless skin. - States, as well as Europe.
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