October 6, 2016

DELL EMC ANNOUNCES TRANSFORMED DATA DOMAIN SYSTEMS

New generation of midrange & enterprise EMC Data Domain systems with the added power of flash and DD OS 6.0 for modern protection storage

Data Domain has long lead the PBBA market in terms of market share and technical innovation driving the evolution to protection storage. As customers face new protection challenges around big data, cloud and the prevalence of virtualization, this innovation continues. Dell EMC is internally announcing a new generation of Data Domain systems. Now, enabled with the power of flash, the transformed Data Domain family delivers category-shattering speed & scalability.

The highlights of this transformative protection storage announcement are: • New generation of Data Domain systems: o Data Domain DD6300, DD6800, DD9300 & DD9800: these midsize & large enterprise Data Domain systems deliver industry-leading speed and scale, enabling customers to protect their critical data more efficiently.

o The new Data Domain systems feature the following enhancements: . Flash-Enabled Performance: With the added power of flash for metadata in every new system, performance has improved across the portfolio. . Enhanced VM Protection: With the power of flash, the new generation of Data Domain systems brings improved IO performance. This enables up to 20x faster instant access and restores for VM workloads as well as new testing & validation use cases for VMs. . High Availability for the Enterprise and Midmarket: Dramatically minimize downtime by enabling business continuity in the face of sudden system failures for DD9800, DD9300 & DD6800. . Efficient Cloud Migration with Data Domain Cloud Tier: DD9800, DD9300 & DD6800 support DD Cloud Tier for native-tiering to a public, private or hybrid cloud for long term retention. • Updated Data Domain Pricing Structure: Deliver greater value to customers through Data Domain Software.

New Generation of Data Domain Systems Flash-Enabled Performance Dell EMC introduces the next generation of Data Domain systems. The new systems—DD6300, DD6800, DD9300, and DD9800—are flash-enabled. The new Data Domain systems provide faster performance compared to the previous generation, thanks in part to the inclusion of an added flash SSD for metadata. The new high-end Data Domain system, DD9800, delivers category-shattering speed & scalability with a throughput of up to 68 TB/hr and up to 150 PB of logical capacity. DD9800 and DD9300 enable the world’s largest enterprises to protect their critical data more efficiently and enjoy time & costs savings. DD6800 brings the same powerful

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enterprise-ready protection storage to midsized businesses. Finally, DD6300 offers built-in capacity and scale that is attractive to both small and midsized enterprises. In all of these new systems, Data Domain’s advanced deduplication allows each GB of protection storage to go further so that enterprises of all sizes can get the most out of their investment.

Performance and Scalability

1. Total Capacity on Active Tier only 2. Total Capacity with Data Domain Cloud Tier for long-term retention The DD6300, DD6800, DD9300, and DD9800 open up the opportunity to offer existing customers a tech refresh from an older Data Domain system. Specifically, these new systems offer the following maximum performance & total scale compared to previous generations of systems (performance data includes DD Boost, scalability data includes DD Cloud Tier/DD Extended Retention):

DD6300 vs DD2500: Tech Refresh Comparison Performance 1.8x Scale 1.3x

DD6800 vs DD4200: Tech Refresh Comparison Performance 1.3x Scale 2.3x

DD9300 vs DD7200: Tech Refresh Comparison Performance 1.4x Scale 2.5x

DD9800 vs DD9500: Tech Refresh Comparison Performance 1.2x o Scale 1.8x

Enhanced VM Protection In addition to unrivaled performance, the new Data Domain lineup powered by flash enables instant access and restore for large VM workloads. This will allow customers to boot up virtual machines using a protection copy of the virtual machine files (VMDKs) directly from Data Domain instead of restoring to a separate primary storage system.

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Customers can instantly access databases and applications on the new Data Domain systems, which will have random IO performance of up to 10k IOPS with less than 20 milliseconds of latency. Thanks to the power of flash and improved IO performance, backup applications such as EMC Avamar can instantly access Exchange VMs up to 20x faster. This also enables new testing & validation use cases for VM workloads. Dell EMC’s new generation of Data Domain systems deliver the greatest protection for VMs to date.

High Availability support for DD9800, DD9300 & DD6800 With high availability support for DD9800, DD9300 & DD6800, enterprise & midmarket customers can dramatically minimize downtime by enabling business continuity in the face of sudden hardware failures. High availability ensures continuous operational access of backup and archive data. With high availability, failover is enabled between two Data Domain controllers. During unplanned system downtime such as a sudden hardware failure, failover activates between the two controllers to achieve business continuity. Backup jobs will pause on the active controller and failover to the standby node, where they can resume operations in just minutes.

Efficient Cloud Migration with Data Domain Cloud Tier Announced in Q2, Data Domain Cloud Tier enables Data Domain to natively tier deduplicated data directly to the public, private or hybrid cloud for long-term retention. When moving data to the cloud, DD Cloud Tier ensures that only unique data is sent and data lands on the cloud object storage already deduplicated for lower TCO. Specifically, when moving data in a steady state to EMC Elastic Cloud Storage (ECS), Data Domain systems can migrate up to 4 TB/hr of logical data and Data Domain Virtual Edition can migrate up to 0.59 TB/hr of logical data. Read the full announcement of DD Cloud Tier here.

Updated Data Domain Pricing Structure In 2015, the Data Domain pricing structure was updated to better align with Data Domain’s software-based value proposition. The pricing structure was split in two components with a cost for the Data Domain Operating Environment (DD OE) and a cost for the hardware. Starting with this release, DD OE will be referred to simply as the mandatory Data Domain Software and pricing updates have been made to deliver customers even more value. The Data Domain Software will now include Data Domain Retention Lock, Data Domain Virtual Tape Library, Data Domain Encryption, and the expanded capacity license.

Previous DD Software Pricing vs. New DD Software Pricing

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Data Domain Boost, Data Domain Replicator, and the new Data Domain Cloud Tier will still be purchased separately as optional add-ons. Starting with DD OS 6.0, DD Boost and DD Replicator will be priced on a capacity model ($/TB) instead of the previous frame based model. Alongside this Data Domain platform refresh, pricing has been restructured in order to reset discount percentages that have crept up over time. The new DD9800, DD9300, DD6800 & DD6300 will all be introduced into a new single Discount Class to simplify solution discounting across the mid-range and high-end offerings. This class also applies to Data Domain Software. List prices have been lowered and discounting compressed accordingly, such that the average selling price to the customers remains unchanged. So, the new DD9800, DD9300, DD6800 & DD6300 systems will adopt the net price of the legacy Data Domain systems that they each replace in the product portfolio, delivering more performance and capacity to customers at the same price.

Ordering and Availability This transformative announcement will be made externally on October 11th. The new Data Domain systems will be live in MyQuotes for ordering on October 15th, and general availability is planned for November 3rd.

Call to Action • Take the latest Data Domain 101 Training • Review the Data Domain FAQs for specific launch-related questions. • Review the latest documents on the Data Domain Enablement Center • Visit the Data Domain Community Page • Inform customers about the importance of Data Domain Services. Include the relevant services with every order.

Resources New and updated content to support this launch is posted on Inside EMC and the Sales Enablement Center

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