Annual Report Fh Kufstein Tirol 2019/20

ANNUAL REPORT FH KUFSTEIN TIROL 2019/20 Page Page Academic Year 2019/20 6 12 This annual report has been prepared primarily for digital use and contains internal and external hyperlinks. These are designed to ease reading and at the same time to provide further information. To access any additional information, please click on the text passages highlighted in green and the + symbols. 03 - Foreword 04 - CEO & Managing Director 05 - Rectorate 06 - Top Two Stories 08 - International

10 - Practical 12 - Personal 14 - Facts 15 - Social Wall New Building A Lab Work in Times of eLearning

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AdobeStock.malp Electromobility Analysis for the Kufstein District ISSUE NOVEMBER 2020 Media owner, publisher and responsible for content and editing: Fachhochschule Kufstein Tirol Bildungs GmbH, Andreas Hofer-Straße 7, A-6330 Kufstein, Tel: +43 5372

718 19, Fax: +43 5372 718 19-104, info@fh-kufstein. Zerti kat seit 2012 ECTS Label Diploma Supplement Label Audit hochschuleundfamilie 2012 ― 2015 2012 ― 2015 ac.at, www.fh-kufstein.ac.at; Photo Credit: Fotolia; Ad- Awarded by the European Commission to Awarded by the European Commission to Fachhochschule Kufstein Tirol Audit Fachhochschule Kufstein Tirol obe Stock; FH Kufstein Tirol. hochschuleundfamilie CONTENTS | 3 >> Chairmen of the Board

An eventful year!

We are facing exciting times, or rather we have had to face exciting times for the last few months. The recent spread of Covid-19 has turned life as we know it completely upside down. Nothing is as it was before. But unlike many other industries in Austria, the educational sector fortunately has not come to a standstill for students because of the pandemic. There is a focus on teaching and learning from a distance, also termed eLearning. And this process of studying and learning from home

has been working very well. This success we owe in large part to our experienced IT team and, above all, to all our lecturers, who have done everything in their power to ensure that students are able to successfully complete their semester and can gra- duate without delay. This dedication is something that should not be taken for granted. All of the lecturers have done an excellent job of transfor- ming their expertise and pre-pandemic experience The University‘s Chairmen of the Board (left to right): DDr. Herwig van Staa, Dr. Herbert Marschitz, Franz Mayer into these new, online practices. This has allowed the FH Kufstein Tirol to seamlessly integrate the digital world into existing organizational structures. demands of both our students and the general pu- A heartfelt THANK YOU to all who were involved blic. Meanwhile, the gym built in the basement of in bringing this project to fruition. We look to the New building (FH A) and redesigned campus the building is already very actively being used by future with optimism, cognizant of the fact that and city park the students of the International School Kufstein trying times are still ahead of us. Together, we Tirol (ISK), as well as by a number of local sports will continue with determination on our successful We are immensely proud of the recently comple- clubs. Finally, the people of Kufstein, visitors, and path. ted new campus and city park, as well as our new first and foremost our students, faculty, and staff building, FH A (Page 6). The opening of these new have been enjoying the relaxing ambiance of the The Chairmen of the Board facilities corroborated what we had hoped for and ‘garden lounge’ in the new city park. what we expected, namely that students and lecturers alike would be pleased with the high quality of the new seminar rooms and lecture halls that are now available. In addition, state-of-the-art laboratories enable education and training that are at the cutting edge of what is possible. Our new „kubi“ library center, which we developed in close coope- Dr. Herbert Marschitz DDr. Herwig van Staa Franz Mayer ration with the City of Kufstein, perfectly meets the FOREWORD | 4 >> CEO & Managing Director

Sustainability as well as equal opportunities & diversity have been guiding principles of the FH Kufstein for many years now. This year, both of these focal points have been revised and interesting new projects implemented.

Our new sustainability strategy was unveiled at the beginning of the year. This means that, as an institution, we have redoubled our commit-

ment to act responsibly and in an environmentally friendly and resource-saving manner. The aim is to raise more awareness for these issues and to change behavioral patterns amongst our employees and students, but also to set an example and to act as a role model for the entire region. To this end, the strategy has been divided into five thematic areas, and a number of projects have already been implemented: For example, there is now a Beecar location operated by the Kufstein public utility company outside of our building, allowing us to further support e-mobility in the Kufstein area. Thus, our employees can start their business trips in an environmentally friendly manner right from our front door. Teaching and research continue to rely on environmentally friendly and resource-saving measures, and over 50 percent of our events have earned the desi- gnation of ‘green event’. In the new bachelor‘s Prof. (FH) Dr. Thomas Madritsch, CEO Managing Director degree program Energy & Sustainability Manage- MORE ABOUT ment, issues of sustainability have been placed at SUSTAINABILITY the heart of the curriculum. related to the integration of people with disabilities, sing the proportion of women. We will conti- its new purview now also contains the elements nue to pursue this successful path and strive Gender mainstreaming & diversity manage- of diversity and gender mainstreaming. In dealing to make our university a place of diversity ment are of central importance for our university, with these important cross-sectional issues, our in- and equality. + because we pride ourselves on our international stitution is drawing on existing resources and has and diverse faculty, staff, and student body. For thus been able to successfully expand the scope of MORE ABOUT this reason, our working group on inclusivity was its efforts in this key area. Developments to date GENDER & DIVERSITY further expanded and tasked with new responsibi- are particularly evident in the gender breakdown lities over the summer. While hitherto this working among our students and staff. We are committed Prof. (FH) Dr. Thomas Madritsch group had exclusively been responsible for issues to breaking down gender stereotypes and increa- + LEADERSHIP | 5 >> Rectorate

In March, the FH Kufstein Tirol had to switch its face-to-face lectures to 100 percent distance learning as a result of the Covid-19 pandemic, and it mastered this challenge with aplomb. In addition to teaching, other essential processes of our institution, such as the admissions procedure, our open house dates, and exams were likewise successfully converted to online formats. Thanks to our state- of-the-art technical infrastructure and the excepti-

onal commitment of our faculty and staff, all aided by the outstanding work of our eLearning Center, teaching was not affected and could continue at the usual high quality.

A lot has happened in teaching & research in the academic year 2020. For example, through the revised bachelor’s program in Energy & Sustaina- bility Management, a new focus has been placed on sustainability. The inaugural class successfully embarked on their studies in the winter semester 2020/21 and, thanks to high demand, we will also offer amaster’s degree program* of the same name from fall 2021. The effects of digitization, which have been a focus of our university for seve- ral years, will likewise be reflected in a newly adap- ted degree program. The part-time master’s program in Corporate Transformation Management* focuses on the challenges facing companies in this Prof. (FH) PD Dr. Mario Döller, FH-Rector age of digital transformation and is also scheduled to start in the winter semester of 2021/22.

In addition to this further expansion of our pro- virtual reality and augmented reality applications, addition to these teaching and research labs, stu- grams, the new building has given us more la- while the LEAN Lab provides an infrastructure for dents and faculty at FH Kufstein Tirol have access boratory space and has resulted in a relocation research on workflow optimization. In the Eye Tra- to the MAKERS Lab, an area for testing their own and reorganization of existing laboratories. cking Lab, research on advertising concepts and ideas and innovations. Overall, these new laboratory facilities allow for the similar research can be carried out. The WING Lab MORE ABOUT expansion of both practice-oriented teaching as houses a smart factory setup and other additive EQUIPMENT RENTAL well as research projects. The new building houses manufacturing technologies. One of the newest

all the main technical installations in a number of labs will be an innovative indoor drone lab, so far Prof. (FH) PD Dr. Mario Döller individual labs: the WEB Lab supports innovative the only one of its kind in all of Western Austria. In +

* Subject to accreditation by AQ Austria LEADERSHIP

TOP STORY | 6 ations are also enjoying addedvalue. known askubi, residents and associ and thenewKufstein library center, Thanks to the large gymnastics hall effec the tive planning ofthenewaddition. from benefit who ones Kufstein Tirol (ISK) are not the only FH Kufstein Tirol andstudentsofInternational School cessfully completedin spring2020.Studentsofthe the new design of the adjacent city park were suc Kufstein Tirol that was started two years ago and also The expansion oftheUniversity ofApplied Sciences More spaceforstudents andresidentsinKufstein >> New Buildung A - - MORE ABOUT THE MORE ABOUTTHE NEW BUILDING + -

TOP STORY | 7 expertise, the academic staff of the degree pro- degree the of staff academic the expertise, teaching and scientific, professional, their “With the University of AppliedKufstein Sciences Tirol. of Fifteen these new businesses had their roots in ences). (Conference ofAustrian Universities ofApplied Sci wereSciences registered in a survey by the FHK Applied of Universities to links with spin-offs and start-up companies. In 2019alone, 52start-ups a considerable contribution to the founding of new The Universities sector makes of AppliedSciences >> Research and Teaching theFounding Support ofStart-Ups The UniversityofAppliedSciencesKufsteinTirolsupports youngentrepreneurswithitsexpertiseandresearch. - students are active as research assistants alongside students are active as research assistants alongside At theUniversity Kufstein of Applied Sciences Tirol, Research as anintegralpartofteaching Mario Döller. the Rector of the FH Kufstein Tirol, actual founding of the company, and beyond,” says the idea to thedevelopment oftheconcept, of inception first company.the froma ranges This ve start-ups throughout the process of establishing Kufsteinplied Sciences Tirol cansupportprospecti grams andresearch teamsattheUniversity ofAp- Prof. (FH) Dr. Prof. (FH)Dr. - jects, which are explored by the experts. pro- research the of all flows Digitization“ & man „Hu- focus research the In progress. scientific for that are relevant for theeconomy, theregion, and researchers deal currentwith research questions At the University of KufsteinApplied Sciences Tirol, Research at Universities of Applied Sciences lead to the founding of independent companies. velop solutions andapplications which onoccasion jects, students also work on current topics and de- theframeworktheir studies. Within ofpractical pro - AdobeStock.EtiAmmos

INTERNATIONAL | 8 >> Semester Abroad inSeoul, South Korea sity EWHAWomans UniversityinSeoul, SouthKorea. Katja Lukas on herway our partner to the campusof univer - versity. It is huge and includes a soccer field, a ten- impressed by thecampus ofEWHAWomans Uni definitely was I Tirol. Kufstein FH the at studying which for me is the biggest difference compared to students participate in the various online courses, recorded videosofthecoursecontent.Up to200 lectures, while in others professors upload pre- online this semester. In somecaseswehave Zoom unfortunatelyperience will exclusively take place The academic elements ofmy studyabroad ex 300 cases a day throughout Korea. stay at home when the daily infection rate exceeds people butmany ofmy friends, too, voluntarily the coronavirus, so much so that not just older fighting to committed utterly is population Korean of thelevels of particulate matter airThe pollution. haveSoul long been accustomed to them because freedom they haveif to wear masks, residents of way. While some in Europe feel restricted in their collectively and are disciplined in every conceivable the mentality of Koreans, in that people think very in difference biggest the noticed Culturally,have I see and experience something new every day. cultural offerings and the exciting fact that you can of variety the as such life, city of benefits the ying Austria was acomplete changeoflife. Iamenjo- Kufstein toacity thathasthesamepopulation as 2020. For me, moving from the municipality of to start my year abroad Korea, in South Seoul, in circumstances, the challenging “Despite I was able experience: Korea,South and sends the following report on her semester abroad at our partner university in Seoul, Scholarship. The bachelor student is spending her dies, successfully applied for an ASEM-DUO KOREA bachelor‘s program in International Stu- Business Katja Lukas, who is currently a student in the - - © its advantages.”its time tofeel partofthis university andtodiscover not compulsory for me, I campus visit from time to nis court, and five libraries. Although attendance is programs. programs, and in the form of an intensive week abroad in our part-time part-time our in abroad week intensive an of form the in and programs, one of more than 210 partner universities in the full-time bachelor‘s bachelor‘s full-time the in universities partner 210 than more of one addition, a final professional internship abroad is highly encouraged. encouraged. highly is abroad internship professional final a addition, abroad – usually this happens in the form of a full semester abroad at at abroad semester full a of form the in happens this usually – abroad dies (full-time) is that students study abroad for two semesters. In In Stu semesters. two for Business abroad International study in students program that the is of feature (full-time) dies distinguishing A As an international university, all our students gain valuable experience experience valuable gain students our all university, international an As EWHA Womans University STUDYING ABROAD MORE ABOUT + -

INTERNATIONAL | 9 >> StudyTrips: Exciting Digital Experiences Kufstein Tirol). by Prof.(FH)Dr.MichaelKohlegger, ViceDirectorofthestudyprogram(since 11/2020ViceRectoroftheFH The part-timemasterstudents followedveryinterestedtheimpressionson digitaljourneyaccompanied dents an exciting week of real-life impressions. The virtual international study trip gave the stu- the European economy. in the region and the importance of Portugal for gave them an insight into Austria‘s involvement the Foreign Trade Center of Austria in Lisbon, of goods digital and received information from about andtheirapplication in thesale ofdigital Joyn,With thestudentsexchanged information uses of Deep Learning in implantation research. analysis andprocessing asinto the aswell etc. gave thestudentsagoodinsight into data such as BMW, Swarovski, Amazon Web Services and guest speakers from companies well-known Experts processing. data for application of fields the worldofdatascienceandshowedpractical The hosts gave the students exciting insights into Digital Insights nal experience. of students was able to gain valuable professio- thephysicalspace. Despite distance, thegroup nies and organizations from the region in virtual the coronavirus, the studentsmetcompa- trip to Lisbon had to be reorganized. of Because Analytics , plannedtelligent the originally study part-time the degree programs. For thestudentsof virtual form was implemented by of almost all The ideaofconducting this year’s studytrips in master’s program Data Science &InData Science -

PRACTICAL | 10 >> Smart Cities&Homes:AResearcher‘s>> Smart Perspective such as user satisfaction studies and a number of such as user satisfaction studies and a number of holistic context. This focus is combined issues with &homesin a her expertknowledge ofsmartcities bachelor’s and the master’s program, she imparts smart cities. gain practical insights into trending topics such as Energy & Sustainability Management, students programs Facility &Real EstateManagement and bility teaching andresearch. in its In thedegree focusing on the topics of digitization and sustaina- For some time now, the FH Kufstein Tirol has been Currently trendingtopicssuchassmartcities&homesarebeingresearchedandtaughtattheFHKufstein Tirol. ing projects. In both the ing projects. In both the ved in a number of ongo- and research, she is invol responsibilities in teaching nagement. As part of her Facility & Real Estate Ma- the the FH Kufstein Tirol within a lecturer and researcher at Sabrina Eitzinger, MA,is Institute for Energy, - create anoptimized environment thepotential with from this topic. Essentially, smart buildings aim to and researchchallenges questions which arise buildings. Our investigatesinstitute ble ‘smart’ the sustaina- and efficient into properties turn which buildings using smarthome technology, systems InEitzinger: acentral smartcities, role isplayed by ties? What arethe challenges facedbysmart ci- between people and the process of digitization. discussion of the interactions and possible tensions tate. Amongstotherthings, thisincluded anexpert smart of such cities, as digitization in the context of real es- field the in topics important with dealt This year’sEitzinger: Kufstein WinterCongress titute for the year2020? ins- the by identified were topics key Which search challenges. and its she gives us insights into the current state of re - other trending topics.In thefollowing interview, name just one of numerous research projects. to – of Tyrol state the of offensive digitization the smart homes within a lighthouse project funded by issue of connectivity between smart meters and Since 2019, the has institute been investigating the lated to smart and cities their components. degree programs deal a with number of topics re- jects and research projects, the abovementioned thescopeoftheir practical Within Eitzinger: pro- working on? Which researchquestions areyou currently ly always remain susceptible to human control. for savings, but these environments - must ultimate Fotolia.sdecoret | 11

AdobeStock.malp

Lukas Höck, BA, student at the University of Applied Sciences Kufstein Tirol, investigated the potential of electromobility in his bachelor thesis. >> Electromobility Analysis for the Kufstein District

Lukas Höck, BA, re- hicles must go hand-in-hand with the amount of may offer Austrian electricity companies an addi- searched the status quo e-vehicles or get ahead of it in the best case. The tional area of activity and promote expansion of of electromobility for his increasing amount of vehicles will also put additi- electromobility”, says Lukas Höck, BA. bachelor thesis. As Energy onal demands on the power grid, and grid ope- Business graduated stu- rators have an obligation to correctly assess and dent, he gives an insight adapt this new demand. Integrating the charging The bachelor thesis was supervised by DI (FH) Peter Teuschel, Stadt- werke Wörgl GmbH and Prof. (FH) Dr.-Ing. Wolfgang Woyke, Professor into his thesis and shows infrastructure into the existing distribution network of Energy Business at the University of Applied Sciences Kufstein Tirol. the future opportunities offers great potential for new business models and and challenges of e-mobi- charging current management. It would be desi- Lukas Höck, BA, is now continuing his student education at the FH Kuf- lity. rable if the e-car in the automobile industry would stein Tirol in the Master European Energy Management (new: Energy & Sustainability Management*). © Lukas Höck achieve a market penetration in the future that is similar to the market penetration of the e-bike in The thesis describes the current state of technolo- the bicycle industry,” says Höck. gy of electromobility in Austria and of the charac- teristics of drive concepts and batteries. Added value for the Kufstein District MORE ABOUT The now available results of the work are based THIS PROJECT Höck concludes by looking at the potential and on the technical analysis of the site Wörgl. After shows how our infrastructure could could look completion, the economic model will be used in like in the future for him: “The expansion to an the Kufstein district and later on in the Tyrolean adequate charging infrastructure for electric ve- lowlands. “The business model that was examined +

*Subject to accreditation by AQ Austria PRACTICAL

PERSONAL | 12 Technical Laboratories >> The‘Ne varied,” says Liebelt. even more interesting and tories hasmademy studies me. Theworkin thelabora- content really appealed to on of technical and business provided by the combinati subject areas. The variety that combines a range of to pursue a degree program rience. That’s why I decided technology,to engagewith buthadlittle tonoexpe- whatsoever before she started her studies. “I wanted hard to believe that she had no technical experience ter, has more practical laboratory experience. It is Liebelt Josefine lenges comes when to it laboratory work. into their previous experiences and current chal Engineering & Management students from the in thetechnical laboratories. In thefollowing, two grams, this practical teachingmainly takes place the FHKufstein Tirol. In thetechnical degree pro- Practice-oriented teachingis akey principle of © Andreas Plavcak , who is already in her fifth semes- fifth her alreadyin is who , bachelor’s program in Industrial first semester. exercises took place in his practice. His first laboratory combination oftheoryand lectures to be the perfect provided in to addition the ders the practical context third semesterandconsi Andreas Plavcak - give a personal insight give a personal insight w Normal’ inour w Normal’ © Josefine Liebelt is in his is in his - - dreas Plavcak reports on the current situation. meetings, but the practical context is missing,” An- lessons can be covered theoretically in MS Teams tual environment is nottheideal solution. Many of the semester. “For experimental setups, the vir cal laboratories was only possible at the beginning current winter term, hands-on work in the techni- head ofthelaboratory facilities atFHKufstein. This physical worlds,” says Markus Ehrlenbach, MSc, can only be achieved by combining the virtual and word. However, anoptimal learning experience illustrated theprocess would workin thereal asit alized Festo learning factory. Thisvirtual launch able toimplementtheprogramming ofthevirtu- few tonophysical lab exercises, yet studentswere impact. its “In the summer semester, there were their earlier semesters have been more affected by cal project, Andreas Plavcak and many students in coronavirus pandemic until the end of their practi were not confronted posedby the thechallenges with teammates her and Liebelt Josefine While The challenge:virtual laboratorywork enthusiastically. tory and the ‘Wall-E’ robot,” the student reports practical projects related toboththelearning fac semester, I worked independently and on group tory, amongotherthings. In thethird andfourth fac learning the in worked I semesters, two first and the results are presented to clients: “In the work. Practical projects are carried out in groups their experience and progress through laboratory After theinitialsemesters,studentsgreatly expand - - - - © Andreas Plavcak

PERSONAL | 13 >> InTimes ofSocial Distancing education. ment as full of includingopportunities, for higher the from pre-pandemic one. Personally, I see this develop- different quite be will world pandemic processes,digitization and I amcertain the post- quickly. The pandemicbe a will further catalyst for us has to allowed adapt to the new very situation and in-person teaching, for many years now. This blended learning methods, i.e. a mixture of online nication Management, we have been drawing on bachelor‘s degree program Marketing &Commu- were prepared well for this eventuality: In the routine for bothlecturers andstudents.And we online classes have astounding. still But become creased, and the variety of toolsdigital available is winter.difficult this in- definitely has workload The We professionally. have used the all summer months to prepare for and efficiently them employ various online tools available, andIknowhowto This time round, I am already versed well in the the second lockdown has been far more relaxed. FH Kufstein Tirol. are experienced by someoftheemployees ofthe lowing everydayreports detail how their ‘new’ lives se effects is different for each individual. The fol The individual. each for different is effects se the- year, of this nature affected exact the though Our interpersonal relationships have beenseverely still a cold start of sorts, acold startofsorts, still back in Marchswitch was second nature. While the mode has by now become coronavirus online work “My teaching: his affects ‘new normal’ andhowit Management, shares his fessor ofCommunication Schneckenleitner, Pro- Prof. (FH)Dr. Peter - operation the with IT department. Here, we have to develop near-instant digital solutions in close co- the water cooler’. In tothis, wehave addition had fully replace face-to-faceall conversations ‘around has virtualbeen working meetingswell, cannot processes in a completely fashion. digital While this is stillpossible,thankstovirtualcommunicationchannels. „We arehereforyou!Justfrom#home.“Directexchangebetweenstudentsandtheuniversity internal communication internal communication key was challenge to map A enormous challenges. 18-member team with pandemic presented our got there: “TheCovid-19 her team, and how they new normal for her and nagement, reports on the ber, head of Study Ma- Dr. Elisabeth Wolfgru - normal’ within normal’our new within normal.” to when there be roomwill again for a of bit ‘old services. Nevertheless, weare looking forward all an dents exceptionalwith level of online support Going forward, be we able will to provide our stu- surelywe will be able to draw on in the future: the experiences and work of the past months that in benefits great see also I challenges, and traints the services.pandemic-related all Despite cons- uninterrupted, high quality de ourstudentswith two examples ofhowwehave managedtoprovi process tizing andvirtualizing boththeentire admissions succeeded across departments in completely digi and the final examinations. These are just are just These examinations. final the and - - | 14 Postgraduate Programs 9 Certificate Courses 2 Academic Courses 3 MBA Programs, 1 of which has 3 Specializations 1 Qualification Measure 16 1 Management Training Degree Programs 12 Bachelor 12 Master 24 2 of which are taught in English Partner Universities 50 % Europe, 23 % Asia 18 % America, 4 % Africa 210 5 % Oceania Lecturers Internal External Academics 500 Professionals

Students 50 Nations 1,842 Bachelor and Master Students 141 Incomings from 24 Nations 2,241 258 Postgraduate Students MORE Graduates FACTS & FIGURES 3,709 Bachelor 1,630 Master 1,092 Diploma + 7,361 930 Postgraduate FACTS

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