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Purina in Society Report 2018 for Individuals and for Our for the Our Introduction 01 Families and Their Pets 02 Communities 03 Planet 04 People

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Purina in Society Report 2018 for Individuals and for Our for the Our Introduction 01 Families and Their Pets 02 Communities 03 Planet 04 People For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people BetterwithPets Purina in Society Report 2018 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people Contents Introduction 01 02 03 04 Message from the Chief Executive 04 For individuals For our For the planet Our people Who we are 06 and families and communities their pets Improve the environmental Our people 54 What matters to Purina Promote pet adoption performance of our Our stakeholders 58 and our stakeholders 08 Innovate to improve pets’ health through collaborations and packaging 46 partnerships 27 Our Purina in Society and wellbeing 15 Implement responsible Commitments: Progress 10 Promote transparency across Promote pets in the workplace 30 sourcing 48 our product portfolio 18 Promote responsible pet Remove artificial colourants ownership programmes for from our products 20 children 33 Local offices and factories Front cover photo: Lajos Hanzel Help reduce the risk of pet obesity (Nestlé Purina PetCare Hungary) and through collaborative prevention in the community 36 his dog Tapi. programmes 21 The pet-human bond 38 Lajos and Tapi were voted to be the report’s cover star in an employee contest, where he shared his own The full GRI Index and assurance statement can be found at pet adoption story. www.purina.eu/purinareportGRI.pdf 2 3 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people Your Pet, Our Passion are more than just words above the door for us at improve pet adoption. We know that Purina. It’s an expression of our deeply-held belief that people and pets are environmental sustainability is also important and like our parent company better together. For me, it’s a belief that stems from my childhood, when I Nestlé, we seek to minimise our would play in the garden with my dogs Kim and Laïka, whilst my cat Toufou environmental impacts. would look on. They weren’t just pets, they were part of the family. Pets In the last two years Nestlé Purina remain part of my own family today and my dog Joy is a frequent visitor to Petcare Europe, Middle East and North our Purina office. So, to lead a business which shares my belief, and to work Africa (EMENA) has also made four with colleagues dedicated to enriching the lives of pets and the people who exciting investments for the future. love them, is an absolute privilege and pleasure. We have invested in Tails.com, which is one of the early pioneers of personalised nutrition for dogs direct to owners across the UK. In Germany we signed an t was this shared passion for pets • Demonstrating radical transparency, agreement to acquire a majority stake in that originally inspired us to make including understanding new and Terra Canis, a premium natural pet food our Purina in Society commitments changing expectations – and showing company. In France, we acquired a and I am pleased to present the leadership to meet these majority share in Wamiz, the leading Isecond progress report on delivering • Reducing environmental inputs and French pet digital media platform. We them, in accordance with the Global outputs including responsible use of have a longstanding relationship with Reporting Initiative (GRI). For our resources Wamiz, particularly through its pet leadership team these commitments adoption activities. are not only commercial but also Embodied within these commitments, personal. is our belief, as Purina, that when The latter will help us with our own people and pets bond, life becomes Since our first report, I have heard from digital transformation, which is richer – for pets, the people who love our stakeholders that they want to hear important to our business strategy in the them and the communities in which more about our work improving the EMENA region. Together, these they live. We believe these lives of individuals, families and their investments demonstrate our continued I look forward to continuing to commitments will help us achieve our pets – and the communities in which commitment to the pet-human bond as collaborate with you to help create a ambition to be the most trusted pet care they live, whilst minimising our impact well as the opportunity to trial new society that truly believes company. We also continue to on the Planet. Purina is a pioneer in the business models in our category. Most #wearebetterwithpets. contribute to our parent company science of how nutrition can play a recently, we have announced a Nestlé’s commitments. Partnerships powerful role in pet health. Building on partnership with Independent Vetcare and collaborations also enable us to this foundation, I am delighted that the Group International, Europe’s largest Purina Institute has been created to achieve a wider impact across Europe. veterinary services group, which will help us reinforce our purpose to enrich share our research and continue I was pleased to see that research advancing nutritional science so that the lives of pets and the people who love conducted during 2018 highlighted that Bernard Meunier pets can live better, longer lives. them. Chief Executive – Nestlé Purina PetCare Purina is trusted by stakeholders to act Europe, Middle East and North Africa Our Commitments to creating in the best interests of pets and their Whilst there are a number of exciting shared value owners. We also heard that developments in our business, our In 2017, we reported on our Purina in stakeholders would like to hear more dedication to the commitments we have Society (PinS) Commitments, which are about how we work with specific made remains firm. We now embark on stakeholders and partners such as vets. based on the things that matter most to the next stage of our Purina in Society BetterwithPets Prize 2018 our stakeholders in their relationships Within this report we share examples journey with renewed vigour, which will with us as a company. They are the from the 40 countries where we operate see us: I have witnessed how the power of the pet-human bond can bring our focus for us to create shared value for and their impact in local communities. communities together and how that bond can help us be happier and • Ensure the delivery of our existing pets, people and the planet in the healthier. So, a personal highlight for me and our team was the partnership Our Purina pet-focused initiatives include commitments following areas: we formed with Ashoka to create the inaugural Purina BetterwithPets Prize. pet adoption, responsible pet ownership • Review opportunities to enhance The BetterwithPets Forum 2018, was held in Barcelona and gathered • Promoting loving and responsible pet for children, and pets at work. I am or supplement our existing together the Prize finalists as well as other social innovators, entrepreneurs ownership. This includes our role as a delighted that we have now established commitments pet food and petcare business and pets at work programmes in 22 countries; • Accelerate our action to tackle and stakeholders from across Europe. Meeting the finalists and hearing our wider leadership role in we have implemented responsible pet plastic waste their stories at the BetterwithPets Forum has been one of the most promoting the role of pets in society ownership programmes in 9 countries • Consider the role of the petfood emotionally inspiring moments of my working life. • Working with others to address and created collaborations with more industry in developing sustainable See Page 25 for further details scarcity of resources than 43 organisations to increase and food systems GRI 102-10, GRI 102-14 4 5 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people WHO WE ARE Our brands Our approach Products sold by Purina within the The importance of good Of our CdD: EMENA region, include the following as leadership sold under these brand labels: • 33% are women and 67% are men Purina is run by a leadership board PURINA® AdVENTuROS™, Purina® composed of six Functional Leadership • 67% are over the age of 50, the Dentalife®, PURINA® PRO PLAN® members, five Regional Directors, remainder being between 30 and VETERINARY DIETS, PURINA ONE®, and led by Bernard Meunier (CEO). 50 years old. FELIX®(*), GOURMET®, FRISKIES®, This Board is known as the Comité de Purina operates within the Nestlé BENEFUL®, DARLING®, CAT CHOW®, Direction (CdD) and is responsible for Corporate Business Principles and DOG CHOW®, BEYOND®, BAKERS® and defining Purina’s business strategy as aligns its practices and training FIDO®. This portfolio of brands also well as our engagement with society on with the Nestlé Code of Conduct3. comprises several sub-brands sold sustainability. within individual countries. Purina’s functions and markets Our people report regularly to the CdD on general Purina’s main supply sustainability performance and At Purina, one of our most important in detail twice a year. The CdD is chain includes: stakeholder groups is our employees, supported in these initiatives by the who have helped to inspire and Purina Planet Steering Committee. • Use of cereals and by-products shape our commitments. It is because from the human food chain and of their dedication to these Nestlé Purina PetCare seafood processor facilities commitments that we are able to EMENA, referred to here as Purina’s main impacts are: • Supply of meat, poultry and eggs meet our targets and make an impact Purina, covers Europe, the • The positive health and wellbeing of pets from the consumption of our products from farm to storage to processing sites in the communities where we Middle East and North Africa.
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