For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people

BetterwithPets

Purina in Society Report 2018 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people

Contents

Introduction 01 02 03 04 Message from the Chief Executive 04 For individuals For our For the planet Our people Who we are 06 and families and communities their pets Improve the environmental Our people 54 What matters to Purina Promote pet adoption performance of our Our stakeholders 58 and our stakeholders 08 Innovate to improve pets’ health through collaborations and packaging 46 partnerships 27 Our Purina in Society and wellbeing 15 Implement responsible Commitments: Progress 10 Promote transparency across Promote pets in the workplace 30 sourcing 48 our product portfolio 18 Promote responsible pet Remove artificial colourants ownership programmes for from our products 20 children 33 Local offices and factories Front cover photo: Lajos Hanzel Help reduce the risk of pet obesity (Nestlé Purina PetCare Hungary) and through collaborative prevention in the community 36 his dog Tapi. programmes 21 The pet-human bond 38 Lajos and Tapi were voted to be the report’s cover star in an employee contest, where he shared his own The full GRI Index and assurance statement can be found at pet adoption story. www.purina.eu/purinareportGRI.pdf

2 3 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people

Your Pet, Our Passion are more than just words above the door for us at improve pet adoption. We know that Purina. It’s an expression of our deeply-held belief that people and pets are environmental sustainability is also important and like our parent company better together. For me, it’s a belief that stems from my childhood, when I Nestlé, we seek to minimise our would play in the garden with my dogs Kim and Laïka, whilst my cat Toufou environmental impacts. would look on. They weren’t just pets, they were part of the family. Pets In the last two years Nestlé Purina remain part of my own family today and my dog Joy is a frequent visitor to Petcare , Middle East and North our Purina office. So, to lead a business which shares my belief, and to work Africa (EMENA) has also made four with colleagues dedicated to enriching the lives of pets and the people who exciting investments for the future. love them, is an absolute privilege and pleasure. We have invested in Tails.com, which is one of the early pioneers of personalised nutrition for dogs direct to owners across the UK. In we signed an t was this shared passion for pets • Demonstrating radical transparency, agreement to acquire a majority stake in that originally inspired us to make including understanding new and Terra Canis, a premium natural pet food our Purina in Society commitments changing expectations – and showing company. In , we acquired a and I am pleased to present the leadership to meet these majority share in Wamiz, the leading Isecond progress report on delivering • Reducing environmental inputs and French pet digital media platform. We them, in accordance with the Global outputs including responsible use of have a longstanding relationship with Reporting Initiative (GRI). For our resources Wamiz, particularly through its pet leadership team these commitments adoption activities. are not only commercial but also Embodied within these commitments, personal. is our belief, as Purina, that when The latter will help us with our own people and pets bond, life becomes Since our first report, I have heard from digital transformation, which is richer – for pets, the people who love our stakeholders that they want to hear important to our business strategy in the them and the communities in which more about our work improving the EMENA region. Together, these they live. We believe these lives of individuals, families and their investments demonstrate our continued I look forward to continuing to commitments will help us achieve our pets – and the communities in which commitment to the pet-human bond as collaborate with you to help create a ambition to be the most trusted pet care they live, whilst minimising our impact well as the opportunity to trial new society that truly believes company. We also continue to on the Planet. Purina is a pioneer in the business models in our category. Most #wearebetterwithpets. contribute to our parent company science of how nutrition can play a recently, we have announced a Nestlé’s commitments. Partnerships powerful role in pet health. Building on partnership with Independent Vetcare and collaborations also enable us to this foundation, I am delighted that the Group International, Europe’s largest Purina Institute has been created to achieve a wider impact across Europe. veterinary services group, which will help us reinforce our purpose to enrich share our research and continue I was pleased to see that research advancing nutritional science so that the lives of pets and the people who love conducted during 2018 highlighted that Bernard Meunier pets can live better, longer lives. them. Chief Executive – Nestlé Purina PetCare Purina is trusted by stakeholders to act Europe, Middle East and North Africa Our Commitments to creating in the best interests of pets and their Whilst there are a number of exciting shared value owners. We also heard that developments in our business, our In 2017, we reported on our Purina in stakeholders would like to hear more dedication to the commitments we have Society (PinS) Commitments, which are about how we work with specific made remains firm. We now embark on stakeholders and partners such as vets. based on the things that matter most to the next stage of our Purina in Society BetterwithPets Prize 2018 our stakeholders in their relationships Within this report we share examples journey with renewed vigour, which will with us as a company. They are the from the 40 countries where we operate see us: I have witnessed how the power of the pet-human bond can bring our focus for us to create shared value for and their impact in local communities. communities together and how that bond can help us be happier and • Ensure the delivery of our existing pets, people and the planet in the healthier. So, a personal highlight for me and our team was the partnership Our Purina pet-focused initiatives include commitments following areas: we formed with Ashoka to create the inaugural Purina BetterwithPets Prize. pet adoption, responsible pet ownership • Review opportunities to enhance The BetterwithPets Forum 2018, was held in Barcelona and gathered • Promoting loving and responsible pet for children, and pets at work. I am or supplement our existing together the Prize finalists as well as other social innovators, entrepreneurs ownership. This includes our role as a delighted that we have now established commitments pet food and petcare business and pets at work programmes in 22 countries; • Accelerate our action to tackle and stakeholders from across Europe. Meeting the finalists and hearing our wider leadership role in we have implemented responsible pet plastic waste their stories at the BetterwithPets Forum has been one of the most promoting the role of pets in society ownership programmes in 9 countries • Consider the role of the petfood emotionally inspiring moments of my working life. • Working with others to address and created collaborations with more industry in developing sustainable See Page 25 for further details scarcity of resources than 43 organisations to increase and food systems GRI 102-10, GRI 102-14

4 5 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people WHO WE ARE Our brands Our approach Products sold by Purina within the The importance of good Of our CdD: EMENA region, include the following as leadership sold under these brand labels: • 33% are women and 67% are men Purina is run by a leadership board PURINA® AdVENTuROS™, Purina® composed of six Functional Leadership • 67% are over the age of 50, the Dentalife®, PURINA® PRO PLAN® members, five Regional Directors, remainder being between 30 and VETERINARY DIETS, PURINA ONE®, and led by Bernard Meunier (CEO). 50 years old. FELIX®(*), GOURMET®, ®, This Board is known as the Comité de Purina operates within the Nestlé BENEFUL®, DARLING®, CAT CHOW®, Direction (CdD) and is responsible for Corporate Business Principles and ®, BEYOND®, BAKERS® and defining Purina’s business strategy as aligns its practices and training FIDO®. This portfolio of brands also well as our engagement with society on with the Nestlé Code of Conduct3. comprises several sub-brands sold sustainability. within individual countries. Purina’s functions and markets Our people report regularly to the CdD on general Purina’s main supply sustainability performance and At Purina, one of our most important in detail twice a year. The CdD is chain includes: stakeholder groups is our employees, supported in these initiatives by the who have helped to inspire and Purina Planet Steering Committee. • Use of cereals and by-products shape our commitments. It is because from the human food chain and of their dedication to these Nestlé Purina PetCare seafood processor facilities commitments that we are able to EMENA, referred to here as Purina’s main impacts are: • Supply of meat, poultry and eggs meet our targets and make an impact Purina, covers Europe, the • The positive health and wellbeing of pets from the consumption of our products from farm to storage to processing sites in the communities where we Middle East and North Africa. • The positive health and wellbeing benefits for pets and their owners through our GRI 102-18, GRI 102-9, GRI 102-16, GRI 405-1, GRI 102-12 operate. To find out more about our • Farming, storage and distribution ® ® It is a major manufacturer promotion of the pet-human bond, loving and responsible pet ownership, and (*) PURINA FELIX is not sold or marketed in the Nordics. people see page 52. of soya sourced from identity There, it is sold and marketed as the brand LATZ®. and supplier of cat and dog through our Purina in Society Commitments preserved non-GM materials mainly (3) See separate GRI Index and https://www.nestle.com/ foods and has factories in investors/corporate-governance/businessprinciples • The potentially adverse environmental impacts relating to the manufacturing from Brazil and European origins for further details France; Germany; Hungary; facilities and transport of our products, including raw material use, emissions, ; Poland; ; United energy use, water use and waste disposal Kingdom and Spain. • The positive impact of the company’s core by-product business model whereby 1st Row (L-R): Bernard Meunier, CEO, many foodstuffs that are either surplus to or not used in the human food chain are NPPE; Kerstin Schmeiduch, Legal Affairs Purina produces pet food and care used as a primary resource for pet food products thus promoting sustainability & Corporate Communications Director products for cats and dogs of all - NPPE; Calum Macrae, Regional Director - ages, including a range of specialised Northern Region (UK, Ireland, , , , & Norway). veterinary pet food for dogs and cats. Purina is part of the Nestlé Group, From a business perspective the following are important trends that 2nd Row (L-R): Anna Quaranta, Finance Director -NPPE; Marco Travaglia, Regional using some Group facilities and does will affect us: not have any joint ventures1. Across Director - Southern Region (Italy, , • A change in pet ownership in the countries we serve Bulgaria, Romania, Serbia, Adriatics, EMENA Purina has 7,988 employees. Spain, Portugal & MENA); Olivier Robin, This includes factory and office-based • An increasing scarcity of resources affecting our raw material supplies Operations Director -NPPE. employees. Nestlé’s Petcare business • Changing human dietary patterns and food systems including the rise of 3rd Row (L-R): Hubert Wieser, Regional represents 14.01% of total Nestlé Group vegetarianism and veganism and how these trends may translate to dietary Director - Central Region (Germany, sales. In 2018 this was 12.817 billion patterns for pet food , , Poland, Estonia, CHF. Further breakdown of Purina’s • The move toward more ‘natural’ and less processed food both for humans Latvia, Lithuanian, Hungary, Czech direct value generated is confidential. Republic & Slovakia); Isabelle Taillandier, and the pets they love Purina’s headquarters are at Entre Regional Director - France & ; deux Villes 12. 1814 La Tour-de-Peilz, • The environmental impact of sourcing and packaging and the need to remain Fabio Degli Esposti, Marketing Group Director - NPPE. Switzerland2. within our planetary boundaries • New technologies which change the way we will live our lives and produce 4th Row (L-R): Alessandro Zanelli, pet food Regional Director - Eastern Region (Russia, Ukraine, CIS, Turkey & Israel); Stefano • Personalisation and the digital transformation of the economy Lopez, Commercial Operations Director - GRI 102-1, GRI 102-2, GRI 102-4, GRI 102-5, GRI 102-6, GRI 102-7, GRI 201-1, GRI 102-3, GRI 102-15 • New demands for corporate and value chain transparency NPPE; Marie-Thérèse Burkart-Arnoso, HR (1) See separate GRI Index for further details including Director - NPPE. acquisitions made during 2018 (2) New headquarters from 1st April 2019

6 7 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people What matters to Purina Our Purina in Society Commitments Each of our Purina in Society Commitments has a data owner in our senior management and our CdD review the progress against the PinS Commitments and our stakeholders regularly. These are then cascaded to our markets and our centralised functions who each regularly report back to the data owners. This cascade process enables us to review our progress and commitments annually. We regularly check our commitments with our stakeholders and based on input from our stakeholders in In 2013, Purina carried out a materiality analysis across our 2018 we modified some of our commitments. European markets to ensure we identify and prioritise the most important issues for our stakeholders and our business. In parallel, Nestlé is revising its own commitments, which we adhere to. In this This was refreshed in 2016. We are currently in the process of report we focus on the commitments to action which are most relevant to our reviewing and refreshing this materiality assessment for stakeholders namely pets, pet owners and pet lovers and the communities in which we operate. 2019. For further details of our methodology and findings see our 2016 Purina in Society report. Engaging our stakeholders and Through this process Purina identified the following material issues4. what matters to them

Proactive engagement with partners and stakeholders is essential to the delivery of our PinS commitments. Our approach is to listen, understand what matters most to them, what questions they have and what areas they want Purina to focus on at both a local and European level. We are in regular contact with our stakeholders across Europe. In addition, we run and also participate in:

Loving responsible pet Scarcity of Radical transparency Reducing environmental ownership – this includes resources including addressing inputs and outputs two components: increasing expectations including the impact we Consumer carelines Forums with our NGO partners from our stakeholders have on the environment (some of which have about issues that matter to pet • Our role as a pet food relating to material use, vets and vet nurses as owners and lovers business packaging and transport respondents) • Our wider leadership role in promoting the role of pets and the pet-human bond in society Social platforms to Local and European provide answers to Trade Industry GRI 102-46, GRI 102-47 (4) See separate GRI index for further details of our material issues questions we get asked Associations

In-country and European Our new Purina ‘events’ where different groups BetterwithPets Prize of stakeholders can come together to find out more. In 2018, this included factory visits and employee volunteering with partner organisations Supporting (and giving visibility to) local community-based organisations who help find homes for cats and dogs

Around each of the platforms and events, engagement helps us to determine the subjects to be covered, who attends and how we can create the best opportunities for networking and collaboration. For further information on our stakeholder engagement, and the topics raised during 2018 – see page 58.

8 9 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people Our Purina in Society Commitments: Progress

PinS Commitment Goals Progress in 2017 and 2018 Pg. PinS Commitment Goals Progress in 2017 and 2018 Pg.

INNOVATE TO IMPROVE PROMOTE PETS IN PETS’ HEALTH • By 2017: We will launch 16 new products focused In 2017: We reached our target for 16 new 15 THE WORKPLACE • By 2020: We will create 200 alliances to support By 2018: 22 countries have established 30 AND WELL-BEING on improving the health and wellbeing of pets products, launching an additional 7 products pets at work initiatives across Europe Pets at Work programmes in our own offices • We will share our research by publishing four this year. We also released 11 publications Baseline year – 2015 (including 9 top markets). We have also articles a year in technical journals in 2017 established 62 external partner alliances

Baseline year – 2014 In 2018: We launched 7 products

• By 2020: We will launch 14 new products focused on improving the health and wellbeing of pets

Note (5) PROMOTE RESPONSIBLE PROMOTE PET OWNERSHIP • By 2023: 2,000,000 children participating in our By 2017: 7 countries had established 33 TRANSPARENCY • By 2018: Make information more accessible by In 2018: 117,516 contacts with customers 18 PROGRAMMES ACROSS OUR FOR CHILDREN programmes programmes, with approximately 305,377 PRODUCT PORTFOLIO providing easy to understand product information concerning pet care and nutrition advice, children participating in 2017 and nutrition advice on pack complaints and product information – of Baseline year – 2015 By 2018: 9 countries have established Baseline year – 2014 which 13,011 contacts specifically relating to pet care advice programmes (including 7 top ten markets), Note (6) with approximately 319,450 children participating in 2018 Bringing the total since 2015 to 823,739 children participating7

REMOVE ARTIFICIAL COLOURANTS FROM • By 2017: We will remove artificial colours from our In 2017: A total of 125.2 tonnes of artificial 20 OUR PRODUCTS BAKERS™ brand colourants were used, a 9.3% reduction CREATE JOBS FOR YOUNG PEOPLE • By 2016: We committed to creating 1,500 job In 2016: We reached our target, having n/a • By 2020: We will remove artificial colourants from In 2018: A total of 84 tonnes of artificial ACROSS EUROPE opportunities and traineeships for young people employed 2,429 young people since 2014. We our main meal products colourants were used, a 32.8% reduction below the age of 30 at Nestlé Purina in Europe continue to support the Nestlé needs YOUth •  We will remove artificial colourants from By 2023: From 2015 until now: 70 tonnes of artificial initiative and commitments and do not report our snack products have been removed an overall Baseline year – 2013 colourants separately on this initiative - see Nestlé for reduction of 45.4% Baseline year – 2014 further details [LINK]

HELP REDUCE THE RISK OF PET OBESITY • By 2023: Our top 10 markets will be supporting In 2018: The Healthy Love campaign was 21 prevention partnerships and programmes delivered in... IMPROVE THE ENVIRONMENTAL • By 2019: Avoid the use of a minimum of 3,000 In 2017: We avoided 787 tonnes of packaging 46 Baseline year – 2014 • Italy PERFORMANCE OF OUR PACKAGING tonnes of packaging material through technical initiatives, a 3.46% • Portugal reduction in packaging • Spain Baseline year – 2015 • Switzerland In 2018: We avoided 787 tonnes of packaging • Russia through technical initiatives, a 0.7% reduction in packaging Since 2015: We have saved a total of 3,542 PROMOTE PET ADOPTION • By 2023: Our top 10 markets will be supporting By 2018: 15 countries (including 7 of our top 27 tonnes of packaging through the commitment adoption programmes and organisations to help ten markets) had established Pet Adoption improve pet adoption rates partnerships – working with 43 different IMPLEMENT RESPONSIBLE SOURCING • By 2016: We aim to have completed Responsible In 2018: 48 Baseline year – 2015 partners Sourcing Audits for 50% of our direct supply base • 65% of raw materials and 64% of packaging • By 2017: 100% of our soya to be traceable is covered by responsible sourcing audit8 • By 2020: 100% of seafood ingredients to be • 100% of our soya is traceable responsibly sourced • 43% of seafood ingredients are responsibly Baseline year – 2015 sourced9

(5) Since our 2016 report, we have updated the title of this (6) Since our 2016 report, we have updated the title of this (7) For certain markets, data is calculated based on number (9) Between 2016-2017, our 3rd party independent assessor commitment from ‘Lead the industry in pet nutrition and commitment from ‘Deliver accessible product information of children over a school year (not calendar year) changed the way we assess seafood by-products sourced health research’ to ‘Innovate to improve pets’ health and and petcare advice’ to ‘Promote transparency across from aquaculture. We now use an absolute volume based well-being’ to better reflect the activities being undertaken our product portfolio’ to better reflect the activities being (8) Packaging information is calculated based on Nestlé KPI undertaken global spend (including hub and local spend) – Purina aim to report on Purina specific figures in future reports

10 11 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people 01 For individuals and families and their pets

INNOVATE TO IMPROVE PROMOTE PETS’ HEALTH TRANSPARENCY AND WELL-BEING ACROSS OUR PRODUCT PORTFOLIO

REMOVE ARTIFICIAL HELP REDUCE THE RISK COLOURANTS FROM OF PET OBESITY OUR PRODUCTS

Innovate to improve pets’ health and wellbeing 15

Promote transparency across our product portfolio 18

Remove artificial colourants from our products 20

Help reduce the risk of pet obesity through collaborative prevention programmes 21

12 13 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people

Innovate to improve pets’ health and wellbeing

FOR INDIVIDUALS AND FAMILIES AND THEIR PETS

We share the Nestlé purpose of ‘Enhancing quality of Purina has a nutritional dogs and cats benefit through innovative Against this target, we are pleased to life and contributing to a healthier future’ by creating heritage of over 120 years products improving their health and say that in 2018 we launched seven quality of life. And, now with the new products, six of which were under richer lives for pets and the people who love them. founded on a deep-rooted launch of the Purina Institute we can our PURINA® PRO PLAN® and PURINA passion for pets. Our three- share our research even more broadly. ONE® brands. The seventh new product For individuals and families and their pets it is all about enabling healthier fold promise of high-quality launch was under our PURINA® and happier lives and for us at Purina our focus is on enabling healthier nutrition, proven science and In 2016, we set the Purina in Society Dentalife® brand. lives for pets through life enhancing nutrition. results has led to our Commitment to ‘Innovate to improve pets’ health and wellbeing’ focused on Working with insight from our stakeholders and our in-house experts we extensive portfolio of diets nutrition10. Specifically, we committed know that translates into: for healthy pets, those with to launch 16 new products focused on special needs and those • Innovate to improve pets’ health and wellbeing improving the health and wellbeing requiring veterinary • Promote transparency across our product portfolio of pets by 2017 (baseline 2014). In 2017, • Remove artificial colourants from our products prescribed nutrition. We fully we were proud that we reached our • Help reduce the risk of pet obesity through collaborative prevention understand the bond that target for launching 16 new products. programmes exists between pet and In our evaluation of this achievement owner and are passionately and the importance of our nutritional dedicated to driving science focus, we included valuable insights forward in understanding pet from our 2018 stakeholder research. nutrition and pet behaviour. They see our nutrition expertise, product quality and strong R&D and The Purina Research and Development innovation, as areas of strength for (R&D) Network has a rich heritage in Purina as a modern, scientific company. nutritional science and is a vital part We have therefore extended this of the wider Nestlé R&D Network. Key commitment to launch 14 new research platforms focus on metabolic products by the end of 2020. health (weight management / obesity (10) Since our 2016 report, we have updated the title of this and diabetes); ageing/cognition; commitment from ‘Lead the industry in pet nutrition and gastrointestinal health and microbiota. health research’ to ‘Innovate to improve pets’ health and well-being’ to better reflect the activities being undertaken. Through this transfer of knowledge, See separate GRI Index for further details of products launched in 2018

14 15 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people

CASE STUDY Purina working with the vet community A healthy brain is as vital as a to realise innovation healthy body Working with veterinarians across 3,500 vet professionals from 50 specialisations around the world to Europe is critical for Purina. Through our nationalities including via strategic share and discuss internal medicine rain function changes can The product was launched at European partnership with respected colleagues alliances and attendance at various and what matters to our pet diets and, negatively impact all aspects and local vet congresses with a network and veterinary leaders worldwide, the conferences and events. in particular, our product PURINA® PRO of a dog’s life and prove of vets and neurologists. Purina name is trusted by veterinary PLAN® Neurocare NC™. At ECVIM- In September 2018 we supported the difficult for pet owners to professionals across the globe. CA the Purina Institute was officially B PURINA® PRO PLAN® Neurocare NC™ biggest symposium on internal medicine launched in Europe. manage. has now been launched in 16 countries. In 2018, we created the Purina in Europe: the European Veterinary PURINA® PRO PLAN® Neurocare NC™ Institute, a global professional Internal Medicine - Companion is a breakthrough approach into the organisation representing a diverse Animals (ECVIM-CA). This brought effect of nutrition on canine brain team of more than 500 scientists and together leading experts from different health, resulting from collaboration pet care experts. The Institute shares between Purina scientists and PURINA® PRO PLAN® Purina’s ground-breaking research veterinary neurologists at the Royal and the latest scientific findings in pet CASE STUDY Veterinary College, London. It is Neurocare NC™ nutrition so veterinarians and other formulated with MCT (medium-chain is a breakthrough pet professionals can make nutrition triglycerides) and specific neutro- approach into the a fundamental element of their nutrients clinically proven to help conversations with pet owners. Engaging and sharing enhance canine brain function. effect of nutrition on We have also established a formal canine brain health engagement programme across nutritional expertise with vets Europe to address key topics through programmes including the Healthy n Russia Purina Partners is integrated report on our new product, Love and Your Questions Matter an educational programme for PURINA® PRO PLAN® Neurocare initiatives. [LINK] veterinarians, providing free NC™, for which Maxim delivered We know personal, face to face conferences and, so far, attracting more than 15 seminars across Russia. engagement is imperative. We Iover 20,000 vets. Our 2nd International In Poland, through the Purina collaborate with veterinary professionals Veterinary Conference in Moscow Academy, we provide education by supporting symposia as well was attended by almost 3,000 pet programmes on good nutrition as establishing strategic alliances professionals and covered the latest for different stakeholder groups (such as with the World Small Animal trends in therapy and veterinary with tailored content for veterinary Veterinary Association - WSAVA). We medicine. surgeons, behaviourists, vet nurses, also engage through sponsored lectures, pet owners and pet shop employees. poster presentations and research In 2018, in collaboration with the awards. During 2018 we reached Innovation Veterinarian Center of In the Baltics we held three full-day Moscow Veterinarian Academy (IVC training seminars for customers, vets MVA), our company took part in 11 and pet shop staff in Latvia. joint conferences. Also, Purina and neurologist Maxim Lapshin produced an

We reach 3,500 vets professionals from 50 nationalities

Purina Russia Veterinary channel team at Purina Partners Conference 2018 in Moscow

16 17 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people

CASE STUDIES Promote transparency across Opening our factories’ our product portfolio doors to our stakeholders

n France we set up an ‘immersive’ In Italy, we have been opening our programme with social media Portogruaro plant’s doors to external influencers, giving them the chance stakeholders since 2011. We doubled to explore our Head Office and visitor numbers in 2017, widening IVeauche factory, and to chat to Purina’s our stakeholder range to include vets, experts. At our Montfort factory retailers, social media influencers and we trained 20 employees to talk to consumer organisations. We wanted visitors about nutrition, while at our to challenge the myths surrounding Marconnelle factory our customers, pet food and how it is made, creating a including vets, breeders and pet shop credible, reliable source of information. owners, came in to hear about our So, in collaboration with the Unione factory’s history, how we care for and Nazionale Consumatori (National Pet owners increasingly the FEDIAF Code of Good Labelling digital/online forums across 33 Your Questions train employees, ensure health and Consumers’ Organisation) we 12 safety along with product quality. produced an educational guide on pet expect easy to access, Practice for Pet Food . countries • The development of different social Matter (YQM) food. It is instrumental in combatting accurate and transparent In Germany we opened the doors of Purina believes that on-pack labelling and online platforms, for instance the fake news that proliferates around our Euskirchen plant to influencers information. is not enough to provide complex ‘Your Questions Matter’ on our Purina this topic. and bloggers for a factory tour, information and that different corporate website – which was our Questions Matter is a In 2016, we set the commitment presentations, workshops and Q&A. communication methods should be launched in France, Germany, Italy, platform enabling pet lovers to to deliver accessible product During the tour we explained the used. Therefore, within each country, Poland, Spain, Russia and the UK and ask questions directly to a local information and pet care advice11. production process, showed where Purina has established different social has had 411,465 visitors13. In 2019, Purina Careline by phone, This included the target that by Yemail or letter. Users can find answers to the raw materials come from and what and online platforms to communicate Your Questions Matter is expected to 2018, we would make information ‘zero waste’ means to us. Visitors were with consumers, pet owners and other be live in 18 markets the most common questions asked by pet more accessible by providing easy to pleasantly surprised about everything interested stakeholders. lovers regarding pet food. understand product information and we already do. nutrition advice on-pack. We evaluated all our initiatives and, How did YQM come about? in 2017-18, we extended our focus on Every product now has details of We listened to the questions consumers transparency to include: asked us on social media and via our the Purina Careline, and depending (11) Since our 2016 report, we have updated the title of this toll-free number before deciding to upon the product’s size, on pack- • The extension of ‘Open Doors’ to commitment from ‘Deliver accessible product information and pet care advice’ to ‘Promote transparency across gather them all into a single digital guidance also includes feeding invite key audiences to visit more our product portfolio’ to better reflect the activities being undertaken hub, a place from where we answer recommendations. We are committed of our factories – including France, (12) Purina also follows EU Regulation 767/2009 on the these questions in a transparent way. Pets.mail.ru to the provision of science-based Germany, Russia and Italy use of animal feed and follows the FEDIAF Code of Good Labelling Practice for Pet Food (revised 1st October 2018) Questions fall into four main interest and verifiable information about our • Extending our Consumer Engagement – see separate GRI index for further details. areas: where ingredients come from, products and activities. We also follow (13) Figures for France, UK, Germany, Italy and Spain Services from telephone to include how pet food is made, pet welfare and n partnership with Mail. what sort of environmental impact ru Group – one of Russia’s we are having. Since its launch, we largest digital companies In 2018 we received: have had over 411,465 unique visitors. – Purina has launched a Imedia portal offering news and This included [LINK] articles about pets and their 16,433 In Italy, we extended YQM beyond impact on their owners’ lives, contacts related to pet the digital platform in 2018, bringing as well as pet care and nutrition 117,516 health of which 13,011 it to Milan’s ‘Vet Expo’, as well as to advice. A ‘Consultations’ service contacts with customers, related to pet care Overall, concerning advice, complaints specialist retail outlets and major vet also offers personal advice from advice. clinics. Purina veterinarians and and product information. The 64% of these majority of contacts came contacts were other experts. from Russia, Germany, the UK, neutral or satisfied. Portugal and France.

18 19 For individuals and For our For the Our Introduction 01 families and their pets 02 communities 03 planet 04 people

Remove artificial Help reduce the risk of pet colourants from obesity through collaborative our products prevention programmes

From our conversations with CASE STUDY pet owners and lovers we know they are looking to buy ‘natural’, less processed pet An estimated 59% of dogs particularly to support pet owners and During 2018 the Healthy Love campaign was delivered in the food including options with FRISKIES: Honouring our and 52% of cats worldwide their pets on their journey. For our part we committed that by 2023 our following countries: no artificial colourants or 15 are overweight or obese . top 10 markets across Europe will be additives. commitment to remove artificial Obesity in pets increases the supporting prevention partnerships and In 2016 we set the commitment to colourants rate of health problems and programmes to help reduce the risk of remove artificial colourants from our shortens life expectancy. pet obesity. products, this included the following Russia Addressing poor pet health As trusted, local experts on pet health targets: n 2018 we continued our programme resulting from obesity we know the veterinarian community to remove all artificial colours from are critical partners. We have developed • By 2017: We will remove artificial our product portfolio including our and excess weight is an the Healthy Love campaign to help vets colourants from our BAKERS™ brand extensive PURINA® FRISKIES® cat important component of have conversations with pet owners Switzerland – COMPLETED Iand dog food range. This was a huge loving and responsible pet about maintaining a healthy weight • By 2020: We will remove artificial challenge as the manufacturing of colourants from our main meal ownership. for their pet. This includes the PURINA these products involves ten factories. Spain PRO PLAN Megabrand Healthy Love - Italy products As part of our approach, and to Obesity 2.0 Toolkit for vets. It includes • By 2023: We will remove artificial Our teams undertook research to improve our pet food products and Portugal the new PURINA® PRO PLAN® feeding colourants from our snack products discover new, non-artificial colourants programmes, we carried out research calculator as a tool to help vets provide while reviewing recipes, testing and to identify what works in addressing In 2018 a total of 84 tonnes of artificial a personalised nutrition plan for their producing these new Friskies products. pet overweightness and obesity. This colourants were used. This is a 32.8% patients, and also includes posters We are proud of our technical teams, included understanding the attitudes reduction from the 125.2 tonnes used who delivered more natural colours and leaflets to communicate with We know pet owners and and behaviours of pet owners. One lovers want support in helping in 2017. whilst maintaining both the colour consumers. conclusion was that, like human with either weight loss and/or differentiation, which we know is This means that from 2015 until 31st obesity, one company or group cannot We continued our research in 2018, obesity prevention so we will important to pet owners, and the taste December 2018 we have achieved an address pet obesity alone. Another was which uses scientifically proven continue our research into that pets love. overall reduction of 45.4% in artificial that prevention (of obesity and being approaches to support human practical ways to provide this. colourants used (equivalent to 3 Our consumers can be reassured overweight) was the most effective behaviour change called ‘if-then’ sheets. truckloads) from a wide range of our that our FRISKIES® range remains approach. An important conclusion was 14 products . as nutritious, 100% complete and that this multi-dimensional challenge balanced, and a tasty choice for requires a multi-stakeholder approach their pet.

(14) Based on Eurotruck 82, with volume of 22 tonnes (15) https://petobesityprevention.org

20 21 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Remove artificial colourants01 from our products 02 03 04 02 For our communities

PROMOTE PET PROMOTE PETS IN ADOPTION THE WORKPLACE

PROMOTE RESPONSIBLE PET OWNERSHIP PROGRAMMES FOR CHILDREN

Promote pet adoption through collaborations and partnerships 27

Promote pets in the workplace 30

Promote responsible pet ownership programmes for children 33

Local offices and factories in the community 36

The pet-human bond 38

22 23 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Remove artificial colourants01 from our products 02 03 04

Purina BetterwithPets Prize

We truly believe that #wearebetterwithpets so our purpose is to create richer lives for pets and the people who love them. That is why, in FOR OUR 2018, we decided to launch the first ever BetterwithPets Prize, an initiative COMMUNITIES looking to support and accelerate the most innovative initiatives across Europe that work on harnessing the positive power of the pet-human bond in our communities.

The BetterwithPets Prize, launched in collaboration with Ashoka, a pioneer in the field of social entrepreneurship, with a prize of 100,000 CHF and was open to social and commercial enterprises and non-profit entities and organisations that are tackling the challenge in new and innovative ways.

We focused on challenges raised by our stakeholders, our people, our markets and our collaboration with Ashoka. Entries for the Prize could be submitted under one of the following categories: For Purina this is about promoting and preserving the special bond and benefits between people and pets.

We recognise there are a number of challenges facing Healthier pet owners. These include the barriers modern together working life create against people spending time with their pets and also the challenge of supporting young

people to understand the benefits and responsibility Bernard Meunier, CEO NPPE and Sofie Brouwer, The OOPOEH Foundation and winner of the BetterwithPets Prize of pet ownership in an increasingly online and digital Connecting world. The future of loving responsible pet ownership together is the most important issue facing Purina and our Prize Winners: The OOPOEH Foundation stakeholders. (Netherlands) won and was awarded 40,000 CHF Enjoying and the remaining finalists - Canine Hope (UK), Dutch We are passionate about pets and people and have heard that our spaces Cell Dogs (Netherlands), Medical Detection Dogs stakeholders are looking for Purina to lead the way in promoting the together valuable role of pets in society both at a European and local level. The way (UK) and K9 Hundekunde: Happy Kids with Happy we do this is through our ongoing support of local programmes around School Dogs (Germany) - were all highly commended adoption, pets at work and responsible pet ownership and via our work and awarded 15,000 CHF each. with animal assisted organisations and initiatives.

In 2018, as part of our commitment to help develop thriving and resilient communities, we identified and supported social entrepreneurs through We had a total of 102 entries across The OOPOEH (Opa’s en Oma’s Passen the Purina BetterwithPets Prize. Europe. After an online screening and Op Een Huisdier) Foundation works to expert jury review five finalists were reduce loneliness and increase physical selected to pitch their projects live to an activity for the elderly by matching GRI 413-1 expert panel and invited guests at the them as a dog sitter with a family in Purina BetterwithPets Forum 2018. their neighbourhood.

24 25 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Purina BetterwithPets Prize01 02 03 04

Promote pet adoption through collaborations and partnerships

Marie Yates, Canine Hope - UK Betty Buijtels​ and Marlies de Bats, Dutch Cell Dogs

Antonella Broglia, Anchor of TV program Para todos La 2, on social entrepreneurs, and Ashoka España ambassador. It is estimated that there are We know from our experiences in There are a number of different ways Dr Claire Guest, Medical Detection Dogs, UK being Uta Kielau and Meike Heyer, K9 Hundekunde: Keynote Speaker at the 2018 BetterwithPets Forum interviewed by Lucy Alexander, event host. ​ Happy Kids with Happy School Dogs and Jury member for the BetterwithPets Prize. over 100 million abandoned collaborating with our partners that we work locally as part of a journey and homeless dogs and cats they are facing a number of challenges. towards full partnership: Based on this understanding we in Europe16. Across Europe continue to evolve our activities and we have a long history of support to help address their key working in our local issues. communities to support and reverse pet homelessness for the long term. “We are honoured and excited to be awarded We committed to supporting and this prize. This will promoting local pet adoption with a target that by 2023 our top 10 allow us to increase our markets will be supporting adoption initiative’s social impact,” programmes and organisations to help We create We partner and We offer support We work together said Sofie Brouwer, improve pet adoption rates. awareness collaborate with via adoption with our partners through media shelters and other platforms where to influence founder of the OOPOEH We are pleased to share that by 2018, coverage, online organisations by we also develop politicians and Foundation. “We had a 15 countries had established Pet activations, in- donating food and educational decision makers fantastic workshop with Adoption partnerships – working with store campaigns pet merchandise, guidelines on to create a better 43 different partners. This includes Purina and now look to and events. welcome packs the benefits and life for pets. programmes set up in seven of our top continue our project to for new owners, responsibilities of ten markets. target vulnerable senior via employee pet adoption. citizens with the advice We have heard that our stakeholders volunteering and and inspiration taken are looking for Purina to take the lead promoting our around adoption and to provide further partners and their from the BetterwithPets information to help people make the work at our own Forum.” connection between our in-country events. Sofie Brouwer, The OOPOEH Foundation during Purina workshop community initiatives and our EMENA

commitment to promoting pets in society. (16) http://www.esdaw.eu/stray-animals-by-country.html

26 27 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Promote pet adoption through01 collaborations and partnerships 02 03 04

CASE STUDIES

The un-adoptables in the UK Empowering Petsharing in Portugal pet adoption e worked with the We championed these ‘un-adoptables’ e wanted to give small feline welfare charity as heroes but, instead of tales of woe, we in Finland pet welfare associations Cats Protection on a focused on why these cats’ differences a voice and this led to consumer campaign and quirks made them perfect for owners WPetsharing. Wto drive a pro-adoption message. with specific needs n Finland, we are the sole sponsor This a consumer web-based platform The campaign centered around the of Kodittomat.info, a website and that lets pet lovers choose what support un-adoptables: whilst most cats quickly app that enables shelters to upload they want to give (by donating a blanket, find a loving home, some have to wait information whenever there is a pet by adopting a pet, or via a financial longer. This is usually because they are Ithat needs rehoming, giving the animal donation), which pet association they older, have medical conditions, or are visibility so they can be easily matched want to help and in which part of the shy. It can also be due to the colour of with interested pet lovers. country. We promote the platform and their fur: black and white and all-black registered associations through social cats are less popular. In Finland we also support SEY, media and at events. a federation of 38 animal welfare associations that saw more than 1,700 cats and dogs adopted in 2018.

Together, Change Happens Adopciaki.pl in Poland Happy Paw – changing laws in Russia in Ukraine Partnership ur pet adoption platform www.adopciaki.pl matches homeless pets with e organised a forum in the animal protection community into pet lovers who can offer them a loving home. We meet potential owners to in Norway partnership with four building an action plan. Topics covered promote responsible pet ownership and address any barriers to having a uring 2018 we worked with local charity foundations at the event included the need to pass the Happy Paw Fund to active in the area of a federal law on responsible animal pet. e support O encourage adoption of dogs in Wanimal protection: the international treatment. Dyrebeskyttelsen We also provide behavioural and veterinary advice and promote responsible pet two shelters. In order to tackle animal protection foundation Giving Norge, a federation Dpublic concerns surrounding adoptions Hope; the Rehabilitation Centre for As a result, a Resolution was formally adoptions through our media channels. Our ‘gotowe do adopcji’ (ready for adoption) of animal welfare campaign explains the benefits of safe adoptions to future pet owners and how they from animal shelters we co-produced Temporarily Homeless Animals YUNA; signed with an action plan to combat Wassociations. In 2018 the number of can prepare for a successful adoption. videos that showcased the benefits – for the charitable foundation Obraz Zhizni the problem of stray animals. We are relocated or adopted pets was over both pets and people – of adopting from (Way of Life) and the Ya Svoboden proud of the role our Purina team 3000 cats and nearly 100 dogs. shelters. As a result, 50 dogs found new, (I am Free) animal welfare foundation. played in creating the momentum for this and are delighted to share that on loving homes. To help them get off to a We also collaborate on Purina’s 176 representatives from animal protection 28th December 2018 the President of good start we provided their pet food. annual ‘summer cat campaign’ in NGOs, socially responsible business and Russia signed into federal legislation Further campaigns will also include cat the Nordic region, raising awareness media attended to raise awareness about the Law on Responsible Treatment adoptions. on responsible pet ownership and the condition of stray animals and unite of Animals. homeless cats during a season where some people tend to abandon their cats.

Successful campaign slogans include: “Are you ready for a lifelong commitment?” “Why not adopt an elderly cat?” and “Love, don’t leave”. Speakers of the second Russian BetterwithPets Forum held in Moscow under the moto “Together, Change Happens”.

28 29 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Promote pets in the workplace01 02 03 04

To support more organisations to As part of our programme we have programmes. As a pet care company, Promote pets become pet-friendly we have developed developed a Pets at Work Toolkit which we also provide support with specific a framework and approach for other covers the approach to creating a pet- materials such as blankets and bowls. in the workplace companies to follow and enable their friendly workplace. Content ranges There is also a web page for reference employees to bring their pets to work. from how to engage your employees and updates. This approach has been tested at our to how to look at health and safety Purina offices, local Nestlé offices and and how to organise your building to even at some of our factory offices. prepare for pets at work. Our aim is to That is why we set the commitment help external partners implement this to promote pets in the workplace programme which can also be tailored with the specific target to create200 by country to reflect local requirements. We have developed a alliances to support pets at work initiatives across Europe by 202018. By 2018, 22 countries had established framework for other Pets at Work programmes in our own companies to follow (18) Pets at Work: We have kept the goal of 200 Alliance offices. This includesnine of our ten partners, this now also includes smaller organisations and main markets. We have also supported to create a dog friendly companies which have publicly supported pet-friendly office environments 62 partners to implement pets at work office environment

CASE STUDY

New Pets at Work Partners Our colleagues have told us that being able to bring their throughout Europe dogs to work has multiple benefits for their pet as well as for their colleagues at work. We have also sponsored research n Poland we organised a press with Unicredit Italy, Grand Office and 17 into ‘Taking Dogs into the Office’ (2017-2019) . Some of the conference in October 2018. This YAM112003. In Germany, throughout key highlights include: received a high level of interest from 2018, we engaged 20 organisations that companies eager to join our PAW happily joined our alliance to create a IAlliance. total of 28 members. Our journey to build General well-being: Control at work: Working conditions: with levels of happiness with levels of perceived control with satisfaction with physical 200 alliances by 2020 will continue in and life satisfaction over decisions working environment In Spain, in September 2018, we 2019, convincing more companies to organised an external PAW awareness- become pet friendly and provide their

4.7% 16.6% 22% raising event at Purina Studios, our employees with an even better place to higher than average. higher than the average. higher than the average. Barcelona EMENA office, hosting work. HR professionals from more than 20 Home-work interface: with Overall work companies. We shared PAW’s benefits levels of satisfaction in quality of life: such as an increase in productivity and a accommodating family happier work place. and work commitments 16.9% higher than the average. These companies were able to see live 14.9% how a pet-friendly environment works in higher than the average. practice and an external expert shared how the programme improves employee Job-career satisfaction: satisfaction, retention and productivity. with levels of satisfaction “We are passionate about improving with aspects of job and the lives of pets and the people who love career in general, them”, said Mark El Khoury, Head of Purina Spain. 13.1% higher than the average. Our PAW Alliance Partners in this programme now include Ogilvy in Spain and McCann in the UK. Three (17) Hall, S.S., & Mills, D.S. (2019). Taking Dogs into the Office: A Novel Strategy for Promoting Work Engagement, Commitment new Alliances were created in Italy Purina Spain & EMENA team launching Petsatwork with Ogilvy Spain. and Quality of Life. Frontiers (in press).

30 31 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Promote pets in the workplace01 02 03 04

CASE STUDIES Promote responsible Promoting PAW through pet ownership external HR conferences programmes for children n Germany, we attend events such the workplace’, we invited companies as the Zukunft Personal HR Fair in and HR and Internal Communications In 2018, our EMENA and UK Cologne where visitors told us they professionals to share their best practices team also participated in think PAW is a valuable asset in the and we presented ours. 33 companies the Beyond – Amsterdam Iwar to attract talent! visited our pet-friendly offices to see PAW global HR leadership forum ‘live’, featuring our employees as project promoting Purina’s PAW In Italy, for our event themed ‘Welfare ambassadors. 600 PAW toolkits were also programme and the benefits it and Workplace: wellness starts from downloaded from our website. brings to the workplace.

With approximately 79 million children across Europe there is a potential new generation of pet owners19. Our experience with pet owners has told us that whereas children used to Zukunft Personal HR Fair in Cologne. learn about pets within their family this has now declined, in part due to changes in family living patterns and urbanisation. This is an important area for Purina to Extending PAW show leadership by encouraging children’s access to pets By 2018 we are pleased that: in a friendly and supportive environment. to our factory offices Nine countries have established programmes. This includes seven of our top ten markets. As a result of ur Marconelle factory in France joined the Our stakeholders have told us that We set the commitment to promote this local activity, in 2018, 319,450 PAW scheme in 2018. Dog owners received the experience of being with pets responsible pet ownership children participated in responsible a code of conduct and the site has been can be both thrilling and positively programmes for children. This includes pet ownership programmes. This adapted for dogs with an agility enclosure and emotional, especially for children. At the specific target toeducate two brings the total number since 2015 Odedicated spaces in the office. Employees report that the Purina we want to help more children million children on ‘responsible pet to 823,739 children20. dog-friendly office has had a positive impact. feel confident and comfortable with ownership’ by 2023. pets and to help them understand the Our Portogruaro factory in Italy also became dog responsibilities that pet ownership To reach this goal we have developed friendly with an outdoor space including fenced areas, brings. We believe community-based programmes specifically designed for a walking path and an open area for employees to have partnerships with local organisations is children [see case studies]. lunch with their pets. an important way for Purina to support Our Sudbury factory office in theUK also opened responsible and loving pet ownership its doors to dogs. and contribute to improving the lives of pets and all family members, especially children. (19) Children aged 0-14 years old https://ec.europa.eu/ eurostat/statistics-explained/index.php/Being_young_in_ Europe_today_-_demographic_trends#Past.2C_present_ and_future_demographic_developments_of_children_ and_young_people (20) For certain markets, data is calculated based on PetsatWork at our Portogruaro factory in Italy. number of children over a school year (not calendar year)

32 33 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Promote responsible pet ownership01 programmes for children 02 03 04

CASE STUDIES

Purina Pet School How Purina is leveraging events

ur seventh commitment is about promoting responsible outside of schools pet ownership programmes for children. In 2018 our latest initiative, the Purina Pet School online resource, n Germany our Liebe fürs Leben In the Netherlands Purina has been In France, during 2018, Purina launched in Germany, France, Italy, Spain and the UK in (Love for Life) programme has teaching responsible pet ownership and Paris’s 5th Arrondissement Otheir corresponding languages. The goal is to provide an interactive offered free lessons on responsible with the Dieren Diploma. The City Hall organised an educational learning experience for young pet owners and their parents. pet ownership at primary foundation held a college tour to exhibit. Through four play areas Ieducational level since 2012. Every generate publicity and encourage families learned about the benefits of year we attend the Didacta Trade Fair children to learn. For World Animal Day responsible pet ownership (see picture and BPT Congress. An additional children from several primary schools below). As well as learning the correct 2018 initiative has been to launch were invited to a veterinary training behaviour to adopt around cats and Government endorsed responsible Pet School, an online tool enabling school where they learnt about taking dogs, they were taught how to train us to reach more families and children care of pets. and take care of pets by experts. pet ownership programmes digitally.

In Switzerland Purina’s Amis pour n Bulgaria throughout 2017 we worked In 2017 at schools in Minsk, Belarus In Russia, the We Are Your Friends la Vie (Friends for Life) programme closely with NGOs, including Eyes on we launched the Kindness Lesson, an education programme helps children has sponsored the Krax-School Four Paws, to develop a programme educational programme for children to become more responsible, caring programme on Animal Protection since containing a mixture of lessons and created in partnership with OkiDog. and mature. It was launched in 2017 2012. They have dedicated teachers who Ipractical sessions. We organised open Its main goals are: helping children with partners the Federal Institute teach children to respect the needs of lessons in nine schools, reaching 1,200 understand that a dog is more than of Childhood and Family Studies animals, whether pets, farm or wild children. In 2018 we strengthened just a pet; understanding a dog’s body (Russian Academy of Education), the animals. We also have our Purina our partnership with the Ministry of language and behaviour; teaching how Moscow Veterinary Academy and the Responsible Pet Ownership toolkit Education and Science reaching 116 to train dogs correctly; and instilling Giving Hope Foundation. Consisting of for kids, ‘Amis pour la Vie’, which we schools and 12,000 children, with Pet a culture of pet caring into future dog a study guide for teachers, school books distribute through our own channels School becoming part of the National owners. In 2018 we held eight school and pet posters for pupils, it is taught such as in-store events. Nina Ruge, patron of Liebe furs Leben and class. Programme of Nestlé for Healthier lessons and a Family Day where we over 36 school hours and has received Kids. Teachers love the initiative educated 285 children. A dog behaviour very positive feedback from teachers, because it teaches children about being expert and his Labrador participated children and their parents. To date 2,500 responsible and taking care of a pet. in every lesson. Belarus’s Ministry of schools have participated with 6,400 What’s new in Purina’s existing Education has now supported the roll teachers implementing the programme out of these lessons into more schools. across 23 Russian regions, reaching in-school programmes? 157,000 pupils.

n Italy the A Scuola di Petcare Aprender Juntos es Mejor is a initiative, an educational programme Spanish primary school programme on pet care dedicated to primary to teach responsible pet ownership. It Ischool children, has been running focusses on reading sessions together since 2004. The 2017/2018 school year with assistance dogs. The goal is to saw it delivering more than 3,000 classes show the real benefits of learning around Italy. The class contest theme together with dogs in terms of better was “A Fantastic Adoption”, where attention and concentration, increased children created their own story. Class self-esteem, motivation and social winners received a lesson with a dog abilities, decreased anxiety and stress, trainer and ENPA distance adoptions and to encourage healthy reading donated by Purina. A distance adoption habits. enables the class to adopt their own mascot – a pet supported by Purina With Purina’s support more than 5,000 while it awaits adoption. In 2018, to children in 11 Spanish cities have refresh the programme’s look and feel, participated in the programme since we launched our new digital toolkit at its inception. [LINK]

34 35 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Local offices and factories01 in the community 02 03 04

CASE STUDY Local offices and factories in the community How our factories play a role in our communities

ur Vorsino factory in in France. In order to resource this need, and held promotional days on local, Russia’s Kaluga region the SDIS de la Loire meets with public dog-friendly beaches throughout donated over 35 tonnes of pet and private employers to propose a the summer. They shared product food to pet shelters during partnership agreement. information with consumers and O2018. In Ermolino, the team ran a talked about our common passion: recycling competition for a local school, Employee volunteers are trained in First pets. Each day culminated with a dog the ‘2nd Life of Things’, with one of the Aid and fire hazards, this is an asset show, held on the beach alongside a prizes being a visit to the Museum of to employers as they can act if there is PURINA® PRO PLAN™ stall. Recycled Things. an accident in their workplace. Nine volunteer firefighters from our Purina Also at Portogruaro, continuing the In Germany our Euskirchen factory factory in Veauche are assigned to local work started in 2015, colleagues in employees volunteered with non-profit fire stations. HR, Quality and Maintenance set up organisation Vita e.V. Assistenzhunde training sessions with 29 students at a (Vita Assistance Dogs) and a local Our Sudbury UK factory holds an local high school and on the shop floor animal protection organisation annual volunteering day at SeeSaw to help introduce young people to the Tierschutzverein Mechernich e.V. animal rescue centre. The factory team factory environment. donate pet food to the charity and At our Aubigny factory in France we promote their fundraising events. At our Castelbisbal office inSpain , run a yearly event for a local children’s many of our employees help us train society, while at our Quimperlé factory At our Wisbech UK factory the team future therapy dogs. Our GUAU III ten employees visited a company that continue to support the Read to Succeed programme, a collaboration with has made its facilities disabled-friendly in Campaign, launched by the local schools’ CTAC, socialises assistance dogs order to educate our own employees on association. Furthermore, we are now to work with disabled children. disability. We also have partnerships with one of the main sponsors of the Fenland Volunteers take turns to prepare these the Association Jeunesse et Entreprise Business Awards which promote young dogs for their mission. and the National Association of Human talent and assist local businesses. Resources (ANDRH) to support training Our Portogruaro factory colleagues for young people in job skills. in Italy developed an innovative way Our Veauche factory team contribute of increasing awareness of what we do in a different way: volunteer firefighters in the local community. 23 employees account for nearly 80% of all firefighters became volunteer product ambassadors

At Purina we enjoy being part of the community. Our employees come from the local community and we buy and use resources from our local communities. We champion many great initiatives in and with our local communities.

Across Europe our offices and factories • open days for local communities work on many programmes delivered by • factory Open Doors events for local our colleagues and trusted partners to government, media and social address the things that matter to our local influencers communities. In addition to the specific • supporting charity partner activities Purina in Society Commitments, these and community events programmes include: As part of our Commitment to transparency please see details of our Open Doors Factory events (opposite and on page 19). GRI 413-1 Employees volunteering with SeeSaw in the UK. Employees volunteering with Vita e.V Assistenzhunde in Germany.

36 37 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | The pet-human bond 01 02 03 04

CASE STUDY The pet-human bond Villa Samson: an ongoing tale of hope and smiles

ime in hospital often means time away from pets yet studies show that the presence of pets is important Tfor hospitalised patients’ well-being, promoting healing and a shorter hospital stay. For children, a visit from their pet can help to make the hospital environment less stressful. For lonely, older patients, their pet is frequently their family, and they worry about what is happening to their companion while missing the affection derived from their bond. In both cases, access to the family pet can help to provide a distraction from illness and hospitalisation.

UZ Brussels University Hospital was the first hospital inBelgium to create and build its own dedicated environment for animal-assisted therapy with dogs and cats. Villa Samson is a space where patients and their pets can meet in peace and enjoy being together.

Purina in Belgium has supported this project since its inception through financial donations and the passionate More than 40 patients have commitment of our employees from been visited by their pets and providing design advice to organising over 500 patients from different fundraisers to help with building costs. departments have visited Villa Now it is up and running, we carry Samson’s dogs and cats. Family out social media campaigns and have and patient testimonials have Supporting the pet-human bond through animal- developed a volunteer programme to cited many positive impacts on transport pets from patients’ homes to assisted activities, interventions and therapy21 the healing process as a result of Villa Samson. visiting the Villa. The impact of pets upon human physiology can have a positive benefit We also supply pet food for the dogs to human health. These benefits can also extend beyond the beneficiary and cats in the Villa. to the animal handler, the therapist and importantly also to the animal. As part of our wider leadership role in promoting the role of pets in society, Purina are proud to be working with and supporting organisations in this pioneering area.

(21) For further details, and for definitions of animal-assisted Interventions; animal-assisted activities and animal-assisted therapy – see http://www.scas.org.uk/animal-assisted- interventions/174-2/

38 39 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | The pet-human bond 01 02 03 04

CASE STUDIES

Helping VITA Canine Partners in the UK train assistance ince 2000, our Purina dogs in team in the UK have been supporting Canine Partners Euskirchen who provide and train Sassistance dogs to transform the lives of people with disabilities. These or 15 years our team in amazing dogs are trained to help with Germany has supported Vita everyday tasks such as opening and e.V. Assistenzhunde in the closing doors, unloading the washing training of assistance dogs to machine, picking up dropped items, Fhelp disabled people. getting their human partner dressed and undressed, pressing buttons We cover the cost of training one and switches, and raising the alarm assistance dog every year and sponsor in an emergency. They provide their the organisation’s charity gala. In partners with increased independence, 2018 this event raised over €400,000 quality of life, confidence, routine and to support VITA’s work. For Purina companionship. this is a great way to engage with our stakeholders and celebrate the contribution of pets in our society.

Supporting assistance dogs in Spain Canistherapy in Ukraine

urina has supported research adapt to hospital facilities and medical n Ukraine, in 2017 we created we A psychologist from their specialist into dog-assisted therapies procedures that may cause stress. At Rey Juan Carlos University created partnerships with dog school recorded positive dynamic shifts at Barcelona’s Sant Joan de The research team, along with canine and Hospital Niño Jesús therapists and sponsored three in their condition. Déu Hospital, in Spain. 12 trainers from CTAC, have studied the a research collaboration is canine therapy events for children Ptherapy dogs collaborate with medical effect of dog-assisted interventions Iwith varying disabilities. These events We created the First International measuring the impact of staff in mental health, paediatrics and in paediatrics and its benefits on therapy dogs on children helped families to meet dog trainers Canine Therapy Conference for dog emergency units, helping children hospitalised patients. with eating disorders. The and therapist dogs in friendly settings. behaviour experts, psychologists and programme, which Purina students to share best practice. joined in 2018, sees dogs We also hosted a summer camp for children on the autism spectrum In 2018 we formed a partnership with engaging with child patients Vidchuy, an organisation supporting for 50-minute weekly sessions. who spent time with dog therapists. To date, the study has shown that involving animals as a complementary part of care is deaf people. Some deaf children highly beneficial. They have struggle to accept their disability also seen a reduction in anxiety and canine therapy is used in their and symptoms of depression rehabilitation process. along with an increase in self- Purina also helped to establish esteem in the teenagers who the Ukrainian Association of engaged in assisted therapies Canistherapy paving the way with dogs. towards government regulation through the certification of dog therapists.

40 41 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | The pet-human bond 01 02 03 04 03 For the planet

IMPROVE THE IMPLEMENT ENVIRONMENTAL RESPONSIBLE SOURCING PERFORMANCE OF OUR PACKAGING

Improve the environmental performance of our packaging 46

Implement responsible sourcing 48

42 43 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | The pet-human bond 01 02 03 04

CASE STUDIES

FOR Zero waste to landfill and Optimising new water treatment facilities transportation THE PLANET at Vorsino efficiency

ur Vorsino factory became n 2018 we aimed to ensure that the first Nestlé factory in At Vorsino, we trucks from our suppliers and those Russia to achieve zero also installed new used inter market can operate at waste production sent wastewater treatment optimum capacity (i.e. not empty Oto landfill. All by-products and waste facilities allowing Ior half full), in order to reduce the products (e.g. wooden pallets) are re- us to generate an number of trucks on the road. used, sent for recycling (e.g. plastic, film, additional capacity cardboard, paper and metal), recycled to of around Having developed an analytical produce biogas (e.g. wet feed waste) or simulation tool to make better use of organic fertilisers (e.g. sludge from waste 1,300 the available capacity, single stack water treatment plant), or incinerated cubic metres pallets were then identified, tested with heat recovery (e.g. municipal solid of water per day. and actioned for double stacking waste and non-recyclable film). and layers per pallet were increased. So far this has resulted in a reduction of approximately 1,800 As part of the Nestlé family Purina’s approach to managing our factories, based in Sudbury (UK), is truck movements over the year we share the purpose of environmental sustainability operates within 10 km of an ecologically sensitive Optimising water and energy representing approximately 1,500 within the Nestlé framework for site. For further details relating to Nestlé’s tonnes of CO emissions. ‘stewarding resources for 2 Sustainability and Creating Shared approach to biodiversity – see [LINK]. future generations’. This Value (CSV)22. This includes specific use in steam tunnel technology includes Nestlé’s 2030 policies on limiting greenhouse We record our environmental ambition to strive for zero gases and water use. This is partly performance which is regularly at Aubigny environmental impact in achieved through knowledge-building, reviewed by our leadership. We recognise that over the past two years, our operations. We also internal sharing of good practice that performance has included: team tunnels (ovens) are They analysed the plant’s energy Factory operators were then trained and partnerships with external know from stakeholders critical equipment in wet pet distribution, determining how in the new methods of working the organisations. Our approach at a factory that reducing our • Increase in renewable energy food factories and one of the much energy and water were being steam tunnel. They were also given level is illustrated by the two case environmental outputs by 667,365 GJ top energy and water users. lost through the steam tunnel. By the responsibility of monitoring studies – Vorsino and Aubigny. • Reduction in GHG emissions per STo achieve our 2030 ambition of zero measuring these losses (74% of losses daily energy and water consumption is one of their most tonne of product by 23% important concerns. We recognise the risks to our business environmental impact in our operations, were concentrated in steam lost at in order to detect any deviations and • Reduction in waste for disposal from climate change, which includes we continuously focus on energy and the tunnel’s inlet and outlet), they enable fast remedial action. (not recovered) of 94% water savings. A team at our Aubigny could then define how to improve the To grow sustainably we must use the more frequent extreme weather factory, in France, decided to investigate steam flow and how much steam was This new working method is being planet’s resources wisely as well as conditions such as floods and droughts. how to improve the steam tunnel’s needed to ensure perfect cooking of the shared across our factories. For use our global presence to help others For critical factories, water resource operational efficiency. products. Aubigny, this project will save 503 make a positive difference. In line reviews were performed to identify those tonnes of CO2 in the steam tunnel with our commitments and objectives, factories located in areas of high water – the equivalent of going around the we are working to reduce emissions risk. As part of Nestlé we are committed world 104 times by car23. across the value chain by operating more to moving towards 100% renewable efficiently and using more sustainably energy (as part of the RE100 initiative), managed and renewable resources to act we aim to reduce energy consumption on climate change. We have a focus on and, in the longer run where possible, reducing the use of plastics and making to move to fuels with lower emissions. GRI 102-11, GRI 201-2 sure the plastics we do use are recyclable For further details relating to Nestlé’s (22) The Nestlé Policy on Environmental Sustainability incorporates the United Nations Global Compact or reusable. We are also striving to approach to climate change – see environmental principles, which state that businesses should: support a precautionary approach to create less waste, preserving our natural [LINK]. All manufacturing sites conform environmental challenges; undertake initiatives to promote greater environmental responsibility; and encourage the (23) 503 tonnes of CO divided by the average amount of habitats and encouraging consumers to to ISO 14001 and are aware of the need to 2 development and diffusion of technologies with a better CO2 generated by a car per km (120 g) = 503,000 kg/0.12

play their part. protect biodiversity. For example, one of environmental performance kg of CO2 = 4,191,667 km / 40,000 = 104

44 45 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Improve the environmental01 performance of our packaging 02 03 04

CASE STUDIES Improve the environmental Reducing the volume of performance of materials used in our packaging our packaging s part of our effort to reduce the amount of packaging materials we use, during 2018 we changed the way we Amulti-pack PURINA® GOURMET™ 50 g pouches and 85 g cans.

For can multi-packs we changed the cardboard specification allowing us to save 140 tonnes of packaging materials.

For pouch multi-packs we installed a new packaging line and changed the outer packaging structure allowing us to reduce the amount of packaging material used from 30.5 g to 26.1 g. This We have heard from our In April 2018, Nestlé made a global recycle all types of used flexible contributed to savings of 99 tonnes of stakeholders over the past commitment that by 2025, 100% of its plastics across Europe by 2025. packaging material overall. two years that one of the packaging will be reusable or recyclable We recognise that our 2025 commitment most important components – this includes all Purina products. In January 2019, Nestlé announced a series is a difficult journey. In the short term, of our environmental of specific actions towards meeting we are testing laminates, which have performance relates to the its April 2018 commitment, with a been designed to be recyclable. We are Reducing the recyclability and recycling of particular focus on avoiding plastic also working with recycling technology our packaging, including waste. At Purina we share the Nestlé companies and collection agencies to use of plastics plastics and how we support vision of a waste-free future and have identify interim solutions. a more circular economy. worked cross functionally to develop our roadmap, including a packaging eduction in our use of plastics is demonstrated by our 25 ® Purina has spent years working to roundtable and establishing plastic downgauging the PE layer in packs such as PURINA ® reduce the volume of materials used in champions in markets. 67% ONE BIFENSIS™ and PURINA FRISKIES™ JUNIOR. our packaging to the optimum level. Implemented across our factories in Portograuro, In 2016, as part of our Purina in Society of our packaging RMontfort, Sudbury, Marconnelle, and Vorsino, this initiative Commitments, we set a target to avoid the is widely Some of Purina’s pet food is already sold recyclable helped us to reduce 174.6 tonnes of duplex laminate and 353.7 use of 3,000 tonnes of packaging material in fully recyclable packaging, including tonnes of triplex laminate. In total 528.3 tonnes of plastic by 2019 compared to 2015 levels. cardboard boxes with 100% recycled packaging have been avoided contributing to over-delivery on content and aluminium cans which 6% In 2018, we avoided 787 tonnes our commitment. contain recycled content. Like other of our packaging of packaging through our technical has limited manufacturers, wet food pouches are initiatives representing a reduction of recyclability our most difficult challenge from a 0.7%. In total, since 2015 we have In total 528.3 tonnes of sustainability perspective. avoided 3,542 tonnes of packaging. plastic packaging have We are working hard to find an We have over-delivered on this target 27% of our packaging been avoided contributing alternative material for pet food by 18%. Approximately 52% of the avoided packaging material since is currently hard to over-delivery on our pouches, however, it is not easy to recycle24 commitment because pouch packaging needs to 2017 was plastic. be robust enough to withstand our We are participating in a new European cooking processes and to keep the project called CEFLEX, which will product fresh on shelf. work towards the development of GRI 301-2 an infrastructure to collect, sort and (24) The following information, is based on 2017 Purina sales data (25) PE stands for Polyethylene, one of the most common types of plastic

46 47 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Implement responsible sourcing01 02 03 04

CASE STUDIES We have set the commitment We are pleased to have reached our Implement to implement responsible target for 100% traceability for soya. sourcing. This includes the Looking ahead, we are working to following targets responsible achieve our sustainable fisheries commitment, which is evolving Responsible sourcing – assessing We aimed to have based on guidance from our NGO sourcing completed partner SFP. In 2019, we will increase the farms which supply Purina By 2016 Responsible Sourcing our responsible audits target to 75% Audits for 50% of our coverage of our Tier One suppliers as direct supply base. For n line with Nestlé’s commitment on Using external auditors, Purina part of ongoing targets towards 100% 2018 this target was farm animal welfare Purina undertook assessed farms in France, Germany, coverage. 70% for raw material a programme together with our Hungary, and the UK in volume and packaging We know our stakeholders would like colleagues in Nestlé to assess our 2018, performing 118 farm audits and Iupstream supply chain on animal by raising our total to 234 farm audits, further information on these topics 100% of our soya By 2017 so we have included details of our products. since 2015. to be traceable Responsible Sourcing principles and The assessment process involves how we make them practical on our engaging with suppliers, obtaining the online Your Questions Matter website list of farms in their upstream supply 100% of seafood [LINK] ingredients to be chain and performing farm assessments By 2020 responsibly sourced using the Nestlé Assessment Protocol which was developed with the non-profit organisation World Animal Protection. These assessments identify areas for improvement and we implement Progress: remedial actions at farm level. The importance of responsible sourcing reflects the increasing expectations from our stakeholders regarding 65% of raw materials and 64% of where and how the pet food they buy is sourced. This packaging is covered by includes transparency of sourcing and animal welfare. We responsible sourcing audits27 know our impact spans our supply chain from agriculture Responsible sourcing of soya and transportation through to our manufacturing sites, 100% including suppliers at individual farm or fisheries level. of our soya is traceable for our pet food

Our approach to responsible sourcing We carry out assessments across our Tier 79% s Nestlé Purina PetCare At the close of 2018, 100% of the soya of our soya is responsibly sourced is delivered through our Purina Planet One and upstream suppliers. The audits Europe (NPPE) we source over we use in NPPE is traceable with 79% excluding Russia and assessments are managed internally 60,000 tonnes of non-GM Committee and the work with our (which will be assessed in 2019) classed as Responsibly Sourced (except colleagues in Nestlé and Purina globally and undertaken by external partners, soya bean meal for pet food Russia who whilst 100% traceable will be covering Human Rights, Health & Aproduction in our European factories so, assessed for responsible sourcing in 2019). on establishing responsible sourcing 26 Safety, Environmental Sustainability 43% in line with Nestlé’s non-deforestation models . Externally we seek to work of our seafood ingredients were and Business Integrity. From audits with certification bodies and NGOs: responsibly sourced - which commitment, we assess our upstream conducted this year, we are not aware increased from 27% in 201728 supply chain to ensure traceability. • Compassion in World Farming - for of any critical social or environmental matters relating to meat and poultry issues relating to Purina EMENA. In partnership with Proforest – a third- • Proforest - for matters relating to party NGO – and our suppliers, we are assessing our upstream supply base deforestation across Brazil and Europe. To demonstrate • Sustainable Fisheries Partnership that the soya we procure is sourced (SFP) - for matters relating to seafood responsibly, Proforest undertakes The Nestlé Sourcing Standard is an site assessments for deforestation, important management reference for biodiversity and labour conditions. GRI 414-1, GRI 414-2, GRI FP1, GRI FP2, GRI 308-1, GRI 308-2 our teams, and for our independent Proforest also provides technical help to (26) Tier One refer to our direct suppliers, All of Nestlé’s suppliers must comply with our Supplier Code. see verification partners, it also provides a https://www.nestle.co.uk/asset-library/documents/library/documents/corporate_social_responsibility/nestle-responsible- our suppliers to support them in making communication tool for our suppliers. sourcing-guidelines.pdf improvements to their supply bases. (27) Raw materials are calculated based on Purina specific volumes. Packaging information is calculated based on Nestlé All suppliers receive a copy of the global spend (including hub and local spend) – Purina aim to report on Purina specific figures in future reports standard and this is referenced in all (28) This is based on data from our partner, Sustainable Fisheries Partnership (SFP). During 2017, our reporting methodology was changed due to our 3rd party independent assessor amending the way we assess seafood by products sourced from contracts (with revisions also sent to aquaculture. Now done by an absolute volume based KPI rather than fishery-based figures. See separate GRI Index for suppliers). further details.

48 49 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Implement responsible sourcing01 02 03 04

Greenhouse gases Greenhouse gas emissions 2016 2018 Greenhouse gases (GHGs) are produced (tonnes eCO ) (tonnes eCO ) Environmental performance 2 2 as a result of operating Purina Scope 1 (GRI 305-1) 125,499.40 140,540.43 facilities29. Carbon dioxide and other Scope 2 (GRI 305-2) 63,556.86 16,971.33 greenhouse gases arise from Purina’s direct energy use and from refrigerant Scope 3 (GRI 305-3) Not available Not available Materials Materials used (GRI 301-1) 2016 (tonnes) 2018 (tonnes) In 2018, NPPE produced and sold losses. The transport for production and Total direct & indirect (GRI 305-4) 189,056.26 157,887.51 Total materials used 1,606,273 tonnes of products. During distribution of our products also results CO2 emission reductions from initiatives 2018, Purina used materials as set out Raw materials (excluding water) 1,192,452.67 1,246,411.81 in the generation of GHG emissions. We (GRI 305-5) 900.04 2,972.52 cannot currently measure the energy, in the table opposite. This includes raw Packaging 105,942.99 127,190.07 emissions, effluent or waste arising from Emissions intensity (kgCO e per tonne materials, associated process material, 2 Associated process material 2,169.72 2,464.51 production) (GRI 305-4) 126.62kg 97.38 kg semi-manufactured goods or parts and secondary transportation (distribution Semi-manufactured material 5,662.71 4,980.13 materials for packaging purposes. centres to customers), largely because 1,306,228.09 1,381,046.52 of the complexity of our value chain, with much of the movement shared with other companies and some sister businesses. In 2018, greenhouse gas and other emissions are shown in the tables During 2018, the emission intensity (the Purina has set a target to reduce our Energy Direct energy consumption (GRI 302-1) 2016 (GJ) 2018 (GJ) (see right) and are based on Nestlé emissions generated in producing one GHG emissions (scope 1 and 2) by 35% Purina factories account for tonne of product) was 97 kg CO e per by 2020 compared with 2010 levels. Non-renewable fuel consumption 2,228,516.64 2,501,209.14 Group protocols which are aligned with 2 approximately 99% of energy used, the GRI except where indicated. tonne, a 23% reduction from 2016. the remainder being consumed in Grid electricity 751,099.93 170,280.93 office buildings. The factories, situated 100% renewable electricity 249,262.55 916,627.31 in France, Germany, Hungary, Italy, Effluents and waste Waste (GRI 306-2)30 2016 2018 Total 3,228,879.12 3,588,117.37 (tonnes) (tonnes) Poland, Spain and the UK, use 100% Purina has a policy of actively managing renewable electricity. This has led to an and reducing its waste. In 2018, 96,296 Total weight of waste 99,917.60 96,296.46 increase in renewable energy of 667,365 tonnes of waste were produced. Purina Non-hazardous — 96,003.67 has set a target of zero waste for GJ since 2016. In 2018, most of Purina’s Hazardous — 292.79 direct energy consumption was due to disposal from all sites by 2020. In 2018, Waste reused, recycled, composted or recovered 90,143.45 95,692.75 burning gas. The tables opposite set out our factory in Vorsino achieved zero waste for disposal. In 2018, we reduced Waste for disposal (including incineration Purina’s energy consumption. 9,774.15 603.70 the volume of waste for disposal by without energy recovery and landfill) During 2018 the energy intensity 94%. In 2019 our factories in Bük and (energy needed to produce one tonne Castellbisbal also aim to achieve zero of product), including natural gas waste for disposal. and electricity, was 2.21 GJ per tonne.

GRI 306-2, GRI 305-4

(29) See separate GRI Index for emission factors used to calculate GHG emissions (30) Sources of waste data are based on contractors’ figures and cross checked with internal Purina measurements This has led to an increase in renewable energy of 667,364 GJ since 2016

GRI 102-7, GRI 302-3, GRI 302-4

50 51 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Implement responsible sourcing01 02 03 04

04 Our people

Our people 54 Labour practices, decent work and human rights Training and education Human rights Occupational health and safety

Our stakeholders 58

52 53 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Our people 01 02 03 04

CASE STUDY OUR PEOPLE Labour practices, decent work and human rights Our core We have 7,988 employees, of which 69% are male. 66.7% of our managers are male value: respect and 33.3% are female32.

t Purina we work with passion, build for the long 7,988 term and are inspired to employees innovate, always striving Ato do better, to grow and succeed 69% together. This is achievable thanks to are male our deep-rooted understanding of the importance of respect.

33.3% To ensure that respect is at the core managers are female of everything we do, we created a workshop and materials for managers and their teams across our business. Colleagues learned active listening, how best to give feedback and manage Employee analysis Female Male different aspects of group thinking. <20 years old 0.4% (9) 0.3% (19) 20-29 years old 22.7% (570) 15.5% (847) 30-39 years old 36.4% (917) 35.4% (1,938) 40-49 years old 25.3% (636) 26.1% (1,428) 50-59 years old 13.6% (341) 19.3% (1,058) 60-69 years old 1.7% (43) 3.3% (180) RESPECT FOR RESPECT FOR RESPECT FOR RESPECT FOR OTHERS OURSELVES THE FUTURE DIVERSITY Our people are at the heart of our business – everything we 70-79 years old 0.0% (0) 0.0% (2) do, and our success, is dependent on them. Ensuring our TOTAL 100% (2,516) 100% (5,472) employees are engaged, fairly remunerated and have the skills and knowledge not just to perform in their roles but to grow, develop and feel fulfilled is essential for us to prosper as a company3 1. Our values are rooted in respect: respect for RESPECTRESPECT FOR FOR RESPECTRESPECT FOR FOR RESPECTRESPECT FOR FOR RESPECTRESPECT FOR FOR ourselves, respect for others, respect for diversity and Employees by regionOTHERSOTHERS OURSELVESOURSELVES THETHE FUTURE FUTURE DIVERSITYDIVERSITY respect for the future. Key attributes which define our employment experience are: 92.9% of employees are on regular permanent employment contracts, of which 70% are male employees and 30% female employees. 98% of our employees are full time, of which 69.3% are male employees and 30.7% are female employees respectively - see table for further details.

Region Regular Temporary Central 88.4% 11.6%

Enhancing A fulfilling People Personal and Curious Eastern 93.7% 6.3% lives work inspired professional and agile – France/Belgium 95.8% 4.2% environment growth thinking like Northern 95.1% 4.9% start-ups and entrepreneurs Southern 96.0% 4.0%

TOTAL – EMENA 92.9% 7.1% GRI 102-8, GRI 405-1 (32) Data boundary for employee, and youth employment, GRI 102-41 data covers Nestlé Purina EMENA. These numbers are subject to a normal factory seasonal turnover of employees (31) As part of Nestlé, we support freedom of association for our employees and effective recognition of the right to - less than 10% of our total workforce – and a variation in collective bargaining. Purina has systematic programmes to engage with union representations. Nestlé assumes employee levels by season (e.g. less employees in summer) responsibility for all key items of employment and conditions. by market and normal recruiting wave for factories

54 55 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Our people 01 02 03 04

Training and education Occupational As part of Nestlé, we support the Nestlé commitment: Purina employee training in 2018 was 10,392 hours, giving an average of 30.4 health and safety Advocate for healthy hours per employee, of which the average was 33 hours for female employees and 28.3 hours for male employees. 342 EMENA employees participated, of which 192 workplaces and healthier Why it matters employees. This includes: were male and 150 were female employees. 2,817 employees are part of our Global As part of Nestlé, we are committed to the health and safety of our people. We 33 Performance System, representing 35.3% of our employees in EMENA . recognise that the biggest source of health and safety accidents are trips and falls in our factories. Our ISO 45001 certified safety management system aims to ensure Offer our employees 100% of our employees are aware of our health and safety commitments and the education, early By 2020 tools available to them. screening and programmes that support healthier We look to adopt a leadership role, this includes health and safety relating to Pets lifestyle choices. at Work as well as attending HR forums. In factories, we look to extend health and safety to our colleague’s family members. Continue leading through industry The NPPE EMENA Roadmap towards better health awareness and Zero Harm (2019- By 2020 forums 2021) is based on the following key principles.

• Everyone engaged • Key risks managed • ‘I take care’ • Management processes • Leadership from our managers which is visible and felt.

In 2018, there was no injury or illness of fatality severity. We are pleased to share a reduction in the health and safety incidences between 2016 – 2018, this is the result of giving ownership of health and safety to every team leader, to be active, to be mindful and to speak up.34

Health and safety data 2016 2018 Total lost-time illness rate - employees, contractors & public (per million hours worked) 0.46 2.14 Total lost-time injury rate - employees, contractors & public (per million hours worked) 1.04 Total recordable illness rate - employees, contractors & public (per million hours worked) 0.65 2.79 Total recordable injury rate - employees, contractors & public (per million hours worked) 1.30

Product quality

As a multinational In 2018 there were zero infringements of pet food regulations concerning the health and safety impacts of our products and zero instances of non-compliance company, and as Human rights with regulations concerning product information and labelling. part of Nestlé, our responsibility to Every individual should have access to the basic rights and freedoms necessary for them to live with dignity. As a multinational company, and as part of Nestlé, respect human rights is our responsibility to respect human rights is at the forefront of our business. We at the forefront of our continually review and assess our human rights risks and address any negative business impacts we may have on the rights of those whom we employ, do business with or interact with along our value chain. We also aim actively to promote human rights throughout our operations. In accordance with the Nestlé Human Rights (34) The boundary for HSE covers Nestle Purina Zone Due Diligence Programme, all contracts and significant investment agreements EMENA and all distribution centres as well. This includes GRI 404-1, GRI 404-3, GRI 412-3 sites which are third party owned but Purina operated. include clauses covering these aspects. It does not includes sites which are owned by Purina but (33) Boundary is whole of EMENA, training excludes global operated by third parties, or sites owned and operated by or local training. Figures refer to training specific for our third parties. Where the factory and the distribution centre category spirit and values, average is calculated on number are on the same site - data is included. The boundary is the of employees undertaking training. GRI 403-9, GRI 416-2, GRI 417-2 same as 2016 report.

56 57 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Our stakeholders 01 02 03 04 Our stakeholders

Purina has a wide range of stakeholders which have been identified by Purina’s In 2018, stakeholders told us that improving pet lives and promoting pets in management and by specific stakeholder mapping exercises conducted by our top society are critical leadership positions for Purina. We also heard that our pet- ten markets, these include: focused initiatives (pet adoption, responsible pet ownership for children and pets at work) could have an even stronger link to our work in promoting pets in society. While environmental sustainability represents a potential future risk, stakeholders also told us that they see demand for natural, less processed pet food as the main Consumers and pet owners, including consumer organisations long-term issue facing the pet food sector. Customers – grocery and specialist Employees (internal) Other topics raised by our stakeholders in 2018 across the region included: Industry and business associations (including competitors, trade bodies and local business networks) These insights help to identify possible Key opinion leaders (including academia) The need for research into nutrition and new specialist products new areas for us and to increase our communications in this report Local and national authorities Increased demand for product traceability and across our operations and the Local communities Sustainable raw materials communities we serve. Media The need to ensure affordable products For further details of how we have NGOs (including pet welfare groups; not-for-profits and charity partners) The importance of pet health and welfare, including prevention of pet obesity Professional stakeholders (e.g. breeders, dog trainers, kennels) engaged and collaborated with The environmental impact of sourcing and packaging our stakeholders over 2018 - See Regulators Corporate transparency separate GRI Index. [LINK] Schools, students (including technical colleges) Animal welfare issues in the supply chain Suppliers (including Ingredients, contractors and agency partners) How we engage and collaborate with veterinarians. Trade unions Veterinarians and veterinary nurses (including veterinarian associations).

GRI 102-40, GRI 102-42 GRI 102-44

58 59 For individuals and For our For the Our Introduction families and their pets communities planet people For our communities | Our stakeholders 01 02 03 04

This report covers the 2018 calendar year for Purina (see page 6) unless otherwise stated.

This is the second Purina in Society (PinS) report. The first report was published in 2017 using the GRI Guidelines - see 2016 report for further details [LINK]. The Nestlé Group has published a number of such reports that conform to the GRI Guidelines. Purina will continue to monitor their progress and share via a report every two years. It is planned that Purina reports will be both public and subject to external assurance.

This report has been prepared in accordance with GRI Sustainability Reporting Standards (GRI Standards) at the Core option and the associated GRI protocols set out in the Food Processing Sector Supplement. Purina, as part of the Nestlé Group, uses well-defined ‘General Instructions’ for the measurement of environmental indicators. Where these differ from the GRI protocols this is made clear in the text and the full GRI index [LINK]

The contact point for further information is Mary Sharrock, External Relations Director – Nestlé Purina PetCare EMENA - email: Mary. [email protected]

GRI 102-50, GRI 102-51, GRI 102-52, GRI 102-54, GRI 102-55, GRI 102-56

60 61 For our communities | Our stakeholders

© MAY 2019, NESTLÉ PURINA PETCARE EMENA CORPORATE COMMUNICATIONS NESTLÉ S.A. AVENUE NESTLÉ 55 CH-1800 VEVEY SWITZERLAND WWW.PURINA.EU/PURINAREPORT2018.PDF

In the case of doubt or differences of interpretation, the English version shall prevail over the French, German, Italian, Spanish and Russian text.

The brands in this report are registered trademarks of the Nestlé Group.

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