Our Visual Identity | Version 1: July 2015 Marketing + PR Pack
1 What we need from you to sell the show • Event title • Tag line • Short copy 100 words • Long copy 500 words • Creative team and cast details (if applicable) • Funders (if applicable) • Logos • Duration • Date/Ticket price • Photography - High res image with NO TEXT – at least 1 MB • Social Media - Link to your Twitter page - Twitter handle, username and hashtag - Link to your Facebook page - Link to your You Tube/Vimeo channel - Link to your Instagram page • Digital Screen Our digital screen advertises your event in our box office lobby. Please supply us with artwork for the digital screen. The dimensions are:1080 wide x 1920 high. The file can be no bigger than 400kb • Video - Highlights video of the show if possible for our You Tube channel and ideally edited to our venue. • Press - Press release tailored to the National Opera House with our date and venue included for loading in our news section - Press quotes and feedback of recent shows - Awards - Company biography • Marketing - Marketing activity planned nationally and in the South-East - Marketing collateral. Please send all marketing collateral that includes our venue and logo to us for sign-off pre printing
Please email the above content to [email protected] Our Visual Identity | Version 1: July 2015
2 PR Guidelines There are 2 main local newspapers in Co. Wexford. Both are produced weekly on a Tuesday - Monday. The deadline is 12 noon, but better to get information in on a Thursday or Friday. The Echo has better Arts Coverage and a circulation of approx 18,000. The People paper has a larger circulation of 38,000 - but not necessarily the Arts Coverage or expertise. If issuing a press release it is highly recommended to send draft to [email protected] to ensure that all information about the venue is correct. Please use 053 912 2144 for the box-office at the National Opera House in your communications.
Wexford Echo - 18,000 Circulation Anna Hayes Sr. Journalist [email protected] Padraig Byrne Entertainment [email protected] Conor Breen Advertising [email protected]
Wexford People - 38,000 Circulation David Tucker Editor [email protected] Esther Hayden Sr. Journalist [email protected] Valerie Thomas Advertising [email protected]
The County Wexford Reporter Free Newspaper issued by Wexford People. Wexford town area, Email: [email protected]
The Chronicle Free Newspaper / online. Wexford Town & County - 15,000 circulation 2 Charlotte Street, Wexford Phone number: 053 9123527 Email: [email protected]
Wexford Free Press Free Newspaper Wexford town https://www.facebook.com/WexfordFreePress Email: [email protected]
The Slaney News Free Newspaper - online - Enniscorthy Area 10,000 Circulation Slaney News, Clonhaston, Enniscorthy, Co. Wexford. Tel: 087 2403310 Email: [email protected] / www.slaneynews.com Facebook: www.facebook.com/pages/Slaney-News/199467116748366
Our Visual Identity | Version 1: July 2015
3 Wexford Echo - 18,000 Circulation Anna Hayes Sr. Journalist [email protected] Padraig Byrne Entertainment [email protected] Conor Breen Advertising [email protected]
Munster Express – Waterford - circulation 5,400/weekly 37 The Quay, Waterford, Ireland Tel: 051 87 21 41 News Department John O’Connor, editor [email protected] Entertainment Dept. Michelle Clancy [email protected] Advertising Dept. Liz McGough [email protected] Liam Murphy Arts Journalist [email protected]
Waterford News & Star - circulation 8500/weekly Tel: 051 874951 Editor: [email protected] Newspaper Advertising/Sales only: Email: [email protected] Tel: 051 875566
Kilkenny People - circulation 10,500/weekly Sean Keane Deputy Editor [email protected] Michael Byrne Deputy Advertising Mgr. [email protected] Tel: 086 0261478
Southeast Radio Morning Mix programme – daily 10 noon – covers a large region with approx 60,000 listeners daily 25-60 demographic. If possible, interviews are most effective when taking place in-studio. Telephone interviews aren’t very effective and they would be reluctant to go ahead with one. Contact researcher Jim Kealy – [email protected] or Alan Corcoran (presenter) [email protected].
Beat 102 103 Regional Radio station based in Waterford. 15-30 demographic. Have a pre-recorded magazine programme called ‘The Sunday Grill’. Contact Gail Conway (Head of News) [email protected]
The Wexfordian Online magazine – [email protected] https://www.facebook.com/thewexfordianmagazine
Our Visual Identity | Version 1: July 2015
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